The document provides guidance on how to dress the characters in an indie music video based on survey responses. The female lead will wear feminine outfits like a dress with Dr. Martens boots or a mini skirt and cardigan. She will also wear makeup and hairstyles like wavy hair to look attractive. The band members will wear shirts, chinos, and Vans shoes, which were popular brands among survey respondents. The goal is for outfits to feel authentic to the indie subculture while still appealing to audiences.

1. Vans
Cardigan
and mini
skirt
Dr Martins Chinos
The image of the girl in the narrative part of the music video will be dressed similar to the Indie subculture. The images
above are examples of how the girl will be dressed. The first image is a girl in a short dress wearing Dr martin boots. I
picked this image because this is common to the indie subculture. Although I want the female character to be dressed
in an Indie subculture, I want the colours associated to be a girly one, colours such as pink to emphasis her feminine
side. This is an outfit that the audience won’t aspire to because they can afford these items but this is an outfit that is
common to this subculture so they will feel connected to the music video.
From my questionnaire, when I asked ‘If you were able to dress in any brand what would it be, Dr Martins where 30%
while Vans were 55%. This is why I have images up of black and white vans; I’m going to advise the girl in the narrative
part of the music video to wear vans but if they aren’t available for her then she can wear Dr Martins as the
questionnaire results suggest they are also common in the Indie subculture. Vans isn’t a brand that the audience will
aspire to but they will feel connected to the music video as there’s common outfits.
Another alternative for this character is a mini skirt and a cardigan. I put these images up because the questionnaire
suggests these are common to the Indie subculture. This isn’t an outfit that the audience will aspire to but they will feel
connected as they are wearing similar outfits. The brand or colour of these outfits aren’t important. Lastly I put up an
image of chinos. The questionnaire suggest that many of the Indie subculture wears these items. The common colour of
chinos are a brown-beige so my female character would wear these colours if she wears these chinos.

2. Vans
Shirts
Chinos
The image of the main character and the boys in the band will be wearing shirts or polo shirts with canvas shoes or vans;
this is similar to the Indie subculture. The images above are examples of how they will be dressed. The first image are a
brand of canvas shoes called vans. I chose the colours white and black because they are simple colours and I want the
focus of the audience to go on the upper part of the character because this is what will be shown most of the shoot.
These shoes are very popular in the indie subculture as my questionnaire results will suggest this; when I asked ‘If you
were able to dress in any brand what would it be, Dr Martins where 30% while Vans were 55%. Vans isn’t a brand that the
audience will aspire to but they will feel connected to the music video as there are common outfits.
The other images are examples of men in shirts and chinos. From my questionnaire I know these are similar to the Indie
subculture; asking what’s your favourite style in clothing, shirts were 35% with 40% with chinos and 40% canvas shoes.
From looking at these images of shirts and chinos, the colour of the shirts I want the band members to were is either
black, white (to go with the canvas shoes), red, orange and blue.
• Red connotes love and romance. This is useful for us because our narrative includes romance so the red will help
emphasize this and help the audience to understand more.
• Orange connotes and represents joy and sunshine. This could be useful as it could empress how the main artist feels
about the girl he gave his cigarette to and emphasising how happy he is talking to her.
• Blue connotes and symbolises confidence and faith. This can help with representing the band as confident and
especially the main artist who in the narrative is talking to the girl of his dreams. Audience could aspire to this as it
shows courage and major confidence that some of the audience may lack.
If chinos are worn, they will be of a brown-beige colour like the images because this is the most common colour in chinos.

3. I have chosen an image of wrist
bands. The girl in the narrative
would wear this piece because
the genre of the music is Indie
and wearing this will make her fit
in more with the Indie subculture.
The audience won’t aspire I have chosen an image of a Jesus
wrist band. This will be worn on
to this image as it is cheap and available in local stores;
the main male character in this
they will feel joined to this music video as there’s common
colour. I choose this because this is
clothing. The colours won’t be bright; colours such as blue,
common in the Indie subculture
black and pink to emphasize her feminine side.
especially many males. Audience’s
I have chosen an image of diamond wouldn’t aspire to this as it is
earrings. The girl in the narrative cheap and available in local shops.
would wear this because they are
sparkly and catch peoples eye. The
audience may aspire to this image
as diamonds are expensive. The I have chosen an image of Dr Dre
colour of this would be clear as this headphones. This will be worn on the
is the usual colour are is more main male character of the band. I
sparkly to get people attention. chose this because this brand is
expensive and is in many music videos.
I have chosen another image of I chose this colour because our
wrist bands. The girl in the character already has the headphones
narrative may wear this in this so it will save us money. Audience’s will
colours to emphasize her aspire this these headphones because
feminine side and make her look they are expensive and the quality of
more glamorous. I chose this them are good.
because audiences may aspire to
this as it looks glamorous; similar
to what celebrities wear.

4. For the female in the narrative part of the music For the main male character and the rest of his band,
video, she will be wearing make up. The brands of they will just have light powder on their faces. This
the make up isn’t necessary as the audience’s won’t will be used so they look more attractive on the
know from looking at them. The female will be camera. Female audience’s may find the band
wearing foundation, mascara, rosy blusher, and attractive as they look good. Male audience’s may
glossy lips. The foundation will make her face look also aspire to the band to look like them. The first
more smooth. This will make her look more image I choose is an example of a male with light
attractive on camera. This is to attract a male powder on. This makes his skin look more clear and
audience. She will also be wearing rosy blusher and attractive to the female audience. The other image is
lip gloss. The blusher will be pink to make her look another perfect example of a male with light powder
more feminine and the lip gloss will also be pink and on to make him look more attractive.
make her lips shiny. This will attract a male audience
as they may consider her beautiful. This make up
used will also attract a female audience as they may
aspire to look like her.

5. The age of our age will be between the ages of 17-18. This
is because most of our friends are of this age group. Also
the age range of the audience’s that listen to Two Door
Cinema Club are 17-30 years from statistics of the NME.
Our audience may then feel connected with the band
because they are of a similar age group.

6. The female in the narrative part of the music video
will have her hair similar to these images.
The first and second images are wavy/curly The first three images are of males
hair. There isn’t no specific hairstyle for the with short hair. I choose these
Indie subculture as their main belief is “do images because this is how the
what you want and don’t care what people males in my band have their hair.
think. I chose these images because the hair These hairstyles are conventional to
looks messy but still feminine. This will be the Indie subculture because most of
good for the female in our music video this subculture are white; there are
because as she looks feminine, she can look no statistics to back this up but when
attractive to the band members and the I did my questionnaire, nearly all of
male audience making them feel connected them were of a white ethnic. This is
to the video. Girls may aspire to this to look the typical hairstyle for young white
more feminine. males within the Indie subculture
The third image is also feminine and has that and in general. Females may aspire
‘cheeky’ look. Girls may aspire to this look to to this because they may find this
look prettier. I choose this image because the hairstyle attractive; they may feel
female character has an admirer (The main connected.
band member) and the cheeky look can be
what the band member likes about her.
The four image is straight hair that flicks
inwards with a fridge. I chose this image as
this can be an alternative if the female
character can’t do this hairstyles above. This
hairstyle is very feminine and females will
aspire this because they may want to look
prettier. Men will also aspire o this because
they will find this attractive as she looks
pretty.

7. The main ideal we want our band to look like is Two Door Cinema Club. This is because they are the band of the song
we are making a music video for. Although as their drummer isn’t part of the band, the drummer in our group will
aspire to the drummer of the script as his part of that band.