SlideShare a Scribd company logo
Internet Marketing New Product Development  and the Net
Marketing Processes That Can Be Digitized Understand Markets & Customers Involve Customers in Design Process Market & Sell Products & Services Deliver Value Through Distribution Provide Customer Care Manage Customer Information
Topics ,[object Object],[object Object],[object Object],[object Object]
High-Tech Battles The Browser Wars The browser battles started with a  strong showing  from  Netscape . From a startup in 1995, Netscape became a billion-dollar company, the  fastest-growing  software company  ever . Four generations of browser technology took  Microsoft … from  sideline player   to browser lead.  The battles also led to controversy, anti-Microsoft newspaper editorials, and governmental  antitrust  attention.
The Need for Speed ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Speed and Profits ,[object Object],[object Object],Figure 8.3 Profits and Speed to Market
Speed and Innovativeness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Speed and Alliances ,[object Object],[object Object],[object Object],[object Object],[object Object]
Speed and Standards ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Traditional New Product Development ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Figure 8.5 General Product Design Funnel
Rapid New Product Development ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Figure 8.6
Modularity in Design ,[object Object],[object Object],[object Object],[object Object],[object Object]
Modularity in Design ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Early Feedback ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Rapid Prototyping and Testing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Rapid Release ,[object Object],[object Object],[object Object],[object Object]
Standards Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Two Types of Standards ,[object Object],[object Object],[object Object],[object Object],[object Object]
Creation of an Open Internet Standard Figure 8.9
Standards Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Standards Competition Leading to Domination Figure 8.12
Information Acceleration Systems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Solving Problems Online ,[object Object],[object Object],[object Object],[object Object],[object Object],Figure 6.3 Provides Strong Justification for Investing in the Web
Cost Savings ,[object Object],[object Object],[object Object],[object Object],Q: Where do these cost savings come from?
Traditional Customer Service Methods Are Expensive ,[object Object],[object Object],[object Object]
Headline Insert excerpts from a current article out of the business press (e.g. Wall Street Journal, Wired News, Business 2.0, or Fast Company) that talks about the importance of online customer support. I usually take excerpts out of the lead paragraph, and highlight keywords. There have been a number of articles talking about increased investments in online customer support. Name of Publication - Date
The ADR Framework ,[object Object],[object Object],[object Object]

More Related Content

What's hot

From Product Management To Social Product Management
From Product Management To Social Product ManagementFrom Product Management To Social Product Management
From Product Management To Social Product Management
Tom Grant
 
Architecting multi sided business 2
Architecting multi sided business 2Architecting multi sided business 2
Architecting multi sided business 2
Richard Veryard
 
10 things you need to know before buying manufacturing software
10 things you need to know before buying manufacturing software10 things you need to know before buying manufacturing software
10 things you need to know before buying manufacturing software
MRPeasy
 
Surviving the Software Selection Process
Surviving the Software Selection ProcessSurviving the Software Selection Process
Surviving the Software Selection Process
Anthony D'Ugo
 
Outcome Engineering 101: Five Guidelines to Delivering Products that Create I...
Outcome Engineering 101: Five Guidelines to Delivering Products that Create I...Outcome Engineering 101: Five Guidelines to Delivering Products that Create I...
Outcome Engineering 101: Five Guidelines to Delivering Products that Create I...
Cognizant
 
Growth Strategies Across the Product Lifecycle
Growth Strategies Across the Product LifecycleGrowth Strategies Across the Product Lifecycle
Growth Strategies Across the Product Lifecycle
Paul Morgan
 
Product management and its principles.
Product management and its principles.Product management and its principles.
Product management and its principles.
Ankush Goyal
 
Speed to Market Article_FEI Conference
Speed to Market Article_FEI ConferenceSpeed to Market Article_FEI Conference
Speed to Market Article_FEI Conference
Lauren Schwartz
 
Electronic commerce strategy and implementation
Electronic commerce strategy and implementationElectronic commerce strategy and implementation
Electronic commerce strategy and implementation
Wisnu Dewobroto
 
Website 101: Build and Rebuild
Website 101: Build and RebuildWebsite 101: Build and Rebuild
Website 101: Build and Rebuild
Steve Matthews
 
Product Management Gets Stonger
Product Management Gets StongerProduct Management Gets Stonger
Product Management Gets Stonger
Strategy&, a member of the PwC network
 
Disruptive Innovation
Disruptive InnovationDisruptive Innovation
Disruptive Innovation
Wesley Shu
 
Core Transformation: How Pekin Insurance Modernized Its Systems on AWS - FSI2...
Core Transformation: How Pekin Insurance Modernized Its Systems on AWS - FSI2...Core Transformation: How Pekin Insurance Modernized Its Systems on AWS - FSI2...
Core Transformation: How Pekin Insurance Modernized Its Systems on AWS - FSI2...
Amazon Web Services
 
Software Engineering: Designing a Better Experience for Communications, Media...
Software Engineering: Designing a Better Experience for Communications, Media...Software Engineering: Designing a Better Experience for Communications, Media...
Software Engineering: Designing a Better Experience for Communications, Media...
Cognizant
 
Starting Your E-Commerce Platform
Starting Your E-Commerce PlatformStarting Your E-Commerce Platform
Starting Your E-Commerce Platform
Bolakale Salau
 
PM_paper_noonan_sturm_v2
PM_paper_noonan_sturm_v2PM_paper_noonan_sturm_v2
PM_paper_noonan_sturm_v2
Chris Noonan Sturm
 
Forrester Report: Master DevOps For Faster Delivery Of Software Innovation
Forrester Report: Master DevOps For Faster Delivery Of Software InnovationForrester Report: Master DevOps For Faster Delivery Of Software Innovation
Forrester Report: Master DevOps For Faster Delivery Of Software Innovation
SEBASTIEN DENES
 
Software product development basics
Software product development basicsSoftware product development basics
Software product development basics
Astella Investimentos
 
Mobile tsunami a threath to competitiveness for companies
Mobile tsunami a threath to competitiveness for companiesMobile tsunami a threath to competitiveness for companies
Mobile tsunami a threath to competitiveness for companies
Jan Vermeesch
 
Adaptive Automotive Development: Faster and more targeted innovations through...
Adaptive Automotive Development: Faster and more targeted innovations through...Adaptive Automotive Development: Faster and more targeted innovations through...
Adaptive Automotive Development: Faster and more targeted innovations through...
Christian Mies
 

What's hot (20)

From Product Management To Social Product Management
From Product Management To Social Product ManagementFrom Product Management To Social Product Management
From Product Management To Social Product Management
 
Architecting multi sided business 2
Architecting multi sided business 2Architecting multi sided business 2
Architecting multi sided business 2
 
10 things you need to know before buying manufacturing software
10 things you need to know before buying manufacturing software10 things you need to know before buying manufacturing software
10 things you need to know before buying manufacturing software
 
Surviving the Software Selection Process
Surviving the Software Selection ProcessSurviving the Software Selection Process
Surviving the Software Selection Process
 
Outcome Engineering 101: Five Guidelines to Delivering Products that Create I...
Outcome Engineering 101: Five Guidelines to Delivering Products that Create I...Outcome Engineering 101: Five Guidelines to Delivering Products that Create I...
Outcome Engineering 101: Five Guidelines to Delivering Products that Create I...
 
Growth Strategies Across the Product Lifecycle
Growth Strategies Across the Product LifecycleGrowth Strategies Across the Product Lifecycle
Growth Strategies Across the Product Lifecycle
 
Product management and its principles.
Product management and its principles.Product management and its principles.
Product management and its principles.
 
Speed to Market Article_FEI Conference
Speed to Market Article_FEI ConferenceSpeed to Market Article_FEI Conference
Speed to Market Article_FEI Conference
 
Electronic commerce strategy and implementation
Electronic commerce strategy and implementationElectronic commerce strategy and implementation
Electronic commerce strategy and implementation
 
Website 101: Build and Rebuild
Website 101: Build and RebuildWebsite 101: Build and Rebuild
Website 101: Build and Rebuild
 
Product Management Gets Stonger
Product Management Gets StongerProduct Management Gets Stonger
Product Management Gets Stonger
 
Disruptive Innovation
Disruptive InnovationDisruptive Innovation
Disruptive Innovation
 
Core Transformation: How Pekin Insurance Modernized Its Systems on AWS - FSI2...
Core Transformation: How Pekin Insurance Modernized Its Systems on AWS - FSI2...Core Transformation: How Pekin Insurance Modernized Its Systems on AWS - FSI2...
Core Transformation: How Pekin Insurance Modernized Its Systems on AWS - FSI2...
 
Software Engineering: Designing a Better Experience for Communications, Media...
Software Engineering: Designing a Better Experience for Communications, Media...Software Engineering: Designing a Better Experience for Communications, Media...
Software Engineering: Designing a Better Experience for Communications, Media...
 
Starting Your E-Commerce Platform
Starting Your E-Commerce PlatformStarting Your E-Commerce Platform
Starting Your E-Commerce Platform
 
PM_paper_noonan_sturm_v2
PM_paper_noonan_sturm_v2PM_paper_noonan_sturm_v2
PM_paper_noonan_sturm_v2
 
Forrester Report: Master DevOps For Faster Delivery Of Software Innovation
Forrester Report: Master DevOps For Faster Delivery Of Software InnovationForrester Report: Master DevOps For Faster Delivery Of Software Innovation
Forrester Report: Master DevOps For Faster Delivery Of Software Innovation
 
Software product development basics
Software product development basicsSoftware product development basics
Software product development basics
 
Mobile tsunami a threath to competitiveness for companies
Mobile tsunami a threath to competitiveness for companiesMobile tsunami a threath to competitiveness for companies
Mobile tsunami a threath to competitiveness for companies
 
Adaptive Automotive Development: Faster and more targeted innovations through...
Adaptive Automotive Development: Faster and more targeted innovations through...Adaptive Automotive Development: Faster and more targeted innovations through...
Adaptive Automotive Development: Faster and more targeted innovations through...
 

Viewers also liked

Genocide in Sudan -Hannah
Genocide in Sudan -HannahGenocide in Sudan -Hannah
Genocide in Sudan -Hannah
The Unquiet Library: Student Work
 
Documentació Curs Disseny Centrat en l'Usuari
Documentació Curs Disseny Centrat en l'UsuariDocumentació Curs Disseny Centrat en l'Usuari
Documentació Curs Disseny Centrat en l'UsuariDigital Granollers
 
Genocide in Sudan
Genocide in SudanGenocide in Sudan
Genocide in Sudan
halleyr24
 
The holcaust
The holcaustThe holcaust
The holcaust
Lynn Brown
 
Genocide In Sudan
Genocide In Sudan Genocide In Sudan
Genocide In Sudan
emilylemons
 
Genocide in Sudan
Genocide in SudanGenocide in Sudan
Genocide in Sudan
Lindy S
 
Ashley cook 8 stages of genocide
Ashley cook 8 stages of genocideAshley cook 8 stages of genocide
Ashley cook 8 stages of genocide
Pentucket Regional High School
 

Viewers also liked (7)

Genocide in Sudan -Hannah
Genocide in Sudan -HannahGenocide in Sudan -Hannah
Genocide in Sudan -Hannah
 
Documentació Curs Disseny Centrat en l'Usuari
Documentació Curs Disseny Centrat en l'UsuariDocumentació Curs Disseny Centrat en l'Usuari
Documentació Curs Disseny Centrat en l'Usuari
 
Genocide in Sudan
Genocide in SudanGenocide in Sudan
Genocide in Sudan
 
The holcaust
The holcaustThe holcaust
The holcaust
 
Genocide In Sudan
Genocide In Sudan Genocide In Sudan
Genocide In Sudan
 
Genocide in Sudan
Genocide in SudanGenocide in Sudan
Genocide in Sudan
 
Ashley cook 8 stages of genocide
Ashley cook 8 stages of genocideAshley cook 8 stages of genocide
Ashley cook 8 stages of genocide
 

Similar to Ch8 New Product And The Net

Designing Products for the Cloud
Designing Products for the CloudDesigning Products for the Cloud
Designing Products for the Cloud
Steve Keifer
 
Build_Buy_StreamAnalytix_WhitePaper
Build_Buy_StreamAnalytix_WhitePaperBuild_Buy_StreamAnalytix_WhitePaper
Build_Buy_StreamAnalytix_WhitePaper
Jane Roberts
 
Topic 2 Innovation Models In The Services Driven Economy
Topic 2   Innovation Models In The Services Driven EconomyTopic 2   Innovation Models In The Services Driven Economy
Topic 2 Innovation Models In The Services Driven Economy
Zaheer Travadi
 
Digital strategy overview
Digital strategy overviewDigital strategy overview
Digital strategy overview
Ashish Bhasin
 
Framework for Evaluating Enterprise Software Companies
Framework for Evaluating Enterprise Software CompaniesFramework for Evaluating Enterprise Software Companies
Framework for Evaluating Enterprise Software Companies
Shomik Ghosh
 
Consumer Behaviour [www.writekraft.com]
Consumer Behaviour [www.writekraft.com]Consumer Behaviour [www.writekraft.com]
Consumer Behaviour [www.writekraft.com]
WriteKraft Dissertations
 
Consumer behaviour [www.writekraft.com]
Consumer behaviour [www.writekraft.com]Consumer behaviour [www.writekraft.com]
Consumer behaviour [www.writekraft.com]
WriteKraft Dissertations
 
Open standards in document output
Open standards in document outputOpen standards in document output
Open standards in document output
Scriptura Engage
 
Module 5 Strategic Issues of Information Technology.pptx
Module 5 Strategic Issues of Information Technology.pptxModule 5 Strategic Issues of Information Technology.pptx
Module 5 Strategic Issues of Information Technology.pptx
hello1506hello
 
frameworkforevaluatingenterprisesoftwarecompanies-190826155044.pdf
frameworkforevaluatingenterprisesoftwarecompanies-190826155044.pdfframeworkforevaluatingenterprisesoftwarecompanies-190826155044.pdf
frameworkforevaluatingenterprisesoftwarecompanies-190826155044.pdf
ssusere3ca261
 
Acquistion-19-B(group#01).pptx
Acquistion-19-B(group#01).pptxAcquistion-19-B(group#01).pptx
Acquistion-19-B(group#01).pptx
Alligatoryt
 
DAN Brand Accelerator: Client Pitch Keynote
DAN Brand Accelerator: Client Pitch KeynoteDAN Brand Accelerator: Client Pitch Keynote
DAN Brand Accelerator: Client Pitch Keynote
Jason Newport
 
Bis rev1
Bis rev1Bis rev1
Buy? Build? Why Not Both?
Buy? Build? Why Not Both?Buy? Build? Why Not Both?
Buy? Build? Why Not Both?
CTRM Center
 
10 Best Practices Of Software Product Management
10 Best Practices Of Software Product Management10 Best Practices Of Software Product Management
10 Best Practices Of Software Product Management
SVPMA
 
Digital Strategy for future business
Digital Strategy for future businessDigital Strategy for future business
Digital Strategy for future business
Ashish Bhasin
 
Entrepreneurship class 2
Entrepreneurship class 2Entrepreneurship class 2
Entrepreneurship class 2
andrewmaxwell
 
Topic 12 Miscellaneous Concepts in IT.pptx
Topic 12 Miscellaneous Concepts in IT.pptxTopic 12 Miscellaneous Concepts in IT.pptx
Topic 12 Miscellaneous Concepts in IT.pptx
CallplanetsDeveloper
 
Successful Processes for Selecting a Content Management System: How to Become...
Successful Processes for Selecting a Content Management System: How to Become...Successful Processes for Selecting a Content Management System: How to Become...
Successful Processes for Selecting a Content Management System: How to Become...
Scott Abel
 
1- Background and ProblemThere is a regional clothing store c.docx
1- Background and ProblemThere is a regional clothing store c.docx1- Background and ProblemThere is a regional clothing store c.docx
1- Background and ProblemThere is a regional clothing store c.docx
jeremylockett77
 

Similar to Ch8 New Product And The Net (20)

Designing Products for the Cloud
Designing Products for the CloudDesigning Products for the Cloud
Designing Products for the Cloud
 
Build_Buy_StreamAnalytix_WhitePaper
Build_Buy_StreamAnalytix_WhitePaperBuild_Buy_StreamAnalytix_WhitePaper
Build_Buy_StreamAnalytix_WhitePaper
 
Topic 2 Innovation Models In The Services Driven Economy
Topic 2   Innovation Models In The Services Driven EconomyTopic 2   Innovation Models In The Services Driven Economy
Topic 2 Innovation Models In The Services Driven Economy
 
Digital strategy overview
Digital strategy overviewDigital strategy overview
Digital strategy overview
 
Framework for Evaluating Enterprise Software Companies
Framework for Evaluating Enterprise Software CompaniesFramework for Evaluating Enterprise Software Companies
Framework for Evaluating Enterprise Software Companies
 
Consumer Behaviour [www.writekraft.com]
Consumer Behaviour [www.writekraft.com]Consumer Behaviour [www.writekraft.com]
Consumer Behaviour [www.writekraft.com]
 
Consumer behaviour [www.writekraft.com]
Consumer behaviour [www.writekraft.com]Consumer behaviour [www.writekraft.com]
Consumer behaviour [www.writekraft.com]
 
Open standards in document output
Open standards in document outputOpen standards in document output
Open standards in document output
 
Module 5 Strategic Issues of Information Technology.pptx
Module 5 Strategic Issues of Information Technology.pptxModule 5 Strategic Issues of Information Technology.pptx
Module 5 Strategic Issues of Information Technology.pptx
 
frameworkforevaluatingenterprisesoftwarecompanies-190826155044.pdf
frameworkforevaluatingenterprisesoftwarecompanies-190826155044.pdfframeworkforevaluatingenterprisesoftwarecompanies-190826155044.pdf
frameworkforevaluatingenterprisesoftwarecompanies-190826155044.pdf
 
Acquistion-19-B(group#01).pptx
Acquistion-19-B(group#01).pptxAcquistion-19-B(group#01).pptx
Acquistion-19-B(group#01).pptx
 
DAN Brand Accelerator: Client Pitch Keynote
DAN Brand Accelerator: Client Pitch KeynoteDAN Brand Accelerator: Client Pitch Keynote
DAN Brand Accelerator: Client Pitch Keynote
 
Bis rev1
Bis rev1Bis rev1
Bis rev1
 
Buy? Build? Why Not Both?
Buy? Build? Why Not Both?Buy? Build? Why Not Both?
Buy? Build? Why Not Both?
 
10 Best Practices Of Software Product Management
10 Best Practices Of Software Product Management10 Best Practices Of Software Product Management
10 Best Practices Of Software Product Management
 
Digital Strategy for future business
Digital Strategy for future businessDigital Strategy for future business
Digital Strategy for future business
 
Entrepreneurship class 2
Entrepreneurship class 2Entrepreneurship class 2
Entrepreneurship class 2
 
Topic 12 Miscellaneous Concepts in IT.pptx
Topic 12 Miscellaneous Concepts in IT.pptxTopic 12 Miscellaneous Concepts in IT.pptx
Topic 12 Miscellaneous Concepts in IT.pptx
 
Successful Processes for Selecting a Content Management System: How to Become...
Successful Processes for Selecting a Content Management System: How to Become...Successful Processes for Selecting a Content Management System: How to Become...
Successful Processes for Selecting a Content Management System: How to Become...
 
1- Background and ProblemThere is a regional clothing store c.docx
1- Background and ProblemThere is a regional clothing store c.docx1- Background and ProblemThere is a regional clothing store c.docx
1- Background and ProblemThere is a regional clothing store c.docx
 

More from Mrirfan

Teori Etika Keperawatan
Teori Etika KeperawatanTeori Etika Keperawatan
Teori Etika Keperawatan
Mrirfan
 
Pengertian Etika
Pengertian EtikaPengertian Etika
Pengertian Etika
Mrirfan
 
Pertemuan 06 Black Box Testing
Pertemuan 06      Black Box  TestingPertemuan 06      Black Box  Testing
Pertemuan 06 Black Box Testing
Mrirfan
 
M K P L Pertemuan5
M K P L  Pertemuan5M K P L  Pertemuan5
M K P L Pertemuan5
Mrirfan
 
Pertemuan 3
Pertemuan 3Pertemuan 3
Pertemuan 3
Mrirfan
 
Pertemuan 04 Software Testing Techniques 2
Pertemuan 04     Software  Testing  Techniques  2Pertemuan 04     Software  Testing  Techniques  2
Pertemuan 04 Software Testing Techniques 2
Mrirfan
 
Pertemuan 04 Software Testing Techniques
Pertemuan 04     Software  Testing  TechniquesPertemuan 04     Software  Testing  Techniques
Pertemuan 04 Software Testing TechniquesMrirfan
 
Pertemuan 06 Black Box Testing
Pertemuan 06     Black Box TestingPertemuan 06     Black Box Testing
Pertemuan 06 Black Box Testing
Mrirfan
 
Ratnasuhartiniunairbab4
Ratnasuhartiniunairbab4Ratnasuhartiniunairbab4
Ratnasuhartiniunairbab4
Mrirfan
 
Pertemuan 04 Software Testing Techniques 2
Pertemuan 04    Software Testing Techniques  2Pertemuan 04    Software Testing Techniques  2
Pertemuan 04 Software Testing Techniques 2
Mrirfan
 
Pertemuan 04 Software Testing Techniques
Pertemuan 04    Software Testing TechniquesPertemuan 04    Software Testing Techniques
Pertemuan 04 Software Testing Techniques
Mrirfan
 
Mkpl Pertemuan5
Mkpl Pertemuan5Mkpl Pertemuan5
Mkpl Pertemuan5
Mrirfan
 
Pertemuan 3
Pertemuan 3Pertemuan 3
Pertemuan 3
Mrirfan
 
04 Testing Perangkat Lunak
04 Testing Perangkat Lunak04 Testing Perangkat Lunak
04 Testing Perangkat Lunak
Mrirfan
 
Strategi Pengujian Perangkat Lunak Mg Ke 8 Lanj
Strategi Pengujian Perangkat Lunak Mg Ke 8 LanjStrategi Pengujian Perangkat Lunak Mg Ke 8 Lanj
Strategi Pengujian Perangkat Lunak Mg Ke 8 Lanj
Mrirfan
 
Kel2 Data Warehouse
Kel2 Data WarehouseKel2 Data Warehouse
Kel2 Data Warehouse
Mrirfan
 
Kel2 Data Warehouse 2
Kel2 Data Warehouse 2Kel2 Data Warehouse 2
Kel2 Data Warehouse 2
Mrirfan
 
2 Basic Principal Of Utp Installation
2 Basic Principal Of Utp Installation2 Basic Principal Of Utp Installation
2 Basic Principal Of Utp Installation
Mrirfan
 
1 Introduction To Premises Cabling System
1 Introduction To Premises Cabling System1 Introduction To Premises Cabling System
1 Introduction To Premises Cabling System
Mrirfan
 
Modul 16 Perc7 Bluetooth
Modul 16 Perc7 BluetoothModul 16 Perc7 Bluetooth
Modul 16 Perc7 Bluetooth
Mrirfan
 

More from Mrirfan (20)

Teori Etika Keperawatan
Teori Etika KeperawatanTeori Etika Keperawatan
Teori Etika Keperawatan
 
Pengertian Etika
Pengertian EtikaPengertian Etika
Pengertian Etika
 
Pertemuan 06 Black Box Testing
Pertemuan 06      Black Box  TestingPertemuan 06      Black Box  Testing
Pertemuan 06 Black Box Testing
 
M K P L Pertemuan5
M K P L  Pertemuan5M K P L  Pertemuan5
M K P L Pertemuan5
 
Pertemuan 3
Pertemuan 3Pertemuan 3
Pertemuan 3
 
Pertemuan 04 Software Testing Techniques 2
Pertemuan 04     Software  Testing  Techniques  2Pertemuan 04     Software  Testing  Techniques  2
Pertemuan 04 Software Testing Techniques 2
 
Pertemuan 04 Software Testing Techniques
Pertemuan 04     Software  Testing  TechniquesPertemuan 04     Software  Testing  Techniques
Pertemuan 04 Software Testing Techniques
 
Pertemuan 06 Black Box Testing
Pertemuan 06     Black Box TestingPertemuan 06     Black Box Testing
Pertemuan 06 Black Box Testing
 
Ratnasuhartiniunairbab4
Ratnasuhartiniunairbab4Ratnasuhartiniunairbab4
Ratnasuhartiniunairbab4
 
Pertemuan 04 Software Testing Techniques 2
Pertemuan 04    Software Testing Techniques  2Pertemuan 04    Software Testing Techniques  2
Pertemuan 04 Software Testing Techniques 2
 
Pertemuan 04 Software Testing Techniques
Pertemuan 04    Software Testing TechniquesPertemuan 04    Software Testing Techniques
Pertemuan 04 Software Testing Techniques
 
Mkpl Pertemuan5
Mkpl Pertemuan5Mkpl Pertemuan5
Mkpl Pertemuan5
 
Pertemuan 3
Pertemuan 3Pertemuan 3
Pertemuan 3
 
04 Testing Perangkat Lunak
04 Testing Perangkat Lunak04 Testing Perangkat Lunak
04 Testing Perangkat Lunak
 
Strategi Pengujian Perangkat Lunak Mg Ke 8 Lanj
Strategi Pengujian Perangkat Lunak Mg Ke 8 LanjStrategi Pengujian Perangkat Lunak Mg Ke 8 Lanj
Strategi Pengujian Perangkat Lunak Mg Ke 8 Lanj
 
Kel2 Data Warehouse
Kel2 Data WarehouseKel2 Data Warehouse
Kel2 Data Warehouse
 
Kel2 Data Warehouse 2
Kel2 Data Warehouse 2Kel2 Data Warehouse 2
Kel2 Data Warehouse 2
 
2 Basic Principal Of Utp Installation
2 Basic Principal Of Utp Installation2 Basic Principal Of Utp Installation
2 Basic Principal Of Utp Installation
 
1 Introduction To Premises Cabling System
1 Introduction To Premises Cabling System1 Introduction To Premises Cabling System
1 Introduction To Premises Cabling System
 
Modul 16 Perc7 Bluetooth
Modul 16 Perc7 BluetoothModul 16 Perc7 Bluetooth
Modul 16 Perc7 Bluetooth
 

Recently uploaded

How to deliver Powerpoint Presentations.pptx
How to deliver Powerpoint  Presentations.pptxHow to deliver Powerpoint  Presentations.pptx
How to deliver Powerpoint Presentations.pptx
HajraNaeem15
 
Oliver Asks for More by Charles Dickens (9)
Oliver Asks for More by Charles Dickens (9)Oliver Asks for More by Charles Dickens (9)
Oliver Asks for More by Charles Dickens (9)
nitinpv4ai
 
How Barcodes Can Be Leveraged Within Odoo 17
How Barcodes Can Be Leveraged Within Odoo 17How Barcodes Can Be Leveraged Within Odoo 17
How Barcodes Can Be Leveraged Within Odoo 17
Celine George
 
Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"
Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"
Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"
National Information Standards Organization (NISO)
 
CIS 4200-02 Group 1 Final Project Report (1).pdf
CIS 4200-02 Group 1 Final Project Report (1).pdfCIS 4200-02 Group 1 Final Project Report (1).pdf
CIS 4200-02 Group 1 Final Project Report (1).pdf
blueshagoo1
 
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
TechSoup
 
Nutrition Inc FY 2024, 4 - Hour Training
Nutrition Inc FY 2024, 4 - Hour TrainingNutrition Inc FY 2024, 4 - Hour Training
Nutrition Inc FY 2024, 4 - Hour Training
melliereed
 
skeleton System.pdf (skeleton system wow)
skeleton System.pdf (skeleton system wow)skeleton System.pdf (skeleton system wow)
skeleton System.pdf (skeleton system wow)
Mohammad Al-Dhahabi
 
RHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem students
RHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem studentsRHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem students
RHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem students
Himanshu Rai
 
Bossa N’ Roll Records by Ismael Vazquez.
Bossa N’ Roll Records by Ismael Vazquez.Bossa N’ Roll Records by Ismael Vazquez.
Bossa N’ Roll Records by Ismael Vazquez.
IsmaelVazquez38
 
Chapter wise All Notes of First year Basic Civil Engineering.pptx
Chapter wise All Notes of First year Basic Civil Engineering.pptxChapter wise All Notes of First year Basic Civil Engineering.pptx
Chapter wise All Notes of First year Basic Civil Engineering.pptx
Denish Jangid
 
Gender and Mental Health - Counselling and Family Therapy Applications and In...
Gender and Mental Health - Counselling and Family Therapy Applications and In...Gender and Mental Health - Counselling and Family Therapy Applications and In...
Gender and Mental Health - Counselling and Family Therapy Applications and In...
PsychoTech Services
 
Standardized tool for Intelligence test.
Standardized tool for Intelligence test.Standardized tool for Intelligence test.
Standardized tool for Intelligence test.
deepaannamalai16
 
Juneteenth Freedom Day 2024 David Douglas School District
Juneteenth Freedom Day 2024 David Douglas School DistrictJuneteenth Freedom Day 2024 David Douglas School District
Juneteenth Freedom Day 2024 David Douglas School District
David Douglas School District
 
Educational Technology in the Health Sciences
Educational Technology in the Health SciencesEducational Technology in the Health Sciences
Educational Technology in the Health Sciences
Iris Thiele Isip-Tan
 
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
Nguyen Thanh Tu Collection
 
HYPERTENSION - SLIDE SHARE PRESENTATION.
HYPERTENSION - SLIDE SHARE PRESENTATION.HYPERTENSION - SLIDE SHARE PRESENTATION.
HYPERTENSION - SLIDE SHARE PRESENTATION.
deepaannamalai16
 
RESULTS OF THE EVALUATION QUESTIONNAIRE.pptx
RESULTS OF THE EVALUATION QUESTIONNAIRE.pptxRESULTS OF THE EVALUATION QUESTIONNAIRE.pptx
RESULTS OF THE EVALUATION QUESTIONNAIRE.pptx
zuzanka
 
NEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptx
NEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptxNEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptx
NEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptx
iammrhaywood
 
BIOLOGY NATIONAL EXAMINATION COUNCIL (NECO) 2024 PRACTICAL MANUAL.pptx
BIOLOGY NATIONAL EXAMINATION COUNCIL (NECO) 2024 PRACTICAL MANUAL.pptxBIOLOGY NATIONAL EXAMINATION COUNCIL (NECO) 2024 PRACTICAL MANUAL.pptx
BIOLOGY NATIONAL EXAMINATION COUNCIL (NECO) 2024 PRACTICAL MANUAL.pptx
RidwanHassanYusuf
 

Recently uploaded (20)

How to deliver Powerpoint Presentations.pptx
How to deliver Powerpoint  Presentations.pptxHow to deliver Powerpoint  Presentations.pptx
How to deliver Powerpoint Presentations.pptx
 
Oliver Asks for More by Charles Dickens (9)
Oliver Asks for More by Charles Dickens (9)Oliver Asks for More by Charles Dickens (9)
Oliver Asks for More by Charles Dickens (9)
 
How Barcodes Can Be Leveraged Within Odoo 17
How Barcodes Can Be Leveraged Within Odoo 17How Barcodes Can Be Leveraged Within Odoo 17
How Barcodes Can Be Leveraged Within Odoo 17
 
Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"
Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"
Jemison, MacLaughlin, and Majumder "Broadening Pathways for Editors and Authors"
 
CIS 4200-02 Group 1 Final Project Report (1).pdf
CIS 4200-02 Group 1 Final Project Report (1).pdfCIS 4200-02 Group 1 Final Project Report (1).pdf
CIS 4200-02 Group 1 Final Project Report (1).pdf
 
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
Elevate Your Nonprofit's Online Presence_ A Guide to Effective SEO Strategies...
 
Nutrition Inc FY 2024, 4 - Hour Training
Nutrition Inc FY 2024, 4 - Hour TrainingNutrition Inc FY 2024, 4 - Hour Training
Nutrition Inc FY 2024, 4 - Hour Training
 
skeleton System.pdf (skeleton system wow)
skeleton System.pdf (skeleton system wow)skeleton System.pdf (skeleton system wow)
skeleton System.pdf (skeleton system wow)
 
RHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem students
RHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem studentsRHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem students
RHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem students
 
Bossa N’ Roll Records by Ismael Vazquez.
Bossa N’ Roll Records by Ismael Vazquez.Bossa N’ Roll Records by Ismael Vazquez.
Bossa N’ Roll Records by Ismael Vazquez.
 
Chapter wise All Notes of First year Basic Civil Engineering.pptx
Chapter wise All Notes of First year Basic Civil Engineering.pptxChapter wise All Notes of First year Basic Civil Engineering.pptx
Chapter wise All Notes of First year Basic Civil Engineering.pptx
 
Gender and Mental Health - Counselling and Family Therapy Applications and In...
Gender and Mental Health - Counselling and Family Therapy Applications and In...Gender and Mental Health - Counselling and Family Therapy Applications and In...
Gender and Mental Health - Counselling and Family Therapy Applications and In...
 
Standardized tool for Intelligence test.
Standardized tool for Intelligence test.Standardized tool for Intelligence test.
Standardized tool for Intelligence test.
 
Juneteenth Freedom Day 2024 David Douglas School District
Juneteenth Freedom Day 2024 David Douglas School DistrictJuneteenth Freedom Day 2024 David Douglas School District
Juneteenth Freedom Day 2024 David Douglas School District
 
Educational Technology in the Health Sciences
Educational Technology in the Health SciencesEducational Technology in the Health Sciences
Educational Technology in the Health Sciences
 
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
 
HYPERTENSION - SLIDE SHARE PRESENTATION.
HYPERTENSION - SLIDE SHARE PRESENTATION.HYPERTENSION - SLIDE SHARE PRESENTATION.
HYPERTENSION - SLIDE SHARE PRESENTATION.
 
RESULTS OF THE EVALUATION QUESTIONNAIRE.pptx
RESULTS OF THE EVALUATION QUESTIONNAIRE.pptxRESULTS OF THE EVALUATION QUESTIONNAIRE.pptx
RESULTS OF THE EVALUATION QUESTIONNAIRE.pptx
 
NEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptx
NEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptxNEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptx
NEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptx
 
BIOLOGY NATIONAL EXAMINATION COUNCIL (NECO) 2024 PRACTICAL MANUAL.pptx
BIOLOGY NATIONAL EXAMINATION COUNCIL (NECO) 2024 PRACTICAL MANUAL.pptxBIOLOGY NATIONAL EXAMINATION COUNCIL (NECO) 2024 PRACTICAL MANUAL.pptx
BIOLOGY NATIONAL EXAMINATION COUNCIL (NECO) 2024 PRACTICAL MANUAL.pptx
 

Ch8 New Product And The Net

  • 1. Internet Marketing New Product Development and the Net
  • 2. Marketing Processes That Can Be Digitized Understand Markets & Customers Involve Customers in Design Process Market & Sell Products & Services Deliver Value Through Distribution Provide Customer Care Manage Customer Information
  • 3.
  • 4. High-Tech Battles The Browser Wars The browser battles started with a strong showing from Netscape . From a startup in 1995, Netscape became a billion-dollar company, the fastest-growing software company ever . Four generations of browser technology took Microsoft … from sideline player to browser lead. The battles also led to controversy, anti-Microsoft newspaper editorials, and governmental antitrust attention.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19. Creation of an Open Internet Standard Figure 8.9
  • 20.
  • 21. Standards Competition Leading to Domination Figure 8.12
  • 22.
  • 23.
  • 24.
  • 25.
  • 26. Headline Insert excerpts from a current article out of the business press (e.g. Wall Street Journal, Wired News, Business 2.0, or Fast Company) that talks about the importance of online customer support. I usually take excerpts out of the lead paragraph, and highlight keywords. There have been a number of articles talking about increased investments in online customer support. Name of Publication - Date
  • 27.