An introduction to career training solutions for specialized business writing and small business consulting.

1. CAREER TRAINING SOLUTIONS:
SMALL BUSINESS CONSULTING
AND BUSINESS WRITING
Stephen Bush

2. START BY ASKING THE RIGHT QUESTIONS
ABOUT YOUR CAREER OPTIONS
Can the career be part-time or a second job?
Would you like to avoid student loan debt?
Do you want to work for yourself or someone else?
Is individualized training available? If no, why not?
“The truly dangerous thing is asking the
wrong questions.” (Peter Drucker)

3. THINK ABOUT CAREER PROBLEMS TO AVOID
Work schedules that are too rigid
Not having a practical Plan B for your career path
Too much group training and lack of individualized training
Insufficient geographical mobility
Using old solutions for new problems
“Insanity: Doing the same thing over and over again
and expecting a different result.” (Albert Einstein)

4. NEW CAREER TRAINING SOLUTIONS FOR
DIFFERENT RESULTS

5. 6 REASONS THAT INDIVIDUALS AND
BUSINESSES NEED BUSINESS WRITING HELP
• Inadequate business writing skills
• Not sure what needs to be done
• Need specialized help for white papers and proposals
• Lack of awareness about specialized strategies
• Unaware that business writing help is needed
• Shortage of time

6. 5 BUSINESS WRITING QUESTIONS TO ASK
What are unsolicited business proposals?
What is inbound marketing?
What is a white paper?
What is Thinking Outside of the Blog?
What are customer-centric sales processes?

7. BUSINESS CONSULTING OPPORTUNITIES —
9 RECURRING SMALL BUSINESS PROBLEMS
๏ Need to reduce operating expenses
๏ Commercial lending negotiations with bankers
๏ Business communication with other businesses
๏ Lack of effective contingency business planning
๏ Inadequate business development
๏ Obtaining small business financing
๏ Evaluating a current or prospective business lender
๏ Ineffective inbound marketing
๏ Lack of negotiating skills

8. BUSINESS CONSULTING OPPORTUNITIES —
8 CANDIDATES FOR BUSINESS NEGOTIATING
๏ Credit card processing fees
๏ Supplier agreements and manufacturing costs
๏ Legal, accounting and financial fees
๏ Business loan refinancing
๏ Marketing and sales expenses
๏ Utility costs
๏ Working capital financing
๏ Commercial mortgage loans

9. CAREER TRAINING SOLUTIONS

10. SOME CAREER ADVICE IN ONE SENTENCE
“Choose a job you love and you will never
have to work a day in your life.” (Confucius)
“Find out what you like doing best and get
someone to pay you for doing it.” (Katherine
Whitehorn)
“When you’re through learning, you’re
through.” (John Wooden)
“You miss 100 percent of the shots you don’t
take.” (Wayne Gretzy)
“It is our choices … that show what we truly
are, far more than our abilities.” (J.K. Rowling)

11. A FEW FINAL WORDS
CAREER TRAINING SOLUTIONS
Stephen Bush