Downloaded 60 times
Uploaded byThoughtFolks Inc. (H&B Consulting)
Business Plan and Growth Story of a Marketing and Social Media agency
H&B Consulting is a marketing agency based in Hyderabad, specializing in branding and digital marketing for Fortune 500 companies, with a client roster including Coca-Cola, Starbucks, and Nike. Founded by former Google marketing leader Raghav, the agency aims to generate $25 million in revenue by 2018, leveraging in-house social media IPs and partnerships. Their services encompass sales acceleration, digital marketing, and public relations, supported by a team with over 50 years of collective experience.
More Related Content
Similar to Business Plan and Growth Story of a Marketing and Social Media agency
Business Plan and Growth Story of a Marketing and Social Media agency
- 1.
- 2. Copyright HB Consulting2015Copyright HB Consulting2015 02 COMPANYOVERVIEW Enterprise marketing agency serving marketing and branding needs of billion $ Fortune 500 enterprises Marketing and Branding organization based in Hyderabad, India APAC and US focus markets – served Coco-cola, Starbucks, Nike, Pfizer and Ford motors to name few. In-house Social Media IP – guarantees 10X returns on all the campaign investments Dedicated executive commitment for all the accounts High growth Marketing agency for venture backed Tech companies. Serving Branding and Marketing needs of over 60 IT Products and Services companies. . Founded by Ex-Google marketing leader and Harvard alumni Booked revenue of $1M within 9 months of operations Serving clients in USA, Australia, UK and India 5 in-house Social media IP’s and Products
- 3. Copyright HB Consulting2015Copyright HB Consulting2015 Specializedin Branding, Positioning, Strategic Partnerships & Alliances, Social Media, Investor, Analyst & PR 50+ years of collective Marketing experience Product Marketing, Positioning and Sales experience from Google, LinkedIn, Yahoo and Citigroup etc. Currently serving over 60 companies across the globe Combination of large and very efficient cross functional marketing teams. 03 OVERVIEW
- 4. Copyright HB Consulting2015Copyright HB Consulting2015 4 SERVICEOFFERING Branding Sales Acceleration Strategy Customer Success Team Digital Marketing (SEO & SEM) Social Media Marketing & Management Product launchs Product Marketing & Management Key Account Marketing & Management IAP’R’ – Investor, Analyst & Public Relations
- 5.
- 6.
- 7.
- 8. Copyright HB Consulting2015Copyright HB Consulting2015 8 TESTIMONIALS “H&BTeam have been instrumental in transforming our social media campaigns, with a fantastic creatives, many outreach campaigns and full video marketing. We would recommend H&B to all our clients, without question, due to their design and technical skills in all areas of Digital Marketing.” H&B Consulting is a great agency who are not only innovative, efficient and professional but a group of people who really care about delivering results in every campaign they manage. Team H&B has always impressed us with their ability to translate a germ of an idea into a fully realized project for our new Geo and new flavor launches. Their CEO Raghav always finds time to listen and deliver solutions according to our needs
- 9. Copyright HB Consulting2015 Growth Story Digital Offshoreand Hyderabad based Product Engineering Team focused on building Digital and Social tools Campaign Campaign execution team Sales Field sales team based in Geo and IST in India Sales Enablement Enable large enterprise accounts closure for clients Utilize the resources of TIDT for creating IP and tools. Create Digital transformation ecosystem. 2 3 41
- 10. Copyright HB Consulting2015 Revenue Targets OurGoal for 2017 - 18 $25M Current Group revenue $350K STEP 01 TIDT to generate $3M worldwide STEP 02 Must have accounts for H&B to contribute $17M (Coke, Harly Davidson, Starbucks, Suzaki, Japan, Ghana and Russia) STEP 03 New Geo and partnerships to yield $5M STEP 04
- 11. Copyright HB Consulting2015 Key strategicaccounts for 24 months Russia (Life Science) $1.4M Japan – Suzuki and Olympics $2.1M Ghana campaigns 500K India TIDT $1 M Our $5M will come from 4 accounts Strategic accounts yielding multi- million revenues over next 24 months.
- 12. Copyright HB Consulting2015 MARKETING RESULTS AUDIENCE CONSUMER FOCUS GOAL MISSION STRATEGY REACH ENGAGE TRAFFIC TARGET SALES Focus onlarge and enterprise logos Focus Targeted outreach campaigns Reach Bring right TA to our clients Target Generate 10X traffic for all our clients Traffic We will start our own PR engine this year PR Right set of partners and investors Engage Key Focus areas
- 13. Copyright HB Consulting2015 Revenues 2016 2017 2017 2018 $324,000 Only Hyderabad employeesand organic revenues $3M We have added 4 new companies already generating revenues for us this year $50M Our 6 fully owned companies will generate $50M by March 2018 $25M We will raise $3M in investment from tier -1 VC firm
- 14. Copyright HB Consulting2015 We goGlobal 2017 - 18 USA AFRICA AUSTRALIA RUSIA
- 15. Copyright HB Consulting2015Copyright HB Consulting2015 Thanks Weare friendly and social +1408 444 7536 http://bit.ly/2dsAneE gururaj@hnbconsulting.com Contact us