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Modern India's answer to safe, economical commercial transport
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Modern India's answer to safe, economical commercial transport
1.
2.
Modern India's answer
to safe, convenient and economical commercial transport on the road
3.
Tarakki karo, ab
bachat ke sath
4.
Company Analysis Analyze
Environment Analyze Customer Market Segmentation Choosing Target Market Product Positioning
5.
Product People
Price Place Physical Evidence Process Promotion
6.
Company Analysis
7.
Analyze Environment
SWOT
8.
egmentation Customer Functional Potential
9.
Performance
Sensitive Balanced Perspective ROI- Based Decision Acquisition Price Constraints Bottom of the Pyramid
10.
argeting Auto Rickshaw Owners New
Buyers
11.
ositioning Replacing three wheelers
with a safe, convenient and economical commercial transport option
12.
roduct Fuel Efficiency Lower Emissions Attractive
Design Upgraded Features Safety After Sales Service
13.
rice 1.8 L Value based
Pricing Quicker Pay back Model
14.
lace 1 State Launch The
Lankan Connect 1S Model
15.
romotion IMC
Solapur Rickshaw Race Exchange Policy Auto Stands Auto Stickers Financing In Film Marketing Rural Melas and Trade Fairs Radio Billboard
16.
17.
Tarakki karo, ab
bachat ke sath
18.
Thank You