The document describes several strategies that teachers can use before reading to help students activate background knowledge and build interest in an upcoming text. These include graphic organizers like KWL charts, anticipation guides, jigsaws, and activities using key vocabulary words like possible sentences, questions, and word splashes to make predictions. Other strategies are quote analysis, video previews, problematic situations, and previewing text features to develop questions for reading. The purpose is to engage students and give them purpose and context for reading.