SlideShare a Scribd company logo
VIRTUAL CURRENCY AND APP STORE
FOR JAPANESE MARKET
ABOUT US
• ¥Coins is a virtual currency in Japan, developed in cooperation with
SoftBank, leading MNO in Japan.
• Used by app and game developers who want to implement a mobile
payments solution for monetising their content in Japan.
• ¥Coins can be purchased via direct mobile billing - the amount is
charged to consumers’ mobile phone account (prepaid or postpaid).
• Alternatively, game cards from Japan’s leading providers are also
accepted for ¥Coins top-up.
• Japan is the world’s most lucrative market - if you want your
app to be a global hit, it’s an essential market.
• In Japan, over 51M people own a smartphone. From Oct 2013
to Mar 2014, 83.7 % of all mobile phones sold were smartphones.
• Gaming is currently the largest app market in Japan. Pretty much
all of the biggest players in the Japanese app market use IAPs
(in-app purchases).
• By 2016, mobile gaming market in Japan is projected to grow
to over $8 billion.
WHY JAPAN?
WHY ¥COINS?
• Turnkey solution for easy intergration
• No need for establishing a business entity in Japan
• Highest revenue share on the market
• Increases reach and content monetisation potential
• Saves time and money
• ¥Coins App Store exposes your game to the
lucrative Japanese market
• Payment widget for online content
• In-app payments for mobile content
• Management interface
• Consumer self-care portal
FULLY FEATURED
SOLUTION
SUCCESSFUL PARTNERSHIPS
WARGAMING
WARFRAME
ROBOCRAFT
APP STORE
PARTNERS
¥COINS
POWERED BY
THANK YOU FOR YOUR TIME.
Remember - with ¥Coins you’ll always get
more game!

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¥Coins: Your virtual currency for japan

  • 1. VIRTUAL CURRENCY AND APP STORE FOR JAPANESE MARKET
  • 2. ABOUT US • ¥Coins is a virtual currency in Japan, developed in cooperation with SoftBank, leading MNO in Japan. • Used by app and game developers who want to implement a mobile payments solution for monetising their content in Japan. • ¥Coins can be purchased via direct mobile billing - the amount is charged to consumers’ mobile phone account (prepaid or postpaid). • Alternatively, game cards from Japan’s leading providers are also accepted for ¥Coins top-up.
  • 3. • Japan is the world’s most lucrative market - if you want your app to be a global hit, it’s an essential market. • In Japan, over 51M people own a smartphone. From Oct 2013 to Mar 2014, 83.7 % of all mobile phones sold were smartphones. • Gaming is currently the largest app market in Japan. Pretty much all of the biggest players in the Japanese app market use IAPs (in-app purchases). • By 2016, mobile gaming market in Japan is projected to grow to over $8 billion. WHY JAPAN?
  • 4. WHY ¥COINS? • Turnkey solution for easy intergration • No need for establishing a business entity in Japan • Highest revenue share on the market • Increases reach and content monetisation potential • Saves time and money • ¥Coins App Store exposes your game to the lucrative Japanese market
  • 5. • Payment widget for online content • In-app payments for mobile content • Management interface • Consumer self-care portal FULLY FEATURED SOLUTION
  • 13. THANK YOU FOR YOUR TIME. Remember - with ¥Coins you’ll always get more game!