The document discusses the concept of a unified cloud, where multiple cloud platforms and providers are brought together under a single control plane or dashboard. It notes that as the cloud market grows, with more core suppliers and buyer frustration over lack of differentiation, a unified cloud that allows usage of multiple independent providers from a single system could help address issues of lock-in. It envisions a unified cloud bringing together spending analysis, compliance, service level monitoring and more to manage an organization's growing use of cloud applications and services across different cloud options.

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UNIFIED CLOUD
“COME FLY WITH ME”

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NICE TO MEET YOU! I’M ANDY

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#HostingUC15

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#HostingUC15

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2015
2022
2042
Insect
Human
7B!

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#UnifiedCloud

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You Don’t Need To Whisper Anymore
1 Million Firms Use AWS

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Design Trumps Tech
H-Scale vs Service
AWS = Kid’s IAP
Data Lake
Visu/Person-alization
Mobile/Cloud First

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DESIGN trumps TECH

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What’s
Gotten
Better?
Data Depth
or
Marketing

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Hybrid Cloud
Federated Cloud
Multi-Cloud

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I have 300 apps
Well, I have 30 clouds

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I use AWS!
Big deal, so does
my grandma!

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I Have a
Hybrid
But you have 4
different logins

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2009 called…
They want their term back
Wide Range of
Definitions
Why are there
multiple control
panels?
Is it, if there’s
only 1 provider?

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Private, do you want
#UnifiedCloud now?
Sir, yes Sir.

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Unified
Cloud is…
the best weapon
to defend against
lock-in

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Core Suppliers
Low Differentiation
Buyer Frustration
TRAVEL ~2000

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Core Suppliers
Low Differentiation
Buyer Frustration
CLOUD ~2015

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CLOUD ~2015 = TRAVEL ~2000

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$1.3T
⅓

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Buying Is The START
< MORE >
Sharing Problem
Expect Many
In-de-pen-dent
Like Int’l Travel…
BUILDING THE OF THE CLOUD

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eCommerce Payroll Inventory >>><<<
CRITERIA:
SLA, Uptime,
Geography, Reviews,
ToD, Compliance
YOUR
APPS
CLOUD
OPTIONS:
HOSTING, AWS
AZURE, VMW,
OPENSTACK
DASHBOARD:
Status, Pricing, Usage,
Dependencies, Reboot

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SPOILER ALERT
+ Load Balancing

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How Will This Market Will Develop?

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Real Market Exists Once LCM Established

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#1: Buying is only the tip of the…

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Spend Analysis
Compliance Audits
SLA Validation
Recommendations
Alerts
Predictive Perf.

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BEFORE, AFTER, &…
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Federation’s Problem…Sharing!

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BEYOND 1 PLATFORM
What OpenStack
Intended
What Participants
Chose

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DO NOT REPEAT…
“You don’t get fired for hiring…ABC”

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ALL FOR 1 1 FOR ALL
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< MORE >

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Where there’s $, there’s competitors

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EXPECT MANY UNIFIERS
38
XYZ +…
AWS
AZURE
VMWARE
OPENSTACK

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Independents Will Win

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LEAD, FOLLOW, GET OUT OF THE WAY

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Like An International Flight…

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Cloud DUNC?
Cloud Loyalty Pts?
SaaS Hubs?

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…Your Home For All Clouds

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Unified Cloud Experience

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Aug 12-13
Launch

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Andy@HOSTING
@SHrepFUR
HOSTING.com/Resources
@HOSTINGdotcom
LinkedIn.com/HOSTING

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THANK YOU