BSM Group, a global manufacturing company, specializes in tooling and injection molding with operations spanning multiple countries and a diverse product portfolio. They focus on R&D for automotive components, utilizing advanced technologies and maintaining rigorous quality and management systems. Future expansions include a new industrial city dedicated to enhancing molding capabilities and automation.

1. BSM AND ?????
December 9th 2013
BSM Company
Overview
BSM Group, Global
Bluestar Mould Staff
??????
Managing Director, Owner
????????
Business Director
???????
Engineering Director

2. Bluestar Review
Focus on the customer
Company
Overview
Capabilities Future
Planning

3. Company Overview
> Locations
> Markets
>Turnover
>Organization and Management
>Global Network
BSM 2013

4. MarketsandTurnover
 “A” Main Factory 20,000 ㎡ in Baoan,
Shenzhen
(45 minute drive from Shekou to Baoan)
 “B” Corporate Headquarters, Technology
Building, Shekou, Shenzhen
 “C” Hong Kong Airport
(40 minute ferry ride to Shekou)
A
B
C

5. MarketsandTurnover
550 employees, With Engineers in America and Mexico
Revenue Split
Product Destination
15% delivered to China
30% delivered to Europe
30% delivered to North America
25% delivered to Japan /Australia /Others
0
10
20
30
40
50
60
70
33 35
30
40
55
60
70
Turnover (in USD million)
Appliance, 8%
Automotive,
75%
Electronics,
5%
Healthcare,
Medical/Denta
l, 6%
Industrial, 3%
Other, 3%
Industry Breakdown
Tooling 65% Molding 35%

6. BSMOrganizationand
Management

7. GlobalNetwork,aftersales
service,Engineering,Sales
After sales service center
Technical and customer service
office
Ontario, Canada
New York, USA
Arizona, USA
Alagoas, Brazil
Gunma, Japan
Shenzhen,
China
Slavkov, CzechParis, FranceLondon, UK

8. Capabilities
>Research and Development
>Engineering and Analysis
>Tooling
>Molding
>Secondary Operations
>Quality
R&D to Production

9. ResearchandDevelopment
19 R&D staff mainly engaged in auto components, body
parts, internal and external products research, design and
development.
Cooperate with Guangdong Mold Association and
Automobile Research Institute in South China University of
Technology.
200 square meters of laboratory space area, with various
kinds of testing equipment for optics, materials,
environment, mechanics, etc, which can meet different
kinds of tests like product abrasion resistance, moisture
resistance, cold resistance, wet & heat cycle, hardy impact,
light aging resistance, high temperature aging resistance,
materials tensile.

10. R&DtoProductDevelopment R & D Center
Design Section
Part design
Part analysis
Project Section
Part development
Tooling
development
Engineering
development
Laboratory
Inspection & test
Structure
All the economic activities
revolve around R & D center as
PDCA cycle.
Development
Production
Inspection
Delivery

11. R&DInnovations
R&D of Microcellular Injection Technology Applied in Automotive Trim
Products
Innovation:
The application of Microcellular Injection Technology satisfied the
requirements of auto parts impact resistance, high rigidity and free distortion.
In addition, it adapts to the trend of Lightlizing automobile and broadened
design approaches of new components & parts for new model.
It has become BSM proprietary technology and broadened design
approaches for new products with more innovation.

12. R&DReverseEngineering
R&D of High Performance of Light Transmission Injection Technology
Applied in Automotive Trim Products
Innovation:
R&D of High Performance of Light Transmission Injection Technology
satisfied the requirement of high optical conductivity on automotive
components & parts. In addition, it adapts to trend of individuation in
automobile industry and broadened design approaches of new
components & parts for new model.
The comparison of part researched
& made by BSM and the one made
in Japan. (BSM made is better)
It has become BSM proprietary technology and broadened design approaches
for new products with more innovation.

13. R&DLaboratoryEquipmentlist

14. EngineeringandAnalysis Technical Dept. has 8 senior engineers, who are specialized to do DFM and
Moldflow.
Technical
Dept.
Design Dept. has 40 design engineers, they use Pro Engineer, UG,
SolidWork, AutoCAD and Master cam UG to design and program.
Design
Dept.
Tooling Dept. has about 200 professional mold makers. We can produce
700~800 sets of molds per year, from 150mmX150mm to 2.5mX3.5M, up
to 40T.
Tooling
Dept.
We do trial-production and keep the mould running well in the machine
for around 6 hours.
Mold Trial
Team
Mold Checking Team has 10 Mold checking engineers. They check the
manufacturing process and inspect the molds.
Mold
Checking
Team

15. EngineeringandAnalysis
DFM Report Tooling Manufacturing Process Trail Preproduction Report Mold Checklist

16. ToolMakingCapacity
CNC - 19 Machines
• Maximum machining capability 3.2 x 1.9m
• Mori Seiki CNC machine, 1500 x 600m, tolerance
±0.003mm
• Mikron CNC machine, 710 x 400mm, tolerance
±0.005mm
• Fanuc CNC machine, 500 x 400 x 200mm,
tolerance ±0.005mm
EDM – 15 Machines
• Sodick mirror EDM machine, tolerance
±0.002mm
• Other EDM machines
Wire-cut – 9 Machines
• Makino Wire-cut machine , tolerance
±0.005mm
• Charmilles Wire-cut machine ,
tolerance ±0.005mm
• Sodick Wire-cut machine, tolerance
±0.002mm
• Tolerance ±0.002mm

17. ToolMakingSuppliers Steel
Hot runner
Texture
Mold base
Resin
Hydro-
cylinder
Standard
parts

18. ROUSH/FORD/CHRYSLER
DedicatedProjectManagement
Current Programs include;
BSM >> Roush >> (Interior trim) Ford
BSM >> Roush >> Chrysler
BSM >> Roush >> (exterior) Ford
BSM >> Roush >> Honda
BSM >> Roush >> Wilber
BSM >> Roush >> Summit Polymers
3 years of successful Partnership $2.6mm in sales
 Dedicated Roush Project Management team
 90 tools in 2013, commitment for 120 tools in 2014
 2013 Euromold Partner to show strong China partner
 Full time dedicated Roush Engineer on staff with
dedicated office space in Corporate facility and factory
 Daily transportation for engineers to & from the factory
 China cell phone and IT support
 BSM Engineering support in America for quick design
approval and tooling trials.
 Global Projects, Duplicate tooling design for China,
America and Europe

19. SKODA
DedicatedProjectManagement
Wheel Cover
Middle Console
Middle Console Assembly
Middle Console Outer part
Middle Console Inner partB Pillar
Bar

20. Delphi/BMW
DedicatedProjectManagement
CAC tank
CAC Tank Inlet & Outlet
Central wheel
Central panel
Lateral L/R
defrost cover
Instrument panel
Speaker
Glove box
Radiator Outlet
Radiator Inlet

21. TOYOTA
DedicatedProjectManagement
Holder, Hood
Stay
Rear Door
Box Cover
Panel Sub Assy
Instr Cluster
Finisher
Garnish Sub Assy Instr
Cluster Finisher Lower
Centre
Quarter Panel
Mudguard
Control Pillar
Lower
Front Side
Panel
Reclining Adjuster
Release Handle
Door Console
Front Sear
Hinge Lower
Cover Front Floor
Cup HolderFront Seat Cushion
Inner Shield
Grip Assy
Control Armrest
Hinge
Rear Door Trim
Lower
Front Seat Cushion
Shield Base Seat Track Bracket
Inner Cover
Front Fender
Mudguard
Instrument Panel
Under Cover LH
Console
Box Insert
Instrument Panel
Under Cover RHFront Door Armrest
Insert
Grill
Front Seat Cushion
Edge Protector

22. NIFCO/Honda/Nissan
DedicatedProjectManagement
Base Fr Lic Plate
Spacer Rear
Bumper SideCover Filler Pipe
Cor Up Beam R&L
Fr Bumper
Bracket Fog
ECU Cover
Upper Duct L&R
Front Bumper
Cover & Holder
Garn &. Grille
Front Bumper
Side
Upper Duct Front
Bumper
Cover Intake
Cover & Cap T
Gate Bracket
Garn Rear
Garn Control
Garn Rear Corner
Garn Ctr Corner

23. CapacityPlanning
>>Capacity Planning to insure good workflow
>>Capacity Panning PO vs Capacity to identify potential bottlenecks
>>Detailed workflow planning with alert systems

24. InjectionMoldingCapabilities
35 injection machines with robot from 50T to 2000T
• Toshiba high speed injection machines from 100T to 350T
• Vertical injection molding machines
• Haitian injection machines
Trial run – In-house tooling trials
High volume production
• ABS, PC, PC + ABS, POM, PMMA, PA, PPT, PE, PVC and other common
materials and engineering plastics

25. InjectionMoldingandlogistics
3 years partnership $2mm Tooling, $1mm Molding
 Dedicated Pacific Insight Project Management team
 110 tools in 2013, commitment for 140 tools in 2014
 Rapid prototyping tooling and production tooling
 Molding
 We produce all molded parts and ship to
Mexico for final assembly
 Transfer tooling from other Asian and Canadian
molders
 We manage all logistics to Mexico and have a
warehouse inside of PI to manage materials
 We have a dedicated BSM employee to manage
quality and the warehouse in Mexico
 BSM Engineering support in America, full time BSM
engineer on staff at Pacific Insight in Detroit, USA.
Current Programs include;
BSM >> Pacific Insight >> Ford
BSM >> Pacific Insight >> GM
BSM >> Pacific Insight >> Caterpillar

26. SecondaryOperations&
Assembly
Ultrasonic welding
Laser engraving
Electro plating
Screen printing
Spray painting
Robotic
Fully automated
UV cure
Anti-static
PU paint
Advanced inspection
4 automated production lines with robots built with reference to Toyota Thailand standards.
2 of 4 are under constant temperature and humidity control
Class 100,000 clean room

27. QualitySystems
Certifications
ISO9001:2008 since 2006
ISO14001:2004 since 2008
TS16949:2009 since 2010
BSM have the systems in
place ensure traceability down
to every process on a single
part, component and material;
from design to delivery.

28. QualitySystemsfor
Automotive
Drawing
Failure effect analysis
Drawing
Failure mode analysis
Process flow
Product characteristics list
Process flow analysis
Product characteristics
analysis
Customer complaint,
defects card—
experiences accumulation
Severity evaluation
reference table
Failure detection
evaluation form
Failure incidence
evaluation form
Effect severity evaluation
RPN evaluation
Failure detection
evaluation
Failure incidence
evaluation
Failure mechanism
analysis
RPN acceptance
evaluation
Process improvment
Continual improvement
OK?
Note:
Process route - - - -→
Information route →
OK
?
Y
N
A new mold
Contract review:
Variation analysis
Confirmation of APQP
requirement
Project team
establishment
DFMEA
Functional requirements considerations/
Preliminary special product process
characteristics identification
Focus on special product process
characteristics according to function
Mold design Risk based design
Design verification plan Risk based verification
Manufacturing process
flow chart
New equipments/
facilities/gages/supplies
Risk based verification
PFMEA Risk based design
Manufacturing process
verification plan
MSA plan Risk based analysis
Pre launch control plan
Pre launch
MSA/ process capacity
study/ product verification/
process evaluation
Manufacturing control plan
Work instruction
PPAP Production validation PPAP Submission
Confirmation of special
product process
characteristics
Feedback
Acceptance criteria of
manufacturing process
 P-FEMA APQP

29. Future Planning
>New Factory
>Larger tooling build capacity
>More Automation
>Advanced Capacity Planning
Future Developments

30. NewFactory
The Bluestar Industrial City is
being designed as a self
sufficient industrial zone
dedicated to the production of
molds and injection molding
with the intent of becoming the
worlds premier location for
tooling design, injection molding
and cutting edge technology.
Additional facilities will be build
for subcontractors for the supply
of components and services to
support the tooling and molding
industry.
Bluestar Industrial City Layout
Large-scale Mould Factory (covered parts)
Precision Mould Factory
Optical Mould Factory
Medium-Sized Mould Factory
Auto Parts Manufacturing Factory one
Auto Parts Manufacturing Factory two
Office Equipment Parts Manufacturing Factory
Business Center
R&D and Training Center
Technical School

31. NewEquipmentand
Automation
Automated Assembly to reduce cost and
increase efficiency and quality.

32. Largertoolingupto50TON

33. CriticalaspectofTechnical
Center
Technical
Center
Product
Construction and
Analysis
Mold Construction
Plastic and Steel
Analysis
Injection Molding
Technical Analysis
Import Dimensional
Control
UG Secondary
Development
•Industry Standards
•Customer Standards
•BSM Standards
Engineerin
g

34. FlowchartwithNewFactory
Tooling
only
Customer
Tooling &
molding
Customer
Sales/Project
Managment
Technical CenterR&D Center
Engineering 3D/2D
Engineering Machining Processes
Measurment and Controls (PMC)
Machining/Assembl
y
tryout and Approval
Machining/Assembl
y
tryout and Approval
Inspect and ship
mold to customer
Transfer to BSM
Mold production
Inspect and ship
mold to customer
Transfer to BSM
Mold production

35. OtherCustomersofBluestar

36. 1. ?
2. ?
3. ?
4. ?
Collaboration