¥Coins enable you to offer users digital content in Japan. Give them access to their favorite digital goods in this lucrative Asian market with one simple, virtual payment method.
This document discusses mobile payments and the role of Seamless in developing smart cities. Seamless has over 13 years of experience in mobile payments and processes over 3.1 billion transactions annually across Europe, North America, and Asia. It focuses on enabling new payment scenarios through its digital wallet platform. These include in-store, in-app, peer-to-peer, and other payments like transportation. Seamless also aims to drive mobile payments adoption by offering merchants lower fees and consumers benefits like rewards and donations. Additionally, it explores new sales channels by turning media like billboards, newspapers and catalogs into points of sale through its Shop Spot platform.
Infobip is a leading provider of cloud mobile messaging and payment services worldwide with over 600 employees in 34 offices. They offer professional SMS, voice, USSD, mobile payments and notification platforms integrated with telecom networks. Their mission is to create a seamless interaction between businesses and people through mobile technology.
Mobile Commerce was just one of the topics from the 2014 SMTULSA Social Business Conference. Judd Wheeler shared two presentations on mobile marketing and commerce.
learn more about SMTULSA conference. Smtulsa.com
Registration is open.
The document discusses 5 common mistakes in mobile marketing and how to avoid them. Mistake #1 is using outdated strategies when mobile requires a unique 3D approach considering variables like carrier, device type, and app vs mobile web traffic. Mistake #2 is evaluating quality too soon as mobile traffic quality varies greatly. Mistake #3 is focusing only on smartphones when many users still have basic feature phones. Mistake #4 is not using proper mobile tracking tools. And Mistake #5 is not diversifying mobile traffic sources between different networks and inventory types.
Mobile as a traffic source continues to grow everyday yet many advertisers are slow to capitalize on this new opportunity. Find out 5 mistakes advertisers make on mobile.
Experience level: Advanced
Target audience: Affiliates/Publishers, Merchants/Advertisers
Niche/vertical: Mobile
Alex Tsatkin, CEO, MobAff LLC (Twitter @mobaff)
The document discusses various mobile marketing strategies and opportunities. It covers SMS marketing, QR codes, geo-targeting, applications, and more. Key points include that mobile advertising has higher click-through and redemption rates than other channels. Opportunities mentioned are using SMS for sweepstakes, alerts and surveys, QR codes for promotions and loyalty programs, and geo-targeting coupons and sales based on location. The future of mobile marketing is seen as utilizing more applications and mobile web apps to engage customers.
iBeacon is an open source proximity platform introduced by Apple in iOS7 that uses Bluetooth Low Energy signals from beacon devices to transmit data to nearby smartphones. Beacons are hardware devices that can communicate with smartphones to provide location-based services and notifications. The document discusses how beacon technology is used across industries to improve customer experiences through proximity-based interactions, notifications, and analytics.
This document discusses mobile payments and the role of Seamless in developing smart cities. Seamless has over 13 years of experience in mobile payments and processes over 3.1 billion transactions annually across Europe, North America, and Asia. It focuses on enabling new payment scenarios through its digital wallet platform. These include in-store, in-app, peer-to-peer, and other payments like transportation. Seamless also aims to drive mobile payments adoption by offering merchants lower fees and consumers benefits like rewards and donations. Additionally, it explores new sales channels by turning media like billboards, newspapers and catalogs into points of sale through its Shop Spot platform.
Infobip is a leading provider of cloud mobile messaging and payment services worldwide with over 600 employees in 34 offices. They offer professional SMS, voice, USSD, mobile payments and notification platforms integrated with telecom networks. Their mission is to create a seamless interaction between businesses and people through mobile technology.
Mobile Commerce was just one of the topics from the 2014 SMTULSA Social Business Conference. Judd Wheeler shared two presentations on mobile marketing and commerce.
learn more about SMTULSA conference. Smtulsa.com
Registration is open.
The document discusses 5 common mistakes in mobile marketing and how to avoid them. Mistake #1 is using outdated strategies when mobile requires a unique 3D approach considering variables like carrier, device type, and app vs mobile web traffic. Mistake #2 is evaluating quality too soon as mobile traffic quality varies greatly. Mistake #3 is focusing only on smartphones when many users still have basic feature phones. Mistake #4 is not using proper mobile tracking tools. And Mistake #5 is not diversifying mobile traffic sources between different networks and inventory types.
Mobile as a traffic source continues to grow everyday yet many advertisers are slow to capitalize on this new opportunity. Find out 5 mistakes advertisers make on mobile.
Experience level: Advanced
Target audience: Affiliates/Publishers, Merchants/Advertisers
Niche/vertical: Mobile
Alex Tsatkin, CEO, MobAff LLC (Twitter @mobaff)
The document discusses various mobile marketing strategies and opportunities. It covers SMS marketing, QR codes, geo-targeting, applications, and more. Key points include that mobile advertising has higher click-through and redemption rates than other channels. Opportunities mentioned are using SMS for sweepstakes, alerts and surveys, QR codes for promotions and loyalty programs, and geo-targeting coupons and sales based on location. The future of mobile marketing is seen as utilizing more applications and mobile web apps to engage customers.
iBeacon is an open source proximity platform introduced by Apple in iOS7 that uses Bluetooth Low Energy signals from beacon devices to transmit data to nearby smartphones. Beacons are hardware devices that can communicate with smartphones to provide location-based services and notifications. The document discusses how beacon technology is used across industries to improve customer experiences through proximity-based interactions, notifications, and analytics.
5 Simple Tools for Mobile Wallet MarketingKim Stuart
Slides from webinar discussing mobile wallet marketing, how it works, real world case studies and how to incorporate it into your business plan.
Using Apple Passbook and Google Wallet as the drop-in manager for mobile wallet passes instead of creating and distributing an app is a more economical method, leverages existing technology and offers small to mid size businesses the opportunity to focus on the campaign and not the technology. Discusses compatibility with iBeacons and geo-fencing notifications.
1) While mobile shopping accounts for less than 1% of retail sales currently, mobile devices influence a much greater portion (estimated at 40% in 2013) through product research conducted online and in-store.
2) Many shoppers prefer to do product research on mobile but complete purchases via desktop or in-store. They value mobile's convenience while still wanting to see products in person before buying.
3) Retailers have an opportunity to better merge online and offline experiences by offering in-store pickup, integrated inventory, and mobile services like maps, recommendations, and virtual try-ons to improve the shopping experience across channels.
The document discusses the importance of mobile and app integration. It summarizes ShopBack's mobile app which has over 9 million installs across 7 Asian countries and integrates with over 2,000 merchants. The app provides a seamless shopping experience and ShopBack experiments with gamification and new features to drive engagement. App-to-app integration allows a smooth shopping experience across multiple apps and can significantly increase order volumes according to case studies.
Mobile marketing apps can increase customer engagement and loyalty by allowing customers to access your business anytime. They make it easy to share your app with potential new customers. Having a mobile app also gives businesses analytics to understand how customers use the app and view locations. The document provides examples of how different types of businesses like salons, realtors, and restaurants can benefit from mobile apps to boost reservations, sales, and customer retention.
iBeacons use Bluetooth signals to communicate with nearby smartphones and deliver customized content and experiences to users within retail stores. When users enter a store, they can receive deals, have their customer profile displayed to staff, and get product recommendations. Retailers are testing iBeacons to improve customer service, drive store traffic, and enable new payment and marketing opportunities through proximity-based interactions. While privacy controls and opt-in processes will be important, iBeacons offer a new channel for customer engagement by triggering app events based on physical location.
The document discusses digital menus and proximity marketing technologies for restaurants. It describes how digital menus allow customers to access menus and wine lists on their mobile devices, allowing them to stay connected to social apps and share what they like. The menus also gather customer data on habits, preferences, and time spent in the restaurant, which is displayed to owners in real-time dashboards. It further explains how iBeacons can be used to trigger customized experiences for customers within set distance ranges of the beacons placed in a restaurant.
How to Get More Customers to Your Restaurant with Mobile MarketingPurplegator
HUNGRY FOR PROFITS: Restaurants To Go
How Restaurants Can Sell More with Mobile Marketing
This presentation was given by Brad Bierman of ATS Mobile at the recent Ocean City, MD Hotel-Motel-Restaurant Association trade show in March, 2014.
In the presentation, Bierman discusses SMS Text Message Marketing, Mobile Websites, Apps, and promoting your restaurant via mobile advertising. The value of a custom, branded QR code is also discussed.
Restaurants need to have a website that is optimized for the smaller screen of the mobile phone, but also is ideal for both tablets and desktop PC's. Only with responsive design can a restaurant truly accomplish this. With responsive design, the same elements of the website are used regardless of the type of viewing device. And, as an added bonus, Google has already stated that responsive design is the best method for increasing search engine rankings.
Specific case studies discussed include Nu Balance, K&J Pizza, Subway, and Cheerwine.
Particular attention was given to the idea of geo-location mobile advertising buys. With geo-targeting, a restaurant can just serve its mobile advertising to those within a certain radius of the restaurant. This means considerably less waste than with traditional media.
If you'd like to learn more about the Restaurants To Go suite of mobile marketing solutions from atsMobile, visit:
http://www.atsmobile.com/restaurant-mobile-marketing
1. The document outlines the evolution of digital marketing screens from the first screen of television to the current third screen of mobile devices. It emphasizes how mobile marketing provides new opportunities for brands to engage consumers anytime, anywhere.
2. Several mobile marketing techniques are described such as SMS, mobile applications, location-based services, and QR codes. The document also stresses the importance of having a mobile-friendly website that detects devices and redirects users to optimized mobile experiences.
3. Case studies of the Chicago Bulls and Pittsburgh Penguins sports teams demonstrate how they have successfully used mobile marketing strategies like text-to-win contests and real-time score/stat updates to
The document discusses a digital engagement platform that can be used to enhance physical experiences for customers. It provides examples of how the platform could be used in different industries like cruises, amusement parks, and sports stadiums to improve customer engagement and business benefits. The platform utilizes various technologies like CRM, analytics, payment integration, and push notifications to provide personalized experiences across physical and digital channels. It also outlines the business validation workshop process for clients to discover revenue opportunities and validate use cases for applying the platform.
Presentation for the Boca Raton Chamber of Commerce, Small Devices-BIG Business! Forum on August 29, 2014 at Sugar Sand Park - Willow Theater in Boca Raton, FL.
Presented by Jeff Klein, President of Power Play Marketing
Mobile Marketing Topics Include:
Why Mobile?
What is Mobile Marketing?
Mobile Websites
Responsive Websites
Mobile Apps
Geo-Fencing
iBeacons
Text Message Marketing (SMS)
QR Codes
Khurram Khan, VP of Technology and Product at Skava, presented in a tech talk at Shop.org. Today, mobile is much more than simplifying customer facing user experiences; it's about the backend experience as well.
Location Based Mobile Marketing | Non-App Geofencing By ThumbvistaThumbvista
Thumbvista specializes in sending a more targeted mobile messaging via location and demographics. Location-Based Marketing (LBM) is defined as the use of marketing to target mobile users within a certain geographic area to increase effectiveness. A businesses can send SMS (Text), Push Messages via App, Mobile (banner) ads & more to people who have been located by using GPS or cell tower triangulation. We use cell tower triangulation and SMS so that any mobile device that has been opted-in can receive the message. That way it does not matter whether the consumer has a smartphone or an App downloaded.
Having the ability to engage customers based on their real time location changes marketing. Thumbvista’s Location Based Messaging (SMS) and Geofencing dashboard gives an agency or even a business owner the ability to target loyal customers when they matter most, when they are near you or a competitor.
Citrus Mobile Solutions Mobile Marketing 2014Brian Perry
Citrus Mobile Solutions is a Canadian company that specializes in SMS marketing and mobile app development. They have 6 years of experience in the mobile industry and help businesses use mobile technologies like SMS and mobile apps. Some of their services include text-to-win campaigns, mobile voting/polling, mobile coupons, and developing custom mobile apps and SMS solutions for clients. They aim to help companies engage customers on their mobile devices through innovative mobile marketing strategies.
Mobile marketing and mobile technologies are increasingly important for retailers. Three ideas are proposed for a "Small Shops Big Fun" marketing campaign:
1. Location-based mobile advertising in cities hosting shopping events to raise awareness and suggest attending in the last two days.
2. Developing a mobile couponing app called SCOUPY for the program where users can access discounts and promotions from participating retailers.
3. Creating a campaign on the Spaarspot savings app where users earn points for visiting retailers equipped with audio beacons promoting the shopping events.
Professional messaging technologies in 2015 and beyondInfobip
This document discusses messaging platforms and Infobip's services. It summarizes that A2P messaging platforms allow businesses to message customers globally by combining telecom and internet technologies. Infobip offers mobile messaging services like SMS as well as an app engagement platform and tools for easy integration. Infobip provides full support and guarantees quality through strict SLAs. The document outlines Infobip's vision of transparency between platforms and clients, synergy across mobile channels, meaningful analytics, and improved user experience.
Monetise your games, apps and sites globally with direct mobile billing, premium SMS, WAP billing and m-Wallets. Smooth payments flows, easy integration, top payouts and conversion.
O documento descreve os serviços e soluções de mensagens móveis oferecidos pela empresa Infobip, incluindo SMS, USSD, voz, aplicativos e integrações. A Infobip é um provedor global de mensagens e pagamentos móveis com 40 escritórios em todo o mundo e capacidade de atender clientes em mais de 190 países.
5 Simple Tools for Mobile Wallet MarketingKim Stuart
Slides from webinar discussing mobile wallet marketing, how it works, real world case studies and how to incorporate it into your business plan.
Using Apple Passbook and Google Wallet as the drop-in manager for mobile wallet passes instead of creating and distributing an app is a more economical method, leverages existing technology and offers small to mid size businesses the opportunity to focus on the campaign and not the technology. Discusses compatibility with iBeacons and geo-fencing notifications.
1) While mobile shopping accounts for less than 1% of retail sales currently, mobile devices influence a much greater portion (estimated at 40% in 2013) through product research conducted online and in-store.
2) Many shoppers prefer to do product research on mobile but complete purchases via desktop or in-store. They value mobile's convenience while still wanting to see products in person before buying.
3) Retailers have an opportunity to better merge online and offline experiences by offering in-store pickup, integrated inventory, and mobile services like maps, recommendations, and virtual try-ons to improve the shopping experience across channels.
The document discusses the importance of mobile and app integration. It summarizes ShopBack's mobile app which has over 9 million installs across 7 Asian countries and integrates with over 2,000 merchants. The app provides a seamless shopping experience and ShopBack experiments with gamification and new features to drive engagement. App-to-app integration allows a smooth shopping experience across multiple apps and can significantly increase order volumes according to case studies.
Mobile marketing apps can increase customer engagement and loyalty by allowing customers to access your business anytime. They make it easy to share your app with potential new customers. Having a mobile app also gives businesses analytics to understand how customers use the app and view locations. The document provides examples of how different types of businesses like salons, realtors, and restaurants can benefit from mobile apps to boost reservations, sales, and customer retention.
iBeacons use Bluetooth signals to communicate with nearby smartphones and deliver customized content and experiences to users within retail stores. When users enter a store, they can receive deals, have their customer profile displayed to staff, and get product recommendations. Retailers are testing iBeacons to improve customer service, drive store traffic, and enable new payment and marketing opportunities through proximity-based interactions. While privacy controls and opt-in processes will be important, iBeacons offer a new channel for customer engagement by triggering app events based on physical location.
The document discusses digital menus and proximity marketing technologies for restaurants. It describes how digital menus allow customers to access menus and wine lists on their mobile devices, allowing them to stay connected to social apps and share what they like. The menus also gather customer data on habits, preferences, and time spent in the restaurant, which is displayed to owners in real-time dashboards. It further explains how iBeacons can be used to trigger customized experiences for customers within set distance ranges of the beacons placed in a restaurant.
How to Get More Customers to Your Restaurant with Mobile MarketingPurplegator
HUNGRY FOR PROFITS: Restaurants To Go
How Restaurants Can Sell More with Mobile Marketing
This presentation was given by Brad Bierman of ATS Mobile at the recent Ocean City, MD Hotel-Motel-Restaurant Association trade show in March, 2014.
In the presentation, Bierman discusses SMS Text Message Marketing, Mobile Websites, Apps, and promoting your restaurant via mobile advertising. The value of a custom, branded QR code is also discussed.
Restaurants need to have a website that is optimized for the smaller screen of the mobile phone, but also is ideal for both tablets and desktop PC's. Only with responsive design can a restaurant truly accomplish this. With responsive design, the same elements of the website are used regardless of the type of viewing device. And, as an added bonus, Google has already stated that responsive design is the best method for increasing search engine rankings.
Specific case studies discussed include Nu Balance, K&J Pizza, Subway, and Cheerwine.
Particular attention was given to the idea of geo-location mobile advertising buys. With geo-targeting, a restaurant can just serve its mobile advertising to those within a certain radius of the restaurant. This means considerably less waste than with traditional media.
If you'd like to learn more about the Restaurants To Go suite of mobile marketing solutions from atsMobile, visit:
http://www.atsmobile.com/restaurant-mobile-marketing
1. The document outlines the evolution of digital marketing screens from the first screen of television to the current third screen of mobile devices. It emphasizes how mobile marketing provides new opportunities for brands to engage consumers anytime, anywhere.
2. Several mobile marketing techniques are described such as SMS, mobile applications, location-based services, and QR codes. The document also stresses the importance of having a mobile-friendly website that detects devices and redirects users to optimized mobile experiences.
3. Case studies of the Chicago Bulls and Pittsburgh Penguins sports teams demonstrate how they have successfully used mobile marketing strategies like text-to-win contests and real-time score/stat updates to
The document discusses a digital engagement platform that can be used to enhance physical experiences for customers. It provides examples of how the platform could be used in different industries like cruises, amusement parks, and sports stadiums to improve customer engagement and business benefits. The platform utilizes various technologies like CRM, analytics, payment integration, and push notifications to provide personalized experiences across physical and digital channels. It also outlines the business validation workshop process for clients to discover revenue opportunities and validate use cases for applying the platform.
Presentation for the Boca Raton Chamber of Commerce, Small Devices-BIG Business! Forum on August 29, 2014 at Sugar Sand Park - Willow Theater in Boca Raton, FL.
Presented by Jeff Klein, President of Power Play Marketing
Mobile Marketing Topics Include:
Why Mobile?
What is Mobile Marketing?
Mobile Websites
Responsive Websites
Mobile Apps
Geo-Fencing
iBeacons
Text Message Marketing (SMS)
QR Codes
Khurram Khan, VP of Technology and Product at Skava, presented in a tech talk at Shop.org. Today, mobile is much more than simplifying customer facing user experiences; it's about the backend experience as well.
Location Based Mobile Marketing | Non-App Geofencing By ThumbvistaThumbvista
Thumbvista specializes in sending a more targeted mobile messaging via location and demographics. Location-Based Marketing (LBM) is defined as the use of marketing to target mobile users within a certain geographic area to increase effectiveness. A businesses can send SMS (Text), Push Messages via App, Mobile (banner) ads & more to people who have been located by using GPS or cell tower triangulation. We use cell tower triangulation and SMS so that any mobile device that has been opted-in can receive the message. That way it does not matter whether the consumer has a smartphone or an App downloaded.
Having the ability to engage customers based on their real time location changes marketing. Thumbvista’s Location Based Messaging (SMS) and Geofencing dashboard gives an agency or even a business owner the ability to target loyal customers when they matter most, when they are near you or a competitor.
Citrus Mobile Solutions Mobile Marketing 2014Brian Perry
Citrus Mobile Solutions is a Canadian company that specializes in SMS marketing and mobile app development. They have 6 years of experience in the mobile industry and help businesses use mobile technologies like SMS and mobile apps. Some of their services include text-to-win campaigns, mobile voting/polling, mobile coupons, and developing custom mobile apps and SMS solutions for clients. They aim to help companies engage customers on their mobile devices through innovative mobile marketing strategies.
Mobile marketing and mobile technologies are increasingly important for retailers. Three ideas are proposed for a "Small Shops Big Fun" marketing campaign:
1. Location-based mobile advertising in cities hosting shopping events to raise awareness and suggest attending in the last two days.
2. Developing a mobile couponing app called SCOUPY for the program where users can access discounts and promotions from participating retailers.
3. Creating a campaign on the Spaarspot savings app where users earn points for visiting retailers equipped with audio beacons promoting the shopping events.
Professional messaging technologies in 2015 and beyondInfobip
This document discusses messaging platforms and Infobip's services. It summarizes that A2P messaging platforms allow businesses to message customers globally by combining telecom and internet technologies. Infobip offers mobile messaging services like SMS as well as an app engagement platform and tools for easy integration. Infobip provides full support and guarantees quality through strict SLAs. The document outlines Infobip's vision of transparency between platforms and clients, synergy across mobile channels, meaningful analytics, and improved user experience.
Monetise your games, apps and sites globally with direct mobile billing, premium SMS, WAP billing and m-Wallets. Smooth payments flows, easy integration, top payouts and conversion.
O documento descreve os serviços e soluções de mensagens móveis oferecidos pela empresa Infobip, incluindo SMS, USSD, voz, aplicativos e integrações. A Infobip é um provedor global de mensagens e pagamentos móveis com 40 escritórios em todo o mundo e capacidade de atender clientes em mais de 190 países.
Twilio is a communications platform company that launched in 2007 and provides APIs and SDKs for integrating voice, messaging, and video capabilities into applications. It has experienced rapid growth, reaching $50 million in revenues in 2013 and raising over $100 million in funding. Twilio's success is driven by its CEO's constant innovation, its ability to adapt to changes in the telecommunications industry through its flexible API, and its focus on empowering developers.
This document contains advice from the website goodfuckingdesignadvice.com. It emphasizes using bold fonts, colors, and language to stand out. It stresses the importance of taking breaks but not procrastinating, learning from mistakes, being passionate, and asking for funding. It outlines the website's history and growth, encouraging reinventing approaches and telling inspiring stories to find success in new areas. The overall message is to create impactful work through bold, passionate, and innovative approaches.
The M Word: Marketing in a Developer WorldDelyn Simons
Developers today must understand the fundamentals of lean marketing and growth hacking in order to get more users, more revenue, more funding--or even a better job. Marketing is useful. Badly executed marketing, just like poorly written code, can leave lasting scars. In this session, developers will learn how to identify and partner with marketers who "get it." Marketers will learn to get their geek on and address developer painpoints before promising benefits.
[Industry Report] Indonesia Mobile games Phuong Vu
The mobile game industry in Indonesia is growing rapidly due to a young population and rising smartphone adoption. However, feature phones still account for 80% of the mobile market. Key points:
- The mobile game market is relatively immature compared to other Southeast Asian countries like Vietnam.
- Android dominates the smartphone market and platform, but Google Play does not support local developers' monetization.
- Top grossing mobile games are mostly from foreign publishers like Line, while local developers struggle without proper payment and distribution channels.
- Casual and strategy games are popular genres in Indonesia. There is room for more game diversity and innovation.
- Partnering with telcos is important for distribution and payments
How to Win at Global Marketing--A YetiZen Speaks EventSana Choudary
Marketing beyond your own region? What else is there to it besides localization, translation, local marketing spend? A lot. Especially lots your local competitors never have to think about but natually do well! Find the secrets to globalizing your message and growing outside your local market!
Learn about the main trends for the mobile games market in 2014!
Join our panel of experts:
- Peter Warman, CEO, Newzoo
- Jan Miczaika, COO, Wooga
- Tiuri van Agten, Data Analyst, Distimo
We will explore the trends for 2014 in 4 parts:
- General market trends
- Platform trends
- Regional trends
- General outlook: opportunities and challenges
The future of mobile as a customer relationship tool. A small glimpse into Japans mobile world. What lessons are there to be learned for international publishers?
Mobile phones are widely used in Japan, with 98 million subscribers. Nearly 90% of phones can access the internet, compared to only around 30 million in the US. Japanese mobile carriers pioneered mobile internet access starting in 1999. Standards like DoCoMo's cHTML made building mobile websites easy. The dense population meant carriers saw quick returns on investments. By 2005, mobile internet users exceeded PC users in Japan. Popular mobile activities include shopping, games, and banking. QR codes and affiliate marketing are used to drive mobile purchases. Emerging technologies like 4G and mobile payment will continue expanding the mobile landscape.
ZGroup Mobile is a publisher, developer and aggregator of mobile content (games, ringtones, wallpapers, animations, videos and themes) and services in general. We have established ourselves as leaders in the market of mobile content. We have a wide range catalogue of mobile games covering almost everything, and we added recently several new categories like 3d mobile games, bluetooth mobile games, and network multiplayer mobile games. We are also publishers of mobile content, so if you are a developer of mobile content and would like to have a bigger exposure of your content to new markets, then we can help you with that. As publishers we offer more than 3500 mobile games available to wide range of handsets. We have also developed several bluetooth multiplayer mobile games. Also we developed several famous titles on multiplayer terraplay platform. Our games are also available in more than several langauges: English, French, German, Spanish, Portuguese, Simplified Chinese, Traditional Chinese. We also provide other services for mobile like bluetooth advertising solution (bluemagic), Ad-activator for injecting advertisment into mobile content, Rotto which is an instant messenger client for mobile devices, mslideshow which is a slide show generator suitable for magazines and shows.
"The business of Mobile in Tokyo" Lars Cosh-Ishii, Representative Director da Mobikyo apresenta o ecossistema Mobile no Japão e como o pais se transformo em um business model de sucesso para pagamento via celular. Fotos e vídeo no site http://momorio.com
Apponomics : The Economics of Mobile AppsKinnari T D
This document discusses strategies for developing successful mobile apps globally and in Asia specifically. It notes that free apps dominate downloads and mobile advertising is key to monetization. When expanding to Asia, partners can help navigate the complex app store ecosystems, especially in China. Localization through language, graphics, and cultural references helps boost downloads. Regular updates and using preferred payment and social media platforms also increases chances of success. With billions projected to use mobile apps, adapting to changing user behaviors and discovery methods will be important to reach large audiences.
This document summarizes the key developments in the Korean mobile market in the first quarter of 2015. It discusses the performance of major game companies, NHN Entertainment's acquisition of Neo Wiz Internet, trends in Korean mobile usage, and the strategies of Naver and Daum Kakao to focus on mobile. Major game companies saw increased revenue from both domestic and foreign mobile game sales. NHN Entertainment aims to expand into new areas through its acquisition. Most Koreans now use smartphones, focusing on communication, news, and games. Naver and Daum Kakao are concentrating on mobile advertising, services, and games.
We are korean No.1 mobile marketing company, Mobidays, INC.
'KM-REPORT' is an abbreviation of 'KOREAN MOBILE REPORT', that is monthly trend report for korean mobile market.
This is our first English ver. issue of January.
This document examines opportunities in mobile gaming. It provides an overview of the mobile gaming market landscape, key trends, and competition. Some of the main points include: the typical mobile gamer profile; rapid growth of the mobile gaming market; top game genres and where the money is made; and trends in user behavior, content, publishing/distribution, advertising, technology, and monetization. It also includes case studies on major mobile game developers and publishers such as Kabam, Kama Games, Storm8, Buffalo Studios, and Ludia to showcase their strategies.
Sandeep Amar on Monetization of Apps at ad:tech BangaloreiMediaIndia
This document discusses various strategies for monetizing mobile apps, including:
1) Paid apps, in-app purchases, and mobile advertising are the main monetization strategies discussed.
2) Case studies on app monetization from companies like Pandora, EA, Amazon, and magazine publishers show success integrating advertising, in-app purchases, and commerce.
3) Local mobile advertising is very promising but also challenging to implement due to difficulties with location data processing, hyper-local targeting, matching consumers to offers in real-time.
Which markets you should focus on in mobile gaming? Where is the highest LTV versus CPI. Based on Google data. Abstract from presentation from 7th edition of GameCamp
Distimo is the number 1 app store analytics company that tracks over 3 billion downloads per quarter. They provide app analytics products and market trend reports based on their AppIQ data. Their data shows Android monetization catching up to iOS, with games dominating top grossing apps in both stores and markets favoring in-app purchases over one-time fees. They also report on messaging app market shares in Japan and volumes for Amazon Appstore versus Google Play.
The document summarizes a proposal for the next generation iPhone called the iPhone TOUCH. It describes the iPhone TOUCH as having greater functionality by allowing it to lock/unlock cars and homes wirelessly, act as identification and payment cards, and include features like electronic toll collection. It also emphasizes strong security through fingerprint, eye, and voice recognition authentication. Additional benefits highlighted include never running out of energy through wireless charging, reducing travel costs through mobile payment and transportation cards, and accommodating all languages with real-time translation. The document proposes initially targeting the 12% of the population willing to pay extra for entertainment and information management features on their mobile devices.
This document discusses Papaya Mobile, a social gaming company founded in 2008 that has raised $22 million. It has over 100 employees with offices in San Francisco, London, and Beijing. Papaya Mobile operates a social gaming network and platform that allows users to discover games, find friends to play with, and share content. The company also operates AppFlood, a cross-promotion network that allows mobile game developers to buy and sell excess traffic. Papaya Mobile has helped numerous global game developers launch and localize titles in China across various app stores and platforms.
"Китай: как выйти на один из крупнейших мобильных рынков" - Крис Хенейдж (Chr...Procontent.Ru Magazine
This document discusses Papaya Mobile, a social gaming company founded in 2008 that has raised $22 million. It has over 100 employees with offices in San Francisco, London, and Beijing. Papaya Mobile operates a social gaming network and platform that allows users to discover games, find friends to play with, and share content. The company also operates AppFlood, a cross-promotion network that allows mobile game developers to buy and sell excess traffic. Papaya has helped numerous global game developers launch and localize titles in China.
Live Mobile: "China: What does take to enter the world's largest mobile marke...Андрей Акимов
This document discusses Papaya Mobile, a social gaming company founded in 2008 that has raised $22 million. It has over 100 employees with offices in San Francisco, London, and Beijing. Papaya Mobile operates a social gaming network and platform that allows users to discover games, find friends to play with, and share content. The company also operates AppFlood, a cross-promotion network that allows mobile game developers to buy and sell excess traffic. Papaya has helped numerous global game developers launch and localize titles in China.
Situation and recent trends of web startups in Japan @ Asiajin Shanghai meetupShunichi Arai
This document summarizes the situation and recent trends of web startups in Japan. It discusses the Japanese IT industry and internet penetration rate. It profiles some of the largest and most powerful Japanese websites, including Yahoo! Japan, Rakuten, Mixi, and DeNA (Mobage). The document then provides an overview of entrepreneurship and startups in Japan, noting challenges around venture capital funding and IPO markets. Finally, it highlights some recent trends in Japanese startups, including group buying sites inspired by Groupon and the rise of social games.
Social Games: Why GREE And Mobage Operator DeNA Monetize Better Than ZyngaDr. Serkan Toto
This presentation covers the size of Japan's social gaming market and 14 reasons why the two big social game companies in Japan, DeNA and GREE, monetize better than Zynga.
Similar to ¥Coins: Your virtual currency for japan (20)
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Communications Mining Series - Zero to Hero - Session 1DianaGray10
This session provides introduction to UiPath Communication Mining, importance and platform overview. You will acquire a good understand of the phases in Communication Mining as we go over the platform with you. Topics covered:
• Communication Mining Overview
• Why is it important?
• How can it help today’s business and the benefits
• Phases in Communication Mining
• Demo on Platform overview
• Q/A
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...SOFTTECHHUB
The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing.
One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AIVladimir Iglovikov, Ph.D.
Presented by Vladimir Iglovikov:
- https://www.linkedin.com/in/iglovikov/
- https://x.com/viglovikov
- https://www.instagram.com/ternaus/
This presentation delves into the journey of Albumentations.ai, a highly successful open-source library for data augmentation.
Created out of a necessity for superior performance in Kaggle competitions, Albumentations has grown to become a widely used tool among data scientists and machine learning practitioners.
This case study covers various aspects, including:
People: The contributors and community that have supported Albumentations.
Metrics: The success indicators such as downloads, daily active users, GitHub stars, and financial contributions.
Challenges: The hurdles in monetizing open-source projects and measuring user engagement.
Development Practices: Best practices for creating, maintaining, and scaling open-source libraries, including code hygiene, CI/CD, and fast iteration.
Community Building: Strategies for making adoption easy, iterating quickly, and fostering a vibrant, engaged community.
Marketing: Both online and offline marketing tactics, focusing on real, impactful interactions and collaborations.
Mental Health: Maintaining balance and not feeling pressured by user demands.
Key insights include the importance of automation, making the adoption process seamless, and leveraging offline interactions for marketing. The presentation also emphasizes the need for continuous small improvements and building a friendly, inclusive community that contributes to the project's growth.
Vladimir Iglovikov brings his extensive experience as a Kaggle Grandmaster, ex-Staff ML Engineer at Lyft, sharing valuable lessons and practical advice for anyone looking to enhance the adoption of their open-source projects.
Explore more about Albumentations and join the community at:
GitHub: https://github.com/albumentations-team/albumentations
Website: https://albumentations.ai/
LinkedIn: https://www.linkedin.com/company/100504475
Twitter: https://x.com/albumentations
2. ABOUT US
• ¥Coins is a virtual currency in Japan, developed in cooperation with
SoftBank, leading MNO in Japan.
• Used by app and game developers who want to implement a mobile
payments solution for monetising their content in Japan.
• ¥Coins can be purchased via direct mobile billing - the amount is
charged to consumers’ mobile phone account (prepaid or postpaid).
• Alternatively, game cards from Japan’s leading providers are also
accepted for ¥Coins top-up.
3. • Japan is the world’s most lucrative market - if you want your
app to be a global hit, it’s an essential market.
• In Japan, over 51M people own a smartphone. From Oct 2013
to Mar 2014, 83.7 % of all mobile phones sold were smartphones.
• Gaming is currently the largest app market in Japan. Pretty much
all of the biggest players in the Japanese app market use IAPs
(in-app purchases).
• By 2016, mobile gaming market in Japan is projected to grow
to over $8 billion.
WHY JAPAN?
4. WHY ¥COINS?
• Turnkey solution for easy intergration
• No need for establishing a business entity in Japan
• Highest revenue share on the market
• Increases reach and content monetisation potential
• Saves time and money
• ¥Coins App Store exposes your game to the
lucrative Japanese market
5. • Payment widget for online content
• In-app payments for mobile content
• Management interface
• Consumer self-care portal
FULLY FEATURED
SOLUTION