Collaborative supply chains involve coordination between two or more members of the supply chain to achieve shared goals like reducing costs and inventory. IKEA is an example of a collaborative supply chain, tracing the journey of its products from raw materials to stores in over 35 countries. IKEA collaborates closely with its global network of suppliers to ensure efficient production and distribution. This collaborative approach helps IKEA maintain its competitive advantage through low prices while meeting changing customer expectations worldwide.

1. Collaborative Supply Chain In Action Group Member: Ying Pei_17089210 Korin_17112071

3. International and Global

6. two or more independent members

7. in the supply chain format coordinating relations

8. ensure a specific target or benefits

9. Goal

10. reduce inventory amount of the entire supply chain of the product,

12. Changing customer expectations

14. logistics relationship

15. partner relationship

17. International history Founded IKEA in 1943 in Sweden First store openings outside Scandinavian territory in 1973 (SUI) and 1974 (Ger) First U.S. Opening in 1985 (Philadelphia) UK and HK openings in 1987 Opened 27 new stores in 2007 in 7 regions

18. Global Reach

19. Close to 300 stores and more then 35 countries

20. International IKEA is a privately held, international retailer selling low price household products including furniture, bathrooms and bathroom accessories, kitchens and other general home products at stores around the world.

21. Global IKEA (www.ikea.com) is one of the world’s most successful retailers, with more than 220 stores spanning 35 countries. Founded in Sweden more than 50 years ago, IKEA stores last year collectively saw more than half a billion visitors and brought it more than $22 billion. What makes these statistics particularly impressive is that they’re generated by a truly global customer base.

22. SWOT Strength IKEA have a strong demographic customer groups. The IKEA business model is unique in its construction Success has been driven from the price architecture offering value to the customer in innovative but functional products.

23. Weakness European markets with 90% of the stores based in Europe and the balance across America, Middle East and Asia. The model promotes As a reaction to marketplace movement the development

26. Con’t…… IKEA is a Sweden furniture enterprise. Managers can in time to see the condition of product sales in the world every week, they can be ready for production convenient before IKEA formally place an order, supply-factories and IKEA increased transparency, increase production scheduling flexibility, and reduced inventory

27. 17 IKEA Supply Chain - from the tree to the living room

28. 18 IKEA Supply Chain - Trading

29. 19 IKEA Supply Chain – Distribution Centers

30. 20 IKEA Supply Chain - Suppliers

32. supply chain coordination create customer value

33. supply chain coordination pays the value to customer

35. Thank you! Do you have any questions?