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Candace-Stone project& portfolio 1 class
- 1. Personal Brand Exploration Project Portfolio 1 Personal Branding Sportscasting Bachelors of Science Candace stone February 11,2024
- 2. Changing Careers My short-Term goal is to gain employment after graduating in November of 2025 in an entry level position with a news station I will perform job searches with news stations and sports media companies by the time of graduation I will look for internship opportunities I will apply for at least 12 jobs at those stations that involve sports If not contacted I will follow up with companies to check on status of application My Long-Term career goal is to have been employed with a company I am happy working for at least 10 years or more. I will have been promoted to a successful spot in the company At my time of retirement, be able to comfortably retire from that company
- 3. My Occupation: Sports Broadcaster My profession: Sports Media •Broadcast announcer/ Radio Disc Jockey- https:// www.onetonline.org/link/summary/27-3011.00 •Film and video editor- https:// www.onetonline.org/link/summary/27-4032.00 •Media Technical Director/Managers- https:// www.onetonline.org/link/summary/27-2012.05
- 4. Target Market-Local and National Tv Stations Channel 3 news Social apps Radio Internet Fox sports Channel 5 news https://learning.oreilly.com/library/view/book-yourself-solid/9781118611357/9781118611357c2.xhtml#c02_level1_1
- 5. Bryan Flores credentials for my competition can be found at this link because he has too much work experience to write on a slide https:// www.linkedin.com/in/bryan- fl ores-b-s-m-a-081462168/ Competition Candace stone Schooling: 2001 Graduate of North Olmsted High School in North Olmsted Ohio 2004 Graduate of Polaris Career Center, Middleburg Heights Ohio 2015 Graduate of Cuyahoga Community College W/ associate of arts Parma Heights,Ohio 2025 graduate of the Dan Patrrick school of sportscasting Programs known: iMovie Adobe Creative Cloud Microsoft word, PowerPoint, excel Internet : no professional presence online yet.
- 6. My Main Values Are: 1.Acceptance 2.Caring 3.Compassion 4.Appreciation 5. community Acceptance Caring compassion Appreciation Community Curiosity Diversity Balance Empathy Dependability Competence Consistancy Achievement Accountability advancement Adventure Brilliance Creativity dedication Identity Golden circle of business: What- the product or service you are trying to sell How- in what way are you going to provide your service Why- the reason you started your business in the fi rst place https://www.youtube.com/watch?v=7zFeuSagktM
- 7. Passion, Talent, Know-How eatest passions are and just all around ng to make sure I r the information I n a manner that is ble to anyone ing my show. My natural talents are writing, video making, video editing The Aspects I know most about in my fi eld of sportscasting are: Football Baseball Basketball Video editing with iMovie My interests include: Watching football, baseball, and basketball on tv. Listening to music Crafting Gardening
- 8. Statement for my brand I will deliver quality content, vast knowledge and great story telling for the news/ sports stations I apply for.
- 9. Networking and marketing options for sports broadcasters EVENTS IN MY INDUSTRY : SBJ Tech Week March 5th-7th 2024 New York, NY SBJ Awards Tech March 5th 2024 New York, NY Broadcast Sport Content Summit March 7th 2024 Dock10 studios at Mediacity, Sa ff ord
- 10. Career Development in the sports media/Broadcasting industry •Volume -1.5 •Relevance- 0 •Purity -1 •Diversity -1 •Validation -1 My Archetype is Girl/Guy next door I will work on improving my relevance diversity, and validation by posting more co ff https://www.kayeputnam.com/brand-archetype-everyman