An animated PowerPoint presentation explaining the definitions for some of the Burnet News Club words
This accompanies Glossary from the Tips and Tricks section from the Burnet News Club Handbook.
www.burnetnewsclub.com
Educational resource for members of the Burnet News Club - a club for young journalists run by The Economist Educational Foundation.
www.burnetnewsclub.com
This document summarizes the results of a questionnaire about preferences for horror and thriller films among a target audience. Key findings include that the target age group is 16-19 year olds, the audience has a slight female preference, word of mouth and trailers are most important for generating interest, plots with tension are appealing, supernatural and psychological thrillers are preferred genres, and either woodland, house/cabin, or haunted house locations would be suitable.
This document summarizes the results of a survey about preferences for a horror film. Key findings include:
- The preferred antagonist is an adult male character portrayed by an actor who appears older.
- 60% of respondents preferred a male antagonist, because comments suggested females should be kind.
- A slight majority (55%) preferred the protagonist to be a boy rather than a girl.
- Music should create fear rather than depression to match the horror genre.
- The antagonist should be alive to generate more tension and danger than a dead one could.
- Respondents unanimously wanted the antagonist's identity hidden until the end.
Survey results for our preliminary taskholly dando
The survey results showed that most respondents were females aged 14-late teens, as targeted. Their favorite genres included thriller, horror, comedy and drama. Most respondents liked thriller films and had watched one in the last 4 weeks. The proposed opening title sequence featuring a female character free running to escape rivals was appealing to most, described as interesting, intense and suspenseful. However, some felt it could be clichéd. When asked about thriller films, common associations were excitement, suspense, horror and whether it would be enjoyable. The results provide guidance on engaging the target audience through an exciting but original opening sequence.
The survey of 12 people found their favorite genres were thriller, sci-fi, and comedy. This likely represents most people's preferences, but a larger sample size would make the results more reliable. Data from the BFI website showed thrillers are the third most popular film type in the UK. While no one disliked the thriller genre, asking more specific questions about what aspects interest audiences could provide more insights than general responses. Most respondents' favorite thriller film was Inception, so the group based their ideas on that film. Common answers about interesting thriller elements were anticipation, tension-building, and mystery. The group considered a psychological thriller but realized they lacked the skills and time to fully develop that concept.
The feedback on the masthead designs for a music magazine was mostly positive, with suggestions for improvement to make the designs better suited for a rap genre. The feedback commented on things like making designs more "interesting" or "bolder". Based on both the feedback and his own preference, the author chose the third masthead design to use, though it could benefit from adjustments to the size and adding a border.
The survey of 5 people found that horror was the most popular genre, with most watching films for 1-2 hours per week. Friends were the most common film watching companions. Illegal downloads are a major problem for the film industry, as 4 out of 5 respondents had illegally downloaded a film in the past. The open-ended responses showed different film preferences, with some not watching regularly and others only watching specific genres like action.
The survey of 5 people found that horror was the most popular genre, with most watching films for 1-2 hours per week. Friends were the most common film watching companions. Illegal downloads are a major problem for the film industry, as 4 out of 5 respondents had illegally downloaded a film in the past. The open-ended responses showed different film preferences, with some not watching regularly and others only watching specific genres like action.
Educational resource for members of the Burnet News Club - a club for young journalists run by The Economist Educational Foundation.
www.burnetnewsclub.com
This document summarizes the results of a questionnaire about preferences for horror and thriller films among a target audience. Key findings include that the target age group is 16-19 year olds, the audience has a slight female preference, word of mouth and trailers are most important for generating interest, plots with tension are appealing, supernatural and psychological thrillers are preferred genres, and either woodland, house/cabin, or haunted house locations would be suitable.
This document summarizes the results of a survey about preferences for a horror film. Key findings include:
- The preferred antagonist is an adult male character portrayed by an actor who appears older.
- 60% of respondents preferred a male antagonist, because comments suggested females should be kind.
- A slight majority (55%) preferred the protagonist to be a boy rather than a girl.
- Music should create fear rather than depression to match the horror genre.
- The antagonist should be alive to generate more tension and danger than a dead one could.
- Respondents unanimously wanted the antagonist's identity hidden until the end.
Survey results for our preliminary taskholly dando
The survey results showed that most respondents were females aged 14-late teens, as targeted. Their favorite genres included thriller, horror, comedy and drama. Most respondents liked thriller films and had watched one in the last 4 weeks. The proposed opening title sequence featuring a female character free running to escape rivals was appealing to most, described as interesting, intense and suspenseful. However, some felt it could be clichéd. When asked about thriller films, common associations were excitement, suspense, horror and whether it would be enjoyable. The results provide guidance on engaging the target audience through an exciting but original opening sequence.
The survey of 12 people found their favorite genres were thriller, sci-fi, and comedy. This likely represents most people's preferences, but a larger sample size would make the results more reliable. Data from the BFI website showed thrillers are the third most popular film type in the UK. While no one disliked the thriller genre, asking more specific questions about what aspects interest audiences could provide more insights than general responses. Most respondents' favorite thriller film was Inception, so the group based their ideas on that film. Common answers about interesting thriller elements were anticipation, tension-building, and mystery. The group considered a psychological thriller but realized they lacked the skills and time to fully develop that concept.
The feedback on the masthead designs for a music magazine was mostly positive, with suggestions for improvement to make the designs better suited for a rap genre. The feedback commented on things like making designs more "interesting" or "bolder". Based on both the feedback and his own preference, the author chose the third masthead design to use, though it could benefit from adjustments to the size and adding a border.
The survey of 5 people found that horror was the most popular genre, with most watching films for 1-2 hours per week. Friends were the most common film watching companions. Illegal downloads are a major problem for the film industry, as 4 out of 5 respondents had illegally downloaded a film in the past. The open-ended responses showed different film preferences, with some not watching regularly and others only watching specific genres like action.
The survey of 5 people found that horror was the most popular genre, with most watching films for 1-2 hours per week. Friends were the most common film watching companions. Illegal downloads are a major problem for the film industry, as 4 out of 5 respondents had illegally downloaded a film in the past. The open-ended responses showed different film preferences, with some not watching regularly and others only watching specific genres like action.
This document summarizes the results of a questionnaire about preferences for horror and thriller films among a target audience. Key findings include that the target age group is 16-18 year olds, the audience has a slight preference for female leads or mixed gender casts, and supernatural or psychological thrillers in settings like woodlands or houses would be most appealing. Locations and lead character gender were found to be less important than other elements like plot, tension, and scare factor.
Burnet News Club - Think of a really interesting question to askClarabell Boston
The document provides guidance on forming opinions about news topics by thinking of interesting questions to ask. It suggests using question starters like "What if...", "Would you rather...", and "Should..." to frame questions. It also advises asking questions about universal themes like hope, friendship, and fairness that are relevant to many news stories. Forming good questions can help someone think critically about an issue and develop their own view.
Primary research from Audience Research Questionnairealllllexx
Primary research was conducted through a Twitter questionnaire to learn about people's preferences in horror movies. 7 responses were received from ages 15-17. 5 respondents preferred supernatural horror genres and said their favorite character was the monster. Most people said trailers influenced their decision to see a film. The findings suggested developing a supernatural themed horror focused on the monster, as this aligned with the target audience's preferences. Respondents enjoyed a variety of horror subgenres and films.
The document discusses audience research that was conducted for a media product. A survey found that the most popular genres were action and comedy, but the group decided to go with thriller as it was the third most popular genre and less common. They chose an age rating of 15 since the film will contain profanity and violent scenes but no sexual content. The target audience is identified as teenagers and young adults of both genders who are in education or working part-time, as this group is most likely to enjoy the thriller genre and film.
The document discusses different styles and stages of love according to Sternberg and Lee. Sternberg identifies three components of love - intimacy, passion, and commitment - which combine to form seven styles of love. Lee describes six stages of love - eros, ludus, storge, pragma, mania, and agape - that people prefer in relationships. The document also discusses love as a form of transference and provides examples of romantic mismatches occurring when partners express different styles of love.
1) The document reviews three news stories the author created - a brief analysis of an entertainment news story using their own views, an interview about lowering the UK's voting age, and an interview about Manchester United transfers.
2) For the interview stories, the author prepared questions in advance and shared them with the interviewees to help them feel at ease and understand what would be discussed. Both interviews were recorded on the author's iPhone.
3) A focus group reviewed the stories and provided feedback, noting that the questions allowed for personal answers that led well into follow-up questions, though the author could ask questions more enthusiastically and loudly.
The filmmaker attracted their target audience (demographic groups E and D) through realistic scenes that allowed audiences to think deeply into the antagonist's mind. Low key lighting and locations helped audiences relate to the ideas presented. A central prop, like the puppet in Saw, gave audiences something to focus on and engage with. The characters followed Propp's character theory involving a villain the audience could feel hatred towards. Audience research through film synopses and questionnaires helped choose an obsessive stalker narrative and female lead to make audiences feel more sympathetic. Sharing the draft widely online through YouTube and social media attracted a broader target audience and allowed the filmmaker to improve the film based on varied feedback.
The document discusses different types of magazine interviews and which format would work best for the author's DPS interview. It analyzes interviews from magazines like Kerrang, Q, and Rock Sound. The Kerrang interview uses an informal, chatty tone with open-ended questions that allow celebrities to give detailed responses. Q magazine tells a story through its progressive questioning. Rock Sound interviews are brief with very specific questions that don't provide much insight. The author decides to model their interview questions after Kerrang, using a lighthearted tone and open-ended questions about both profession and personal life.
This document contains 11 anticipation questions about themes and topics that will be addressed in William Shakespeare's play "The Tragedy of Julius Caesar". The questions probe issues like loyalty to friends vs country, determinism vs free will, superstition, revealing secrets to spouses, avoiding appearing weak, accepting election defeats gracefully, and the pros and cons of different forms of government. The questions are meant to get readers thinking critically about these complex topics before engaging with the play.
The document discusses audience theory and profiles for different media content. It provides profiles for three different primary audiences: children aged 0-14, teenagers aged 15-24, and teenagers aged 15-24 again. For each primary audience, it describes how the content may appeal and relate to them as well as the secondary adult audience of 25-44 year olds. It then defines the hypodermic needle theory of media effects and provides an example. The document goes on to discuss uses and gratifications theory and provides examples of how media can fulfill information, identity, social and entertainment needs. It concludes by asking about the advantages of consumer generated media for producers and why audiences would generate content.
The document analyzes the target audience for a film. It identifies the target age range as 15 to mid-30s because teenagers would find it creepy but need maturity to understand it, while older adults may not relate to the young adult characters. It suggests the audience will be mostly male due to the male-dominated storyline. Likely viewers enjoy tense television dramas and mysteries that keep them intrigued and wanting to discover how situations resolve. The psychographic profiles selected are seen as the most obvious fits for this genre.
This document summarizes the responses to a 10 question survey about filmmaking techniques for a psychological horror film. Some key findings were that respondents preferred low key lighting, establishing shots, quick cuts, lack of sound effects, a female protagonist, a school location, point-of-view camera shots, an ordinary costume, and death as an iconography element. The document analyzes how each response could be incorporated into the film to create mood, suspense, and relate to the target audience.
The document analyzes feedback from a survey about a psychological thriller film. It summarizes the following key points:
1. Most survey respondents were males aged 15-20, suggesting the film should primarily target that demographic.
2. Respondents in that 15-20 age range expressed the most interest in the film.
3. Most respondents said they enjoy psychological thrillers, indicating the chosen genre is appropriate.
4. Respondents thought the storyboard was okay but could be improved, providing guidance for future work.
5. Most respondents said they would watch the film based on the storyboard, but some would not, highlighting areas for improvement.
This document defines facts and opinions and provides examples to distinguish between them. A fact is something that can be proven true or false, such as snakes being reptiles. An opinion is a belief that might not be proven, like whether a dog is cute. The document then gives examples asking the reader to identify facts and opinions, such as the first US president being a fact and a girl's hair being beautiful is an opinion. It concludes by providing a website for readers to practice distinguishing facts from opinions.
The document describes three potential target audiences for the horror film The Descent:
The primary audience is females aged 15-25 who enjoy empowered, independent female leads and are fans of the horror genre.
The secondary audience is males aged 15-25 who enjoy horror films and may be interested in an all-female lead cast.
An additional audience is extreme sports enthusiasts aged 25-35, as the film includes rock climbing which would appeal to those interested in such activities.
Our film would be distributed by Columbia Pictures, a major studio known for distributing thrillers, because they distributed the film "Identity" which inspired our opening. As our film does not challenge conventions or present anything novel, we would be distributed by a mainstream studio rather than independently. The narrative involves a man suffering from schizophrenia who kills an innocent woman, featuring stereotypical conventions of a male killer, female victim, and detective trying to solve the case, similar to films like "Identity" and "Seven."
Group 2 Evaluation Question 4 - Ross WalkerRossWalker098
This document discusses the target audience for the film "From Whence He Came". It analyzes responses from questionnaires given to the target audience, who were mostly ages 15-30. The film receives a 15 age certificate, so it aims to attract younger adults and couples in particular. Horror and thriller fans, especially students, make up the core target audience. Most respondents preferred abandoned, poorly lit locations for scenes. They also favored spooky ambient music. To reflect this feedback, the film includes a scene in "Volnus' Lair" with uncopyrighted spooky sounds. The goal was to shape elements of the film around the expressed preferences of the target demographic.
The target audience for the psychological thriller media product would primarily be teenagers and young adults aged 18-24 who enjoy action and psychological thrillers. Research surveying 32 people of varying ages showed most interest from those aged 16-25. Additional surveys found the film would appeal more to males, but featuring a female protagonist could attract more females to the audience as well. The film aims to appeal to both middle and working classes.
O documento descreve os planos para um happy hour comemorativo do aniversário da agência Leo Burnett com temática das Olimpíadas do Rio 2016, incluindo dois bares temáticos, coquetéis personalizados, espaços para fotos, jogos olímpicos, shows de DJ e fogos de artifício.
This document summarizes the results of a questionnaire about preferences for horror and thriller films among a target audience. Key findings include that the target age group is 16-18 year olds, the audience has a slight preference for female leads or mixed gender casts, and supernatural or psychological thrillers in settings like woodlands or houses would be most appealing. Locations and lead character gender were found to be less important than other elements like plot, tension, and scare factor.
Burnet News Club - Think of a really interesting question to askClarabell Boston
The document provides guidance on forming opinions about news topics by thinking of interesting questions to ask. It suggests using question starters like "What if...", "Would you rather...", and "Should..." to frame questions. It also advises asking questions about universal themes like hope, friendship, and fairness that are relevant to many news stories. Forming good questions can help someone think critically about an issue and develop their own view.
Primary research from Audience Research Questionnairealllllexx
Primary research was conducted through a Twitter questionnaire to learn about people's preferences in horror movies. 7 responses were received from ages 15-17. 5 respondents preferred supernatural horror genres and said their favorite character was the monster. Most people said trailers influenced their decision to see a film. The findings suggested developing a supernatural themed horror focused on the monster, as this aligned with the target audience's preferences. Respondents enjoyed a variety of horror subgenres and films.
The document discusses audience research that was conducted for a media product. A survey found that the most popular genres were action and comedy, but the group decided to go with thriller as it was the third most popular genre and less common. They chose an age rating of 15 since the film will contain profanity and violent scenes but no sexual content. The target audience is identified as teenagers and young adults of both genders who are in education or working part-time, as this group is most likely to enjoy the thriller genre and film.
The document discusses different styles and stages of love according to Sternberg and Lee. Sternberg identifies three components of love - intimacy, passion, and commitment - which combine to form seven styles of love. Lee describes six stages of love - eros, ludus, storge, pragma, mania, and agape - that people prefer in relationships. The document also discusses love as a form of transference and provides examples of romantic mismatches occurring when partners express different styles of love.
1) The document reviews three news stories the author created - a brief analysis of an entertainment news story using their own views, an interview about lowering the UK's voting age, and an interview about Manchester United transfers.
2) For the interview stories, the author prepared questions in advance and shared them with the interviewees to help them feel at ease and understand what would be discussed. Both interviews were recorded on the author's iPhone.
3) A focus group reviewed the stories and provided feedback, noting that the questions allowed for personal answers that led well into follow-up questions, though the author could ask questions more enthusiastically and loudly.
The filmmaker attracted their target audience (demographic groups E and D) through realistic scenes that allowed audiences to think deeply into the antagonist's mind. Low key lighting and locations helped audiences relate to the ideas presented. A central prop, like the puppet in Saw, gave audiences something to focus on and engage with. The characters followed Propp's character theory involving a villain the audience could feel hatred towards. Audience research through film synopses and questionnaires helped choose an obsessive stalker narrative and female lead to make audiences feel more sympathetic. Sharing the draft widely online through YouTube and social media attracted a broader target audience and allowed the filmmaker to improve the film based on varied feedback.
The document discusses different types of magazine interviews and which format would work best for the author's DPS interview. It analyzes interviews from magazines like Kerrang, Q, and Rock Sound. The Kerrang interview uses an informal, chatty tone with open-ended questions that allow celebrities to give detailed responses. Q magazine tells a story through its progressive questioning. Rock Sound interviews are brief with very specific questions that don't provide much insight. The author decides to model their interview questions after Kerrang, using a lighthearted tone and open-ended questions about both profession and personal life.
This document contains 11 anticipation questions about themes and topics that will be addressed in William Shakespeare's play "The Tragedy of Julius Caesar". The questions probe issues like loyalty to friends vs country, determinism vs free will, superstition, revealing secrets to spouses, avoiding appearing weak, accepting election defeats gracefully, and the pros and cons of different forms of government. The questions are meant to get readers thinking critically about these complex topics before engaging with the play.
The document discusses audience theory and profiles for different media content. It provides profiles for three different primary audiences: children aged 0-14, teenagers aged 15-24, and teenagers aged 15-24 again. For each primary audience, it describes how the content may appeal and relate to them as well as the secondary adult audience of 25-44 year olds. It then defines the hypodermic needle theory of media effects and provides an example. The document goes on to discuss uses and gratifications theory and provides examples of how media can fulfill information, identity, social and entertainment needs. It concludes by asking about the advantages of consumer generated media for producers and why audiences would generate content.
The document analyzes the target audience for a film. It identifies the target age range as 15 to mid-30s because teenagers would find it creepy but need maturity to understand it, while older adults may not relate to the young adult characters. It suggests the audience will be mostly male due to the male-dominated storyline. Likely viewers enjoy tense television dramas and mysteries that keep them intrigued and wanting to discover how situations resolve. The psychographic profiles selected are seen as the most obvious fits for this genre.
This document summarizes the responses to a 10 question survey about filmmaking techniques for a psychological horror film. Some key findings were that respondents preferred low key lighting, establishing shots, quick cuts, lack of sound effects, a female protagonist, a school location, point-of-view camera shots, an ordinary costume, and death as an iconography element. The document analyzes how each response could be incorporated into the film to create mood, suspense, and relate to the target audience.
The document analyzes feedback from a survey about a psychological thriller film. It summarizes the following key points:
1. Most survey respondents were males aged 15-20, suggesting the film should primarily target that demographic.
2. Respondents in that 15-20 age range expressed the most interest in the film.
3. Most respondents said they enjoy psychological thrillers, indicating the chosen genre is appropriate.
4. Respondents thought the storyboard was okay but could be improved, providing guidance for future work.
5. Most respondents said they would watch the film based on the storyboard, but some would not, highlighting areas for improvement.
This document defines facts and opinions and provides examples to distinguish between them. A fact is something that can be proven true or false, such as snakes being reptiles. An opinion is a belief that might not be proven, like whether a dog is cute. The document then gives examples asking the reader to identify facts and opinions, such as the first US president being a fact and a girl's hair being beautiful is an opinion. It concludes by providing a website for readers to practice distinguishing facts from opinions.
The document describes three potential target audiences for the horror film The Descent:
The primary audience is females aged 15-25 who enjoy empowered, independent female leads and are fans of the horror genre.
The secondary audience is males aged 15-25 who enjoy horror films and may be interested in an all-female lead cast.
An additional audience is extreme sports enthusiasts aged 25-35, as the film includes rock climbing which would appeal to those interested in such activities.
Our film would be distributed by Columbia Pictures, a major studio known for distributing thrillers, because they distributed the film "Identity" which inspired our opening. As our film does not challenge conventions or present anything novel, we would be distributed by a mainstream studio rather than independently. The narrative involves a man suffering from schizophrenia who kills an innocent woman, featuring stereotypical conventions of a male killer, female victim, and detective trying to solve the case, similar to films like "Identity" and "Seven."
Group 2 Evaluation Question 4 - Ross WalkerRossWalker098
This document discusses the target audience for the film "From Whence He Came". It analyzes responses from questionnaires given to the target audience, who were mostly ages 15-30. The film receives a 15 age certificate, so it aims to attract younger adults and couples in particular. Horror and thriller fans, especially students, make up the core target audience. Most respondents preferred abandoned, poorly lit locations for scenes. They also favored spooky ambient music. To reflect this feedback, the film includes a scene in "Volnus' Lair" with uncopyrighted spooky sounds. The goal was to shape elements of the film around the expressed preferences of the target demographic.
The target audience for the psychological thriller media product would primarily be teenagers and young adults aged 18-24 who enjoy action and psychological thrillers. Research surveying 32 people of varying ages showed most interest from those aged 16-25. Additional surveys found the film would appeal more to males, but featuring a female protagonist could attract more females to the audience as well. The film aims to appeal to both middle and working classes.
O documento descreve os planos para um happy hour comemorativo do aniversário da agência Leo Burnett com temática das Olimpíadas do Rio 2016, incluindo dois bares temáticos, coquetéis personalizados, espaços para fotos, jogos olímpicos, shows de DJ e fogos de artifício.
Public relations is defined as a strategic communication process between organizations and their publics to build mutually beneficial relationships. Historically, public relations was established in the early 1900s as a management function to analyze public attitudes and implement actions to earn understanding and acceptance. Modern public relations utilizes various tools like social media, content publishing and video to communicate with publics as traditional media declines. Social media in particular has increased the speed of communications and allows two-way conversation between organizations and consumers.
How to increase sales though e-mail marketing in 6 monthsWorld Brand Academy
Alexandra Sagalovich, Actis Wunderman and Julia Malyina, Ford on Digital Branding. Best Cases 2015. For video and more cases visit www.digital-branding.ru
Мы не мыслим шаблонами. Дизайн-направление Vein Technologies уверенно смотрит в будущее - и не мыслит шаблонами. Мы знаем, как качественно создавать фирменный стиль, лого и брендбуки, презентации, инфографики, различные виды полиграфии и веб-дизайна.
The document profiles 16 students who attended the Miami Ad School. It provides brief summaries of each student's current role, previous experience, and education to showcase the success of Miami Ad School graduates. The profiles display a variety of prestigious roles at major advertising agencies worldwide.
Robert F. Kennedy gave a speech in Indianapolis on April 4, 1968 addressing the assassination of Martin Luther King Jr. He urged the crowd to respond with love rather than violence and quoted Aeschylus about taming man's savagery. Kennedy drew on his own experience with his brother's assassination to connect with the audience and prevent riots from occurring in Indianapolis as happened elsewhere. The speech was considered very effective at the time in reducing tensions.
ADIDAS GROUP СЕГОДНЯ
ИСТОРИЯ КОМПАНИИ
БРЕНДЫ
adidas Group В ЦИФРАХ
ЦЕЛИ И ПРИНЦИПЫ adidas Group
CТРУКТУРА КОМПАНИИ
KАРЬЕРА И ВОЗМОЖНОСТИ РАЗВИТИЯМЕРОПРИЯТИЯ
ПОБЕЖДАЙ С НАМИ
Digital Branding Summit 15-16 october 2014. Михаил Скетин (Мегафон) & Давид М...World Brand Academy
Digital Branding Summit 15-16 october 2014.
Михаил Скетин (Мегафон) & Давид Машашвили (Мегафон / Leo Burnett)
Cтимулирование продаж оборудования в условиях Real Time Marketing
Прошлым летом мы переехали в БЦ «Большевик» на Ленинградке. За это время мы успели обжиться в новых стенах, а наш офис – заинтересовать жюри архитектурных премий. Наталья Давыдова, административный директор Leo Burnett Group Russia, в большом интервью рассказала о тонкостях создания креативной атмосферы в офисе. Кстати, часть фотографий сделала наш продюсер Екатерина Крючкова. Это первая публикация ее работ)
The document outlines the plans for the next class session, which will focus on Inquiry 3 of analyzing public debates related to the presidential election. Students are instructed to free-write on several prompts to help choose a topic for their research memo and argument assignment, which will require researching an issue being debated in the election and taking a stance on it. Homework includes bringing a political cartoon to the next class and posting a forum response about the meaning and responsibilities of citizenship.
Explaining A Quote In An Essay. 004 Essay Example Maxresdefault How To Quotes...Caitlin Adams
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This document provides guidance on revising for the English Unit 3&4 exam, focusing on the language analysis section. It recommends practicing language analysis skills 10-15 minutes 1-3 times per week rather than cramming. It provides tips for reading texts and identifying persuasive language techniques, including verbs to describe an author's techniques and varying follow up sentences. Sample language techniques and student responses are analyzed.
ENGLISH-5-Q3-MakeAStand.pptx make a stand To publicly assert one's opinion or...MyleneStoTomas
1) The document discusses making a stand and differentiating between facts and opinions. It provides examples of facts from an article about gossipmongers and asks the reader to identify which statements are facts and which are opinions.
2) The reader is asked to choose a picture about garbage or bullying and write a paragraph explaining their stand on the issue.
3) The document asks questions to assess the reader's understanding of making a stand and defending their beliefs. It also provides hypothetical situations and asks the reader to choose an option for how they would make a stand.
The document provides guidance for writing an essay for the "This I Believe" project. It instructs writers to tell a specific, personal story from their own life that connects to and illustrates their core belief. Essays should be between 350-500 words, focus on one main belief, speak in a positive tone, and use personal language. Key points of effective essays are an authentic voice, narrative coherence, and communicating a belief's broader relevance. Writers should edit ruthlessly to stay concise and emphasize the most important elements.
1. The document discusses logical fallacies and different types of relevance fallacies. It defines a fallacy as an error in reasoning and explains that relevance fallacies involve premises that are logically irrelevant to the conclusion.
2. The document outlines several types of relevance fallacies, including red herrings, false dilemmas, circular reasoning, appeals to emotion like fear and pity, irrelevant conclusions, wishful thinking, and denial.
3. Examples are provided for each type of fallacy to illustrate how the reasoning is flawed. Readers are encouraged to learn about logical fallacies to strengthen their own arguments and identify poor reasoning in the arguments of others.
The slideshow contains tips and techniques on how to develop great ideas, how to choose topic, how to maintain good posture and avoid bad ones. It also consists of several activities like Tree Map for speech, cards for creative elevator pitch and some suggestions on how to improve your speech. This slideshow is compiled and created by Sirhajwan Idek.
The document provides guidance for effectively handling difficult conversations. It discusses how difficult conversations typically involve high stakes, differing opinions, and strong emotions. It then offers tips for preparing for and having constructive difficult conversations, including understanding your own perspective and emotions, seeking first to understand the other person's perspective, finding common ground or mutual purpose, taking responsibility for your own role, and following up afterwards. The overall aim is to have difficult conversations in a respectful manner that improves relationships and outcomes.
The document discusses listening as an important communication skill. It states that listening is a skill that must be practiced, not a personality trait. It advises actively engaging as a listener by commenting, summarizing key points, and withholding personal judgment. Listening objectively even when angry allows one to better understand the speaker's perspective. Patience is also important when listening.
This document provides instruction and examples for students on how to make and defend a stand on issues. It discusses key concepts like facts versus opinions and how to publicly assert one's views. Students are given scenarios to choose a side, such as whether face-to-face or online classes are better during the pandemic. The document emphasizes preparing arguments, backing claims with data, respecting others' views, and developing strong convictions.
The document provides an outline for a lesson on expositions. It defines expositions as texts meant to persuade and lists their key features, such as presenting a clear thesis, supporting arguments with evidence, and restating the position in the conclusion. Sample topics are given that could be addressed as expositions, including debates on smacking children and school policies around food, technology and dress codes.
Group 7 presents a persuasive paragraph on the importance of laughter as medicine. The paragraph argues that laughter has powerful healing effects, from improving mood to aiding terminally ill patients. It cites evidence that laughter releases endorphins and can help more than medications in some cases. The conclusion is that laughter is a vital component of well-being and life satisfaction.
This document discusses logical fallacies and how to identify them. It defines and provides examples of common fallacies such as hasty generalization, missing the point, post hoc, slippery slope, weak analogy, appeal to authority, ad populum, ad hominem, appeal to pity, appeal to ignorance, straw man, red herring, false dichotomy, begging the question, and equivocation. It encourages readers to ask questions to determine if an argument relies on one of these fallacious techniques rather than sound logic.
Similar to Burnet News Club resource - Glossary (18)
Social media users should not have total freedom of speech as that could enable the spread of misinformation and harm. While freedom of expression is important, it must be balanced with considerations of public safety and preventing real-world harm. Some reasonable restrictions or content moderation may be needed to curb speech that could incite violence or negatively impact public health.
This document introduces a debate about freedom of speech on social media platforms. It provides background on Twitter, noting that it currently removes tweets that break its rules against hate speech, terrorism, or threats of violence. Some argue this limits free speech, while others think it is necessary. Elon Musk recently bought Twitter and plans to increase free speech, but some are unsure if this is the right approach. Readers are challenged to consider which side of the debate they support and provide evidence from the given information.
The document outlines a mock trial where cancel culture has been charged with wrongdoings and its future will be decided. Students are split into prosecution and defense teams, with the prosecution arguing cancel culture is guilty and should be stopped, and the defense arguing it is innocent and should continue. The teams must divide work and use evidence from the issue to make their points, anticipating the other side's arguments.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help boost feelings of calmness, happiness and focus.
The pandemic has significantly impacted both human lifestyles and the environment. It led to lockdowns that reduced pollution and helped wildlife while increasing remote work and online shopping. However, not all effects were positive, and the changes impacted different areas unequally depending on population density. While some new habits may continue, addressing climate change will require coordinated global action like that aimed for at the upcoming COP26 conference.
The document discusses issues related to news media and the COVID-19 pandemic. It notes that 90% of reported news is negative, 31% of people try to avoid COVID news, and 7% feel media has made the situation better while 35% feel it has made it worse. The challenge is to create an informative pull-out page for a newspaper with tips on how to navigate the "infodemic" using one of the provided statistics and explaining its importance along with at least four well-explained tips.
This document provides teaching instructions for a 20-minute session on navigating infodemics. The session defines an infodemic as a situation where people are rapidly given lots of conflicting news about the same story, making it difficult to discern truth from misinformation. It includes activities like role-playing news reports and analyzing how headlines and statistics can shape public opinions. The goal is to help students understand infodemics and develop skills for thoughtfully evaluating news during times of information overload.
The document describes different scenarios involving a bakery owner. In the first scenario, the bakery sells cupcakes and cookies but customers now only buy cupcakes. As there is room for 20 items, the owner would make more cupcakes since that is what customers demand. The second scenario discusses customers asking for iced buns, so the owner should make those to meet demand. The third scenario discusses how supply and demand determines what treats the bakery offers based on what customers choose.
This document provides instructions for a 20-minute teacher-led discussion on navigating infodemics. The discussion focuses on understanding what an infodemic is, how it can impact people's feelings and interactions with news, and the role of the media in shaping stories and public opinion during an infodemic. Students engage in partner and group discussions about scenarios involving news reports and statistics to develop their news literacy skills and reflect on navigating an overabundance of news.
Our brains have a negativity bias where we are more drawn to and remember bad news over good news. This is likely an evolutionary adaptation, as noticing potential dangers could help with survival. As a result, people are nearly twice as likely to choose to read negative news stories rather than positive ones. The media supplies more negative news stories in response to this higher demand from consumers. If demand for positive news increased, the amount of good news reported could also rise.
The document shows the results of a survey in the UK on where people get their news. It presents the results in a bar chart, with the highest percentage being 73% of people who get their news from TV. The other sources from highest to lowest are: social media at 44%, other websites/apps at 41%, radio at 36%, word of mouth at 31%, newspapers at 31%, magazines at 7%, and don't follow the news also at 7%.
The document discusses how different perspectives and selective exposure to news headlines about COVID-19 vaccinations in the UK could lead people to have different opinions and feelings. It notes that getting many updates could be either a bad or good thing depending on factors like if someone only sees one headline or different people see different headlines. It also questions the potential impact of constant news on mental health and the degree of influence media has on shaping public opinion.
The document discusses how the media can shape news stories and public opinion through their reporting. It notes that people make decisions and form opinions based on the news they consume. Therefore, it is important for the media to use this power of influence carefully and responsibly. The media should consider how their reporting may affect public behaviors and thinking, both positively and negatively.
The document discusses several statistics related to news consumption during the COVID-19 pandemic: 90% of reported news is negative; by December 2020, 31% of people were trying to avoid COVID-19 news; and 7% think the media made the situation better while 35% think it made it worse. It then instructs readers to create an informational pull-out page for a newspaper with their chosen statistic, at least four explained tips for navigating the "infodemic," and making it both informative and eye-catching.
This document discusses whether the baker or customers have power over what treats appear in a bakery. It provides reasons for both sides, noting that bakers need to supply what customers demand to keep their business, but bakers also aim to satisfy their own preferences. As such, there is an argument that both the baker and customers influence which treats are available.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
The document discusses skills that are helpful for creating positive change through protest, including reflection. It prompts the reader to think about how each skill affects protest and what would happen if the skill did not exist. The document also asks the reader to consider whether they think protest works or not in one sentence and what would happen if all protests worked, in order to encourage open-minded reflection on protests.
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1. The Burnet News Club
GLOSSARY
Glossary
Burnet News Club words
2. The Burnet News Club
GLOSSARY
Standpoint
An opinion that is carefully
thought about.
Think of ‘taking a stand’
and ‘standing up for
yourself’.
3. The Burnet News Club
GLOSSARY
Standpoint
On important issues we should decide
our opinions after careful thinking and
be prepared to defend them with
reasons
if we think we are right.
At the same time, we should be prepared to
consider the reasons that other people
give for their own standpoints and we
should be willing to learn from them.
4. The Burnet News Club
GLOSSARY
Standpoint
Standpoints can be
positive, negative or
neutral.
Here are some examples.
Take notice of number 3.
What are the similarities
differences between that one
and any of the others?
1.Money can’t buy you love
(negative standpoint)
2.Money can buy you love
(positive standpoint)
3.Having a reasonable
amount of money makes
it easier to live, to love
others and to be loved
(positive standpoint)
4.I don’t know whether
money can buy you love or
not
(neutral standpoint)
5. The Burnet News Club
GLOSSARY
Standpoint
To take part in a debate or a discussion, it’s
important to be able to spot when people are
expressing a standpoint, and to understand
what their view is exactly.
Be sure what someone’s view is before you agree
or disagree, and remember that sometimes two
standpoints might sound the same at first, when
they are actually a bit different.
6. The Burnet News Club
GLOSSARY
Reasons
Reasons are the explanations
that you give for a standpoint.
Good reasons must be
relevant and strong.
7. The Burnet News Club
GLOSSARY
Reasons
RELEVANT
Good reasons must be relevant to the thing that
they explain.
Imagine someone says:
“I like apples because elephants are grey”.
The fact that elephants are grey is not relevant
to liking apples, so it’s not a good reason.
8. The Burnet News Club
GLOSSARY
Reasons
STRONG
Good reasons should be
stronger than the
opinion that they
support. If you express a
strong opinion, you should
give a very strong reason
(or several reasons
together) to explain it.
Are these people giving
strong reasons for what
they say?
•I liked the film because the
popcorn was good
•I liked the film because it was in
colour
•I liked the film because it had a
happy ending
•I liked the film because it was
never boring, the acting was good
and the photography was
interesting
•I liked the film because I got in for
free
9. The Burnet News Club
GLOSSARY
Reasons
Accurate
Reasons must be based on correct information.
Imagine someone says:
“I like apples because they are made
by aliens”.
That’s not a good reason because it’s incorrect –
apples are not made by aliens!
10. The Burnet News Club
GLOSSARY
Argument
A standpoint
plus reasons.
12. The Burnet News Club
GLOSSARY
Logical
Being logical means making sense by
having good reasons for what you think.
For example,
“I like apples because elephants are grey”
is not logical. It doesn’t make sense
because it gives a bad reason.
13. The Burnet News Club
GLOSSARY
Logical
You could think of being logical as having good sense.
So a logical argument is one that shows good sense by
giving good reasons for a standpoint. For example, this is
a logical argument: “I think the dog is ill, because
he’s not running around like he usually does and
he won’t eat his food”. That is logical because it
makes sense to think the dog might be ill based on these
reasons.
If you want to work out whether an argument is logical, ask
yourself: “does this show good sense?”
14. The Burnet News Club
GLOSSARY
Universal
Uthnievemrseals themes are ideas that
matter to almost everyone,
everywhere, forever.
For example hope, friendship,
racism, unfairness and power
are all universal themes.
15. The Burnet News Club
GLOSSARY
Universal
Ltohtse omf neesws stories are interesting
because they affect these universal
themes.
For example, a news story about a war is not
just interesting because of the specific things
that are happening. It’s also interesting
because it makes us think about things
like courage, fighting or freedom.
16. The Burnet News Club
GLOSSARY
Reasoner
A member of the Burnet News Club.
“To reason” is to think, understand,
and form judgements logically.
You could think of it as someone who
can give good reasons for what they
think and say.