This document discusses guidelines for proper bracket placement in orthodontic bonding. It begins by introducing key anatomical reference points used in bracket placement like the facial axis of the clinical crown and Andrews plane. It then covers parts of brackets and different base types. Guidelines are provided for the mesiodistal, axial, and vertical positioning of brackets on different teeth. Modifications to standard positioning are discussed to accommodate issues like rotated teeth or risk of root resorption. Methods for checking proper bracket placement are also outlined. The overall message is the importance of accurate bracket placement for achieving optimal orthodontic treatment results.