The document outlines conventions for magazine advertisements promoting music albums and singles. It discusses including the artist name, album/single title, release date and purchase details, ratings and reviews, album artwork, tour dates, and websites. These conventions promote the artist and product while informing audiences when and how to purchase the music. Magazine ads for R&B artists generally follow these conventions, centering around the artist and connecting the ad visually and conceptually to the album branding.

1. CONVENTIONS OF A
MAGAZINE ADVERT
HALIMAT DADA

2. WHAT TO INCLUDE IN A MAGAZINE ADVERT
• Artist name
• Album and single name
• QR Code
• Main image
• Tour dates
• Release dates/out now or pre order
• Rating and reviews
• Brand identity (fonts/images/texts)
• Available on iTunes/amazon
• Record label
• Formats available on
• Websites
• Includes….. ‘the single’ or ‘the video’ or ‘exclusive’ or ‘featuring’
• Logo

3. THE ARTIST NAME/THE ALBUM NAME
• This is used to promote the artist.
• This is important so the audience is able recognise the name of the album

4. THE RELEASE DATE/PURCHASE INFORMATION.
• This Is important because the audience will want to know when they will be able to purchase the album
or the single.
• The purchase information is important because it lets the audience know when, how and where to
order the album. For example a website, release date, HMV, iTunes and amazon.

5. RATING AND REVIEWS
• This is very important because this tells the audience how good the album is so they can purchase the
album.
• However most artist only put the good reviews and not the bad review and ratings this is done not to
bring their product name down.

6. IMAGE ON THE ALBUM
• This is important because the audience would need to know the artist for them to be able to purchase
the album however not all albums have the artist’s image on the album but the artist name will the
audience to buy it. This is also done to promote the artist. This also links with brand identity because it
will have to link to the digipak.

7. INCLUDES….. ‘THE SINGLE’ OR ‘THE VIDEO’ OR
‘EXCLUSIVE’ OR ‘FEATURING’
• This is done to also promote the artist to show the artists latest single or exclusive or who
they have featured to intrigue the audience to buy their album.

8. OUT NOW
• This is important because it lets the audience when to buy the album.

9. TOUR DATES
• The tour dates information is very important because it lets the audience know when they should book
their tickets for so they can watch the artist perform.

10. WEBSITES
• Having a website on your magazine is very important because it helps the audience gain more
information regarding your album and singles.
• Depending on your target audience websites are very good for example pop its target audience is
usually teenagers and teenagers are very good with technology and things to be on the internet.

11. CONCLUSION
IN CONCLUSION ALL THESE CONVENTIONS ARE DONE TO PROMOTE THE
ARTIST, SINGLE AND THEIR ALBUM.

12. GENERIC CONVENTIONS OF AN R&B MAGAZINE
ADVERT
• Artist name
• Album and single name
• QR Code
• Main image
• Tour dates
• Release dates/out now or pre order
• Rating and reviews
• Brand identity (fonts/images/texts)
• Available on iTunes/amazon
• Record label
• Formats available on
• Websites
• Includes….. ‘the single’ or ‘the video’ or ‘exclusive’ or ‘featuring’
• Logo

13. RIHANNA’S MAGAZINE ADVERT
• This magazine advert consists of the artists name, album name and generally all the
conventions of an R&B magazine advert.
• The artist should be the star of the magazine he or she should be the main focus and in the
middle, bold and large to be noticed by the public and audience they are targeting.
• The main image should follow the same theme as the album cover, this is because they use the
same photos from the album photo shoot to advertise the selling product which will also link
both products together and making it clear to their target audience- brand identity.

14. JESSIE J’S MAGAZINE ADVERT
• This magazine advert consists of the artists name, album name and generally all the conventions of an
R&B magazine advert.
• The artist should be the star of the magazine advert he or she should be the main focus and in the
middle, bold and large to be noticed by the public and audience they are targeting.
• The magazine also includes the single, ’featuring’, dates, iTunes and HMV sign which is showing the
audience where to but what they are buying, when the tour is and what to expect.

15. WRETCH 32’S MAGAZINE ADVERT.
• The magazine advert of wretch 32 includes all the conventions of an R&B magazine advert because it
includes the track list, name of artist, image of artist, name of the album, digipak cover, HMV sign,
featuring, when it is going to be out.
• To promote the album there is a list of known artists that other people may know bring a mass
audience to view and listen to his album.
• The artist is positioned in the middle looking quite confident but he isn’t looking at the camera which
could also show another side to the artist showing he isn’t always confident and there is different side
to him.
• The font is quite bold to show people how he may feel about his album.