The document provides a comprehensive guide for self-publishing authors, outlining crucial steps including editing, designing, formatting, and distribution options. It emphasizes the importance of preparing front and back matter, securing permissions, and choosing the right platforms for print and eBooks. Additionally, it offers insights into working with subsidy publishers and evaluating their services.

2. 2016: 780,000+ new self-published books

6. 1. Write a great book

7. Don’t publish alone.

8. 2. Developmental Editing

9. 3. Copy Editing
(Clarity, Accuracy, Readability, Brevity)

10. https://edsguild.org/

11. 4. Front and Back Matter
 Title page and copyright page
 Dedication, Epigraph
 Table of Contents
 Foreword/Introduction/Preface/Prologue
 Acknowledgments
 About the Author
 Promotional Page

13.  Copyright: http://www.copyright.gov/
 ISBN: http://www.isbn.org/
 LCCN: www.LOC.gov

14. 4. Front and Back Matter
 Title page and copyright page
 Dedication, Epigraph
 Table of Contents
 Foreword/Introduction/Preface/Prologue
 Acknowledgments
 About the Author
 Promotional Page

15. 5. Finalize illustrations, charts, etc.

16. 6. Confirm permissions & citations
More: www.janefriedman.com/permissions-and-fair-use/

17. 6. Start collecting endorsements

18. 8. Proofread

19. 1. Choose your format

20. 2. Choose Your Printer
POD (PRINT ON DEMAND)
IngramSpark, CreateSpace, Lulu, Blurb

21. 2. Choose Your Printer
Plan for Distribution/Fulfillment

22. 2. Choose Your Printer
OFFSET PRINTING
Distribution:
https://www.ibpa-online.org/resources/distributor-wholesalers/

23. 3. Choose your ebook plan
Kindle, Nook, iTunes, Kobo

24. Ebook Options:
1. Kindle Direct (exclusive to Kindle readers)
2. Direct distribution to all four e-readers
3. Distributor/aggregator: i.e. Smashwords,
Ingram Spark, Book Baby

25. 4. Back Cover Text

26.  100-200 words
 Nonfiction: What’s the Problem? What’s your
solution? Why should I trust you?
 Fiction: Introduce the primary character and
the inciting incident. What sets the story in
motion, and what’s at stake?

29. 1. Book Cover Design
 Hire a Professional (ask me for referrals)
 Crowdsource it: http://99designs.com/
 DIY Lite:
◦ http://www.coverdesignstudio.com/
◦ https://www.canva.com/
◦ CreateSpace Cover Generator (free)
 DIY Serious
◦ Adobe InDesign

33. 2. Interior Print Design
 Are pages numbered, with odd on the right
(and no numbers on blank pages, front
matter, or chapter headings)?
 Are there blank pages on verso (left) before
chapter or section starts?
 Are margins justified?
 Are words hyphenated to smooth line widths?
 Are margins wide enough for a finger (with
extra space for the gutter)?

34.  Are there headers on text pages, but not
chapter breaks or blank pages?
 Are there widows or orphans breaking across
pages?
 Did all of your formatting (smart quotes,
italics, footnotes) transfer?

35. 2. Interior Print Design
 Hire a Professional
 DIY Lite
◦ www.bookdesigntemplates.com/
◦ www.coverdesignstudio.com/
 DIY Serious
◦ Adobe InDesign
◦ LaTeX

39. 3. Ebook Formatting
 Hire a Professional
◦ https://www.smashwords.com/list
◦ http://edsguild.org/
 DIY Lite: follow the guidelines
◦ https://www.smashwords.com/books/view/52
◦ https://kdp.amazon.com/help
 DIY Serious:
◦ https://code.google.com/p/sigil/
◦ http://calibre-ebook.com/

40.  Create accounts, add tax information
 Set price
 Upload files
 Celebrate!

41. Subsidy, Copublishing, Partner, Hybrid, or New
Model Publishing
or
Contracting with a third party to act as your
publisher, at your expense.

42. Subsidy Publishing Businesses

44.  Are they selective?

45.  Are they selective?
 Are they publishing books that you would
read, or want to be associated with?

46.  Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs for authors competitive?

47.  Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs for authors competitive?
 Are their book prices competitive?

48.  Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs for authors competitive?
 Are their book prices competitive?
 Do you trust their staff and leadership?

49.  Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs for authors competitive?
 Are their book prices competitive?
 Do you trust their staff and leadership?
 Are they trying to upsell or pressure you?

50.  Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs for authors competitive?
 Are their book prices competitive?
 Do you trust their staff and leadership?
 Are they trying to upsell or pressure you?
 Is there a clear way to terminate the
agreement if things don’t work?

51.  Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs for authors competitive?
 Are their book prices competitive?
 Do you trust their staff and leadership?
 Are they trying to upsell or pressure you?
 Is there a clear way to terminate the
agreement if things don’t work?
 Do they provide the services YOU need?

52.  Writer Beware:
http://www.sfwa.org/other-resources/for-
authors/writer-beware/
 Preditors & Editors:
http://pred-ed.com/

53. …the real fun begins!
MARKETING
December 9 at BARN!!

54. Please sign up for my mailing list!
http://bethjusino.com
(Click Resources for slideshow and links to many of the
services mentioned)
bethjusino@gmail.com
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