The target audience for the psychological thriller media product would primarily be teenagers and young adults aged 18-24 who enjoy action and psychological thrillers. Research surveying 32 people of varying ages showed most interest from those aged 16-25. Additional surveys found the film would appeal more to males, but featuring a female protagonist could attract more females to the audience as well. The film aims to appeal to both middle and working classes.

1. Who would be the
audience for your media
product?

2. Age
• Probably teenagers and young adults who are interested in action and
psychological thrillers.
• Most commonly, Psychological Thrillers target the audience age
demographic of 18-24, so that is probably who our thriller will most
prevalently appeal to.
Those who would see our Thriller in the
cinema if it were a real movie.
• I surveyed 32 people
of varying ages
regarding whether
Under 15
they would see our
16-20
thriller in the cinema,
and these were the 21-25
results. 26-30
31-35
36+

3. Gender
• Males, Females and Other* because the protagonist is
female, which would naturally appeal to a lot of males, and
also females because it will therefore be relatable to
females, and not just men running around with guns being
gruff and drinking beer. ender in regard to who'd see our
G
• I conduced another movie.
survey, making sure that
it was a different group
of people who answered Male
so that I would not know
how many of each Female
gender identity
answered. These were Other (non-
the results. binary genders)

4. Gender: side note.
• Note: since there are demographically less
people who identify as a non-binary
gender, the fact that only 3 people of a non-
binary gender identity would watch our
thriller does not in fact reflect the gender
portrayal in our film.

5. Class
• Middle and Working class because it is
representative of both classes.

6. Audience Research.
• Our audience research had told us that the
movie would probably appeal to men most, so
we added a female protagonist to open the
target audience to females.
Would you be more likely to see a
Thriller with a female
protagonist?
Yes
No

7. Audience reception.
• Our audience have enjoyed the finished
product.