This document summarizes the marketing awards and experience of Flottman Brilliant Communications, a 90-year-old, family-owned marketing company. It describes their multi-channel marketing strategy solutions that use personalized, integrated print, digital, and social media campaigns to generate leads and brand impressions across industries. Their approach includes compelling calls to action, personalized content and offers, and real-time data collection and analysis to facilitate sales.

1. Communicate Brilliantly
Marketing Solutions Miniature Folding Printing Expertise

2. Award Winning, Family Owned, 90 years of Quality
2013 American Marketing Association – Small Business Marketer of the Year
2 MARCOM Awards 2012 for Creative Excellence
Business Courier – 2012 Green Business Award Marketing Strategy Winner
2012 Service Industry Award Winner (SAII)
Tri-State Family Business of the Year Goering Center
2010 – 50+ Years in Business 2004 – Winner
2009 – Decade Winner 2003 – Finalist
2010 Extraordinary Member Award from TechSolve
Emerging 30 & Success Award (N. Kentucky Chamber of Commerce)
APEX Best of Show” Cincinnati Direct Marketing Association“
Printing Industries of Ohio • Northern Kentucky Print Excellence Awards
2003; 2004; 2008; 2009; 2010, 2011, 2013 – 10 Awards; One GOLD!
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3. Flottman Brilliant Communications Campaign
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We deliver exponentially better results through our
Flottman Brilliant Communications Marketing Strategy Solutions.
This personalized, multi-channel marketing approach with a
definitive call to action; generates leads, information and brand
impressions. These campaigns can be adapted to any industry.

4. Multi-Channel Marketing
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Integration of a marketing via multiple interactions
including; Print, PURLS, Social Media, Mobile, and Email.
Multiple touch-points to reinforce the campaign
Personalization and measurement capabilities that
enable highly targeted campaigns with reward-able and
compelling call to action.

5. Multi-Channel Marketing
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Multi-channel customers spend 3-4 x's more than single-channel customers.

6. Compelling CALL-TO-ACTION
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REWARD!
the Individual
BONUS
INTERACTIONS
COUPONING
Compelling
Offers

7. Multi-Channel Marketing
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Target the Individual

8. RELEVANT CONTENT
=
INCREASED RESPONSE
Using Variable Print, we can customize
content, images, & color to target
specific demographics –
PERSONALIZATION!
Leader in Variable-Data Printing
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All your collateral in one place -
everything from business cards to
postcards, programs to newsletters.
Concept-Design-Print

9. QR-Codes & Social Media
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Make it EASY for customers to find you – one click away!

10. •Registration Pre-Populates
•Gain More Information
•Ask the Question
You Want Answers Too
•REFERRALS!
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Personalized Landing Pages

11. Reminder Postcard Drop & Email
First Postcard Drop & Email
Facebook Postings
pURLs gURLs
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Track Everything in REAL-TIME

12. Immediate Survey Analysis
Detailed Lead Information
Targeting/Segregation Content
Detailed Response
Information Matched
To Your List by Name,
Sales Person, Origin, or List
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Data Collection in REAL-TIME

13. Make the Sale EASIER!
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•Measurable Results
•Powerful Branding
•More Information
•Specific Follow-Ups
•Instantaneous Response

14. Review & Recap
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Strategy, development,
design, print, delivery,
tracking and follow-up;
all in house with the
Flottman Company

15. Lather, Rinse, Repeat
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