SlideShare a Scribd company logo
Christy Gilchrist      Todd Tullis
Briefing on
                           Director of Research   Sr. Director, Product Management
Site selection & startup   Wellspan Health        goBalto, Inc.
What is site intelligence?
• Our capability to analyze data, measure
  performance, and more confidently predict
  results
• For CROs, sponsors, and sites
If you could wave your
CSI magic wand…


What would be included?

What would that mean to you?
Haven’t we asked these
feasibility questions before?
                                   Which sites do we think will
                                    enroll at a sufficient rate?


 Can we trust these
    new sites?                           Is our investigator
                                         database current?

 This change won’t be
an issue for sites, right?        What are the ‘initiation
                                wrinkles’ for this site again?
Haven’t we answered these feasibility questions before?
                     (like, last week?)

Do we have the right             Will we get another chance
patients for this trial?               if we say “no”?

    Is this study good                 Doesn’t the sponsor
    for our business?                 have our CVs on file?


     What’s my plan for             What do I need to do
      IRB approval?                   to get initiated?


Have we been selected?      When will we be ready to enroll?
Site example:
strategic research program planning

• Find your niche
• Tell the world
• Contacting you must be easy
Sponsor/CRO example:
a predictive approach to site selection

• Objective and subjective measures
• Everything is relative
• Finding historical data can be tough
• No substitute for building site rapport
Site example:
EHR analysis for enrollment expectations

• Screening/flagging potential patients
• Epidemiology models for patients, advertising
• Statistical modeling for success
• Contract specifically for patient feasibility
Sponsor/CRO example:
measure & share metrics during startup

• Site and sponsor “responsiveness” to startup tasks
• Real-time intelligence facilitates faster resolution
• Transparency to metrics can drive performance
Site example:
evaluating our performance vs. plan

• Enrollment goals met – target numbers and date?
• Compliance goals met?
• Business goals met – plan budget vs. actual cost?
• How can we do better next time?
Sponsor/CRO example:
post-study utility of CSI data

• An opportunity to build better relationships
   • “They never offered to share the data they were
     keeping on me”
• Allow for rationalization of outlier metrics
• Should performance data be posted to registries?
   • Rafael Dal-re et. al, 27 Dec 2011
Takeaways
  for sponsors/CROs:                for sites:
• Measure what you         • You are selling usable
  think is important         data, and plenty of it!

• Data can motivate        • Preparation pays off

• Sites care about         • Leverage the data that
  your evaluations           you collect
Thank you!


   Christy Gilchrist          Todd Tullis

cgilchrist@wellspan.org   ttullis@gobalto.com

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CSI: Clinical Site Intelligence

  • 1. Christy Gilchrist Todd Tullis Briefing on Director of Research Sr. Director, Product Management Site selection & startup Wellspan Health goBalto, Inc.
  • 2. What is site intelligence? • Our capability to analyze data, measure performance, and more confidently predict results • For CROs, sponsors, and sites
  • 3. If you could wave your CSI magic wand… What would be included? What would that mean to you?
  • 4. Haven’t we asked these feasibility questions before? Which sites do we think will enroll at a sufficient rate? Can we trust these new sites? Is our investigator database current? This change won’t be an issue for sites, right? What are the ‘initiation wrinkles’ for this site again?
  • 5. Haven’t we answered these feasibility questions before? (like, last week?) Do we have the right Will we get another chance patients for this trial? if we say “no”? Is this study good Doesn’t the sponsor for our business? have our CVs on file? What’s my plan for What do I need to do IRB approval? to get initiated? Have we been selected? When will we be ready to enroll?
  • 6. Site example: strategic research program planning • Find your niche • Tell the world • Contacting you must be easy
  • 7. Sponsor/CRO example: a predictive approach to site selection • Objective and subjective measures • Everything is relative • Finding historical data can be tough • No substitute for building site rapport
  • 8. Site example: EHR analysis for enrollment expectations • Screening/flagging potential patients • Epidemiology models for patients, advertising • Statistical modeling for success • Contract specifically for patient feasibility
  • 9. Sponsor/CRO example: measure & share metrics during startup • Site and sponsor “responsiveness” to startup tasks • Real-time intelligence facilitates faster resolution • Transparency to metrics can drive performance
  • 10. Site example: evaluating our performance vs. plan • Enrollment goals met – target numbers and date? • Compliance goals met? • Business goals met – plan budget vs. actual cost? • How can we do better next time?
  • 11. Sponsor/CRO example: post-study utility of CSI data • An opportunity to build better relationships • “They never offered to share the data they were keeping on me” • Allow for rationalization of outlier metrics • Should performance data be posted to registries? • Rafael Dal-re et. al, 27 Dec 2011
  • 12. Takeaways for sponsors/CROs: for sites: • Measure what you • You are selling usable think is important data, and plenty of it! • Data can motivate • Preparation pays off • Sites care about • Leverage the data that your evaluations you collect
  • 13. Thank you! Christy Gilchrist Todd Tullis cgilchrist@wellspan.org ttullis@gobalto.com