The document discusses potential advertising and branding concepts for tourism regions, including clock frames with real-time clocks, barriers and walls at parking lots, lifts, and cashiers that can display advertisements, large posters at stations and exits, street and railway posters, installations inside stations and lift buildings, and tunnels on rooftops. It emphasizes delivering innovative and customized solutions that combine academic knowledge with industry best practices.

1. TOURISM REGIONS!
!
ADVERTISING & BRANDING CONCEPTS!
ARCHITECTURE MODELS!
!
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2. Creative concept 1
“Clockframe”
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3. Clock frames situation in a lot of resorts today
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4. Clockframe new Idea with realtime clock
0.50
2.#
2.50
2.5m x 0.5m; Real Watch with metallic frame and radio controlled clock.
Lithium battery powered (3 years run-time)
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5. Clock frame
Seitenansicht Wandmontage
und Gehäuseaufsatz
2.00
Höhenmeter als individueller print
0.50
2.#
Zeitangaben Uhrgehäuse Zifferblatt
austauschbar
(Klettsystem)
Standard Aussenuhr
Funkzeituhr
Lithium Batterien
Uhrgehäuse Maske aus (3 Jahr Batterielebzeit)
DBOND Platte mit Fotodruck bis -40Grad C.
Fotodruck Witterungsbeständig
Zeiger gemäss Uhr angepasst
Textzeilen- und Liftbeschriftungen Wandmontage und Freistehend 2.5m
x connecting solutions mit Metallgehäuse, Batterie für 3 Jahre
0.5m; Uhr

6. Clock frames as they are today
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7. Clock frame new idea
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8. Creative concept 2
“BRANDING” &
“ADVERTISING”
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9. Parkings
Barriers at Parkings on demand: CHF X Media license per Barrier; CHF Y Production / Installation /
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Transport (2 x 1.6 m2 per Barrier), net-net prices, excl. VAT. December – April.

10. Barriers at a Lift
Entry Gates (Barriers 4-6 Pieces) xxx Frequencies; CHF X Media license per Barrier; CHF Y Production,
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Installation, Transport. net-net prices, excl. VAT. December – April.

11. Barriers at Cashier in town
Entry Gates (Barriers 4-6 Pieces) xxx Frequencies; CHF X Media license per Barrier; CHF Y Production,
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Installation, Transport. net-net prices, excl. VAT. December – April.

12. Wall Barriers
Lower Station Horneggli Entry portal Posterwall (on demand) 3 x 2 x 6.5 m2 = 39m2 ;
431’000 Frequencies; Media license CHF X per Wall Barrier.
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Net-net prices, excl. VAT, excl. Production costs. Period: December – April.

13. Big Posters
Example Middle station 2. Section exit gondola. Big Poster 13.2 x 4.0 m = 52.8 m2 ; 277’000 Frequencies;
Media license CHF X.
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Net-net prices, excl. VAT, excl. Production costs. Period: December – April.

14. Big Posters
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15. Street/ Railway Posters
Example Gstaad: Big Poster left to the building 14.6 x 4.0 m = 58.4m2
apr. 800’000 contacts (Road to Lenk and view of the golden pass train; Media license X.
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Net-net prices, excl. VAT, excl. Production costs. Period: December – April.

16. Street/ Railway Posters
Talstation Rinderberg Big Poster left to the building 14.6 x 4.0 m = 58.4m2
apr. 800’000 contacts (Road to Lenk and view of the golden pass train; Media license X
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Net-net prices, excl. VAT, excl. Production costs. Period: December – April.

17. Big Posters
Example: Main Entrance Big Poster app. 50 m2 170‘000 First entries; In the view of the pass road Gstaad-
Leysin apr. 1 Million traffic per year
Price: Media license X; Production, Transport and Montage /Demontage Y.
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Net-net prices, excl. VAT, Period: December – April.

18. Gondula Branding
2 x 2 Cabins partstickering outside (200‘000 Frequencies)
Media license X Sticker (front, rear and leftside); Production and montage/demontage price total app. CHF
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Y. net-net prices, excl. VAT. December – April.

19. Creative concept 3
ARCHITECTURE
MODELS
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20. What most regions have …
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21. Walls at entrances or waiting zones
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22. Installations inside stations and lift buildings
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23. Installations inside stations and lift buildings
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24. Installations inside stations and lift buildings
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25. Tunnels on top
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26. Tunnels on top
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27. APPENDIX#
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28. TO SUM-UP: OUR APPROACH!
We put the customer into
the center of attention.
Customer fit For any concern we will
find an individual
We offer and
approach.
Innovation develop innovative
solutions that merit
the copyright status.
Dynamically we are striving
towards surpassing
advertising, marketing, Dynamic
media and sponsorship
solutions.
Our platform enables
different stakeholders to
Connecting meet. Through CCI
MEDIA our clients get the
best possible solutions to
Academics and Combining long-term best connect with their
best practice potential and existing
practice experience with
customers.
academic know-how.
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29. OUR VISION!
Conceptualizing advertising, sponsorship, media,
event and branding solutions,
connecting stakeholders through unique platforms,
and delivering innovative services by combining
best practice with best academics.
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30. HOW WE WORK!
360 degrees Customer
and focused to centric: You Multidimensional, dynamic
the point tell us your and modern.
concern, we
find a solution Innovative,
integrated and
Offering innovative international
solutions that merit the
copyright status
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31. A FEW OF OUR CLIENTS SINCE 2008!
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32. Your personal Contact!
Dr. Patrick Cotting!
CCI MEDIA !
A Business Unit of CCI Cotting Consulting Ltd., Fribourg-Tafers & Zürich-Rümlang!
!
pcotting@cci-media.com / pcotting@cci-media.ch !
Direct: +41 79 555 37 25 or +41 43 541 40 00!
!
www.cci-media.com / www.cci-media.ch!
www.cci-cotting.com / www.cottingconsulting.com!
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