1) Albert Heijn, a Dutch grocery retailer, implemented a dynamic pricing and digital signage system to reduce food waste on fresh produce. The system adjusts signage for pricing, promotions, and product information based on predicted vs actual sales and expected deliveries and stock levels. This resulted in lower costs and waste as well as increased sales.
2) Retailers are looking to engage technology-enabled shoppers by providing seamless experiences across physical and digital channels. New in-store digital tools like mobile apps, digital signage, and self-checkout help create an experience-led environment and drive value for both shoppers and retailers.
3) Emerging technologies being tested include mobile payments, mobile coupons
Finacle Thought Paper - Digital Wallet Success StrategyInfosys Finacle
Finacle thought paper discusses how digital wallet might replace credit cards and cash in near future and list important must have strategies for digital wallet service providers to grow.
How different is the use of digital
channels during the shopping journey
in developing countries compared with
more mature markets?
Is there a clear segmentation of
shoppers based on their shopping
behavior and preferences across all
channels (for example, taking into
account different behavior for women,
tech-shy or older people)?
When are retailers and manufacturers
relevant to digital shoppers in their
all-channel experience, such as with
social media and smartphones – and
how does this differ depending on the
shopper segment?
Retail store experience : Images Retail Jan 2013Shijo Thomas
Store customer experience management is a vast area involving aspects related to the product, customer segment, store layout and technology used. Retailers need to start layer by layer beginning with factors of customer convenience and working upwards to provide a spectacular experience.
Finacle Thought Paper - Digital Wallet Success StrategyInfosys Finacle
Finacle thought paper discusses how digital wallet might replace credit cards and cash in near future and list important must have strategies for digital wallet service providers to grow.
How different is the use of digital
channels during the shopping journey
in developing countries compared with
more mature markets?
Is there a clear segmentation of
shoppers based on their shopping
behavior and preferences across all
channels (for example, taking into
account different behavior for women,
tech-shy or older people)?
When are retailers and manufacturers
relevant to digital shoppers in their
all-channel experience, such as with
social media and smartphones – and
how does this differ depending on the
shopper segment?
Retail store experience : Images Retail Jan 2013Shijo Thomas
Store customer experience management is a vast area involving aspects related to the product, customer segment, store layout and technology used. Retailers need to start layer by layer beginning with factors of customer convenience and working upwards to provide a spectacular experience.
Excerpts... "In this white paper, we will provide a brief primer on the history and present state of mobile codes within the retail world, then share some notable innovations."
"Nielsen Research projects that fifty percent of the US population will own a smartphone by the end of 2011, with two thirds of them researching products and prices online while in stores."
"AT&T is investing millions in their mobile barcode platform, and Microsoft has been giving away its TAG solution as part of its 2010 beta program (which will become a revenue stream for them in 2011)."
ECR Europe Forum '08. Shopper dialogue: how mobile phones are bringing consum...ECR Community
Shopper dialogue: how mobile phones are bringing consumers and brands closer together
The industry is beginning to see the value of creating a dialogue with consumers using advances in technology to understand their needs better. In this session participants will see how mobile phone technology is enabling this dialogue to take place. Concrete case studies, implementation steps and more are promised.
Speakers: Carrefour, Light Agency and Nestlé.
Facilitated by GS1.
Future of Digital Retail - A Consumer Electronics PerspectiveGokul Alex
From my session on #DigitalRetail with a focus on #ConsumerElectronics Industry and #DigitalTransformation in the launch of a new Gadget Retail Brand in Kerala. I am outlining the emergence of a new retail era where Physical and Digital Experiences need to converge to educate, empower and entertain the customers in all the touch points.
A powerful platform to create OFFERS and Coupons! Create-Distribute-Track & Analyze your Campaigns.
Get consumers to recieve RICH branded coupons in the mCoupon Wallets on their phones. Track their actions -SAVEs, REFERs, REDEEMs
Oplægget blev holdt ved arrangementet "Get F'IT marts 2011", der blev afholdt den 29. marts 2011. Læs mere om arrangementet her: http://www.infinit.dk/dk/hvad_kan_vi_goere_for_dig/viden/reportager/koeb_din_oel_med_oejnene.htm
Rising Stars - Presentation by Gianluca D´Agostino, Founder & CEO of Neomobile at the NOAH 2012 Conference in London, Old Billingsgate on the 7th of November 2012.
ADICT develops unique projects that activate and enhance the point of sale using their deep knowledge about distribution, brands and consumer behaviours. The company specializes in designing interactive and mobile solutions to facilitate the shopping experience and trigger buying decisions.
Excerpts... "In this white paper, we will provide a brief primer on the history and present state of mobile codes within the retail world, then share some notable innovations."
"Nielsen Research projects that fifty percent of the US population will own a smartphone by the end of 2011, with two thirds of them researching products and prices online while in stores."
"AT&T is investing millions in their mobile barcode platform, and Microsoft has been giving away its TAG solution as part of its 2010 beta program (which will become a revenue stream for them in 2011)."
ECR Europe Forum '08. Shopper dialogue: how mobile phones are bringing consum...ECR Community
Shopper dialogue: how mobile phones are bringing consumers and brands closer together
The industry is beginning to see the value of creating a dialogue with consumers using advances in technology to understand their needs better. In this session participants will see how mobile phone technology is enabling this dialogue to take place. Concrete case studies, implementation steps and more are promised.
Speakers: Carrefour, Light Agency and Nestlé.
Facilitated by GS1.
Future of Digital Retail - A Consumer Electronics PerspectiveGokul Alex
From my session on #DigitalRetail with a focus on #ConsumerElectronics Industry and #DigitalTransformation in the launch of a new Gadget Retail Brand in Kerala. I am outlining the emergence of a new retail era where Physical and Digital Experiences need to converge to educate, empower and entertain the customers in all the touch points.
A powerful platform to create OFFERS and Coupons! Create-Distribute-Track & Analyze your Campaigns.
Get consumers to recieve RICH branded coupons in the mCoupon Wallets on their phones. Track their actions -SAVEs, REFERs, REDEEMs
Oplægget blev holdt ved arrangementet "Get F'IT marts 2011", der blev afholdt den 29. marts 2011. Læs mere om arrangementet her: http://www.infinit.dk/dk/hvad_kan_vi_goere_for_dig/viden/reportager/koeb_din_oel_med_oejnene.htm
Rising Stars - Presentation by Gianluca D´Agostino, Founder & CEO of Neomobile at the NOAH 2012 Conference in London, Old Billingsgate on the 7th of November 2012.
ADICT develops unique projects that activate and enhance the point of sale using their deep knowledge about distribution, brands and consumer behaviours. The company specializes in designing interactive and mobile solutions to facilitate the shopping experience and trigger buying decisions.
An introduction to Open Educational Resources delivered to coursework masters students at the University of Cape Town March 29, 2012. Covers open education resources, Creative Commons licensing, issues for educators engaging in open education, curation, metadata, and new forms of open education such as massive open online courses.
Capturing intelligence while managing relationshipsIntergen
Focuses on how to provide sales representatives with the tools to manage customer relationships and to capture valuable field intelligence via direct observations. Enabling immediate transmitting of field information via mobile devices to headquarters. to enable category managers, trade promotion managers, finance and logistics instant-connect views, so that business managers can intelligently and swiftly reorder field priorities to energize a launch, or avoid a supply chain issue. Presented at the NZ Retail Show during April 2011.
Future of Retail
As physical shopping around the world variously restarts post-lockdown, a number of organisations are, unsurprisingly, asking what the medium and long-term changes for the future of retail may be. While digital shifts are still at the fore for many, others are concerned about trends impacting retail from outside the sector as well as emerging consumer behaviours.
Ahead of a forthcoming workshop, we have collated a number of future trends that have been proposed by several experts in recent months. If you would like to let us know which you think may have greatest impact - and why, as well as what other shifts are missing from the current view, we will update and share a more detailed perspective in the next few weeks.
@futureagenda
www.futureagenda.org
Virtual Shelves - A Frontier of Innovation in Retail Technologieseyefactive GmbH
The evolving retail landscape involves redefining the purpose of physical stores for more customer connections and creating seamless omni-channel experiences.
Consumers are smarter today than ever before. In fact, today's consumers own your brand. Their shopping expectations are higher, they make decisions faster, and they research thoroughly and independently. Consumers also know they have a lot of choice regarding when and where to purchase. Added to the mix are consumers who are increasingly technology savvy, more demanding, and are making tradeoffs by focusing on value, transparency and accountability. If retailers are unable to provide the convenience or service consumers expect, loyalty will evaporate, competitive advantage will erode, and retailers’ value proposition will crumble.
In this webcast you will discover how to satisfy the smarter consumer by providing a seamless customer experience that reaches across all touch points, spanning human, digital, social and mobile modes of access that are optimized according to customer preferences...a customer experience that delivers products and services flawlessly to keep customers coming back for more.
Learn how Best Buy responds to customer control and demands and how the electronics and home appliances retailer is tackling issues with mobile, digital, social media, inventory availability, fulfillment flexibility and convenience.
Once consumers get a taste of the seamless shopping experience, they expect it. It doesn’t matter what your product or service is. Join us and learn how to put your business back in control of the shopping experience.
What Digital Transformation For Retail Exactly Means.pdfLaura Miller
Digital transformation for retail allows retailers to boost customer experience by using technologies. Read the blog to know more about this transformation.
Digitization of Telecom and Smartphone Business: Post-COVID-19 Effects on the...ELEKS
"Digitization of Telecom and Smartphone Business: Post-COVID-19 Effects on the Industry" by Haroon S Khan, Founder & Chairman, SANSO.
The topic covers:
— The need for Digitalization of Telecom/Smartphone Business;
— Pros & Cons;
— Trend Changing;
— Post COVID-19 Effects forecast for the businesses in Telecom;
— Human & Digital world interaction especially in these days
these would be base points mainly;
— Digital currency and its need in this era of digitalization.
Similar to Capgemini All Channel Experience Tech-enabled Shoppers in Store (20)
COVID-19 heightened chronic challenges within the global healthcare industry. It became a catalyst amid fierce competition and tight regulations for health providers and payers to focus on digital health, cybersecurity, patient data transparency, and a variety of customer-centric and operational enhancements. As a result, we found the 2022 trendline pointing to improvements in access and quality of care.
Healthcare challenges such as optimizing the cost of care while simultaneously enabling personalized interventions and consumer-friendly shoppable services are long-standing − but, historically, the industry has been slow to react.
Read our Top Trends 2022 report to examine the lingering ramifications of the pandemic, responses from medical and insurance organizations, and the worldwide impact of ever-changing regulatory standards and mandates.
A combination of factors − the pandemic, catastrophic weather events, evolving policyholder expectations, and insurers’ drive for operational efficiency and future relevance − are sparking P&C industry changes.
In a post-COVID, new-normal environment, the most strategic insurers are building resilient, crisis-proof enterprises poised to take advantage of emerging and future business opportunities. They are leveraging advanced data analytics and novel technologies to assure agility and achieve positive revenue and customer satisfaction outcomes. Competitive advantage will hinge on accelerated digitalization and faster go-to-market. Therefore, win-win partnerships and embedded services with InsurTechs and other ecosystem players are critical.
Read Capgemini’s Top P&C Insurance Trends 2022 for a glimpse at the tactical and strategic initiatives carriers are undertaking to boost customer-centricity, product agility, intelligent processes, and an open ecosystem to ensure profitable growth and future-readiness.
This analysis provides an overview of the top trends in the commercial banking sector as they shift to technology high gear to boost client efficiency and battle a volatile, uncertain, competitive, and evolving landscape.
First, it was retail banking. Now, advanced technology is shifting to – and disrupting − the commercial banking space. Many commercial banks, known for paperwork, red tape, and branch dependency, were unprepared to support clients during their post-COVID-19 ramp-up. But now, the digital pivot to new mindsets, partnerships, and processes is in overdrive.
As commercial banks grapple with competition from FinTechs, BigTechs, and alternative lenders, their inability
to fulfill SME demands and pandemic after-shocks necessitates transformative process changes and a move
to experiential, sustainable, and inclusive banking models. We expect banks to strive to meet the demands
of corporate clients and SMEs by digitally transforming critical workflows and improving client experience.
Additionally, incremental process improvements in the middle and back-office that leverage intelligent
automation will keep the competition at bay because engaged clients are loyal.
Adopting newer methods to mine data and moving to as-a-Service models will prepare commercial banks
to flexibly respond to newcomers and find ways to co-exist through effective collaboration. The time has come for commercial banks to put transformation on the fast track as lending losses in wallet and market share could spill over to other functions!
How incumbents react and respond to 2022 trends could determine their relevancy and resiliency in the years ahead.
The Covid-19 pandemic necessitated the payments industry undergo a facelift, sparked by novel approaches from new-age players, fostered by industry consolidation, and customers’ demand for end-to-end experience. Crossing the threshold, the industry is entering a new era – Payments 4.X, where payments are embedded and invisible, and an enabling function to provide frictionless customer experience. As customers make a permanent shift to next-gen payment methods, Digital IDs are critical for a seamless payment experience. The B2B payments segment is witnessing rapid digitization. BigTechs, PayTechs, and industry newcomers are ready to jump in with newfangled solutions to help underserved small to medium-sized businesses (SMBs).
As incumbents struggle with profits, new-age firms are forging ahead to take the lead in the Payments 4.X era by riding the success of non-card products and services. The new era demands collaboration, platformification, and firms can unleash full market potential only by embracing API-based business models and open ecosystems. Data prowess and enhanced payment processing capabilities are inevitable to thrive ahead. The clock is ticking for banks and traditional payments firms because the competitive advantage is not guaranteed forever. As industry players seek economies of scale, consolidations loom, and non-banks explore new territories to threaten incumbents’ market share. While all these 2022 trends are at play, central bank digital currency (CBDC) is emerging globally and might open a new chapter in the current payments landscape.
As we slowly move out of the pandemic, financial services firms have learned the criticality of virtual engagement to business resilience. Wealth management firms will need capabilities to cater to new-age clients and deliver new-age services. This report aims to understand and analyze the top trends in the Wealth Management industry this year and beyond.
A year ago, our Top Trends in Wealth Management report emphasized how the pandemic sparked disruption and digital transformation and changing investor attitudes around Environmental, Social, and Corporate Governance (ESG) products. As we begin 2022, many of those trends continue to hold as COVID-19’s wide-reaching effects continue to influence the wealth management industry.
As wealth management (WM) firms supercharge their digital transformation journeys, investments in cybersecurity and human-centered design are becoming critical to building superior digital client experience (CX). Another holdover trend − sustainable investing – is gaining mainstream attention and generating increasingly sophisticated client demands. Data and analytics capabilities will become ever more essential for ESG scoring and personalized customer engagement. As large financial services firms refocus on their wealth management business while new digital players make industry strides, competition is becoming historically intense. Not surprisingly, client experience is the new battleground.
This analysis provides an overview of the top trends in the retail banking sector driven by the competition, digital transformation, and innovation led by retail banks exploring novel ways to create and retain value in evolving landscape.
COVID-19 caught banks off guard and shook legacy mindsets to the core. With 20/20 (2020) hindsight, firms are more aware, digitally resilient, and financially stable as they head into 2022. The trials of the past 18 months forced firms to shore up existing business and consider new models and revenue streams.
Customer-centricity remains at the top of most FS agendas and is a 2022 focal point. Banks will focus on achieving operational excellence as diligently as delivering superior CX. In 2022 and beyond, it will be paramount for FIs to explore and invest in new technologies to remain relevant and resilient.
Banking 4.X will arrive in full force in 2022 with platform-supported firms monetizing diverse ecosystem capabilities and aggressively harvesting data to create experiential customer journeys through intelligent and personalized engagements. The new era will compel future-focused banks to finally abandon legacy infrastructure and collaborate with third-party specialists to solidify their best-fit, long-term roles. Increasingly, open platforms will make banks invisible as banking becomes embedded into customer lifestyles. At the same time, banks will shed asset-heavy models and shift to the cloud for greater agility, speed to market, and faster innovation. The shift will act as a precursor to adopting new technologies on the horizon – 5G and Decentralized Finance.
The recent past was filled will extraordinary lessons for financial institutions. Now is the time to act on those learnings and move forward profitably.
While COVID-19 has sparked the demand for life insurance, it has also exposed the operating model vulnerabilities in distribution, servicing, and customer retention. In a post-COVID, new-normal environment, insurers need to enhance their capabilities around advanced data management and focus on seamless and secure data sharing to provide superior CX and hyper-personalized offerings. Accelerated digitalization and faster go-to-market are vital to remaining competitive, and win-win partnerships with ecosystems are critical in the journey.
Read our Top Life Insurance Trends 2022 to explore the tactical and strategic initiatives carriers undertake to acquire competencies around customer centricity, product agility, intelligent processes, and an open ecosystem to ensure profitable growth and future readiness.
Property & Casualty Insurance Top Trends 2021Capgemini
The Property & Casualty insurance landscape is evolving quickly with the changing risk landscape, entry of new players, and changing customer expectations. The ripple effects of COVID-19 on the P&C insurance industry and natural disasters such as forest fires have adversely impacted insurance firm books.
In this scenario, to ensure growth and future-readiness, the most strategic insurers strive to be ‘Inventive Insurers’ – assuming a customer-centric approach, deploying intelligent processes, practicing business resilience and go-to-market agility, and embracing an open ecosystem.
Read our Property & Casualty Insurance Top Trends 2021 report to explore the strategies insurers are adapting to remain competitive amidst the evolving business landscape and how they can explore new ways to enhance their profitability.
A combination of factors such as demographic changes, evolving consumer preferences, and desire to become operationally efficient were already spurring changes in the life insurance industry. Enter 2020 – the COVID-19 pandemic is having a significant impact on the industry.
At the peak of disruption, the focus was on ensuring business continuity, but new initiatives are cropping up to tackle the challenges as the industry is adapting to the new normal.
Furthermore, COVID-19 has acted as a catalyst, pushing life insurers to prioritize their efforts on improving customer centricity, developing go-to-market agility, making processes intelligent, building business resilience, and embracing the open ecosystem.
Read our Life Insurance Top Trends 2021 report to explore the strategies insurers are adopting to manage the changing market dynamics.
The uncertainty of 2020 is setting the global tone for the immediate future in the financial services industry. So it is no surprise banks are laser-focused on business resilience, emphasizing both financial and operational risks. The need to adapt quickly to new normal conditions through virtual customer engagement is clear.
Customer centricity continues to drive commercial banks’ solution designs. And, the pandemic compelled products that deliver immediate client value ‒ quick digital onboarding, seamless lending, and support for small and medium-sized enterprises (SMEs). The onus is now on banks to go to market more quickly, which requires the implementation of intelligent processes and integrating corporates’ enterprise resource planning (ERP) systems with banking workflows.
To achieve go-to-market agility, banks across the globe are investing in and collaborating with FinTechs. Many of these partnerships are focused on boosting digital lending and providing seamless support to anxious small-business clients in need of assurance.
With newfound impetus for FinTech collaboration, commercial banks have picked up their step on the path toward OpenX. COVID-19 made it evident that survival during turbulence is manageable through collaboration with ecosystem players.
Read our Top Trends in Commercial Banking 2021 report to explore the strategies banks are adapting to transform their businesses from a product-led, siloed model to an experiential and agile plan.
When we published the Top Trends in Wealth Management 2020, little did we foresee the pandemic that would sweep through the world and disrupt life as we knew it. Yet, when we reviewed last year’s trends, we found that many still hold and some have taken on even greater relevance. One such trend is sustainable investing, which had begun to gain prominence as investors became more aware of ESG considerations, and firms rolled out more sustainable investing offerings. Another trend that has accelerated in the post-COVID world is the importance of investing in omnichannel capabilities and technologies such as artificial intelligence (AI) to enhance personalization and advisor effectiveness. The pandemic has driven wealth management firms to accelerate their digital transformation journey, with some immediate focus areas being interactive client communications and digital advisor tools.
There is no denying that time is of the essence. Yes, budgets are tight, but the Open X ecosystem offers wealth management firms opportunities to reimagine their operating models and deliver excellent customer experience cost-effectively.
Top trends in Payments: 2020 highlighted the payments industry’s flux driven by new trends in technology adoption, innovative solutions, and changing consumer behavior. The pandemic has tested the digital mastery of players, who are already grappling with transition. Non-cash transactions are on a robust growth path, accelerated by increased adoption during COVID-19. Regulators are working to instill trust and address non-cash payments risk amid unparalleled growth as players collaborate to quell uncertainty. Regional initiatives, such as the P27 (Nordics real-time payments system) and the EPI (European Payments Initiative), are gaining traction in response to country-level fragmentation and competition.
Investment in emerging technologies is looked upon as an elixir to mitigate fraud, data-driven offerings are being considered for providing value-added propositions, and distributed ledger technology is in focus for digital currency solutions, efficiency enhancement, and cost gains. New players, such as retailers/merchants, are integrating payments into their value chains while technology giants are upscaling their financial services game by weaving offerings around payments as a center stage. Constrained by budgets, firms consider business models such as Platform-as-a-Service (PaaS) to provide cost-effective and superior customer experience.
A combination of factors, including demographic changes, evolving consumer preferences, and regulatory and compliance mandates, were already spurring change in the health insurance industry. Enter 2020 and the COVID-19 pandemic, which is having sweeping implications for the industry.
At the peak of disruption, the focus was on ensuring business continuity, but new initiatives are cropping up to tackle the challenges as the industry adapts to the new normal.
Furthermore, some changes are here to stay, and it will be prudent for the industry players to be resilient to the market shifts by being agile, improving member centricity, making processes intelligent, and embracing the open ecosystem.
Read our Health Insurance Top Trends 2021 report to explore the strategies insurers are adopting to manage the external pressures.
The banking industry’s resilience is being tested as banks navigate through a remarkable 2020 filled with uncertainties. The impact of COVID-19 has been about setting the tone for future operational models. Retail banks have shifted focus towards integrated risk management with a more holistic view of operational risks. Adapting to the new normal, banks have prioritized cost transformation while engaging customers virtually. Incumbents sought to be more responsible within fast-changing environmental conditions and ESG remained a critical focus.
To provide more experiential services, banks are leveraging techniques such as segment-of-one to hyper-personalize offerings while aiming to humanize digital channels for increased engagement. Banks are also revamping middle and back offices, going beyond the front end leveraging intelligent processes. Open X is enabling banks to play on their strengths and use the expertise of ecosystem players. Going forward, banks are poised to become an enhanced one-stop shop by providing consumers value-adding FS and non-FS experiences.
To acquire customers in cost-effective manner, retail banks are tapping value-based propositions ‒ such as POS financing and mortgage refinancing. Further, Banking-as-Service provides incumbents a way to provide their high-value offerings to other players. In preparation for the future, banks will be looking to improve their go-to-market agility by leveraging the benefits of cloud. This analysis outlines the top 10 trends in retail banking for 2021.
Explore how Capgemini’s Connected autonomous planning fine-tunes Consumer Products Company’s operations for manufacturing, transport, procurement, and virtually every other aspect of the supply-value network in a touchless, autonomous way.
Financial services is undergoing a paradigm shift that is forcing incumbent retail banks to rethink growth strategies as they struggle to remain relevant. Growing competition from BigTechs, FinTech firms, and challenger banks has added to the complexity created by increasingly stringent regulatory and compliance requirements. Customers now expect a seamless customer journey and personalized offerings because they have become accustomed to top-notch individualized service from GAFA giants Google, Apple, Facebook, and Amazon. The changing ecosystem offers established banks new, unexplored opportunities and encourages a transition beyond traditional products to meet the exacting requirements of today’s customers. Bank collaboration with FinTech and RegTech partners is becoming commonplace. Incumbents are exploring point-of-sale financing and unsecured consumer lending, while they also boost their digital channel competencies to reach a broader customer base. Banks are beginning to accept open APIs and are working with third-party specialists to create an open shared marketplace. Technological advancements such as AI are fueling efforts to evolve customer onboarding and touchpoint processes. Increasingly, banks are turning to design thinking methodology to understand the customer journey, extract deep insights, and develop a more refined user experience across the customer lifecycle.
Our analysis of the top retail banking trends for 2020 offers a glimpse into the fast-changing banking ecosystem and explores the tools and solutions being used to face new-age challenges.
Aspects of the life insurance industry have remained constant for years – and so have premiums. Traditional savings products have taken a huge hit in terms of attractiveness because low interest-rates prevail. Meanwhile, the risk landscape is shifting, and insurers need to align better with the emerging business environment, manage changing customer preferences, and improve operational efficiencies. Within today’s scenario, industry players are undertaking tactical and strategic shifts in attempts to manage unpredictable market dynamics. Insurers must develop alternative products to breathe new life into policies and leverage emerging technologies (artificial intelligence (AI), analytics, and blockchain) to improve efficiency, agility, flexibility, and customer-centricity.
Read Top Trends in Life Insurance: 2020 for a look at the innovative steps future-focused insurers are considering to meet industry challenges and opportunities.
The health insurance industry is evolving and undergoing significant changes. As the risk landscape shifts, insurers are working to improve operational efficiencies, meet evolving customer preferences, and align better with the changing business environment. Accordingly, payers must adapt and align business models and offerings. An incisive tactical approach is required to accommodate members’ needs and related emerging risks — medical, health, and environmental. Advanced technologies such as artificial intelligence, analytics, automation, and connected devices are enabling insurers to manage these changes proactively, partner with members, and help to prevent risks, all the while continuing to fulfill payer responsibilities.
Read Top Trends in Health Insurance: 2020 to learn which strategies insurers are adopting to navigate and align with today’s challenges.
Similar to other financial services domains, payments is evolving into an open ecosystem. The EU’s Payment Services Directive (PSD2) pioneered open banking by encouraging banks and established payments players to securely open the systems to foster competition, innovation, and more customer choices. In tandem with non-cash transaction growth, regulations are driving banks and payments firms to expand their array of payment methods and channels. Governments are encouraging financial inclusion by also promoting the adoption of non-cash payments. Increasingly, merchants and corporates seek to offer alternative payment systems because of widespread popularity among consumers. Alternative payments also enable merchants to provide real-time and cross-border payments to boost business efficiency.
Banks, payment firms, card firms, BigTechs, FinTechs, and other players are continuously developing new technology to cash in on market changes. However, data breaches and fraud continue to hinder innovation as firms devote countless resources each year to address security issues. Many governments are also designing new regulations to reduce ecosystem threats. All these measures are expected to make the current ecosystem much more secure and simple for players as well as customers.
Top Trends in Payments: 2020 explores and analyzes payments ecosystem initiatives and solutions for this year and beyond
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Welocme to ViralQR, your best QR code generator.ViralQR
Welcome to ViralQR, your best QR code generator available on the market!
At ViralQR, we design static and dynamic QR codes. Our mission is to make business operations easier and customer engagement more powerful through the use of QR technology. Be it a small-scale business or a huge enterprise, our easy-to-use platform provides multiple choices that can be tailored according to your company's branding and marketing strategies.
Our Vision
We are here to make the process of creating QR codes easy and smooth, thus enhancing customer interaction and making business more fluid. We very strongly believe in the ability of QR codes to change the world for businesses in their interaction with customers and are set on making that technology accessible and usable far and wide.
Our Achievements
Ever since its inception, we have successfully served many clients by offering QR codes in their marketing, service delivery, and collection of feedback across various industries. Our platform has been recognized for its ease of use and amazing features, which helped a business to make QR codes.
Our Services
At ViralQR, here is a comprehensive suite of services that caters to your very needs:
Static QR Codes: Create free static QR codes. These QR codes are able to store significant information such as URLs, vCards, plain text, emails and SMS, Wi-Fi credentials, and Bitcoin addresses.
Dynamic QR codes: These also have all the advanced features but are subscription-based. They can directly link to PDF files, images, micro-landing pages, social accounts, review forms, business pages, and applications. In addition, they can be branded with CTAs, frames, patterns, colors, and logos to enhance your branding.
Pricing and Packages
Additionally, there is a 14-day free offer to ViralQR, which is an exceptional opportunity for new users to take a feel of this platform. One can easily subscribe from there and experience the full dynamic of using QR codes. The subscription plans are not only meant for business; they are priced very flexibly so that literally every business could afford to benefit from our service.
Why choose us?
ViralQR will provide services for marketing, advertising, catering, retail, and the like. The QR codes can be posted on fliers, packaging, merchandise, and banners, as well as to substitute for cash and cards in a restaurant or coffee shop. With QR codes integrated into your business, improve customer engagement and streamline operations.
Comprehensive Analytics
Subscribers of ViralQR receive detailed analytics and tracking tools in light of having a view of the core values of QR code performance. Our analytics dashboard shows aggregate views and unique views, as well as detailed information about each impression, including time, device, browser, and estimated location by city and country.
So, thank you for choosing ViralQR; we have an offer of nothing but the best in terms of QR code services to meet business diversity!
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
Le nuove frontiere dell'AI nell'RPA con UiPath Autopilot™UiPathCommunity
In questo evento online gratuito, organizzato dalla Community Italiana di UiPath, potrai esplorare le nuove funzionalità di Autopilot, il tool che integra l'Intelligenza Artificiale nei processi di sviluppo e utilizzo delle Automazioni.
📕 Vedremo insieme alcuni esempi dell'utilizzo di Autopilot in diversi tool della Suite UiPath:
Autopilot per Studio Web
Autopilot per Studio
Autopilot per Apps
Clipboard AI
GenAI applicata alla Document Understanding
👨🏫👨💻 Speakers:
Stefano Negro, UiPath MVPx3, RPA Tech Lead @ BSP Consultant
Flavio Martinelli, UiPath MVP 2023, Technical Account Manager @UiPath
Andrei Tasca, RPA Solutions Team Lead @NTT Data
Le nuove frontiere dell'AI nell'RPA con UiPath Autopilot™
Capgemini All Channel Experience Tech-enabled Shoppers in Store
1. Consumer Products and Retail the way we see it
All-Channel Experience:
Engaging with Technology-
Enabled Shoppers In-Store
How New In-Store Digital Tools Can Drive Value for
Shoppers and Retailers
2. Case Study: Albert Heijn Uses People today seamlessly integrate the across all channels and touchpoints,
Dynamic Pricing and Digital Signage use of all types of technologies in their including physical stores.1 Stores need
to Reduce Waste on Fresh Produce lives, including the way they shop – at to offer experiences consumers can’t
any time, at any location. As a result, have in the digital space, by becoming
Netherlands-based grocery retailer
they are more informed and selective destinations of choice. They need to
Albert Heijn wanted to test advanced
about the products and services blur the boundaries between digital
technology solutions for intelligent waste
they want and use, and are more and physical. And retailers need to
management at store level in order to
empowered towards the industries re-examine their strategy to provide a
reduce waste in its produce departments.
that serve them. seamless experience across the entire
The retailer initiated a pilot together
customer buying journey.
with Capgemini, Toshiba TEC and other
In this environment, the growth
partners.
of mobile features and device The ability to provide a superior
The intelligent waste management convergence such as smartphones are in-store shopping experience is
solution is based on adjusting the driving mobile commerce. At the same critical for retailers to drive value
messaging on electronic signs to reflect time, store visits are being enhanced for consumers. According to a
changes in pricing, product information, by dynamic digital displays and survey by RSR, 88% of retailers with
promotions and plan-o-grams. The personalization through hand-held annual revenue over $1 billion cite
system compares predicted and actual devices or the shopper’s own phone. “improving the customer experience”
sales rates and analyzes expected These changes provide retailers with as one of their top three uses of
deliveries and current stock levels to the opportunity to drive greater value in-store technology.2 Retailers can
determine what predefined measures by making the switch from “talking to” target several levers to help create an
must be executed to avoid overstock or towards “engaging with” consumers experience-led in-store environment:
imminent out-of-stock situations. The and shoppers.
solution consists of centrally controlled • Easy access to information
wireless digital displays and shop floor Creating an Experience-Led through smartphone apps, surface
hand-held scanners (to be used by In-Store Environment computing devices, self-service
mandated personnel with the knowledge A growing number of digital channels, kiosks, digital signage and public
and experience to make decisions from apps to kiosks to the web, are social networks.
regarding freshness and promotions to replacing elements of the shopping • Faster response to shopper
increase sales). experience that would previously queries with hand-held/multi-touch
have occurred in a physical space, devices, augmented reality and
The solution has resulted in numerous
calling for the store environment to online product recommendation
benefits, including:
evolve. This shift requires retailers to engines.
• Lower costs and increased sales due think differently about the shopper • Ability to locate products quickly,
to reduced waste experience and service model enabled by digital and e-paper
• Improved corporate social responsibility signage and smartphone apps.
by addressing the food waste issue
• Reduced labor and print costs and • Quick and easy checkout through
the elimination of price discrepancies the use of self-checkout kiosks,
between shelf labels and POS systems personal shopping scanners/mobile
POS, mobile phone payments and
contactless payments.
Digital Tools Drive Value for
Shoppers and Retailers
Powerful digital tools can be used
in a wide range of applications in
a retail environment to provide a
more seamless experience (Figure 1).
Following is a closer look at some of
these applications.
1
“How Digital is Transforming Physical Experiences,” http://blogs.uk.capgemini.com/ceblog/page/6/, Customer Experience Blog, Capgemini, Dec. 2, 2010
2
“The 21st Century Store: The Search for Relevance,” RSR, June 2011
2
3. Consumer Products and Retail the way we see it
Figure 1: Digital Tools for Each Step of a Shopper’s in-Store Journey
1 Customer is tracked real time from the moment
2 1 he or she steps inside the store
Customer receives information on store layout,
2
6 product placement
3 Receives personalized offers and information
3
from retailer
Can search for information on specific
4
products of interest
Is greeted by sales associate who is aided by
7 5
digital tools
4
Gets information on product’s price, its
6
nutrition facts, in-store stock levels, etc.
8 9 Customer compares price in other stores, also
7
checks customer reviews
Customer self-scans the products in his or her
5 8
10 shopping basket
9 Pays by mobile or through Near-Field
Communication (NFC) card
10 Receives e-mail or SMS receipts and vouchers
Source: Capgemini
Smartphones allow retailers to mobile applications such as “geo- Retailers can also improve their
interact with customers at every fencing” or location-based services understanding of the shopper buying
step of their shopping journey. retailers can identify customers in the journey by tracking smartphone usage
The significant rise in the smartphone vicinity of a store. They can then use in store, which can be a key input
user base globally is leading retailers this technology to entice customers for improved store design and layout.
to leverage this technology to into the store by sending out messages And location-based capabilities make
enhance interaction with shoppers. on products, promotions and exclusive it easier for retailers to reach the
And for good reason. According deals to consumers in the geo-fenced customer at any time before, during or
to a Google survey, 70% of U.S. area. after a shopping trip.
smartphone owners use their device
while shopping in-store, and 74% During the in-store shopping While smartphones offer significant
of smartphone shoppers made a experience, smartphones can be opportunities to enhance the
purchase as a result of using their used to scan a barcode or run a shopper experience, they also
smartphone.3 price comparison, access product present challenges. For example,
information, check customer reviews retailers have to depend on third-
Before the actual in-store experience, and ratings, and get quick in-store/ party communications providers for
shoppers can use their smartphones aisle navigation. After the shopping connecting with shoppers, and some
to access a store locator, search for experience, shoppers may use their consumers worry about the possible
product availability, and access price phones to track and trace a product erosion of privacy.
and promotional coupons. Using delivery from the store.
3
“The Mobile Movement: Understanding Smartphone Users,” Google/IPSOS OTX MediaCT, April 2011
Engaging with Technology-Enabled Shoppers In-Store 3
4. Surface computing and Augmented reality applications
Case Study: Boulanger Launches its multi-touch devices add a can improve in-store
First iPhone Application new dimension to interactive communications and enhance
The Situation: Boulanger is a leading
shopper engagement. the overall shopping experience.
multimedia and electronics multi-specialist These touch-based graphical While still in an early stage,
based in France since 1954. In early interactive devices allow people to augmented reality has the potential
2010, as part of a panel of leading French interact with content and information to make a great impact on the retail
retailers, Boulanger was introduced
on their own or collaboratively with industry for both shoppers and
to a set of new mobile solutions. After
the presentation, the company asked
their friends and families. With retailers. In-store touchpoints like
Capgemini to design and build a new multi-touch devices, in-store shoppers interactive kiosks can be used to
iPhone solution – one that would offer can locate and select products on enhance real-world data or images
superior functionality and service to its touchscreens at an interactive station, with computer-generated input
customers. download product information on a such as images, graphics or data. In
The Solution: The Capgemini Innovation mobile device or locate items in-store. addition, apps based on augmented
Factory team worked with a team from Tablets can be used for checkouts reality using object recognition and
Boulanger to design and integrate an by applying finger signatures. These GPS can help shoppers locate and find
application that would not only meet basic devices can also issue SMS or e-mail their way to or through a store.
customer requirements (geo-localization receipts, thus enabling faster checkout.
of stores, item description and price, etc.) Additional retail applications include
And increasingly retailers are using
but would actually go beyond to set a
tablets as “assisted sales tools” to product reviews via image recognition,
completely new standard for the industry.
provide more consistent and efficient price checks, product availability,
The Result: In the first six weeks after sales support by store staff. virtual fitting rooms and interactive
it was launched, the application was
window displays. Augmented reality
downloaded more than 20,000 times,
with peaks at 1,500 downloads per day.
Surface computing technologies such can provide an enhanced way to
It quickly reached “top 25” status for as tablets help retailers provide a interact with shoppers in real time.
all iPhone applications in its category. connected experience with a higher However, at this early stage, the set-up
The success of the application has also degree of service. Benefits include and management costs associated with
resulted in a strong association of the increased in-store sales and conversion augmented reality may outweigh the
Boulanger brand with a young, dynamic rates; a reduced learning curve for sales benefits.
and eager clientele.
new employees; a more engaging
“Our aim was to develop a user-centric and efficient buying experience for Point-of-sale technology is
application designed to bring real value shoppers; and the ability to assist moving from traditional to
to our shoppers and customers. This is a sales associates in up-selling and advanced systems, keeping in
complete application enabling purchase mind the changing customer.
cross-selling with quick product
transactions with a real-time inventory
look-up feature in the nearest selected
information, customer opinions, etc. POS applications have the potential to
stores, loyalty management and product move beyond transaction-only devices
guarantees,” said Patrick Perret, Director On the downside, most of these to become the primary medium to
of Information Technology Studies at devices are relatively low on mobility, deliver customer-centric retailing. New
Boulanger. compared with smartphones. applications provide the opportunity
In addition to mobility and speed, other In addition, tablet apps are still to improve the in-store experience by
standout features of the application are: in a nascent stage so a complete reducing consumer checkout times
understanding of their functionalities and abandon rates. For example,
• Direct access to all available products in
nearby stores
is not yet clear. “line-busting” applications use wireless
• Booking an item and retrieving it in the devices to emulate the cash register
store within the hour and give credit card shoppers the
• Real-time updates on special events and chance to skip checkout lines, helping
promotions to enhance a store’s service image.
• Real-time order/repair status
This type of portable POS is especially
• Display of all purchase tickets to enable
an improved after-sales service suited for goods and orders that are
• Viewing products using augmented large and where a store employee is
reality wherein a Boulanger item could be closely involved such as in a DIY store
visualized as it would appear at home. or home center.
4
5. Consumer Products and Retail the way we see it
POS applications can also improve Mobile payments is a growing
convenience and flexibility. Store area for retailers and is gaining
employees can connect a wireless importance due to the rise
access point into the retail backbone in smartphone adoption by
and create an instant “store” for customers.
special occasions or venues such Retail applications offer the potential
as graduations or sporting events. to improve the shopping experience
And retailers can improve operating and increase efficiency. Mobile
efficiency through faster processing, payment methods include proximity
faster interaction with store employees, payment approaches like Near-Field
improved access to product and Communication (NFC), barcodes
inventory data, and better employee and numeric codes, as well as
tools. remote methods like message-based,
browser-based and application-based
Although advanced POS solutions payments.
can help retailers improve customer
centricity, the rate of adoption remains In one example, a mobile app was
slow. A key hurdle is the potential launched that uses facial recognition
need for POS upgrades in order to to confirm a shopper’s identity in
accommodate the new applications. payment transactions. And a new
retail mobile payment service based on
NFC technology lets consumers pay
for items merely by waving or tapping
their smartphones near a register at
checkout.
Although the field of retail mobile
payments is dynamic and evolving,
several challenges exist, including:
• Capital constraints and difficulty in
quantifying the technology ROI
• Lack of comprehensive industry
standards for mobile technology
adoption
• Government restrictions/regulations
related to payment security concerns
and fraud
• Unwillingness of stakeholders like
mobile service providers and banks
to adopt mobile payment systems
Engaging with Technology-Enabled Shoppers In-Store 5
6. In-Store Tech Trends to Watch • Mobile coupons: Users of mobile • Video analytics: Video analytics can
Several additional in-store digital coupons are expected to exceed enable retailers to study store traffic
technologies are also being tested by 300 million globally by 2014, flow, dwell time, shopper intent
retailers: triggered by the apps revolution.4 and conversion rates. Current video
Recent innovations in coupons are analytics technology has reached a
• QR codes: In Korea a grocer is using leveraging digital trends like geo- point where it can detect how and
QR codes innovatively to expand its targeting and group buying. when a shopper is actively engaged
presence. The retailer has erected • Social Local Mobile Media with promotional messaging,
several virtual stores in subway (SoLoMo): The increased adoption determine basic demographic data
stations, taking the form of large of smartphones and related mobile such as gender, and then use that
billboards with virtual store that are apps has given rise to a concept information to push relevant content
exact replicas of the physical stores. called “SoLoMo,” which represents to the shopper in real time.
Shoppers can use their smartphones the coming together of social, local
to scan a QR code near the food and mobile media. SoLoMo works
item, which gets delivered shortly to on the principle of mobile discovery
a location of their choice. that utilizes a device’s portability
and location awareness to push
content.
Figure 2: Reaping the Benefits of In-Store Digital Technology
Real-time store monitoring
Intelligent tracking system that identifies the shopper, his/her Shopper behavior intelligence, shopper loyalty
technology like video
last visit date, purchase patterns information
analytics
Easy access to information, greater functionality,
Smartphones Apps provide a virtual map for store layout, aisle information
faster connectivity
Coupons related to any promotional campaigns can be Promotions for targeted customer segment, call-for-
Mobile coupons
directly sent to customers action, personalization
Augmented reality/surface Check product information, stock levels, product placement
Customer engagement, interactive experience
computing device on aisles
Assisted selling by store staff for an interactive and engaging Process-driven selling, customer conversion, up-
Tablets
shopping experience selling and cross-selling
E-paper signage/digital Supporting customer service by providing information related Price accuracy, dynamic pricing, improved customer
signage to product, pricing readability
Helps customers make informed decisions by
Smartphones/tablets Customer experience, information aggregation
providing price comparisons, reviews
Self-checkout kiosks/
Alternative to traditional POS for faster and easier checkout Self-service, queue management, faster checkout
advanced POS systems
Mobile payments/NFC Transactions authorized using mobile device can enable Faster speed of transaction, information security,
technology speed and convenience at cash counters customer experience
Mobile POS/advanced POS Supports sustainability efforts by retailers by providing
Quick checkout, paperless transactions
systems paperless receipts and quick checkout for customers
Source: Capgemini
4
“Navigating the Mobile Coupon Landscape,” Edo Interactive, June 2010
6
7. Consumer Products and Retail the way we see it
Recommendations: How to Deliver self-service capabilities.
The Role of Employees in Digital Become a Digital Master Do-it-yourself technology like self-
Transformation
Successful in-store digital scanning and hand-held devices will
The impact of in-store digital transformation requires retailers to be adopted in a big way by customers
transformation is not only being felt adopt the right tools to keep pace as they look for tools to make
by shoppers, but also by employees. with technology-enabled shoppers. shopping and checking out easier and
According to a study conducted by RIS Retailers must craft a sound strategy faster.
News, 50% of participating retailers said that is centered around the shopper.
that providing their associates with better Communicate a new reality.
tools was their number one priority.5 To become a digital master, retailers Retailers should continue to adopt
should consider the following technologies like augmented reality
Retailers today are looking to invest in
recommendations: that help provide the “Wow!” factor for
employee-facing technologies to help
shoppers and can improve interactions
improve in-store business processes
Focus on the shopping journey. between the two parties.
as well as to provide more consistent
Retailers must implement digital
and efficient sales support for shoppers. Consider existing applications.
tools and technologies while always
Employee-operated mobile handheld Retailers will need to balance adopting
considering the full customer
devices for line busting, in-store new technology innovations with
shopping journey – from awareness
customer service, barcode scanning and their existing technology applications
to after-sales service – to help ensure a
inventory operations are among the new to ensure smooth integration and
seamless experience.
digital tools being used in-store. fast implementation in order to meet
Differentiate yourself. Technology rapidly changing shopper preferences.
adoption should be treated as a source
of competitive advantage by retailers Focus on people. A successful
looking to improve their in-store in-store digital transformation is
customer experience. only possible if both the people and
technology pillars are bound by robust
Make it mobile. Mobile technology and well-defined processes. Employee
such as smartphones, mobile POS and involvement and training is critical in
mobile payments will play a key role technology implementation to realize
in in-store digital implementations. the full potential of the technology and
Rapid smartphone adoption by to achieve the business objectives.
customers will drive the manner in
which they interact with retailers, both
within and outside the store.
5
“Store Systems Study 2011,” RIS News, January 2011
Engaging with Technology-Enabled Shoppers In-Store 7