Jobs delivered a commencement address at Stanford University where he advised graduates to "stay hungry, stay foolish." He conveyed this advice by encouraging them to always keep learning, think differently, and follow their passions. Jobs' overall purpose was to inspire the graduates to ignore critics and pursue meaningful work through creativity and curiosity. He established this purpose through rhetorical appeals to the graduates' emotions, ambitions, and sense of possibility.

1. CCSS.ELA-LITERACY.RI.11-12.6:​ Determine an author's point of view or purpose in a text in which the
rhetoric is particularly effective, analyzing how style and content contribute to the power, persuasiveness or
beauty of the text.
“COMMENCEMENT ADDRESS”: RHETORICAL ANALYSIS
DIRECTIONS: Respond to the following questions below in the boxes provided. All responses
must be well-developed, must cite specific and relevant evidence from the text, and must
demonstrate command of the conventions of standard English grammar and spelling.
Jobs’ closing advice in his Commencement address is “Stay hungry. Stay foolish.” How
does he convey that advice throughout the speech? Support your analysis with clear
reasons and relevant evidence from the text.
What was Jobs' overall purpose behind his speech? What was he trying to tell Stanford
graduates? Be specific and provide evidence to support your answer.
Identify and analyze Jobs’ use of rhetorical appeals in his Commencement address. How
does his use of rhetorical appeals establish or advance his purpose? Cite specific evidence
to support your claims.

2. CCSS.ELA-LITERACY.RI.11-12.6:​ Determine an author's point of view or purpose in a text in which the
rhetoric is particularly effective, analyzing how style and content contribute to the power, persuasiveness or
beauty of the text.