The document summarizes the professional experience and background of an entrepreneur with over 20 years of experience in various service and retail industries related to infant care. She founded multiple businesses including a domestic placement agency, a retail boutique specializing in infant products, and worked as a post-partum doula. Through strategic initiatives like nurturing client relationships, understanding market needs, and operational efficiencies, she grew businesses and increased annual revenues from $100k to over $1 million. She brings expertise in areas like sales, marketing, management, and accounting from successfully leading various ventures in the infant care field.

1. Professional Experience
A proven entrepreneur with over 20 years as a business owner, I have initiated many
innovative strategies, to mold and shape my company to compete in an ever evolving
marketplace. Employing a unique blend of strategic, sales, marketing and financial expertise.
With success across both service and retail industries, skills of which include; revamping
business strategies to foster significant growth, nurture relationships between contractors and
clients to foster compatibilityand ultimatelymaximize sales/profits,building brand recognition to
dramatically improve market share, instilling quality commitment to boost customer loyalty,
implementing operational efficiencies to reduce costs.
Representative Accomplishments
Decisive and results-oriented, I utilize keen business insights and a cost efficient approach to
build successful organizations that bolstered sales growth.
 Founder/Owner of Placement Agency. Turned a well-respected BabyNursing Service into
a major market Placement Agency for Nanny, Assistants, Home Management and other
services related to domestic and personnel needs. Through business savvy and financial
acumen, maximized profits while keeping operational costs low.
 Drove Major Revenue and Market Share Increase. Established excellent reputation
through nurturing client relationships and understanding of market needs and trends.
Increased annual revenue from $100k to $1M, adding revenue streams which fostered
company growth.
 Sales Expertise. Through an excellentrapport with people and a passion for helping match
needs with solutions, I’ve kept my business competitive and relevant through difficult
economic periods. Ability to connect with people and present with honesty and integrity
why my products and services are the bestfit for any perspective client. Built relationships
through trust which yielded high profile, celebrity client base.
Career History
Sweet P Services, LLC, Founder/Owner 1996 to Present
- Domestic Placement/Baby Nursing Service.
 Match Nannies,BabyNurses,Personal Assistants,House Keepers and House Managers
with Families and Individuals.
 Solicit, interview and match perspective personnel with clients based on criteria gathered
through client research.
 Foster client relationships and develop custom solutions to whatever domestic needs they
have.
 Developed creative marketing plans to expand client base
 Train and educate personnel in areas of infant care, post-partum and child rearing.
Sweet P Baby, Inc., Founder/Owner 2005 to 2010
- Retail Boutique specializing in newborn apparel and infant care products.
 Designed and implemented a retail, “my gym” and seminar boutique.
 Launched marketing campaigns aimed at pregnant woman and families with newborns.
 Attended trade shows and sought manufacturers and vendors of products that fit specific
needs of post-partum infant care and newborns.
 Hosted educational seminars and physical fitness workshops aimed at expectant mothers
and families.
Post-Partum Doula, Self-employed 1991 – 1996
 Worked in homes of families with newborn babies.
 Helped transition newborn from hospital to home.
 Regulate sleep patterns.
 Breast-feeding Support.
 Infant CPR.
Areas of Practice
Sales,Marketing, Entrepreneurial,
Management,Inventory Control, Cost
Control,CEO, COO, CSO, Accounting,
Baby Nurse.
Industry Lines
Retail,Domestic Service,
Entertainment,Medical,Education,
Infant Care.
Computer Applications
Mac, PC, Microsoft Word, Excel, Power
Point, Quickbooks.
Education/Qualifications
B.A. Child Development
-California State University, Northridge.
Professional References
Linda Hanna,RN (818) 431-1118
-CEO, My Nursing Coach
Web: www.mynursingcoach.com
Dr. Jason Bromberg (818) 340-3822
-Pediatrician
Email:jsbucia@aol.com
Dana B. Klitzner
7612 Linley Lane, West Hills, CA 91304
(818) 207-9640 email: dana@sweetpservices.com.com