1. Case Studies Presentation
BIG VS SMALL
BY GEORGIA LEAPER

2. What am I presenting to you today?

My 2 case studies

Compare and contrast how a Multi Conglomerate and British
Independent film produce, distribute and market their films.
THE
GREAT
GATSBY
VS
HOW
I LIVE
NOW

3. The Trailers

The Great Gatsby

4. The Trailers

How I Live Now

5. Basic facts about The Great Gatsby

Director: Baz Luhrmann

Producers: Baz Luhrmann,
Douglas Wick, Lucy Fisher,
Catherine Martin, Catherine
Knapman

Based on: “The Great
Gatsby” by F. Scott Fitzgerald

Distributed by: Warner Bros &
Pictures Roadshow
Entertainment
Used big names for Casting

6. Basic facts about How I Live Now

Director: Kevin Macdonald

Producers: John Battsek,
Alasdair Flind, Andrew
Ruhemann, Charles Steel

Based on: “How I Live Now”
by Meg Rosoff

Distributed by: Momentum
Pictures

Studio: Cowboy Films, Film4
Not as well known names for casting

7. Budget (Finance plan) The Great
Gatsby

Total Budget: $160,000,000

First day: $19,412,782

Opening Weekend: $50,085,184

Total Domestic Gross: $144,840,419

Worldwide Gross: $351,840,419
Youtube
Twitter
Facebook

8. Budget: How I Live Now

Total Budget: ?

First day: $28,547

Opening Weekend: $28,547

Total Domestic Gross: $60,360

Worldwide Gross: $807,360

9. Technology: The Great Gatsby
Video on technology used during production

10. Release Dates

The Great Gatsby:
Cinema:
DVD: August 27, 2013 (USA)
 How I Live Now:
Cinema:
DVD: February 11, 2014 (USA)