1. In Person Events
Virtual Conference
Event Marketing
Webinars
Website Traffic
Webcasts
Traffic Goals
Engagement
Infographics
Demand Generation
Videos
Rich Media
Brand Awareness
Podcasts
Awareness & Loyalty Goals
Customer Acqusition
E-Newsletters
Tactics
Goals
Customer Retention
Facebook & Twitter
Lead Generation
LinkedIn & Google+
Social Media
Lead Nurturing
Sales Goals
Pinetrest & Instegram
Direct Sales
Blogs & Slideshares
Thought Leadership
White Papers & Articles
Case Studies
Reading Materials
Ebooks
Research Reports
The Company
Competitor
Audience
Target Market
Functions of Content
Marketing
Team
Product (Content)
Website Traffic
Talents Needed
Content Marketing
Time Spent on Website
Organizational Hierarachy
Website Metrics
Inbound Links
Ideas
SEO Ranking
Editorial Planning
Sales Lead Quantity
Sales Lead Quality
Social Media MArketing
Lead Generation Metrics
Metrics
Subscriber Growth
Search Engine Marketing
SEM
Promotion
Social Media Sharing
Pay Per Click PPC
Strategy
Advertising
Benchmark Lift of Company
Email Marketing
Awareness
Benchmark Lift of
Product/ Service
Social Media
Awareness & Loyalty
Awareness
Metrics
Email Attachment
Qualitative Feedback from
Customers
Place
On Others' Websites
Customer Loyalty
On Your Website
Direct Sales
Cross- Selling
Production Software
Sales Metrics
Conversion Rates
Paid Marketing Automation
Platforms
Price
Cost Saving
Outsourcing
Content Team