Uploaded byLuis Cordeiro
Common features
This document outlines common features that should be included in eCommerce websites, as presented by Luis M Cordeiro, a visiting professor of eCommerce. It discusses features like registration/login, shopping carts, advanced product search, security, payment gateways, customization, and shipping. Payment gateways can be offsite or use component-based systems with SDKs. Security requires SSL certificates and HTTPS. Customization tailors the site based on user data. Shipping options include manual, automatic through partners, or default fixed rates.
More Related Content
Common features
- 1. eCommerce Common Features in eCommerce Luis M Cordeiro Visiting Professor at University Saint Josepth prof@luismcordeiro.net Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 2. What do youneed to know? Common Features in eCommerce Register/Login Shopping Cart Advanced Search of Products Security Payment Gateways Customization Shipping Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 3. Register/Login Common Features ineCommerce • Friendly and interface; • Only necessary user data; • Login/logout console must be always present; • Ability to purchase products as anonymous user (without registration); • Give any promotion/discount to users that register in your shop. Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 4. Register/Login Common Features ineCommerce • Registered users must be able to view older requests/purchases; • Don’t forget to have the possibility to an user recover password/login name; • Customize your website as much as you can with user data (eg. Name/Language); Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 5. Shopping Cart Common Featuresin eCommerce • Collection of items that an user is collecting to buy; • Create a very user friendly shopping cart, with all necessary functions: checkout button; remove item, item details, price of each item and total price of all products … • Save shopping cart data to user’s next session; Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 6. Advanced search ofproducts Common Features in eCommerce • Create an internal search engine for users to easily find any product by keyword, weight, size, color, model, brand name, …; • Show in search engine the price of each item; Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 7. Security Common Features ineCommerce • Advise users for closing session when they finish browsing inside your store; • Ensure that you’re running a store with SSL certificate and all transactions are made by using HTTPS protocol; • All security protocols must by certificated by a trusted authority; www.verisign.com Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 8. Security Common Features ineCommerce What's Required to obtain a Server ID? •Details about your organization •D-U-N-S numbers (Dun and Bradstreet number) •Certificate Signing Request (CSR) generated from “Key Manager” IIS. Price US$ 349 for 40 bit encryption US$ 895 for 128 bit encryption Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 9. Security Common Features ineCommerce Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 10. Payment Processors/Gateways Common Featuresin eCommerce Methods of Web based payment Processing: • Offsite Payment Processors • Component Based (with SDK’s) • Other Payment Methods Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 11. Offsite Payment Systems CommonFeatures in eCommerce Here your credit card processing is done in a separate site. Which means at the point of payment, the user will be transferred from your site to the processors site. E.g.: www.PayPal.com, www.CCBill.com, www.iBill.com Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 12. Offsite Payment Systems CommonFeatures in eCommerce Pros • Very easy to setup. Near “Zero” Coding • Cheaper • No Merchant Accounts needed. • No secure server needed Cons • Less control over transactions • Look of your site will be lost in the payment step. • Data entry duplication Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 13. Component Payment Systems CommonFeatures in eCommerce Here the payment gateway that you select will give the necessary server software (SDK) to communicate with the payment gateway. E.g.: www.CyberCash.com, www.SurePay.com Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 14. Component Payment Systems CommonFeatures in eCommerce Pros • You have 100% control over transactions. • User never goes out of your site in the payment process. Cons • Needs a Merchant Account • Needs Secure Server • Needs more programming to set up communication with payment gateway. Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 15. Other Payment Methods CommonFeatures in eCommerce • Cash on Delivery; • Bank Transfer; • Credits (when the shopping systems has a pre- payment system); • Cash on physic store. Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 16. Payment Methods Common Featuresin eCommerce Always show available payment to the customer Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 17. Customization Common Features ineCommerce Always use data from registered users to customize your website look. • Genre; • Name; • Language; • Nationality; • Purchased Items; •… Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 18. Shipping Common Features ineCommerce Manual Shipping Shipping charges will be payed by the buyer when receives the product at home; Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 19. Shipping Common Features ineCommerce Automatic Shipping Automated shipping charges using thirty party systems or eCommerce with built in shipping calculator Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 20. Shipping Common Features ineCommerce Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 21. Shipping Common Features ineCommerce Default Shipping Charges When there’s a fixed shipping charge for any transaction. Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures
- 22. Contacts My contact information E-mail Youcan contact me at prof@luismcordeiro.net On the web twitter.com/luismcordeiro linkedin.com/luismcordeiro skype: luis_marco_cordeiro Luis M Cordeiro prof@luismcordeiro.net eCommerce Lectures