The document discusses the key characteristics of qualitative research, noting that it takes a holistic approach by explaining issues in consideration of all contributing factors rather than single facts. It emphasizes process over outcomes, with the researcher collecting subjective data through field work such as personal interviews to explore topics at a macro level based on their experience and intuition, rather than testing hypotheses or relying heavily on mathematical tools.

1. GROUP ‘D’ (ROLL 25 - 32)

2. - Explains issues considering all the causes of occurance
- It does not explains the single facts
RESEARCH KEEPS HOLISTIC APPROACH

3. RESEARCH INCORPORATES EMERGENT DESIGN
• Qualitative research can apply new research design while
collecting design
• Researcher can change design where necessary

4. • It explains the subject matter & process of
participation
• It is subjective in nature
• Explains the events in macro level

5. CONCERNED WITH PROCESS RATHER THAN
OUTCOMES
• Emphasizes more to process that are used in the research
• It considers more process than the result of the research

6. RESEARCH INVOLVES FIELD WORK
• Researcher collects data himself contacting to the
respondents personally.
• Fieldwork increases accuracy.

7. PROCESS OF RESEARCH IS INDUCTIVE
• Qualitative research doesnot formulate or test any
hypothesis.
• This work is totally based on researchers estimation &
experience
• Explains to the events so as to make them understandable

8. RESEARCH IS SUBJECTIVE
• Qualitative researcher measures issue on the basis of
researcher’s intuition
• Mathematical & Statistical tools are not widely used in the
qualitative research.