The cloud-based solution allows content owners and partners to easily create and manage mobile sites and campaigns from anywhere without technical expertise.
Status and Consequences
•Your mobile phone is always with you and always on
• Mobile sites are considerably less expensive and quicker to
deploy than apps, that often require external help
• Printed media is static and expensive
• Mobile sites complement and can be made focused, interactive
and engaging
Mobile
Information
4.
Solution: CliqTags
Consumers
CompanyAccess methods:
•QR Codes
• Bulk SMS
• SMS requests
• iBeacon
• NFC tags
• Augmented Reality
• Direct links
• Wrapper apps
• etc CliqTags Functions:
• Create many sites
• Create many pages of
different types, including
interactive
• Create access methods
• Schedule content
• Detailed statistics
• etc
5.
Simple Example
• Lokaltidningen(magazine) in collaboration with
Handelsföreningen (customer)
• “Vote for the best shopping window”
Shown on a poster by
the shopping window
Values for Channels
•A supplement to your existing SMB offerings
• A minimal effort for you
– Abiro hosts and maintains with full responsibility
– Your customers or you create the content or delegate to Abiro
• End-to-end solution for mobile content and access to that content
• The solution can be instantiated and adapted to your specific needs
– This is only applicable for large distributors, a la carriers etc
8.
Values for Companies
•Increase customer loyalty and sales by providing relevant and current
information adapted to place and situation
• The content can be created by the content owner without having to
delegate that to the IT department or external partners
• The solution is a complete end-to-end solution for creating content and
related access methods
• Scheduling enables long term roll-out of content over time
• Completely cloud-based, which provides access from anywhere, with
nothing to install on your device
• No expensive and slow app development
9.
Values for Consumers
•Focused, current and interactive content that is simple and quick to
access and consume, and relevant for the situation and time
• Simple access via QR Codes, bulk SMS, SMS requests etc
• No specific app needs to be installed, except for reading QR Codes
10.
Example Use: Retail
•Digital coupons
• Customer club information
• Contests/sweepstakes
• Feedback from customers
• Sales supporting and
customer-advising information
• Offerings can be scheduled in advance
• New content can be added by the content owner
• The same QR Code / site can be used for completely different content
over time
11.
Business Model
• Opt-outmonthly subscription
• Payment on-line via PayPal
• Plans:
– Apprentice: 1 site, 4 pages, free
– Adept: 10 sites, 40 pages, $29
– Expert: 100 sites, 400 pages, $59
– More information about the plans is available at cliqtags.com
12.
Business Model cont.
•Other plan configurations can be provided, based on need
• Distribution partners can manage their own customers
– Requires distribution agreement
• Training/coaching as well as feature, site, wrapper app
development
– Price on request, separate from subscription