The document summarizes audience feedback from test screenings of a documentary, its radio trailer, and print advertisement. The feedback was overwhelmingly positive and showed that all three promotional products were engaging, professionally made, and effectively worked together to promote the documentary. Areas that could be improved included further developing the entertainment value and giving more context about the documentary in the print ad. Overall, the audience response validated that the documentary and its ancillary products followed standard codes and conventions of the media.

1. Audience FeedbackAudience Feedback
By Amy PattonBy Amy Patton

2. After watching the first five minutes of our
documentary would you be interested in
watching the rest and why?
0
1
2
3
4
5
6
7
8
YES
NO
After looking at the results
its clear to see that people
would be interested in
watching the rest of our
documentary. The reasons
being :
• It was interesting.
• It seems like something I
would enjoy
watching.
• It was really informative.
•
This shows that we chose
the right target audience of
16-34 year olds as they all
enjoyed watching it.

3. Do you think our documentary has similarities to
professional documentaries and why?
YES
NO
0
1
2
3
4
5
6
7 Number of People
Number of
People
All the people that said the
documentary look similar to
professional documentaries
because of various reasons:
• Cutaways were relevant
• Sounded professional
• Voiceover is clear
•
This shows that we have
filmed and edited our
footage to a high standard.

4. Do you think the voice over represents the
documentary?
YES
NO
0 1 2 3 4 5 6 7
Number of people
Number of people
The results showed that most
people though the voice over
represents the documentary
well. Therefore we have
succeeded in applying this
code and convention to our
own work. The female voice
anchored the topic well.

5. What do you think are the strengths and weaknesses of
the documentary?
Number of People
Profesional
Clear voice over
Mise en scene
Relevant Cutaways
Good Title sequence
Good Links
From this feedback it
clearly showed people
enjoyed the
documentary as there
was no negative
feedback.
The strengths pointed
out by the viewers were
similar to typical codes
and conventions of
professional
documentaries therefore
our product is of a high
standard and follows
codes and conventions.

6. On a scale of 1-5 ( 1 being the least and 5 being
the most) please rate the documentary on the
following aspects:
Entertaining
Editing
0
1
2
3
4
5
Number of People
Number of People
The audience scored us 4
on entertainment or
professionalism on the
documentary, this may
be due to personal
preference or it could
show us were we could
of improved to gain a
wider audience.
However, on other
aspects the audience
rated the documentary a
5 which showed we
succeeded in following
some codes and
conventions of a
professional magazine.

7. Would the radio trailer make you want to
watch the documentary?
Yes
No
0
1
2
3
4
5
6
7
Number of People
Number of People
The Audience after
listening to the radio
advert wanted to watch
the full documentary.
From this I have learnt
that the radio trailer has
fulfilled its purpose and
helped me gain a wider
audience.

8. What do you think is the strengths and
weaknesses of the Print Advert?
Strengths and Weaknesses
Relevamce Good Concept
Hash Tag Colour Scheme
Image Editing Represents BBC3
Positioning of
Model
Title Positioning
From this question we
learnt what went well with
the print advert and what
could be done better.
The audience particularly
liked the Colour scheme
which showed we
represented the topic well
with the colour scheme but
also made it eye catching.
We also learnt that aspects
of the print advert could be
worked on such as the
editing of the image and
represented the BBC3 more
clearly.

9. Would the print advert make you want to
watch the documentary?
YES NO
0
1
2
3
4
5
6
7
Number of People
Number of People
The majority of people said
they would watch the
documentary after seeing
the print advert this is
encouraging as a print
advert as an ancillary text
should promote the main
product and this proves we
have reached out to our
target audience

10. Do you think the image on the print advert
works well?
Yes
No
0%
20%
40%
60%
80%
100%
Number of people
Number of people
All the people who we asked
to watch the documentary
said the main image did
work well on the print
advert. From this we can
learn that we chose a good
eye catching main image
that fits with BBC3’s
ideologies, our documentary
and the target audience. It
worked well as the audience
were drawn to the main
image.

11. Did the slogan work well with the
theme of the documentary?
Yes
No
0% 20% 40% 60% 80% 100%
Number of people
Number of people
All the people said that
the slogan did work well
with the theme of the
documentary. From this
we learnt that a catchy
slogan that’s related to
the topic really does grab
the attention of the
audience and encourage
the best possible viewing
figures.

12. On a scale of 1-5(1 being the least and 5
being the most) please rate on the
following aspects of our Print Advert:
Number of People
Eye-catching
Profesionalism
Continuity
Editing
We scored 5 on every
aspect of the documentary.
From this I have learnt by
following codes and
conventions carefully It is
noticed by the audience
therefore its important as
we want to widest audience
possible. We have reached
the requirements of a print
advert.

13. Do you think all 3 products work well
together?
Yes
no
0
1
2
3
4
5
6
7 Number of people
Number of people
Everyone found that all 3
products worked well
together and this shows
we have been consistent
in maintaining continuity.
Reasons for their answers
included:
• Linked all together
• Colour Scheme is
evident.
• Relevant
•