Continuous Creativity for Agile TeamsRoger BrownMark LevisonAgile 2010© 2010 Roger.W.Brown
Why should you care?Creativity increases productivityYour team can be more creativeKnowing how it works makes it easier to achieveTeams can achieve a state of Group Flow Creativity can be nurtured
Group FlowHow to Nurture itGroup CreativityWhere does it come from?What is Creativity?
What is Creativity?
Would you like to be more creative?
What is holding you back?
Creative people work alone, right?
Creative people are born that way, right?
2x + 3y = zAnd then it happened…
What defines a creative idea?You tell us…
What defines a creative idea? Novel
 Relevant
 SpontaneousCreativity helps withProblem SolvingRefinement of Product and ProcessInvention and Innovation
Have you ever tried really hard to be creative?
Can creativity be learned?Aha!Mozartcoffeebrainstorminnovatethink!
There are many models for fostering creativity
A Neuro-Based ModelAttentionReflectionInsightAction
ExerciseUsing a single stroke, turn the Roman numeral seven, shown below, into an eight.       VIIIf you get stuck, ask a partner for help
ExerciseUsing a single stroke, turn the Roman numeral 9, shown below, into a 6.         IXIf you get stuck, ask a partner for help
ExerciseUsing a single stroke, turn the Roman numeral nine, shown below, into a six.         IXIf you get stuck, ask a partner for help
Where does creativity come from?
Outdated SourcesSmarties The Muse
 Genetics
 School
 IQFact or Myth?We use only 10% of our brain.
We use our whole brain, all the timeLogical?Creative?Longer branches, more dendritic spines, less preciseShorter branches, fewer dendritic spines, more precise
Brain Basics
Most “Thinking” is Subconcious
Brain Capacity and SpeedLong Term MemoryWorkingMemoryslowreal fast
Test Drive
Brain CircuitsNew InfoImpasseExisting Neural Map 1Existing Neural Map 2New Neural Map
What does creativity look like?© 2006 David Rock
Brain Wavesawareness     reflection      insight         action
Group Creativity
Can a team be creative?
Famous Collaborations Apollo 13
J.R.R.Tolkien and the Inklings
 Jobs and Wozniak
 Lennon and McCartney       … and Harrison and StarrNot-so-famous Collaborations Morse – Jackson – Gale – Vale
 Darwin – Lyell – Malthus – WallaceExercise – 10 minCollaborative problem solving Choose a partner
 Think of a challenge you have at work and write it   down in 5 words or less Read the challenge to your partner. Look for a   feeling of impasse.
 Partner asks questions that facilitate reflection and   watches facial expressions.
 key words: quiet, deep, close, hunch
 Switch roles after 4 minutes.
 Class debrief.Impediments to CreativityYou tell us…
Our Top 5 Impediments to Creativity Too much detail in goal
 Too open-ended a target
 Command and control
 Noisy, stressed mind
 Yes, but…How to NurtureGroup Creativity
EmotionalSafety
Intrinsic Motivation autonomy
 mastery
 purpose
 and a sense of       progressWhat About Stress?PerformanceArousal
The Group Creativity Toolbox
Align to Common Goal
Prepare
Simple Factors Be creative!
 Be visual
 Be physicalCheck Assumptions
Make it safe to fail
Quiet Mind
Appropriate Brainstorming
Expand Your Universe Engage outsiders
 Examine failures
 Remove predictabilityMany Perspectives Innovation Games ™
 Six Hats

Continuous creativity slideshare