1. Advanced Technology
Jan, 2007
“Change the World”
3rd floor, SeogAm Bld. 1082-12, PoongDuckChun-Dong, SuJi-Gu, YongIn-Shi, KyungGi-Do 449-172, Korea
(Tel)+82-31-266-3082, (Fax)+82-31-266-3083
www.atlab.co.kr

2. Company Mission
To be the leading global company in the area of
mixed signal components and system solutions
through
harmonizing its engineering expertise with
market knowledge
and
achieving the most stringent customer’s
requirements and satisfactions
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3. ATLab at a Glance
Product : Human Input Device IC
Founded : July, 2000
Number of Employees : 43
Capital : Korean Won 2.12 B
Sales Revenue in 2006 : US$ 13.5M
Location
Head Quarter : 3rd Fl., SeogAm Bld. 1082-12, PoongDuckChun-Dong
SuJi-Gu, YongIn-Shi, KyungGi-Do, Korea
R&D Center : 5th Fl., GaRam Bld. 1080-14, PoongDuckChun-Dong
SuJi-Gu, YongIn-Shi, KyungGi-Do, Korea
China Office : Rm 518-519, Block A, Hailrun Complex 6021
ShenNan Blvd, ShenZhen, China

4. @Lab Overview

5. Management Philosophy
Deliver the best products and services for
Partners and Customers
Maximize company value for
Stockholders
Provide the best working environment for
Employees
Open transparent business decision to
Stakeholders
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6. Milestones & Awards
2005. 06. First shipment of Digital Contact Controller
01. Opened a branch office in Shenzhen, China
2004 12. Received New Technology Development Award from Ministry of
Commerce Industry and Energy
04. Selected as a best company for technology by government
2003 02. Presented 1st LCoS paper in ISSCC
2002 04. First shipment of optical mouse sensor chip
2001 03. Registered as Corporation R&D Center
2000 08. Registered as a Venture Company
07. Founded
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7. Pioneering Records
2006. Introduced Gigabit Multimedia Data eXpress GMDX©©
2006. Introduced Gigabit Multimedia Data eXpress GMDX
2005. Invented fully digital touch sensor DigiSensor©©(World 1stst))
2005. Invented fully digital touch sensor DigiSensor (World 1
2004. Invented Eye-Safe optical navigation technology
2004. Invented Eye-Safe optical navigation technology
2003. Single panel LCoS Backplane (World 1stst)
2003. Single panel LCoS Backplane (World 1 )
2002. Introduced SoC for Optical Mice (World 1stst)
2002. Introduced SoC for Optical Mice (World 1 )
July, 2000. Founded and Visioning for Professional Group in Mixed-Signal SoC
July, 2000. Founded and Visioning for Professional Group in Mixed-Signal SoC
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8. Organization
President & CEO
President & CEO
Bang Won Lee
Bang Won Lee
IT Manager
IT Manager
Staff Function
Staff Function Sang Pil Yoon
Sang Pil Yoon
Finance
Finance
A-Hoon Kim
A-Hoon Kim
Operations
Operations
Hye Kyung Oh
Hye Kyung Oh
Quality Control
Global Business Center
R&D Center Quality Control
Global Business Center
R&D Center
Kyung Seok Oh
Kyung Seok Oh Jang Sik Cheon
Young Ho Shin Jang Sik Cheon
Young Ho Shin
Design Marketing & Sales QC
Marketing & Sales
Design QC
Product Engineering Production QA
Product Engineering Production QA
Application China Branch office Customer Center
China Branch office
Application Customer Center
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9. Revenue Projection
(M US$)
40
30
20
10
0
-10
2003 2004 2005 2006(e) 2007(e) 2008(e)
Revenue Profit
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10. @Lab Strengths

11. Existing Strengths
Covers from idea to production
• Balanced experienced man-power from product planning to
production engineering
• Proven experience in media LSI products for optical media, display
and wireless analog
• Proven record of 6 month design-to-sample delivery including optical
mouse sensor (sensor+DSP), LCOS backplane (1 inch x 1 inch)
Hands-on business experience helps
• First time success
• Quick production ramp-up w/ yield and quality
Balanced analog and digital product experience
• Mixed-signal design in CMOS technology
• High performance analog and digital circuit design
• High voltage capability in low power CMOS
• System on chip(SoC) integration ACP-11

12. What Can ATLab Provide?
Highly Competitive Valuable Marketing
Technical Initiative Quick Turn-around Highly Competitive Valuable Marketing
Technical Initiative Quick Turn-around
Product Advice
in Mixed Signal SoC for sample Delivery Product Advice
in Mixed Signal SoC for sample Delivery
Core-Competence
Thriving Biz Models
Strategic Approach
Abundant Experience Production Eng. Experience
System Understanding > 45 man-year
High Speed SERDES Chip Design Experience
Marketing & Sales Experience
LCOS Back Plane > 200 man-year
> 45 man-year
Display(CRT,LCD)/TV
LSI Architecture
Algorithm
Audio/Video(CDP / Camcorder/VCR)
• Digital
MPEG A/V
Optical Storage(CD/DVD-ROM) Conditioning, Codec, Multi-processor
CDMA
Tele-Communication • Analog
Audio/Video Signal Conditioning
Wireless gmC filter, PLL, Data Converter
Optical Storage Servo
FAE Experience Amplifier ,RF , Noise Control,etc.
High Speed Data Transfer Protocol
> 45 man-year
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13. Intellectual Properties
Macro IPs • Serial ATA PHY/Link (UMC Bronze)
• High-Speed PLLs & CDR
• High Speed Serial Data Link
• A/D Converters
• Analog F/E + B/E for Digital Audio
• Digital Touch Sensor
Patents
se
l Mou
ptica ing nsor
O h Se
end Touc
•15 p istered mart
Lcos ing
S g
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endin
•32 re io
/Aud
•15 p stered nd
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i
•3 reg i
•2 reg
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14. Shared Partners
ELECTRONICS
@Lab
ELECTRO-MECHANICS
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15. @Lab Businesses

16. Approach to ASSP
Consumer
Specific Product
Human
Input
Device
Communication
Specific Product
SoC
Mixed Device
Signal
Device
Computer
Specific Product
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17. Areas of ASSP Products
Human interface input/output
Mixed-signal products
System solution-based approach
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18. Positioning in HID Product
Innovative Leadership
Sensor only
Optical Sensor + PS2
Mouse Sensor + USB
Sensor + OTP PS2/USB
Sensors Wireless Sensor
Input
Mobile Input Sensor
Micro Device Smart Scroll Input Sensor
Mobile Sensor
Micro Switch
Touch
Navigation
Pen Input Sensor
Invisible Switch
Sensors
Micro Pattern Sensor
Sensors Flexible Switch
Flexible Keyboard
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19. Areas of IP Products
High-speed physical layers
High-speed data converters
Special mixed-signal blocks
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20. Shared R&D
System Prototyping
System Prototyping
joint develop
Added Value
LSI Spec Defining
LSI Spec Defining
spec sign-off
LSI Architecting (Partitioning)
LSI Architecting (Partitioning)
RTL/Topology-level Design
RTL/Topology-level Design
Biz Opportunity
RTL sign-off
Gate/Circuit-level Design
Gate/Circuit-level Design
netlist sign-off
Placement & Routing
Placement & Routing
Conventional Advanced Shared R&D
Design House Design House Biz Model
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21. Models for R&D Service Business
Proven Track Records
Project System LSI Spec Front-end Back-end Sample Production
Production
Proposal Design Making Design Design Making Preparation
Digital Multimeter
Quad Tape EQ
LCOS Backplane
Optical Mouse Sensor
Inkjet Head
Full Responsibility
TCXO Consulting Only
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22. @Lab
Existing Products

23. Human Input Device Family
Optical Mouse Sensors Micro Navigation Sensors Smart Touch Sensors
Optical Mouse Sensors Micro Navigation Sensors Smart Touch Sensors
● Sensor Only
● Navigation Sensor
● Mobile Sensor
● Sensor + PS2
● Scroll sensor
● Recognition Sensor
● Sensor + USB
● Select sensor
● Wireless Sensor
● Select + Scroll sensor
● Customized Sensor
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24. Optical Mouse Sensors
@Lab focus on Unique and Customer-Oriented solutions with
• Various USB solutions with top-class USB makers (Cypress, Mosart)
• Higher integration for easy production and compact PCB size
• Patented eye protection optical sensor for vision-safe optical mouse
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25. Optical Mouse Sensor
Technology Development
27MHz RF Sensor (60 Series)
27MHz RF Sensor (60 Series)
Product Family
USB Sensor (90 Series)
USB Sensor (90 Series)
PS2 Sensor (88 Series)
PS2 Sensor (88 Series)
Sensor (80 Series)
Sensor (11 Series) Sensor (80 Series)
Sensor (11 Series)
2002 2003 2004 2005 2006 2007
A version B version C version D version F version G version
A version B version C version D version F version G version
Navigation Engine
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26. Selection Guide
for Optical Mouse Sensors
Button
P/R(1)
Product Resolution PKG Interface Option
Implementation
E/P(2) , L/P(3)
ATA2080 400cpi 5,100/10,200 12ADIP - Need MCU
ATA2180 800cpi 5,100/10,200 12ADIP - Need MCU E/P, L/P
ATA2088 400cpi 5,100/10,200 12ADIP PS2 3-button E/P
ATA2188 800cpi 5,100/10,200 12ADIP PS2 3-button E/P
ATA2388 800cpi 5,100/10,200 12ADIP PS2 3-button Low EMI
ATA1198 400/800cpi 5,100/10,200 24ADIP PS2/USB 3/5-button -
ATA1060XC 400cpi 5,100 24SDIP RF 3-button E/P, L/P
ATA1160XC 800cpi 5,100 24SDIP RF 3-button E/P, L/P
(1) P/R : Maximum Pixel Moving Rate (pixels/sec)
(2) E/P: Eye Protection
(3) L/P: Low Power (Vcc= 3V)
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27. Micro Navigation Sensors
TouchPoint II: Direct fingerprint sensing Card Mouse
TouchPoint III: Additional pattern layer
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28. Smart Touch Sensor ICs
DCC
DCC
(Digital Contact Controller)
(Digital Contact Controller)
Select sensor Scroll sensor Navigation Sensor
Select sensor Scroll sensor Navigation Sensor
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29. DigiSensor Technology Development
Sensing No. of Sampling AIC
Interface Output
Scheme Channel Architecture Range
Single Ch
Technology Strength
I2C 6-ch Multiplexed
Pulse Pass 14-bit
Ingredients
SIF 12-ch Parallel Touch 7-bit
Delay
ATA2501 ATA250X
Sensor
Custom
Only
2006 2007
MCU + MCU +
MCU + MCU +
MCU
ATA2501 ATA250X
ATA2501 ATA250X
Embedded
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30. GMDX ( Gigabit Multimedia Data eXpress)
Downstream
Video Video
Audio Audio
HS Data HS Data
Transmitter Receiver
LS Data LS Data
ATA4315 ATA4316
Upstream
HS Data HS Data
LS Data
LS Data
Multiplex of digital video, audio, and bi-directional sideband data
Simple differential signal driver with only 2 lines per port
• Embedded CDR block eliminate additional extra clock line
Applications
• High definition TV/ Home theater
• Car navigation and Telematics system
• Home server, Home network, Media Center
• Mega-Pixel CCTV network
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31. GMDX Application Example: Quiet PC
Multi Channel
Digital Speaker
Optical Fiber
PC / Home Jumper
Server ( > 100M )
GMDX
Box
Add-on Card
DVI
Monitor
S/PDIF Digital Audio Cable
DVI Cable
USB Cable
USB MOUSE
For optical fiber cable information, visit http://www.hellocable.co.kr/
USB Keyboard
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32. ATLab Locations
ATLab Headquarter/R&D Center
(KyungGi-Do, Korea)
ATLab Shenzhen Branch Office
•Santa Clara, California
(Shenzhen, China)
•Wholly owned by ATLab
•FAE
•Legally representing ATLab
•Sale Support
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33. Thanks
@ Lab
Advanced Technology
“Change the World”