Madcom provides fiber optic engineering and construction services with over 25 years of experience. They use proprietary GIS mapping and design tools called the MAD toolkit to analyze current broadband availability, design cost-effective fiber networks, and maximize funding potential for rural municipalities. The toolkit considers factors like construction methods, equipment options, and business models to produce shovel-ready network designs and project cost estimates that boost economic development and community benefits.

1. Your Municipality

2. ABOUT MADCOM
 Over 25 years fiber optic engineering and construction
 Over 15 years of experience working with the Universal Service Fund (USF)
 Funding assistance experts provide you with guidance needed to get telecom services funded
 Current USF-eligible customers average 85% of monthly expenses funded
 Providing custom-designed networks over all modalities (copper, fiber, coax, wireless, satellite, etc.):
 Networks designed to maximize both bandwidth and funding potential
• Projects Executed Total More Than $500 million
• Currently serving 600+ rural anchor institution locations throughout 25+ states
• Managed $40MM Federal BTOP Grant providing services to rural schools
• First Large Scale ODAS deployment on the East Coast
• Managed Fiber Restoration efforts Post 9/11
• NYSDOT, University of Buffalo NY, and many other Municipalities
• Authorized Contractors- Verizon, AT&T, Windstream, Crown Castle and more
We developed our own GIS Mapping Automated Design tools we call
The MAD toolkit

3. Traditional Muni Approach
1) RFP Broadband Feasibility Study {Tells you what you already know. “You need Broadband”}
2) RFP for a Network Design & Cost Estimate based on Feasibility Study
3) Then need an RFP to determine your Funding Options and create a Financial Plan
4) RFP For Street Level Engineering & Construct ion of the Network.
5) RFP for Companies to operate and Maintain the new Muni Network
The Madcom Difference

4. MAD toolkit
 Provides Complete Analysis of current Availability, Service Levels, Construction Methods, Equipment Options & Business
Models. Starts with Mapping metadata and ends in a cost effective technology based design recommendation.
 Our complete set of tools streamlines all processes from initial conception through construction to test and turn up.
MAD
toolkit
Proprietary
Data Mining &
Mapping
Technologies
Users
Suppliers
Service
Levels
Design &
Construction
Commercial
Residential
CAIs & Service
Underserved
Unserved
Telco, Cable
ILEC, CLEC,
RBOC
GPON, EPON
Wireless
Efficient
Constructible
Cost-effective
Reliability
Affordability
Redundancy
Abundance
{PON} Passive Optical Network
{PON} Passive Optical Networks
GPON, EPON
architecture

5. MAD toolkit (continued)
 Market Feasibility Studies
 Determine Demand at
Multiple Price Points
 Assess Existing Provider
Capabilities
 Seek out public/private
cooperative solutions
 Project Financials
 Pro Forma Financial
Projections
 Return on Investment and
Network Sustainability
 GIS Network Designs
 Saves Time and Money
 Shovel Ready Projects
 Press Relations and Public
Information Campaigns
We design and build optimum Muni networks that
Boost Economic Development, Transform Healthcare, Improve Education, Increase Government Efficiency & Save
Taxpayer Dollars

6. MAD toolkit: How it Works
 Satellite imagery used in GIS to design down to the street level
 Aerial vs. Underground Least Cost Routing assessments
 Pole attachments, Conduit availability and Construction methods are all analyzed
 Design Data from GIS used to auto complete pole & conduit applications

7. Our Broadband Data Enhanced Maps
 MAD Toolkit produces data enhanced maps providing a reality based view to
affect a cost effective broadband design and delivery plan based on the models

8. Our Broadband Data Enhanced Maps (continued)
 MAD Toolkit has a broadband metadata library to analyze needs and
design the optimal network that will best serve your community needs.

9. MAD toolkit Differentiators
FASTER
Fully Automated
Systems Save Time
and Money
BETTER
PLANNING
More Efficient and
Accurate
End 2 End solutions
MORE THOROUGH
Actionable Design Plans
Project Cost Estimates
QUICKER ROI
Marketing Studies &
Financial Modeling
Break-even Estimates
We Have Been Successfully Delivering Projects for Major Telecoms & Wireless Carriers for over 25 years.

10. Our objective is to talk with all stakeholders to assess their needs and wants.
We hope to develop a sustainable Muni Broadband Network plan that promotes economic development business &
enhances quality of life for residents. We would suggest a 3 phase approach.
Phase 1 Build core network providing service to CAI’s
Phase 2 Add businesses and other private organizations
Phase 3 FTTH {Fiber To The Home} if we make the business case
A well designed Muni Network can and will pay for itself. It will deliver a predetermined {ROI} Return On
Investment which generates revenue for the community.
Communities can control their destinies by operating like businesses producing revenue rather than taxing the base
to increase it.
As Always We Welcome Any Questions. Comments or Concerns?
Contact: Richard Frank
rffrank2468@aol.com
(518) 491-7768
The following slides shows the current broadband
landscape within the City of Cohoes