SlideShare a Scribd company logo
BBC 2
Background of BBC TWO
• BBC TWO covers a wide range of subject matter, but tending
    towards more 'highbrow' programmes than the more
    mainstream and popular BBC One. Like the BBC's other
    domestic TV and radio channels, it is funded by the television
    license, and is therefore commercial-free.
•   BBC Two's remit historically was one screening programmes
    targeting art, drama and some comedy, and appealing to
    audiences not already served by BBC1 or ITV.
•   It gives viewers a different viewing so that they can watch
    something different to other mainstream programmes e.g.
    Soap operas and popular drama series appear on BBC1 or
    ITV. BBC TWO provides a different viewing and a larger range
    of variety.
•   Another founding part of BBC Two was to provide educational
    and community programming on the BBC, as part of its public
    service remit.
•   Launched on the 20 April 1964 based in London
Ethos and Purpose
• Popular Factual, Specialist Factual and Documentaries
• The ability to launch ambitious factual programmes – the
  lifeblood of the channel's identity – at the core of the peak-time
  schedule is the most important task.
• BBC TWO is the natural home for lively presenters with
  something to say and a passion to communicate what they
  know.
• What makes BBC TWO truly unique is not just the quality of its
  creative ambition but also providing the wide and eclectic mix
  of what viewers find interesting.
• BBC TWO is a broad-based mainstream channel that naturally
  skews to an older audience. However our key focus is to
  appeal to a heartland of viewers aged 35-54 and to reach out
  to a more culturally diverse audience.
Our Documentary
• We feel that our documentary fits into this category of
 television shows. It gives our presenter the chance to
 communicate with the audience about something that
 really interests him in his local area. We feel that our
 documentary is individual and gives us a chance to be
 creative with what we want to film.
BBC Christmas advert 2008




Top Gear Advert - July
2008                               BBC2 Advert - 2001-07

More Related Content

What's hot

BBC Information
BBC InformationBBC Information
BBC Information
MsCalver
 
APM Conference Manchester: Building the BBC in the North - Adrian Mills
APM Conference Manchester: Building the BBC in the North - Adrian MillsAPM Conference Manchester: Building the BBC in the North - Adrian Mills
APM Conference Manchester: Building the BBC in the North - Adrian Mills
Association for Project Management
 
Bbc two
Bbc twoBbc two
Bbc two
szopen472
 
P1 d
P1 dP1 d
Bbc worldwide
Bbc worldwideBbc worldwide
Bbc worldwide
Oliboiii
 
Bbc worldwide
Bbc worldwideBbc worldwide
Bbc worldwide
Oliboiii
 
Radio 1 breakfast show lesson 1
Radio 1 breakfast show lesson 1Radio 1 breakfast show lesson 1
Radio 1 breakfast show lesson 1
Great Baddow High School Media
 
Radio 1 Breakfast show - Revision ym jh
Radio 1 Breakfast show - Revision ym jhRadio 1 Breakfast show - Revision ym jh
Radio 1 Breakfast show - Revision ym jh
jude.holmes
 
Radio station powerpoint
Radio station powerpointRadio station powerpoint
Radio station powerpoint
rashae123
 
Don’t tell the bride group work
Don’t tell the bride group workDon’t tell the bride group work
Don’t tell the bride group worksallyhossack
 
Radio 1 breakfast show case study
Radio 1 breakfast show case studyRadio 1 breakfast show case study
Radio 1 breakfast show case study
Mrs Downie
 
Loom's group radio presentation
Loom's group radio presentationLoom's group radio presentation
Loom's group radio presentation
Great Baddow High School Media
 
Bbc
BbcBbc

What's hot (17)

BBC Information
BBC InformationBBC Information
BBC Information
 
APM Conference Manchester: Building the BBC in the North - Adrian Mills
APM Conference Manchester: Building the BBC in the North - Adrian MillsAPM Conference Manchester: Building the BBC in the North - Adrian Mills
APM Conference Manchester: Building the BBC in the North - Adrian Mills
 
Media television
Media televisionMedia television
Media television
 
Bbc two
Bbc twoBbc two
Bbc two
 
P1 d
P1 dP1 d
P1 d
 
Bbc worldwide
Bbc worldwideBbc worldwide
Bbc worldwide
 
Bbc worldwide
Bbc worldwideBbc worldwide
Bbc worldwide
 
Radio 1 breakfast show lesson 1
Radio 1 breakfast show lesson 1Radio 1 breakfast show lesson 1
Radio 1 breakfast show lesson 1
 
Radio 1 Breakfast show - Revision ym jh
Radio 1 Breakfast show - Revision ym jhRadio 1 Breakfast show - Revision ym jh
Radio 1 Breakfast show - Revision ym jh
 
Media television
Media televisionMedia television
Media television
 
Radio station powerpoint
Radio station powerpointRadio station powerpoint
Radio station powerpoint
 
Don’t tell the bride group work
Don’t tell the bride group workDon’t tell the bride group work
Don’t tell the bride group work
 
Radio 1 breakfast show case study
Radio 1 breakfast show case studyRadio 1 breakfast show case study
Radio 1 breakfast show case study
 
BBC TV
BBC TVBBC TV
BBC TV
 
Loom's group radio presentation
Loom's group radio presentationLoom's group radio presentation
Loom's group radio presentation
 
Bbc
BbcBbc
Bbc
 
BBC
BBCBBC
BBC
 

Similar to Bbc 2

culture rationale.pptx
culture rationale.pptxculture rationale.pptx
culture rationale.pptx
GeorgiaDodsworth1
 
Bbc
BbcBbc
Sky vs bbc
Sky vs bbcSky vs bbc
Sky vs bbc
Connor Whelan
 
Television broadcasting Dahir Karshe
Television broadcasting Dahir KarsheTelevision broadcasting Dahir Karshe
Television broadcasting Dahir Karshehaverstockmedia
 
Institution research
Institution researchInstitution research
Institution research
louis0141
 
Institution Research
Institution ResearchInstitution Research
Institution ResearchAlexHanJames
 
Target audience 3
Target audience 3Target audience 3
Target audience 3Dalveer
 
Target audience 3
Target audience 3Target audience 3
Target audience 3Dalveer
 
Investigating the bbc
Investigating the bbcInvestigating the bbc
Investigating the bbc
1Ahmedali
 
Task 5
Task 5Task 5
British Media
British MediaBritish Media
British Media
Prateek Lohia
 
BBC Four Media Report
BBC Four Media ReportBBC Four Media Report
BBC Four Media ReporterFarukyeni
 
Documentary Insitution Research
Documentary Insitution ResearchDocumentary Insitution Research
Documentary Insitution Research
jamiemarshall98
 
BBC Research.pptx
BBC Research.pptxBBC Research.pptx
BBC Research.pptx
Stephen266013
 
Research into different channels and target audience
Research into different channels and target audienceResearch into different channels and target audience
Research into different channels and target audiencea2colc13
 

Similar to Bbc 2 (20)

culture rationale.pptx
culture rationale.pptxculture rationale.pptx
culture rationale.pptx
 
Bbc
BbcBbc
Bbc
 
Sky vs bbc
Sky vs bbcSky vs bbc
Sky vs bbc
 
Television broadcasting
Television broadcastingTelevision broadcasting
Television broadcasting
 
Television broadcasting Dahir Karshe
Television broadcasting Dahir KarsheTelevision broadcasting Dahir Karshe
Television broadcasting Dahir Karshe
 
BBC Two
BBC TwoBBC Two
BBC Two
 
Institution research
Institution researchInstitution research
Institution research
 
Institution Research
Institution ResearchInstitution Research
Institution Research
 
Television broadcasting
Television broadcastingTelevision broadcasting
Television broadcasting
 
Target audience 3
Target audience 3Target audience 3
Target audience 3
 
Target audience 3
Target audience 3Target audience 3
Target audience 3
 
Investigating the bbc
Investigating the bbcInvestigating the bbc
Investigating the bbc
 
Television molly
Television mollyTelevision molly
Television molly
 
Task 5
Task 5Task 5
Task 5
 
British Media
British MediaBritish Media
British Media
 
Bbc1 and mbb
Bbc1 and mbbBbc1 and mbb
Bbc1 and mbb
 
BBC Four Media Report
BBC Four Media ReportBBC Four Media Report
BBC Four Media Report
 
Documentary Insitution Research
Documentary Insitution ResearchDocumentary Insitution Research
Documentary Insitution Research
 
BBC Research.pptx
BBC Research.pptxBBC Research.pptx
BBC Research.pptx
 
Research into different channels and target audience
Research into different channels and target audienceResearch into different channels and target audience
Research into different channels and target audience
 

Recently uploaded

ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
agatadrynko
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
fisherameliaisabella
 
Recruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media MasterclassRecruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media Masterclass
LuanWise
 
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-indiafalcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
Falcon Invoice Discounting
 
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.docBài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc
daothibichhang1
 
-- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month ---- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month --
NZSG
 
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n PrintAffordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Navpack & Print
 
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
tanyjahb
 
Premium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern BusinessesPremium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern Businesses
SynapseIndia
 
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
BBPMedia1
 
20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf
tjcomstrang
 
The key differences between the MDR and IVDR in the EU
The key differences between the MDR and IVDR in the EUThe key differences between the MDR and IVDR in the EU
The key differences between the MDR and IVDR in the EU
Allensmith572606
 
Business Valuation Principles for Entrepreneurs
Business Valuation Principles for EntrepreneursBusiness Valuation Principles for Entrepreneurs
Business Valuation Principles for Entrepreneurs
Ben Wann
 
Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...
Lviv Startup Club
 
Authentically Social Presented by Corey Perlman
Authentically Social Presented by Corey PerlmanAuthentically Social Presented by Corey Perlman
Authentically Social Presented by Corey Perlman
Corey Perlman, Social Media Speaker and Consultant
 
Enterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdfEnterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdf
KaiNexus
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
agatadrynko
 
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdfMeas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
dylandmeas
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Lviv Startup Club
 
The-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic managementThe-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic management
Bojamma2
 

Recently uploaded (20)

ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
 
Recruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media MasterclassRecruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media Masterclass
 
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-indiafalcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
 
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.docBài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc
Bài tập - Tiếng anh 11 Global Success UNIT 1 - Bản HS.doc
 
-- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month ---- June 2024 is National Volunteer Month --
-- June 2024 is National Volunteer Month --
 
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n PrintAffordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n Print
 
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
 
Premium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern BusinessesPremium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern Businesses
 
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
 
20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf
 
The key differences between the MDR and IVDR in the EU
The key differences between the MDR and IVDR in the EUThe key differences between the MDR and IVDR in the EU
The key differences between the MDR and IVDR in the EU
 
Business Valuation Principles for Entrepreneurs
Business Valuation Principles for EntrepreneursBusiness Valuation Principles for Entrepreneurs
Business Valuation Principles for Entrepreneurs
 
Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...
 
Authentically Social Presented by Corey Perlman
Authentically Social Presented by Corey PerlmanAuthentically Social Presented by Corey Perlman
Authentically Social Presented by Corey Perlman
 
Enterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdfEnterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdf
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
 
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdfMeas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
 
The-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic managementThe-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic management
 

Bbc 2

  • 2. Background of BBC TWO • BBC TWO covers a wide range of subject matter, but tending towards more 'highbrow' programmes than the more mainstream and popular BBC One. Like the BBC's other domestic TV and radio channels, it is funded by the television license, and is therefore commercial-free. • BBC Two's remit historically was one screening programmes targeting art, drama and some comedy, and appealing to audiences not already served by BBC1 or ITV. • It gives viewers a different viewing so that they can watch something different to other mainstream programmes e.g. Soap operas and popular drama series appear on BBC1 or ITV. BBC TWO provides a different viewing and a larger range of variety. • Another founding part of BBC Two was to provide educational and community programming on the BBC, as part of its public service remit. • Launched on the 20 April 1964 based in London
  • 3. Ethos and Purpose • Popular Factual, Specialist Factual and Documentaries • The ability to launch ambitious factual programmes – the lifeblood of the channel's identity – at the core of the peak-time schedule is the most important task. • BBC TWO is the natural home for lively presenters with something to say and a passion to communicate what they know. • What makes BBC TWO truly unique is not just the quality of its creative ambition but also providing the wide and eclectic mix of what viewers find interesting. • BBC TWO is a broad-based mainstream channel that naturally skews to an older audience. However our key focus is to appeal to a heartland of viewers aged 35-54 and to reach out to a more culturally diverse audience.
  • 4. Our Documentary • We feel that our documentary fits into this category of television shows. It gives our presenter the chance to communicate with the audience about something that really interests him in his local area. We feel that our documentary is individual and gives us a chance to be creative with what we want to film.
  • 5. BBC Christmas advert 2008 Top Gear Advert - July 2008 BBC2 Advert - 2001-07