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Cisco Systems Inc.
Hello!
I am Mudasser Afzal
I am here because of POM presentation.
You can find me at @bscs1515
2
Contents
◈ Porter’sFiveForcesModel
◈ Organogram
◈ Core Competencies and
Key Success
◈ CriticismandControversy
◈ CompetitorsinIndustry
◈ Acquisitions,Financials
◈ Introduction
◈ Quick Facts
◈ MissionandVision
◈ ProductandServices
◈ NetworkingAcademy
◈ SWOTAnalysis
3
“
There’s never been a better
time to do something
amazing.
4
Introduction
◈ headquartered in San Jose, California, in the center of Silicon
Valley
◈ 1984 - Computer scientists, Len Bosack and Sandy Lerner,
from Stanford University, found Cisco Systems.
◈ They invented technology to link their different computer
systems together.
◈ 1988 - John Morgridge joins Cisco as President and CEO.
◈ Cisco is among top 50 companies to work- fortune list
5
Quick Facts
◈ had around 72,900 employees
◈ Cisco revenue in year 2018 is $49.3 billion
◈ Around 20,800 of Cisco’s employees work in the
company's R&D and a further 24,500 work in sales and
marketing.
◈ Cisco get the name from beautiful city San Francisco.
◈ The logo of Cisco systems was inspired by the famous
Golden Gate Bridge
6
Mission
"Shape the future of the
Internet by creating
unknown value and
opportunity for our
customers, employees,
investors, and ecosystem
partners.”
Mission and Vision
Vision
"Changing the Way We
Work, Live, Play, and
Learn.”
8
Products And Services
Routers and Switches
Security and VPNs
Firewalls
Telepresence
Cisco WebEx meeting solution.
Data center services
Routing Services
Wireless Services
Unified networking
VoIP Service
9
Cisco Network Emergency respond vehicle
10
◈ The vehicles are maintained and
deployed by Cisco employees
during natural disasters and other
public crises.
◈ The vehicles are self-contained
and provide wired and wireless
services including voice and radio
interoperability, voice over IP,
network-based video surveillance
and secured high-definition video-
conferencing
IOT and Cloud Routers
◈ 500 series WPAN industrial routers
◈ ASR 900 Series Aggregation Service Routers
◈ Cisco Cloud Services Router 1000V Series
Cisco is providing certification in cloud,
collaboration, data center and R&S.
11
Cisco Networking Academy.
◈ Entry (CCENT)
◈ Associate (CCNA/CCDA)
◈ Professional (CCNP/CCDP)
◈ Expert (CCIE/CCDE) and
◈ Recently Architect (CCAr: CCDE
previous)
Reach two million Cisco Networking
Academy students per year by 2021
12
Diverse Cultural Environment,
Respect and Care for our
Employee
13
SWOT Analysis
14
Lorem Ipsum
15
16
Core Competencies and Key Success
◈ Ability to manufacture and design new products with new
world processes
◈ Strong and strategic industry partners
◈ Customer Relationship Management
◈ Innovativeness
17
Criticism And Controversy
• China – block websites and monitor our activities.
• Shareholder class action lawsuit against Cisco - execs were
selling the stock while making misleading statements.
• Cisco lawsuit against Huawei – copying code from cisco.
• Brazil - illegally dodging taxes worth 1.5 billion .
18
Competitors In Industry
◈ AVAYA
Voice and Data
Integration Services
Office Phone Systems
◈ Nortel Networks
Core Network Switching
Wireless Systems
Optical Systems Source
19
◈ Juniper Networks
IP Router Design and
Sales
Application Specific
Chip Design, Network
Management Software
VPN and Firewall
Devices Support
Services
20
21
21
Cisco Revenue 2017
22
23
$210 bn
MarketCap This Year
94%
Great place to work!
75,000
Employee worldwide
24
25
Thanks!
Any questions?
You can find me at bscs1515@pieas.edu.pk

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Cisco Case Study

  • 2. Hello! I am Mudasser Afzal I am here because of POM presentation. You can find me at @bscs1515 2
  • 3. Contents ◈ Porter’sFiveForcesModel ◈ Organogram ◈ Core Competencies and Key Success ◈ CriticismandControversy ◈ CompetitorsinIndustry ◈ Acquisitions,Financials ◈ Introduction ◈ Quick Facts ◈ MissionandVision ◈ ProductandServices ◈ NetworkingAcademy ◈ SWOTAnalysis 3
  • 4. “ There’s never been a better time to do something amazing. 4
  • 5. Introduction ◈ headquartered in San Jose, California, in the center of Silicon Valley ◈ 1984 - Computer scientists, Len Bosack and Sandy Lerner, from Stanford University, found Cisco Systems. ◈ They invented technology to link their different computer systems together. ◈ 1988 - John Morgridge joins Cisco as President and CEO. ◈ Cisco is among top 50 companies to work- fortune list 5
  • 6. Quick Facts ◈ had around 72,900 employees ◈ Cisco revenue in year 2018 is $49.3 billion ◈ Around 20,800 of Cisco’s employees work in the company's R&D and a further 24,500 work in sales and marketing. ◈ Cisco get the name from beautiful city San Francisco. ◈ The logo of Cisco systems was inspired by the famous Golden Gate Bridge 6
  • 7.
  • 8. Mission "Shape the future of the Internet by creating unknown value and opportunity for our customers, employees, investors, and ecosystem partners.” Mission and Vision Vision "Changing the Way We Work, Live, Play, and Learn.” 8
  • 9. Products And Services Routers and Switches Security and VPNs Firewalls Telepresence Cisco WebEx meeting solution. Data center services Routing Services Wireless Services Unified networking VoIP Service 9
  • 10. Cisco Network Emergency respond vehicle 10 ◈ The vehicles are maintained and deployed by Cisco employees during natural disasters and other public crises. ◈ The vehicles are self-contained and provide wired and wireless services including voice and radio interoperability, voice over IP, network-based video surveillance and secured high-definition video- conferencing
  • 11. IOT and Cloud Routers ◈ 500 series WPAN industrial routers ◈ ASR 900 Series Aggregation Service Routers ◈ Cisco Cloud Services Router 1000V Series Cisco is providing certification in cloud, collaboration, data center and R&S. 11
  • 12. Cisco Networking Academy. ◈ Entry (CCENT) ◈ Associate (CCNA/CCDA) ◈ Professional (CCNP/CCDP) ◈ Expert (CCIE/CCDE) and ◈ Recently Architect (CCAr: CCDE previous) Reach two million Cisco Networking Academy students per year by 2021 12
  • 13. Diverse Cultural Environment, Respect and Care for our Employee 13
  • 15. 15
  • 16. 16
  • 17. Core Competencies and Key Success ◈ Ability to manufacture and design new products with new world processes ◈ Strong and strategic industry partners ◈ Customer Relationship Management ◈ Innovativeness 17
  • 18. Criticism And Controversy • China – block websites and monitor our activities. • Shareholder class action lawsuit against Cisco - execs were selling the stock while making misleading statements. • Cisco lawsuit against Huawei – copying code from cisco. • Brazil - illegally dodging taxes worth 1.5 billion . 18
  • 19. Competitors In Industry ◈ AVAYA Voice and Data Integration Services Office Phone Systems ◈ Nortel Networks Core Network Switching Wireless Systems Optical Systems Source 19 ◈ Juniper Networks IP Router Design and Sales Application Specific Chip Design, Network Management Software VPN and Firewall Devices Support Services
  • 20. 20
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  • 24. $210 bn MarketCap This Year 94% Great place to work! 75,000 Employee worldwide 24
  • 25. 25 Thanks! Any questions? You can find me at bscs1515@pieas.edu.pk