This document is an assignment submitted by Shehzad Ahmed (ID: 3086-2022) to Dr. Muhammad Aleem in the Department of Management Sciences at CECOS University. It contains templates for 10 recently used products describing the core, basic, expected, augmented, and potential levels for each product. The products included are a laptop, smart watch, Honda car, speakers, fan, dustbin, shirt, tennis racket, fan, and comb.

1. Assignment No: 3
Topic: As part of your assignment, you are required to
draft or compile a template for each of the 10 products
you have used recently. The template should describe the
five phases of each product studied in Week 13
Submitted by: Shehzad Ahmed
ID: 3086-2022
Submitted to:Dr Muhammad Aleem
DEPARTMENT OF MANAGEMENT SCIENCES
CECOS UNIVERSITY

2. 1
1-LAPTOP
Core product
Laptop for office work.
Basic product
HP laptop.
Expected product
It has a very good performance in all aspects and it has a good battery
timing.
Augmented Product
Touch screen for the easy use of it.It has customization abililty for the
storage.
Potential product
It may become water resistance in the future .It may introduce wireless
charging feature.
2-Smart watch
Core product
Watches for time telling and much more.
Basic product
Apple smart watch.
Expected product
It show us time and date.As it is a smart watch it shows us each and
every thing present in our mobile.

3. 2
Augmented product
It gives us two extra wrist strips.It is also water resistant.
Potential product
May be it changes its design and make it more stylish.
3-Honda car
Core product
Car for moving one place to another place.
Basic Product
HONDA CIVIC.
Expected Product
It is one of the top car from Honda. It gives us about 12/13 kilometer of
average.
Augmented product
It gives push start engine feature.It has a good size of sunroof.
Potential product
It my become hybrid or electric car in the future.
4-Audionic speakers
Core product
Speaker to increase sound frequency.

4. 3
Basic product
Audionic speakers
Expected product
It gives us better quality of sound.
Potential product
It may be in small SIZE but have louder sound.
5-Pak fan
Core product
Wall fan for col wind.
Basic product
PAK fan
Expected product
It has a good swing speed.
Augmented product
We can control its speed by the switch button.
Potential product
It may introduce a remote control feature.
6-DUSTBIN
Core product
Provide easy and keep things clean

5. 4
Basic product
At the basic product level, features and attributes are added to the
primary benefit.
Expected product
Customers expect dustbins to include additional features . A dustbin, for
instance, may have a sensor-based mechanism
Augmented product
At the augmented product level, unique features that meet or exceed
customer expectations and add value are offered.
Potential product
The product's future possibilities or developments are represented at the
potential product level.
7-SHIRT
Core product
The core benefit of a shirt is to provide clothing that covers and protects
the upper body.
Basic product
POLO
Expected product
The Fabric of this shirt is soft
Augmented product
Offering unique features that exceed customer expectations and add
value is the augmented product level.
Potential product
It may consist to improve the design in the future

6. 5
8-Racket
Core product
A tennis racket's primary function is to serve as a tool for hitting the
tennis ball.
Basic product
A tennis racket has fundamental components like a handle, a frame, and
a stringed surface at the basic product level.
Expected product
The expected product level includes additional features that players
commonly expect from a tennis racket.
Augmented product
Offering unique features that go above and beyond player expectations
Potential product
The potential product level is a representation of future possibilities and
could include good features in the rocket rope.
9-FAN
Core product
The core benefit of a fan is to provide air circulation and create a cooling
effect.
Basic product

7. 6
A fan is a basic product that has fundamental components like a motor,
blades
Expected product
The expected product level encompasses additional features that users
commonly expect from a fan
Augmented product
The augmented product level involves offering unique features.
Potential product
The potential product level represents future possibilities .
10-COMB
Core product
A comb's primary benefit is that it provides a tool for styling and
grooming hair.
Basic product
A comb is a basic product at the basic level that has a handle and a row
of teeth or bristles.
Expected product
The expected product level encompasses additional features that users
commonly expect from a comb.

8. 7
Augmented product
The augmented product level involves offering unique features.
Potential product
The potential product level represents future possibilities and
innovations .