Cisco Confidential© 2012 Cisco and/or its affiliates. All rights reserved.
Cisco Corporate
Overview
Felipe Lamus
PR Manager Latin America
Amazing Things Happen When You Connect
the Unconnected
99% of the World is
Still Not Connected
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3
The Evolution of the Internet
Internet of
Everything
Digitize the World
Connecting:
•  People
•  Process
•  Data
•  Things
Intelligent Connections
Connectivity
Digitize Access
to Information
•  Email
•  Web Browser
•  Search
Immersive
Experiences
Digitize Interactions
(Business & Social)
•  Social
•  Mobility
•  Cloud
•  Video
Networked
Economy
Digitize Business
Process
•  E-commerce
•  Digital Supply
Chain
•  Collaboration
Business
and
Societal
Impact
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4
Business Opportunity in an Evolving World
The Internet of Everything
Deeper Insights
for Greater
Decision Making
Empower People/
Increase Efficiency
Create and Expand New
Markets and Services
Create Better Experiences to
Build Better Relationships
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5
Delivering the right
information to the
right person (or
machine) at the
right time
Process
Leveraging data
into more useful
information for
decision making
Data
Physical devices
and objects
connected to the
Internet and each
other for intelligent
decision making
Things
Connecting people
in more relevant,
valuable ways
People
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 6
•  SG&A and CoGS reduction from improved
business process execution
•  Improved capital efficiency
•  Improved labor efficiency
•  Fewer or more productive man-hours
•  Improved customer lifetime value
•  Additional market share (more customers)
•  Improved RD&E speed, reduced TTM
•  New business models and new sources of
revenue
•  Improved process efficiency
•  Reduced waste in supply chain
IoE Value
at Stake:
$14.4T
(2013-2022
10-year
NPV)*
* Net present value
Asset utilization:
$2.5T
Improved customer
experience: $3.7T
Supply-chain / logistics
efficiency: $2.7T
Innovation: $3.0T
Employee productivity:
$2.5T
21usecases
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7
Global Value at Stake
2013-2022
(10-year total)
$14.4T*
2013
$1.2T
Value at Stake 2013
(Jan. – Dec.)
$1.2T
Value
realized in
2013
IoE Value Index
$613B
(53%)
$544B
(47%)
Value
“left on table”
in 2013
Note: chart is not to scale
* $14.4T is conservative because it is based on a set number (21) of private-sector use cases and discounts future cash
flows due to uncertainty around privacy and regulatory issues.
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8
Intelligent Network Transforms Business
Connecting the Unconnected
Intelligent
Infrastructure
Rapid Service
Creation and
Market Agility
Connecting to
More Things for
More Insights
Secure, Unified
Experiences
We’ve Only Just Begun …
Solve Environmental Challenges Thrive in Smart Communities
Focus on Improved Safety Achieve Energy Efficiency
… to change the way the world works, lives,
plays, and learns
Live Enriched, Healthier Lives
Redefine Work Models
We ‘See around Corners’…
Innovation Customer
Driven
Market
Transitions
… and shape markets
Our Vision and Strategy
Strategy
Solve our customers’ most important business
challenges by delivering intelligent networks
and technology architectures built on
integrated products, services, and software
platforms
Vision
Change the way the
world works, lives,
plays, and learns
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12
Our Priorities Align to Solve your Business Challenges
Mobile | Social | Visual | Virtual
Video CollaborationData Center/
Virtualization/
Cloud
Architectures
for Business
Transformation
Intelligent Network
•  Routing
•  Switching
•  Services
Leadership
in the Core…
Strategic Building Blocks
Mobility | Security | Any to Any
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13
Ensuring Customer Success
Market
Position
FY12 R&D
$5.5B
#1 or #2
Total
Patents
Issued
Acquisitions
Over
160
Over
14,000
Partners
CCIEs
Nearly
70,000
24,000+
The Cisco Innovation Engine
BUILD BUY PARTNER
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14
Market Leadership (Q1 CY13)
Our Focus on Integration Provides our
Customers with a Competitive Advantage
Our Diverse Product Portfolio Means
We’re Here for the Long-term
Breadth and Depth of Technology Portfolio
No. 1
TelePresence
47%
No. 1
Wireless LAN
54%
No. 1
Voice
37%
No. 1
Web Conferencing
41%
No. 2
x86 Blade Servers
19%
No. 1
Security
32%
No. 1
Routing
Edge/Core/Access
51%
No. 1
Switching
Modular/Fixed
69%
No. 2
Storage Area Networks
40%
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15
Sustainable Strategy and Execution
1990 – 1995 1996 – 2000 2001 – 2007 2008 – Today 2015
WellFleet
SynOptics
3Com
ACC
DEC
Proteon
IBM
Bay
Networks
Newbridge
Cabletron
Ascend
Fore Xylan
3Com
Nortel
Ericsson
Alcatel
Juniper
Lucent
Siemens
NEC
Foundry
Redback
Riverstone
Extreme
Arista
HP
Avaya
Juniper
Huawei
Aruba
Brocade
Checkpoint
Fortinet
ShoreTel
Polycom
Microsoft
F5
Riverbed
Dell
The
Landscape
is
Constantly
Changing
Internet of
Everything
We Deliver Lasting Value
Our employees and partners are our strength.
They help make Cisco a strong competitor in a rapidly changing world.
Services and Ecosystem
11,000+ Services Professionals
Nearly 70,000+ Partners
Customer Centric
Leadership across Service Provider,
Enterprise, and Public Sector
World Class Expertise
20,000+ Engineers
Diverse and Global
165+ Countries / 470+ Offices
Nearly 70,000 Employees
Societal Impact
10,000 Networking Academies
Nearly 170,000 Volunteer Hours
Culture
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17
Cisco’s Strength and Global Reach
Q4 FY13
Revenue by Geography
Americas
$7.3B
7% Y/Y
EMEA
$3.1B
12.% Y/Y
APJC
$1.9B
-0.3% Y/Y
Total $12.4B | 6% Y/Y
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18
Growth
MCO
(Argentina, Chile, Colombia)
+ Paraguay, Uruguay *
Large
Brazil Mexico
Notes: * Paraguay and Uruguay served from Argentina
** UN definition
Emerging
CANSAC
(Central America, North of
South America and
Caribbean)
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 19
The Network Readiness Index
LatAm	
  Largest	
  Countries	
  
(ranking)	
  
	
  
Chile 	
   	
  34	
  
Uruguay 	
   	
  52	
  
Brazil 	
   	
  60	
  
Mexico	
   	
   	
  63	
  
Colombia	
  	
   	
  66	
  
Ecuador 	
   	
  91	
  
ArgenGna 	
   	
  99	
  
Peru 	
   	
  103	
  
Paraguay	
   	
   	
  104	
  
Venezuela	
   	
  
	
  108	
  
Cisco Confidential© 2012 Cisco and/or its affiliates. All rights reserved. 20
The WEF Global Information Technology Report 2013
Argentina
USA Argentina
1
2
3
4
5
6
7
8
9
10
Brazil
USA Brazil
1
2
3
4
5
6
7
8
9
10
Chile
USA Chile
1
2
3
4
5
6
7
8
9
10
6
Colombia
USA Colombia
1
2
3
4
57
8
9
10
Mexico
USA Mexico
1
2
3
4
5
6
7
8
9
10
Peru
USA Peru
1
2
3
4
5
6
7
8
9
10
1: Political & Reg. Environment 2: Bus. & Innovation Environment 3: Infrastructure & Digital Content 4: Affordability 5: Skills 6: Individual usage
7: Business Usage 8: Govt. usage 9: Economic impacts 10: Social impacts
We Earn our Customers’ Partnership
•  We solve today’s business challenges by
anticipating tomorrow’s opportunities
•  We develop world-class technology with a
history of market changing innovation
•  We possess unrivaled expertise—
from our people to our partners
“Cisco helps you make the most of tomorrow’s opportunities.”
Thank you.

Cisco connect Felipe Lamus

  • 1.
    Cisco Confidential© 2012Cisco and/or its affiliates. All rights reserved. Cisco Corporate Overview Felipe Lamus PR Manager Latin America
  • 2.
    Amazing Things HappenWhen You Connect the Unconnected 99% of the World is Still Not Connected
  • 3.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 3 The Evolution of the Internet Internet of Everything Digitize the World Connecting: •  People •  Process •  Data •  Things Intelligent Connections Connectivity Digitize Access to Information •  Email •  Web Browser •  Search Immersive Experiences Digitize Interactions (Business & Social) •  Social •  Mobility •  Cloud •  Video Networked Economy Digitize Business Process •  E-commerce •  Digital Supply Chain •  Collaboration Business and Societal Impact
  • 4.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 4 Business Opportunity in an Evolving World The Internet of Everything Deeper Insights for Greater Decision Making Empower People/ Increase Efficiency Create and Expand New Markets and Services Create Better Experiences to Build Better Relationships
  • 5.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 5 Delivering the right information to the right person (or machine) at the right time Process Leveraging data into more useful information for decision making Data Physical devices and objects connected to the Internet and each other for intelligent decision making Things Connecting people in more relevant, valuable ways People
  • 6.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 6 •  SG&A and CoGS reduction from improved business process execution •  Improved capital efficiency •  Improved labor efficiency •  Fewer or more productive man-hours •  Improved customer lifetime value •  Additional market share (more customers) •  Improved RD&E speed, reduced TTM •  New business models and new sources of revenue •  Improved process efficiency •  Reduced waste in supply chain IoE Value at Stake: $14.4T (2013-2022 10-year NPV)* * Net present value Asset utilization: $2.5T Improved customer experience: $3.7T Supply-chain / logistics efficiency: $2.7T Innovation: $3.0T Employee productivity: $2.5T 21usecases
  • 7.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 7 Global Value at Stake 2013-2022 (10-year total) $14.4T* 2013 $1.2T Value at Stake 2013 (Jan. – Dec.) $1.2T Value realized in 2013 IoE Value Index $613B (53%) $544B (47%) Value “left on table” in 2013 Note: chart is not to scale * $14.4T is conservative because it is based on a set number (21) of private-sector use cases and discounts future cash flows due to uncertainty around privacy and regulatory issues.
  • 8.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 8 Intelligent Network Transforms Business Connecting the Unconnected Intelligent Infrastructure Rapid Service Creation and Market Agility Connecting to More Things for More Insights Secure, Unified Experiences
  • 9.
    We’ve Only JustBegun … Solve Environmental Challenges Thrive in Smart Communities Focus on Improved Safety Achieve Energy Efficiency … to change the way the world works, lives, plays, and learns Live Enriched, Healthier Lives Redefine Work Models
  • 10.
    We ‘See aroundCorners’… Innovation Customer Driven Market Transitions … and shape markets
  • 11.
    Our Vision andStrategy Strategy Solve our customers’ most important business challenges by delivering intelligent networks and technology architectures built on integrated products, services, and software platforms Vision Change the way the world works, lives, plays, and learns
  • 12.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 12 Our Priorities Align to Solve your Business Challenges Mobile | Social | Visual | Virtual Video CollaborationData Center/ Virtualization/ Cloud Architectures for Business Transformation Intelligent Network •  Routing •  Switching •  Services Leadership in the Core… Strategic Building Blocks Mobility | Security | Any to Any
  • 13.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 13 Ensuring Customer Success Market Position FY12 R&D $5.5B #1 or #2 Total Patents Issued Acquisitions Over 160 Over 14,000 Partners CCIEs Nearly 70,000 24,000+ The Cisco Innovation Engine BUILD BUY PARTNER
  • 14.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 14 Market Leadership (Q1 CY13) Our Focus on Integration Provides our Customers with a Competitive Advantage Our Diverse Product Portfolio Means We’re Here for the Long-term Breadth and Depth of Technology Portfolio No. 1 TelePresence 47% No. 1 Wireless LAN 54% No. 1 Voice 37% No. 1 Web Conferencing 41% No. 2 x86 Blade Servers 19% No. 1 Security 32% No. 1 Routing Edge/Core/Access 51% No. 1 Switching Modular/Fixed 69% No. 2 Storage Area Networks 40%
  • 15.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 15 Sustainable Strategy and Execution 1990 – 1995 1996 – 2000 2001 – 2007 2008 – Today 2015 WellFleet SynOptics 3Com ACC DEC Proteon IBM Bay Networks Newbridge Cabletron Ascend Fore Xylan 3Com Nortel Ericsson Alcatel Juniper Lucent Siemens NEC Foundry Redback Riverstone Extreme Arista HP Avaya Juniper Huawei Aruba Brocade Checkpoint Fortinet ShoreTel Polycom Microsoft F5 Riverbed Dell The Landscape is Constantly Changing Internet of Everything
  • 16.
    We Deliver LastingValue Our employees and partners are our strength. They help make Cisco a strong competitor in a rapidly changing world. Services and Ecosystem 11,000+ Services Professionals Nearly 70,000+ Partners Customer Centric Leadership across Service Provider, Enterprise, and Public Sector World Class Expertise 20,000+ Engineers Diverse and Global 165+ Countries / 470+ Offices Nearly 70,000 Employees Societal Impact 10,000 Networking Academies Nearly 170,000 Volunteer Hours Culture
  • 17.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 17 Cisco’s Strength and Global Reach Q4 FY13 Revenue by Geography Americas $7.3B 7% Y/Y EMEA $3.1B 12.% Y/Y APJC $1.9B -0.3% Y/Y Total $12.4B | 6% Y/Y
  • 18.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 18 Growth MCO (Argentina, Chile, Colombia) + Paraguay, Uruguay * Large Brazil Mexico Notes: * Paraguay and Uruguay served from Argentina ** UN definition Emerging CANSAC (Central America, North of South America and Caribbean)
  • 19.
    © 2012 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 19 The Network Readiness Index LatAm  Largest  Countries   (ranking)     Chile    34   Uruguay    52   Brazil    60   Mexico      63   Colombia      66   Ecuador    91   ArgenGna    99   Peru    103   Paraguay      104   Venezuela      108  
  • 20.
    Cisco Confidential© 2012Cisco and/or its affiliates. All rights reserved. 20 The WEF Global Information Technology Report 2013 Argentina USA Argentina 1 2 3 4 5 6 7 8 9 10 Brazil USA Brazil 1 2 3 4 5 6 7 8 9 10 Chile USA Chile 1 2 3 4 5 6 7 8 9 10 6 Colombia USA Colombia 1 2 3 4 57 8 9 10 Mexico USA Mexico 1 2 3 4 5 6 7 8 9 10 Peru USA Peru 1 2 3 4 5 6 7 8 9 10 1: Political & Reg. Environment 2: Bus. & Innovation Environment 3: Infrastructure & Digital Content 4: Affordability 5: Skills 6: Individual usage 7: Business Usage 8: Govt. usage 9: Economic impacts 10: Social impacts
  • 21.
    We Earn ourCustomers’ Partnership •  We solve today’s business challenges by anticipating tomorrow’s opportunities •  We develop world-class technology with a history of market changing innovation •  We possess unrivaled expertise— from our people to our partners
  • 22.
    “Cisco helps youmake the most of tomorrow’s opportunities.”
  • 23.