Christopher Parra is an experienced retail store manager seeking a new position. He has over 15 years of experience managing stores and training staff for various retailers such as Express Factory Outlets, Tommy Hilfiger, Steve Madden, and PUMA. His experience includes overseeing stores with annual volumes over $2.5 million, controlling payroll, daily merchandising, and assisting in the development of staff members. He earned a diploma from Sumner Academy of Arts and Sciences in 1997 and has some college education, majoring in Bio-Chemistry from 2010-2012.

1. Christopher Parra
1215 N 22nd
St
Kansas City, KS 66102
Email: ChristopherMParra@yahoo.com
(913) 244-4856
Qualifications
I am an experienced retail store manager; that is very focused on customer service, sales
and motivating my staff. Comfortable in both team atmospheres and working
independently, I am able to multi-task and meet deadlines with all projects I am
assigned and still balance my store and oversee other store locations. Working as a
manager has brought me business knowledge. I am confident this will help me succeed
in a position of responsibility and eventually into greater growth with the right
company.
EDUCATION
5/1997 Diploma, Sumner Academy of Arts and Sciences
8/2010-2012 CSN major in Bio-Chemistry
EXPERIENCE
01/15-Present Store Manager Express Factory Outlets
Kansas City, KS
• Overseeing the store with an annual projected volume of 4.0 million dollars.
• Controlling payroll by writing and analyzing schedules according to trends and
flow of business.
• Daily merchandising to drive sales effectively and to company standards.
• Trained and assisted in the development of staff members.
• Maintained visual standard of the store by following company directive
• Credit Leader for the district
• Assisted in district roll out of new training programs.
01/12-01/15 Store Manager/District Training Manager Tommy Hilfiger
Kansas City, KS
• Overseeing the store with an annual volume of 2.5 million dollars.
• Controlling payroll by writing and analyzing schedules according to trends and
flow of business.
• Promoted to NSO team within 6 months of hire.
• Oversaw all training of all new store managers as well as follow up training for
the district.
• Open 7 new stores and completed 2 store remodels.
• Daily merchandising to drive sales effectively and to company standards.
• Trained and assisted in the development of staff members.
• Maintained visual standard of the store by following company directive

2. • Operation captain for the West Zone
• Proofed and rolled out the companies new policies and procedures manual for
2014
05/10- 11/12 Senior Merchandise Coordinator Winston Retail Solutions
Las Vegas, NV
• Worked as a merchandise coordinator for brands such as Nike, Marc Ecko,
Emporio Armani, Foot Locker, The North Face and Silver Jeans.
• Worked in several stores to maintain and oversee visual standards set by brand
directive.
• Did merchandising of select brands in Macy’s, Dillard’s, The Sports Authority,
Saks, Dicks Sporting Goods, and Cabella’s
• Maintaining stock levels in the store by requesting proper amounts of
merchandise and monitoring their sales.
• Trained, coached and developed store management, sales associated and stock
teams in brand directive for visual, product knowledge and brand expectation.
06/09- 05/10 Store Manager Steve Madden
Las Vegas, NV
• Overseeing the store with an annual volume of 3.0 million dollars.
• Controlling payroll by writing and analyzing schedules according to trends and
flow of business.
• Daily merchandising to drive sales effectively and to company standards.
• Oversaw and marketed the launch of the Steve Madden Credit Card for the area
and district stores.
• Recruited and hired management for other two locations in Las Vegas
• Trained and assisted in the development of staff members.
• Have made and exceeded LY and plan number since taking over store by
retraining and coaching associates in correct sales and customer engagement
methods.
11/03-06/09 Store Manager PUMA
Las Vegas, NV
• Overseeing the store with an annual volume of 6.5 million dollars.
• Increased sales over LY by 22% or $651,000 in the 1st
year.
• Had positive increases every year even during the down economy.
• Oversaw and assisted regional district manager in all aspect of the other two
Puma store in there day to day business, sales, recruiting and company
directives.
• Controlling payroll by writing and analyzing schedules according to trends and
flow of business.
• Daily merchandising of departments to drive sales effectively and to company
standards.

3. • Trained and assisted in the development of staff members in receiving
merchandise deliveries, pricing and inventory.
• Help lead the store to achieving new standards of visual and customer service
standards.
• Promote strong selling culture, by utilizing PUMA selling culture
• Directly involved with maintaining stock levels at store as well as offsite unit.
• Rookie Store Manager of the year 2008
• Global Manager of the year for 2008
• Sales Manager of the year 2009