CRM project management uses skills, tools, and processes to ensure project success. It includes a series of processes, required skills, and tools. CRM project management is important as it reduces time and costs, minimizes risks, and keeps staff motivated and responsible by setting clear expectations.

1. Presented by:
Sonam
14mb052
MBA final year

2. Introduction
 CRM project is a distinct series of task and activities
that produces a set of tangible outcomes. Projects are
different from business operations in terms of:
 Timescale
 Uniqueness
 Budget
 Resources
 Change

3. Nature
of
projects
Runners
StrangersRepeaters

4. What does the CRM project
management mean?
 CRM project management uses skills, tools and management
processes to ensure the project success.
 An effective CRM project management methodology will
include:
A series
of
processes
A set of
skills
A set of
tools

5. Aspects of CRM project
management
Big picture aspect Small picture aspect
 Timetable for each action
 Regular reviews of each action
 Resources assigned to each
action
 Risk identification
 Motivating users to use the
system
 Informal communication at a
certain level
 Maintain the superior
subordinate relation
 Boosting the morale of
employees

6. Importance of CRM project
management
 It reduces the time spent in completing project
deliverables
 It reduces the overall cost
 Risk are reduced
 Staff performance and motivation remains high
 Responsibility and delivery expectations are high