Culture? Definition of Culture Step to Build the Culture Culture Types Organizational Culture Characteristics of Organizational Culture How to create Organizational Culture?

2. Contents
 Culture?
 Definition of Culture
 Step to Build the Culture
 Culture Types
 Organizational Culture
 Characteristics of Organizational
Culture
 How to create Organizational Culture?

3. Culture?

4. Definition of Culture
Culture is an umbrella term which encompasses the social
behavior and norms found in human societies, as well as the
knowledge, beliefs, arts, laws, customs, capabilities, and habits of the
individuals in these groups.

7. Organizational Culture Includes
 Board of Management
Organizational System
 Organizational Policy
Organizational Process
Leaders
Roles, Responsibility

8. Organizational culture is a system of shared assumptions,
values, and beliefs, which governs how people behave in
organizations. These shared values have a strong influence on
the people in the organization and dictate how they dress, act,
and perform their jobs. An organization's culture is based on
values derived from basic assumptions about the following:
Human nature. Are people inherently good or bad, mutable or
immutable, proactive or reactive? These basic assumptions lead
to beliefs about how employees, customers and suppliers
should interact and how they should be managed.
The organization's relationship to its environment. How
does the organization define its business and its constituencies?
Appropriate emotions. Which emotions should people be
encouraged to express, and which ones should be suppressed?
Effectiveness. What metrics show whether the organization
and its individual components are doing well? An organization
will be effective only when the culture is supported by an
appropriate business strategy and a structure that is appropriate
for both the business and the desired culture.

10. An organization's customs, traditions, rituals, behavioral
norms, symbols and general way of doing things are the
visible manifestation of its culture; they are what one sees
when walking into the organization. The current organizational
culture is usually due to factors that have worked well for the
organization in the past.
Characteristics of Organizational Culture's
• People Orientation
•Team Orientation
•Innovation
•Risk Taking
•Stability
•RSS Submission
•Attention to Detail
•Outcome Orientation

11. How to create Organizational
Culture?

12. CASE STUDY
 You have just completed a course on Organizational Culture and learned the
seven characteristics that define organizational culture. Taking this new
knowledge, how would you rate the distinct value of each characteristic in your
company?
Answers:
 Innovation. A high value is placed on new product innovation. It is the foundation
for winning in the marketplace.
 Attention to detail. The emphasis on measures, performance, and accuracy
indicates there is a high value on attention to detail.
 Emphasis on outcome. While there is constant pressure to get the desired result,
there is a strong focus on accuracy and measures. This indicates that the
company places a lower value on the outcome. It is the process that will deliver
the desired outcome that is important.
 Emphasis on people. The company does not have a 'personal' connection to its
employees, and therefore, emphasis on people is low.
 Teamwork. The company places a high value on teamwork, to the point that you
are likely to be identified as a team member rather than an individual. It is the
team that is the focus of the organizational culture.
 Aggressiveness. The company wants to win in the marketplace and outperform
the competition. Thus, the company places a high value on aggressiveness.
 Stability. The focus on new products and the short window of opportunity available
to achieve gold strongly suggest that stability is not a priority.

13. References’
 "What is Organizational Culture? - Definition &
Characteristics." Study.com, 1 August 2013,
study.com/academy/lesson/what-is-organizational-culture-definition-
characteristics.html
 https://en.wikipedia.org/wiki/Culture
 Barker, C. (2004). The Sage dictionary of cultural studies. Sage.
 https://www.shrm.org/resourcesandtools/tools-and-
samples/toolkits/pages/understandinganddevelopingorganizationalc
ulture.aspx

14. THANKYOU