Postmodern cinema emerged in the 1970s and is characterized by blending genres and styles, blurring distinctions and challenging binaries. It emphasizes style over substance, references other works, and mixes media in self-aware ways like pastiche and bricolage. The document then provides a case study, summarizing that the 2012 film Ted starring Seth MacFarlane was a financially successful R-rated comedy that blended genres to become one of the highest-grossing original R-rated films ever made.

1. Postmodern Cinema
Case Study
Georgia Leaper

2. What are the key codes and conventions
of Postmodern Cinema?
 · 1970s onwards
· Breakdown of barriers between genres and styles
· Breakdown of distinction between binary divides
· Mixing up time, space and narrative
· Emphasis of style over substance
· Hyperreality (more mediated version of reality than reality itself)
· Intertextuality – referencing other media texts
· Parody – mocking something in an original way
· No divide between high and low culture
· Pastiche (self concious effort to imitate work of another artist or period)
· Bricolage (mixing up different genres and styles – e.g zom-com)
· Homage – imitation from a respectful standpoint

3. My case study
American Comedy Film
released on June 29, 2012
Directed by Seth MacFarlane
Distributed by Universal Pictures
12th highest-grossing film
Stars Mark Wahlberg, Mila Kunis and Seth MacFarlane
of 2012
Highest-grossing R-rated
film of 2012
Highest-grossing original
R-rated film of all time
Budget of $50 million
Took $550 million at the Box Office