1) The Game is a rapper from Los Angeles who was signed to Interscope Records through Dr. Dre's Aftermath Entertainment label. 2) He rose to fame in 2005 with his debut album "The Documentary" and 2006's "Doctor's Advocate", both of which were commercially successful. 3) As part of his marketing strategy, The Game focuses on promoting his brand through clothing lines and appealing to his target audience of 18-30 year old males interested in West Coast hip hop.

1. My artist is the Game he was signed to interscope which is owned by universal music group he’s
real name is Jayceon Terrell Taylor he's stage name is from his grandma which said “he was game
for anything” he got into rap or wet coast hip-hop after recovering after a shoot up in 2001 and
told his brother to go and buy as much classic hip hop albums as he can and he studied various
types influential rap albums them over the course of five months he developed himself into
rapper with the help of his older brother Big Fase. He released his first mix tape “you know what
it is volume 1” as a result got a record deal with Get Low Recordz owned by JT and The Bigga
Figga. Dr Dre then listened to his mix tape, which was produced by his brother Dr Dre then
signed him to aftermath entertainment label in 2003.
His latest album with interscope records was Jesus piece witch was released on December 11th,
2012 there was hassle with the albums front cover because it gang is affiliated aka bandana over
mouth And marijuana leaves beside the Jesus figure this caused hassle to between his religious
fans. The games was previously signed to interscope and Jesus piece was his last album with
interscope which is a subsidiary of universal music group he rose to fame in 2005 with the
success of his debut album “the documentary” and in 2006 the “doctors advocate” which was
certified by the Recording Industry Association of America” the documentary went double
platinum in march 2005 it also sold five million worldwide he is also been a driving force to bring
back west-coast hip hop back into the mainstream and competing with his east coast companions
the game left guerrilla unit because of his disputes with 50-cent or Curtis James Jackson the third
that then led him to leave aftermath entertainment he then signed with Geffen Records which is
another subsidiary under Universal Music Groups, in 2006 he finally cut his obligations with Gunit. He then realised his second album doctors advocate on November/14/2006 it then became
his second straight album to debut No.1 on US Billboard 200 chart he was nominated for two
nomination which was “best rap song” and a Grammy award for “best rap performance by a duo
or group”
The games target audience is 18-30 this majorly because of his old school rap style or west coast
hip hop, he's target audience mostly enjoys rap mostly and listens to it as a mane source of music
choice they will also be mostly male this is because of the references to women in the games
songs they will mostly be situated in America but his music is noticed by other country such as
the UK there interests could but to become a rapper so they study the games song to have
inspiration and something to work towards and to aspire to he is a good rapper and a made he is
said to claim the saying started from the bottom and now he's here
There are three strings of marketing advertising, publicity, and promotion. Advertising is to show
people that that person or object has released something or has a new trait. Publicity is like
advertising but its not to raise awareness it is more to get publics interest into that person or
object. Promotion is to promote a specific thing like a artists or a bands clothing to get the
attention. These three string of marketing appeal to there target audience because it is used on
everything that has a major label like the G-unit trainers if it didn’t have Guerrilla units logo the
trainers there target
In conclusion I think marketing is important to the music industry because with out it artist
wouldn’t get known and from that they wouldn’t make albums or single also marketing is the
heart of all industries the marketing ha three string I personally believe that publicity is the most
important out of the three because publicity focuses only on getting on the publics attention in
the result the get feed back on what they like and how it can be used in a different way also
marketing is to get their target audiences attention as I said before their target audience 18-30 so
to get there attention they need to feel close to the band or artist by wearing there clothing brand
or they wear it because it’s the latest fashion and they want to keep up with the crowd which is
promotion this I think is next to publicity because promotion equals publicity so the main goal
for all marketing is to get that artist or band publicity which then brings them money which is the
real goal for marketing