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west.com | 877.262.3775
S A F E T Y S E R V I C E S
C A S E S T U D Y
Large Corporate Client
Finding time to address E9-1-1 for your unified communications network can
be challenging. Often, organizations take the opportunity to evaluate their
E9-1-1 status and solution options when upgrading or replacing their existing
communications infrastructure. Our client, a large corporation, was in precisely this
situation when they came to us looking for an E9-1-1 solution.
E9-1-1 CHALLENGES
With an aging voice infrastructure, the client was implementing Microsoft’s Skype
for Business solution to take advantage of the rich UC feature set it delivers.
However, the current E9-1-1 solution in place servicing their existing deployment
was unable to support Skype for Business’ next-generation, location-aware
endpoints. The client was looking for an E9-1-1 solution that could address three
primary requirements:
•	 The ability to support Skype for Business’ location-aware endpoints.
•	 Easy-to-use, reliable, and instantaneous location validation.
•	 Direct connectivity to multiple Public Safety Answering Points (PSAPs) across
the US, without requiring local trunks and gateways at each location or the
intervention of an intermediary call center for on-premises users.
E9-1-1 SOLUTION
Having attempted to implement an alternative E9-1-1 solution from their existing
E9-1-1 vendor, the client turned to West. West’s Emergency Routing Service (ERS)
is one of the first E9-1-1 services qualified for Microsoft Lync/Skype for Business
under the Unified Communications Open Interoperability Program (UCOIP); in
fact, our ERS solution for Skype for Business was developed in conjunction with
Microsoft. With a large roster of current customers of all types and sizes having
deployed our ERS for Skype for Business, the client was confident that West and its
service-focused deployment team could implement a fully functional E9-1-1 solution
to keep their users safe.
The ERS met the client’s primary requirements head-on:
Support for Skype for Business’ Location-Aware Endpoints
Microsoft Skype for Business is unique in that its endpoints are location-aware.
This means that the caller’s location is included in the SIP header when 9-1-1 is
dialed. West’s ERS extracts the location data from the PIDF-LO included in the
SIP signalling, and uses it to determine the appropriate PSAP for call routing.
There is no need to modify different fields in the SIP signalling to enable this
capability; the ERS interoperates with Skype for Business’ standard signalling.
This interoperability – based on documented standards – enabled the client to
establish operational E9-1-1 call routing within a matter of hours as compared to
weeks and months of trial and error.
SPOTLIGHT ON
DEPLOYMENT SERVICES
Critical to the success of each and every
one of our customer implementations
is West’s Integration and Deployment
team. Chad Taylor is one of West’s most
experienced team members, and worked
with our client to get their E9-1-1 service
up and running in the span of a week.
Beyond simply implementing the service,
Chad makes sure that his counterparts
in every organization he works with finish
their E9-1-1 deployment with the tools
and confidence they need to successfully
manage their new solution. “When
customers start rolling out our Emergency
Routing Service, they might feel like they
have a big job ahead. I try to make the
experience feel more manageable so
by the end of the deployment, they’re
amazed at how much they got
accomplished so quickly.”
Having personally implemented E9-1-1
service for numerous organizations,
Chad understands the myriad challenges
his customers face, and shares this
experience with them to facilitate a
smooth process for all involved parties.
Chad is also engaged with Microsoft
through its TechReady event program
to help support and train their engineers
when it comes to E9-1-1.
Location Validation
Location validation is the process by which a location is
compared to the Master Street Address Guide (MSAG),
and is confirmed to meet the necessary address standards.
MSAG validation is a critical component of any E9-1-1
solution, because it ensures that a 9-1-1 call will be routed
to the correct PSAP and that accurate, properly formatted
location information will appear on the PSAP dispatcher’s
screen. West’s ERS interoperates with Skype for Business’
Location Information Service (LIS) to pre-validate all of the
organization’s locations. This ensures that at the moment a
call is placed on the premises, the caller’s accurate, MSAG-
valid location can be embedded in the SIP header. Because
the ERS seamlessly integrates with the LIS, the client was
able to validate their locations immediately, and resolve any
addressing errors as soon as they occurred.
Direct Connectivity to PSAPs across the US
West’s ERS boasts the most complete E9-1-1 coverage
of any service provider on the market. With just a single
redundant SIP trunk to our ERS, the client was able to
harness this coverage for their own network. Additionally,
because of its MSAG validation process, the ERS can
provide direct connectivity to the PSAP when a user places
a call from an on-site location. An off-site user who places a
9-1-1 call is first routed to a call center to confirm their self-
provisioned location, and then connected to the appropriate
PSAP. This ensures that their call is not delivered to an
incorrect PSAP due to an error in the self-provisioned
address.
How it Works
Emergency
Routing Service
9-1-1
Public Safety
Selective
Routers
SIP
Mediation
Server Pool
Front End Server
Pool with LIS DB
Skype for
Business Users
1 2 3 4				
1. An endpoint makes a 9-1-1 call. The caller’s location, in PIDF-LO location format, is included in
the SIP invite.
2. The Front End Server applies the applicable call routing policies. It then forwards the call and
PIDF-LO location to the Mediation Server.
3. The Mediation Server routes the 9-1-1 call and PIDF-LO location to the ERS over the Internet,
using SIP. The ERS extracts the location from the PIDF-LO location included in the SIP
signaling to determine the appropriate PSAP for call routing.
4. The ERS delivers the call and the caller’s location information directly to the appropriate PSAP.
RESULTS
Upon selecting West’s ERS as their E9-1-1 solution for Skype for Business, the client secured
E9-1-1 support for their first location within a week. Since that deployment was successful,
additional sites have been added with more planned as they continue to roll out Skype for
Business across their enterprise.
WHY CHOOSE WEST
West's Safety Services is in the business of 9-1-1, but it’s also
personal. After all, we’re all potential consumers of the most
essential service anyone requires. We help carriers, alarm
companies and organizations of all sizes connect millions of
subscribers, employees, students and end users to the nearest
emergency assistance, and we arm thousands of public
safety agencies and first responders with critical data points
to locate those individuals and coordinate the best response.
As innovations emerge to make our lives more connected and
convenient, we focus on the ones that make us all safer.
Ready to learn more? Connect with us:
west.com/safety-services, 877.862.2835 or
safetyservices@west.com
©	 2016 West Corporation. All rights reserved. EOE/AA Employer
	160803AR-003-CS-LargeCorpClient

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Chad_CS_LargeCorpClient

  • 1. west.com | 877.262.3775 S A F E T Y S E R V I C E S C A S E S T U D Y Large Corporate Client Finding time to address E9-1-1 for your unified communications network can be challenging. Often, organizations take the opportunity to evaluate their E9-1-1 status and solution options when upgrading or replacing their existing communications infrastructure. Our client, a large corporation, was in precisely this situation when they came to us looking for an E9-1-1 solution. E9-1-1 CHALLENGES With an aging voice infrastructure, the client was implementing Microsoft’s Skype for Business solution to take advantage of the rich UC feature set it delivers. However, the current E9-1-1 solution in place servicing their existing deployment was unable to support Skype for Business’ next-generation, location-aware endpoints. The client was looking for an E9-1-1 solution that could address three primary requirements: • The ability to support Skype for Business’ location-aware endpoints. • Easy-to-use, reliable, and instantaneous location validation. • Direct connectivity to multiple Public Safety Answering Points (PSAPs) across the US, without requiring local trunks and gateways at each location or the intervention of an intermediary call center for on-premises users.
  • 2. E9-1-1 SOLUTION Having attempted to implement an alternative E9-1-1 solution from their existing E9-1-1 vendor, the client turned to West. West’s Emergency Routing Service (ERS) is one of the first E9-1-1 services qualified for Microsoft Lync/Skype for Business under the Unified Communications Open Interoperability Program (UCOIP); in fact, our ERS solution for Skype for Business was developed in conjunction with Microsoft. With a large roster of current customers of all types and sizes having deployed our ERS for Skype for Business, the client was confident that West and its service-focused deployment team could implement a fully functional E9-1-1 solution to keep their users safe. The ERS met the client’s primary requirements head-on: Support for Skype for Business’ Location-Aware Endpoints Microsoft Skype for Business is unique in that its endpoints are location-aware. This means that the caller’s location is included in the SIP header when 9-1-1 is dialed. West’s ERS extracts the location data from the PIDF-LO included in the SIP signalling, and uses it to determine the appropriate PSAP for call routing. There is no need to modify different fields in the SIP signalling to enable this capability; the ERS interoperates with Skype for Business’ standard signalling. This interoperability – based on documented standards – enabled the client to establish operational E9-1-1 call routing within a matter of hours as compared to weeks and months of trial and error. SPOTLIGHT ON DEPLOYMENT SERVICES Critical to the success of each and every one of our customer implementations is West’s Integration and Deployment team. Chad Taylor is one of West’s most experienced team members, and worked with our client to get their E9-1-1 service up and running in the span of a week. Beyond simply implementing the service, Chad makes sure that his counterparts in every organization he works with finish their E9-1-1 deployment with the tools and confidence they need to successfully manage their new solution. “When customers start rolling out our Emergency Routing Service, they might feel like they have a big job ahead. I try to make the experience feel more manageable so by the end of the deployment, they’re amazed at how much they got accomplished so quickly.” Having personally implemented E9-1-1 service for numerous organizations, Chad understands the myriad challenges his customers face, and shares this experience with them to facilitate a smooth process for all involved parties. Chad is also engaged with Microsoft through its TechReady event program to help support and train their engineers when it comes to E9-1-1.
  • 3. Location Validation Location validation is the process by which a location is compared to the Master Street Address Guide (MSAG), and is confirmed to meet the necessary address standards. MSAG validation is a critical component of any E9-1-1 solution, because it ensures that a 9-1-1 call will be routed to the correct PSAP and that accurate, properly formatted location information will appear on the PSAP dispatcher’s screen. West’s ERS interoperates with Skype for Business’ Location Information Service (LIS) to pre-validate all of the organization’s locations. This ensures that at the moment a call is placed on the premises, the caller’s accurate, MSAG- valid location can be embedded in the SIP header. Because the ERS seamlessly integrates with the LIS, the client was able to validate their locations immediately, and resolve any addressing errors as soon as they occurred. Direct Connectivity to PSAPs across the US West’s ERS boasts the most complete E9-1-1 coverage of any service provider on the market. With just a single redundant SIP trunk to our ERS, the client was able to harness this coverage for their own network. Additionally, because of its MSAG validation process, the ERS can provide direct connectivity to the PSAP when a user places a call from an on-site location. An off-site user who places a 9-1-1 call is first routed to a call center to confirm their self- provisioned location, and then connected to the appropriate PSAP. This ensures that their call is not delivered to an incorrect PSAP due to an error in the self-provisioned address.
  • 4. How it Works Emergency Routing Service 9-1-1 Public Safety Selective Routers SIP Mediation Server Pool Front End Server Pool with LIS DB Skype for Business Users 1 2 3 4 1. An endpoint makes a 9-1-1 call. The caller’s location, in PIDF-LO location format, is included in the SIP invite. 2. The Front End Server applies the applicable call routing policies. It then forwards the call and PIDF-LO location to the Mediation Server. 3. The Mediation Server routes the 9-1-1 call and PIDF-LO location to the ERS over the Internet, using SIP. The ERS extracts the location from the PIDF-LO location included in the SIP signaling to determine the appropriate PSAP for call routing. 4. The ERS delivers the call and the caller’s location information directly to the appropriate PSAP. RESULTS Upon selecting West’s ERS as their E9-1-1 solution for Skype for Business, the client secured E9-1-1 support for their first location within a week. Since that deployment was successful, additional sites have been added with more planned as they continue to roll out Skype for Business across their enterprise.
  • 5. WHY CHOOSE WEST West's Safety Services is in the business of 9-1-1, but it’s also personal. After all, we’re all potential consumers of the most essential service anyone requires. We help carriers, alarm companies and organizations of all sizes connect millions of subscribers, employees, students and end users to the nearest emergency assistance, and we arm thousands of public safety agencies and first responders with critical data points to locate those individuals and coordinate the best response. As innovations emerge to make our lives more connected and convenient, we focus on the ones that make us all safer. Ready to learn more? Connect with us: west.com/safety-services, 877.862.2835 or safetyservices@west.com © 2016 West Corporation. All rights reserved. EOE/AA Employer 160803AR-003-CS-LargeCorpClient