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Sam Jenkins
Colour
 I have tried to keep my colour
  scheme as green as possible
  through my photos this ties in well
  with the nature side of the Indie
  genre.

 I felt that blue text would work
  well with this colour scheme but I
  was wrong, all my audience
  feedback after the first post of the
  digi pack suggested that I should
  change the colour to a lighter one,
  so I chose white. And changed all
  the text to keep up coherency.

 I used a green, yellow and blue
  colour scheme to represent nature
  and all its natural beauty, my
  audience said this worked very
  well because they could tell this
  was for an indie genre
Font Type and Size
 I used a website known as Dafont .com to source my fonts, I
  couldn’t download them properly so instead I print screened
  them and edited the colour in Photoshop.

 I chose a number of different fonts for trials but in the end I
  settled on this one

 The font type I used is called Wizard Magic and is around size
  110

 I used this font to make my brand coherency, allowing the
  audience to know that a product is by George Barnett
Fonts continued...
   I also used a font known as Alice in
    wonderland for the numbers of my
    track list. this was because the text
    looks very similar and ties in with the
    Indie, niche theme that would appeal
    to my target audience. Here is a
    sample of the two fonts on my track
    list, Wizards magic for the text and
    Alice in wonderland for the numbers.

   I kept the continuation of coherency
    by using the same fonts on my
    magazine advert , and also by using a
    very green photo to match those in
    my digi pack.
Visual themes
 The visual theme of my products all follow the same
 theme that I call “getting back to nature” I achieved
 this by using different photos of nature with sunlight
 and a mix of vibrant greens and blues. This signifies
 the indie fans love of nature.
Posture and proxemics
 As we had only one actor in
  our video no proxemics were
  needed.
 However in terms of posture
  (downward facing head
  with a neutral facial
  expression and slumped
  shoulders)we could tell that
  he was depressed and
  looking for something but
  we don’t know what.
Lighting
 We didn’t need to use any artificial lighting to create
  our video partly because we wanted to follow the
  theme of “getting back to nature”
 In almost all of our shots we’ve used natural light. The
  audience feedback says that this is effective because it
  makes the video more naturalistic .
Magazine advert
 By creating my magazine advert I was able to
  promote the album and my chosen artist. Through
  using popular music magazines as rolling stone
  and NME I felt it would give my audience
 something to expect.
Magazine advert continued...
 The reason I gave the rating of four stars from each
  magazine was because of audience feedback. It was
  suggested to me that I should add another star to rolling
  stone’s rating for continuity and also because 3 stars are
  nothing to boast about.
Costume
 For the costume of our actor we wanted to match the
  Indie fashion style, this includes skinny jeans or
  chinos, woollen tops and unique hats and scarf's
 However we did want to keep things simple due to lack
  of budget. In order to do this our actor was dressed in
  dark yellow chinos, a white jumper,woolen, multi
  coloured scarf and a navy blue coat. Here are some
  examples of Indie fan clothing.
Audience thoughts
 Once I had posted my products onto my face book group
  I had a great deal of positive feedback
 Most people thought the colours of my pictures went
  well with the colour and style of text.
 Others said that the brightness of the pictures needed
  adjusting or another image was needed but on the whole
  my products were very high quality.

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Evaluation question 2 (blog post)

  • 2. Colour  I have tried to keep my colour scheme as green as possible through my photos this ties in well with the nature side of the Indie genre.  I felt that blue text would work well with this colour scheme but I was wrong, all my audience feedback after the first post of the digi pack suggested that I should change the colour to a lighter one, so I chose white. And changed all the text to keep up coherency.  I used a green, yellow and blue colour scheme to represent nature and all its natural beauty, my audience said this worked very well because they could tell this was for an indie genre
  • 3. Font Type and Size  I used a website known as Dafont .com to source my fonts, I couldn’t download them properly so instead I print screened them and edited the colour in Photoshop.  I chose a number of different fonts for trials but in the end I settled on this one  The font type I used is called Wizard Magic and is around size 110  I used this font to make my brand coherency, allowing the audience to know that a product is by George Barnett
  • 4. Fonts continued...  I also used a font known as Alice in wonderland for the numbers of my track list. this was because the text looks very similar and ties in with the Indie, niche theme that would appeal to my target audience. Here is a sample of the two fonts on my track list, Wizards magic for the text and Alice in wonderland for the numbers.  I kept the continuation of coherency by using the same fonts on my magazine advert , and also by using a very green photo to match those in my digi pack.
  • 5. Visual themes  The visual theme of my products all follow the same theme that I call “getting back to nature” I achieved this by using different photos of nature with sunlight and a mix of vibrant greens and blues. This signifies the indie fans love of nature.
  • 6. Posture and proxemics  As we had only one actor in our video no proxemics were needed.  However in terms of posture (downward facing head with a neutral facial expression and slumped shoulders)we could tell that he was depressed and looking for something but we don’t know what.
  • 7. Lighting  We didn’t need to use any artificial lighting to create our video partly because we wanted to follow the theme of “getting back to nature”  In almost all of our shots we’ve used natural light. The audience feedback says that this is effective because it makes the video more naturalistic .
  • 8. Magazine advert  By creating my magazine advert I was able to promote the album and my chosen artist. Through using popular music magazines as rolling stone and NME I felt it would give my audience something to expect.
  • 9. Magazine advert continued...  The reason I gave the rating of four stars from each magazine was because of audience feedback. It was suggested to me that I should add another star to rolling stone’s rating for continuity and also because 3 stars are nothing to boast about.
  • 10. Costume  For the costume of our actor we wanted to match the Indie fashion style, this includes skinny jeans or chinos, woollen tops and unique hats and scarf's  However we did want to keep things simple due to lack of budget. In order to do this our actor was dressed in dark yellow chinos, a white jumper,woolen, multi coloured scarf and a navy blue coat. Here are some examples of Indie fan clothing.
  • 11. Audience thoughts  Once I had posted my products onto my face book group I had a great deal of positive feedback  Most people thought the colours of my pictures went well with the colour and style of text.  Others said that the brightness of the pictures needed adjusting or another image was needed but on the whole my products were very high quality.