The document provides templates for 10 products describing their core, basic, expected, augmented, and potential features. The products analyzed are Pepsi, Adidas shoes, ice cream, clothes, bike, hair dryer, juice, laptop, mobile, and wallets. For each product, the core product is defined followed by descriptions of basic features, expected features by customers, current augmented features, and potential future features.

1. ASSIGNMENT : NO.3
 Submitted by: Abdullah shams
 CU ID : 3042-2022
 Submitted to : Dr.Muhammad Aleem
 Subject: Marketing Management
 Department: Management Science

2. Q.Compile a template for each 10 products you have used
recently.The template should describe the five phases of each
product studied in week 13?
1.Products: Pepsi
1.Core product:
The product is pepsi which produce soft drinks.world
Widely.
2.Basic product:
Giving this drink Name pepsi Adding flavour.which Gives
Great taste .And giving the best packging.
3.Expected product:
Taking care of hygine. Good nutrition and quality.
3.Augmented product:
Easy to open adding new flavous like e.g sugar free etc
5.Potential product:
Many features will be added in future like sports drinks.more new
flavours , energy drinks etc.

3. 2.Product:Adidas.shoes
1.core product:
Providing safty and comfort to feet.
2.Basic product:
This product is made up of good sole,best
design,good material etc.
3.Expected product:
The features for this product is its durability,style,its comfort etc
4.Augmented product:
This products have different colours ,styles it also give free
shipping etc
5.Potential product:
It includes ne technologies,its
fitness postures offers etc. new kind of shoed more comfortable
and durt free shoes will come in future.

4. 3.Product: icecream
1.core product:
This product is frozen dessert .it is creamy
.full and full of refreshment.
2.Basic product:
This product have cream,milk sugar,different
flavours which make the taste mor refreshing.
3.Expected product:
It include flavour,texture,best packaging
taking care of hygine .
4.Augment product:
Ice cream includes different features like
topping,such as sprinkles,wipped cream on top and additionl
services as home delivery etc.
5.potential products :
Many new flavours will come .Which will
be more uniq and tasty.

5. 4.cloths
1.core product:
To wear and cover body .to warm make fell
comfort etc.
2.Expected product:
Giving good style ,quality durability
etc.stylish buttons,pockets ,zippers .
3.Basic product:
New style good material like fabrics buttons
threads which make the cloths good stylish and uniqe.
4.Augmented product:
It include services such as free
alteration,persnol styling etc.
5.Potential product:
All the new designs and style will come till
future.in new styling and best design in it.

6. 5.bike
1.core product:
This type of product is used for
transportation from one place to another.its two-wheeled
vechicle.
2.Basic product:
This product is is used to provide a reliable
and efficient and give comfort ride from one place to other.
3.Expexted product:
It has good suspension good design
comfortable seats .strong and good product
4.Augmented product :
It includes warranties,extended services
.if the bike is damage can recover under warranty.
5.Potential products:
Many feature will come in future like
electrice bike.or self driving bike or other safty feature will be
added to it.

7. 6.Hair Dryer.
1.core product:
It is an electric device use to dry wet hairs by
heating the hairs by blowing air.
2.Basic product:
This product is usually focus on providing a
reliable and efficient way to dry hairs. Save electricity easy to use ,
3.Expected prtoduct:
It has good features which is used in todays
generation. It is becoming available all over places .with style and
prices .
4.Augmentesd product:
Augmented product for hair dryers include
warranties,discount on buying there product.
5.Potential products:
Features will be added in future like energy saver .New designs.

8. 7.juice
1.core product:
It over come thirts and is very refreshing in taste .
2.Basic product:
It is free form chemicals . Its best flavours which
is available in all kind of fruits .
3.Expected products :
The expected product can be its .good nutrition
quality and tast .Vitamins and minrals etc
4.Augmented product:
Juice may include vitamins and minerals
organic ingredients different flavours etc.
5.Potential products:
The potential features that could be added to
products in future such as super fruits . new uniqe flavours .

9. 8.laptop
1.core product:
It is electronic portable device which is used for
various task.
2.Basic:
It has many features like storing data battery life
etc.
3.Expected products:
It has highest-resolution display,touch screen
new features more etc
4.AUGMENTED PRODUCTS:
It is easy to use save times for us can solve
anything I seconds in it.
5.Potential products:
There will be many featues that will be added in
future like screen folding or flexible laptops.

10. 9.Mobile.
1.core products:
This type of products is used for communication
with othes. Solving problems.using social sites.
2.Basic products:
Establishing brand name for mobile such as
iphone.with adding new features to it .
3.Expected products:
IT has features like good quality cameras
longest battery lifes bigger screen.
4.Augmented products:
Augmented products has many features
like wayer-prove material,finger print etc.
5.Potential protucts:
The features that will be added in it in
future will be foldable screen .longest battery life more bigger
screen.

11. 10.wallets
1.core products:
This basic product is small in size portable which is
easy to carry every where.Can put all the important items in it
such as cards cash etc.
2.Basic product:
Made up of good leather,in good packaging with
many big brand name such as Gucci etc.
3.Expected products:
It has features like durability,ability to hold card
cash etc,
4.Augmented products:
It has features like other pouches for small things
good material like leather in it.
5.Potential products:
Features that should be added in future is bio-
metric GPS tracking other security feature in it.