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S O C I A L
M E D I A
I N B U S I N E S S
B Y D A V I S A L E X A N D E R
How does Social Media effect
Business decisions?
Social media in todays world is crucial to understand what is going on
throughout the world, whether that looks like watching the news or scrolling
through twitter.
As we will see in the upcoming slides, the data is not always what it says.
PROS
Efficiency - most efficient way to release mass information
Structure - articles on topics of your choice
Connections - construct relationships across globe
Attraction - ability to design creative websites
Distance - able to reach customers in another region of the world instantly
Cons
Research - inaccurate sources displaying information
Political - one-sided organizations displaying negative features
Sensitivity - careless employees portraying as a voice for the whole firm
Spam - bot accounts posing as company or employee
Survey from
Delhi School of
Internet Marketing
Sources:
https://business.gov.au/online/social-media-for-
business
https://www.revechat.com/blog/top-9-ways-social-
media-impacts-businesses/
https://www.businessinsider.com/teens-social-media-
effects-mostly-negative-pew-research-2018-6
https://www.flickr.com/photos/157196885@N06/480
65894592/

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BUS 271 Davis Alexander Social Media