Terri Newby is an experienced business development and marketing manager with over 15 years in the industry, specializing in increasing sales and brand awareness through strategic marketing initiatives. Currently, she works as a Branch Marketing Manager at Home Depot Interiors, achieving significant growth in sales, and has a strong record in managing cross-functional teams and successful marketing events. Her educational background includes a degree in supervision and management, complemented by various roles that highlight her expertise in client relations and project management.

1. Terri Newby
1104 Pine IslandCourt,MiddleburgFL32068 terrinewby@hotmail.com (386) 316-6477
_____________________________________________________________________________________________________________________
Business Development / Marketing Manager / Production Manager
Over 15 years of provenexperience in business development, event management and marketing in highlycompetitive industry
markets. A provenproducer ofsales andprofit withabilityto secure new business while creatingbrandawareness through
strategic marketing plans. Initiates and managescross-functional teams andprojects. A high-energyleader with distinctive
people skills.
CORE COMPENTENCIES
Strong interpersonalskills
Strong manager / teamleader
Planning / organizing
Recruiting / training
Conflict resolution
Critical thinking / decision-making
Corporate communication
Business development
Advertising / marketing
Effective under pressure
Business development
Contract negotiation
Multi-tasker / Self-starter
Result-oriented
Project management
CAREER HIGHLIGHTS
8/12–Present Branch Marketing Manager – Home Depot Interiors, Jacksonville, FL
 Serve as districtmarketingcontactprovidingregional publicrelations support,brand awareness and serviceprovider
relationshipswhileincreasingdepartmental and company sales goals.
 Hire, manage, and train In-Store marketing representatives to assistin meeting company appointment setting goals,
districttargets and sales quotas.
 Maintain strongrelationshipswith retail associates and department heads of The Home Depot to continually improve
marketing, brand awareness and customer experience promoting Home Depot Interior’s products and services.
 Work closely with branch sales manager and local storemanagement to increaseboth sales,storeand In-Store
connectivity resultingin increased market sales.
 Organizeand/or participatein local and regional storemarketingevents; supportcompany marketing and sales goals
for Jacksonvilledistrict.
 SUCCESS: Responsible for 178% growth in one year. ($776,177 – 2012 vs. $1,388,929 – 2013)
9/09–12/11 Full-Time BAS Supervision & Management – Daytona State College, Daytona Beach, FL
 Upper-level coursework Supervision & Management programeffectively broadening knowledge in applied management
practices,businessoperations,business ethics,employer & employ relations,human-resourcemanagement, etc.
 SUCCESS: Graduated with honors.
7/11-11/11 Marketing Consultant - Wahoos Fish Taco, Honolulu, HI
 Conducted SWOT analysis asstrategic planningtool helpingto identify key issues to focus on. (Strength, Weakness,
Opportunities & Weaknesses) Worked alongsideowners and implemented marketing strategies to increasebrand
awareness and revenue.
 Analyzes industry trends, development and competition to create a marketing plan.
 Consults clients on business-developmentand marketing strategies.
 Formulated and implemented innovativemarketing plan(s) trackingperformanceto achievecompany
objectives and organization effectiveness.
 Clientwas ableto achieve brand awareness,increased traffic and increasecash-flow.

2. Terri Newby page 2
2/08-11/09 FL Outside Events Manager - Bath Fitter, Daytona Beach, FL
 Developed a charter outside events position & department from ground floor in an effort to increasebrand
awareness and sales.
 Plan and facilitatespecial events,negotiate and obtain leases for mall displays,tradeshows & events.
 Manages daily activities of the outside events department and staff.
 Implemented departmental work-flows to increaseefficiency and production.
 Recruit, manage, evaluateand train 10-13 event employees in compliancewith company guidelines.
 Created employee satisfaction and loyalty through positivecoachingand management practices.
 Relied on experience and judgment to plan and accomplish company and departmental
 SUCCESS: Increase overall sales by $420,000 first year through outside events and $1.2 million the second.
1/07-11/07 Account Manager – YellowBook, Bunnell, FL
 Consultwith small to medium sizebusiness owners about their onlineand printadvertising marketingneeds.
 Prospect for new business by identifyingand qualifyingleadsgenerated from cold-calling,networking,marketing and
referrals.
 Prepare marketing proposals,customer presentations based upon clients’needs and goals.
 Serviced both prospective and existingclients deliveringthepinnacleof customer service.
 Consistently met and exceeded personal and departmental sales goals.
 Exhibited and practiced excellenttime-management skills, prepared detail-oriented forms and invoicing.
 Handleand resolvecustomer requests and complaints in a diplomaticand timely manner.
8/04 - 6/06 Production Coordinator - Fidelity Press, Orlando, FL
• Distributework orders,schedules proposed completion dates of projects to be produced.
 Compiles reports on project(s) progress,production schedules,confers with cross -functional teams and sales staff to
ensure deadlines arebeing maintained.
 Liaison between the salesperson and the plantassuringtheproduct meets both company and customer quality standards
managingprojects from start to finish.(50-75 projects on average daily)
 Maintain job tracker and job jacket systems,report project status,budget and vendor performance to production team,
management and clients.
 Proofread internal order forms and copy in all stages of production for accuracy avoidingcostly errors.
 Established and maintained effective, tactful and courteous workingrelations with employees, customers and vendors.
9/02 - 7/04 Sales Executive, Clear Visions Inc. - San Antonio, TX
• Market company products and services to existingand prospective clients whilesecuringclientrelationships.
 Cultivates clientrelationships and clientloyalty by offering technical advice,pricequotes,stellar customer service,
samples and budget consultation.
 Obtain customer job specificationsin completedetail resultingin accurate,timely estimates . Review estimates and job
orders for completeness/accuracy before delivery to customer to avoid costly errors.
 Accountable for maintainingand expandingannual profitablesales for organization sales goals.
 SUCCESS: Built new client base from $0 to yield $70M/month.
7/01 - 6/02 Sales Executive, Edward Enterprises - Honolulu, HI
• Market company products and services to existingand prospective clients whilesecuringclientrelationships.
 Cultivates clientrelationshipsand clientloyalty by offering technical advice,pricequotes,stellar customer service,
samples and budget consultation.
 Obtain customer job specificationsin completedetail resultingin accurate,timely estimates. Review estimates and job
orders for completeness/accuracy before delivery to customer to avoid costly errors.
 Accountable for maintainingand expandingannual profitablesales for customer base and organiza tion sales goals.
• SUCCESS: Grew existing client base by 200% and developed new client relationships to sales of $1MM.

3. Terri Newby page 3
9/98 to 7/01 Sales Executive, Hagadone Printing Company - Honolulu, Hawaii
• Market company products and services to existingand prospective clients whilesecuringclientrelationships.
 Cultivates clientrelationshipsand clientloyalty by offering technical advice,pricequotes,stellar customer service,
samples and budget consultation.
 Obtain customer job specificationsin completedetail resultingin accurate,timely estimates. Review estimates and job
orders for completeness/accuracy before delivery to customer to avoid costly errors.
 Accountable for maintainingand expandingannual profitablesales for customer base and organization sales goals.
• Increased Sales 30%to $1.6MM a year quickly becoming one of company’s top producers.
EDUCATION
BAS Supervision & Management degree, Daytona State College (Honor Graduate)
A.S. Graphic Art & Advertising, Daytona Beach Community College