This document summarizes Opteon Property Group's first experience with crowd sourcing ideas for innovation. The crowd sourcing initiative generated over 50 ideas with over 900 votes and 500 comments from 401 participants. While there were some challenges around gaming the system and generating workable ideas, over 20 ideas were identified for further development. The document outlines lessons learned around leadership, managing participation and collaboration, and ensuring delivery capabilities match the speed of idea generation. It concludes by asking what next steps Opteon should take with innovation.