The document discusses the Accelerated Solutions Environment (ASE), an innovative method for solving complex problems faster and achieving sustainable implementation. The ASE approach brings together relevant stakeholders in a creative environment to simultaneously develop solutions through an iterative process. This ensures high-quality decisions based on broad acceptance. The ASE can significantly accelerate implementation by engaging participants in active solution design and reducing potential resistance. The document outlines the ASE process, environment, team, and indications of when it is useful to employ the ASE method. Clients comment that the ASE delivers fast, realistic solutions with broad alignment and commitment to implementation.

1. Transform to the power of digital
Accelerated Solutions Environment (ASE)
ASE Service Offering
Berlin 2015

2. Dilemma of complex problems
ASE solution approach
The ASE is an innovative method to solve complex problems faster and achieve
sustainable implementation
2
Solutions with an ASE
The ASE approach represents the synthesis of a creative
environment, extensive content preparation and an effective
working process for large groups of up to 50 participants1
 Equipped with the latest technologies, the exceptional
environment of the ASE centres promotes creativity and
constructive teamwork among all participants and can be flexibly
used to organise an effective collaboration. To break new ground
when finding solutions, we deliberately avoid the traditional
office and workshop atmosphere
 All information needed for solution finding as well as the
knowledge and experience of all relevant decision makers,
experts and multipliers come together in an ASE event. This
ensures high decision quality
 Within the scope of the ASE-method Scan-Focus-Act, solutions
are developed simultaneously and within several iterations. Our
technology partners can be included in this process, for example
to visualize or discuss special innovations. In addition to
mobilising all parties, the ASE process significantly increases
speed – both in the planning phase and during the
implementation
The complexity of the issues that must be resolved has strongly
increased and demands experts’ involvement in ever more
specialised disciplines
As a result, frequently the only choice is between…
 … making quick (top management) decisions
Risk: false compromises, accepting gaps, widespread lack of
commitment during the implementation
Result: Speed at the cost of the quality of the decisions
 … an intensive and sequential involvement of many participants
and long coordination cycles
Risk: Loss of momentum for the implementation
Result: High-quality decisions at the cost of speed
In both cases, participants as well as stakeholders may
disengage from the process
1 Even larger groups possible, e.g. 150 participants

3. ASE results
In ASE events all key stakeholders simultaneously develop a realistic solution that is based
on the broad acceptance and alignment of all participants
3
Acceleration
 Significantly shortened coordination cycles as all important
topics are consolidated at one point in time
 Noticeable acceleration of the implementation by months
compared to conventional decision processes as solutions
are actively co-designed: reduction of potential resistance
Quality
 Realistic solutions based on broad alignment ensure the
implementation later on
 Best possible decision quality through profound analysis and
involvement of all relevant deciders, experts, and
stakeholders
Alignment and commitment
 Acceptance of the jointly developed solution by all decision
makers and multipliers
 Broad enthusiasm, willingness to change and implement:
Alignment of all participants through highly productive
teamwork
Secure investments
 The real-time visualisation of prototypical solutions ensures
a common ground for discussion and facilitates the joint
definition of priorities between business and IT, thus
safeguarding investments.

4. ASE environment and -team
Ideally, ASE events are conducted in the ASE center in Berlin, but mobile ASE workshops
are feasible, too
4
ASE teamASE environment
 Open and flexible – Movable
walls and easy to handle
furnishing allow for multiple
variations of the interior set up
 Creative and inspiring –
Collaborative work in teams,
writable walls, graphical
visualization („Scribing“)
 Multimedia-based support, e.g.
for the documentation of results
and/ or the virtual integration of
participants in the process
ASE center Berlin/ ASE mobile
 ASE-Facilitator with a sufficient
experience in the moderation of
workshops with large groups
‒ Coordination with sponsors and
planning of the ASE event’s
content together with the
project team
‒ Moderation of the event
 Specially trained ASE-KreW
(Freelancer)
‒ Functional process support
‒ Real-time visualization
(Scribing)
‒ Multimedia-based
documentation of results
Catering
Access to facts
and figures
ASE-Team
Breakouts
Plenary

5. ASE – ‘Secret of success’
All relevant information is available at an ASE event to make sound decisions
5
Time
Level of
Insight
Preparation Scan Focus Act
Participants
Factbook
Knowledge
Objects
 Analysis, data
 Objectives, key questions
 Factbook preparation
 Executive decision makers, experts, multipliers
 Knowledge ‘in people’s brains’, experience
 All participants are present ‘full time’
 Will to decide/ implement
 Customized event-design
 Iterations and parallel work
 Alternation between plenary and breakout
 Changing team compositions
 Immediate availability of work results
Parti-
cipants‘
know-
ledge
ASE
process
Preparation,
Knowledge available
in written format
 Quality
 Acceleration
 Secure investments
 Alignment and
commitment

6. ASE process
All participants jointly go through the same proven process which consists of three phases:
Scan, Focus and Act
6
The overarching alignment on the solutions ensures the employees’
strong motivation during the implementation.
 Understand project context
 Learn from experts (trends,
best-practices, innovations etc.)
 Change perspectives and
discuss project inputs
 Common understanding of
issues
 Teambuilding
 Simulations/
scenarios: ‘what if’
 Develop and consolidate first
ideas
 Iterate and improve the
quality and robustness of the
solutions
 Test solution proposals/
visualize prototypes
 Evaluate and eliminate options
 Discuss priorities and proposed
decisions
 Make decisions
 Develop short-/ mid-/ long-term
activity plans
 Roadmap for the (digital)
transformation
 Joint commitment for
implementation
What do we need to KNOW? What CAN we do? What WILL we do?

7. Project indications for an ASE
The employment of the ASE method is especially useful when a project is under time
pressure, is of high priority, faces complex problems or seeks for creative solutions
7
Significant time pressure within project
 External and/ or internal deadlines
 Benefits case for an implementation
 New business trends demanding fast response
Top priority or hot issue
 Senior attention for the problem within the organisation
 Importance of assigning a budget to find a solution
 High expectations of implementable results
Complexity of issues/ broad alignment required
 Large group of stakeholders for decision finding
 Collaboration of many areas required, broad alignment
and agreement of different functions necessary
 Solution impact on many business units
Creativity required/ desired to find the solution
 Company shows willingness to design current workflows
more innovatively and to act differently from in the past
 Company/ group has not yet been able to find a solution
through traditional facilitation and is open for new
concepts
 Company strategy
 Growth strategy
 IT strategy
 Business models
 Business transformation
 Post-merger integration
 IT-consolidation
 Operating model/ roles &
responsibilities
 Governance/ KPI‘s
 Process re-engineering
 Process harmonization
 SAP-rollout
 CRM/SCM
 Shared service center
 Roadmap/ Change management
 New business models
 New customer interfaces/ interaction
 Efficient business
 Offshore-/ Onshore-harmonization
… driven by innovative technologies
 Interdisciplinary coordination among
independent stakeholder groups
 Interdepartmental collaboration of public
institutions

8. The ASE offers a broad range of workshop-types suitable for every industry, different target
groups & group sizes – in any given venue
8
Collaborative WorkshopASE Mobile Acceleration Zone RAIN1ASE Classic
Duration
Parti-
cipants
Typical topics
Location At client siteHotelASE Center Berlin Hotel ASE Center Berlin
Top/ middle managementTop/ middle management
Top management
IT heads
Technology partners
Top/ middle managementTop/ middle management
 Regular one-day sessions
 1-6 months
1,5 - 3 days 2 - 3 days1 - 2 days
Target picture and strategy
 Company strategy
 Growth strategy
 IT strategy
 Business models
 Business transformation
Processes/ Implementation
 Process re-engineering
 Process harmonization
 SAP-rollout
 CRM/SCM
 Shared service center
 Roadmap/ Change
management
Merger & Acquisitions
 Post-merger integration
 IT-consolidation
 Operating model/ roles &
responsibilities
 Governance/ controlling/
KPI‘s
Group
size
10-2510-25 10-2550+20-50
Analog Collaborative
Workshop - but:
 Enduring transformation
support (“workshop
series”)
 To foster collaboration
within 1/ between 2 units
 To detail existing concepts/
requirements
 Rather rational than
emotional
 To link strategic business
issues with innovative
technologies
 Solution visualization “over
night”
 Collaborative prototyping
Analog ASE Classic – but:
 With very large groups
 When special venue or city
is demanded
 During concept phase
 Board decision required
 Critical change with
emotional aspects
 Creativity required
(„playground“)
Digital transformation
 New business models
 New customer interfaces/
interaction
 Efficient business
 Offshore-/ Onshore-
harmonization
ASE
spirit
MediumHigh High
Multiple stakeholders
 Interdisciplinary coordi-
nation among independent
stakeholder groups
 Interdepartmental
collaboration of public
institutions
Appli-
cation
1 Rapid Innovation

9. Clients‘ comments on ASE
An ASE delivers fast but also realistic solutions based on broad alignment among
all participants
9
„The ASE is a very useful tool to rapidly generate
very precise results, which participants will buy into
and commit to implementing.“
Sven-Torsten Huster (CIO & COO Volkswagen Financial
Services AG)
„In the ASE you can achieve results that
otherwise would have taken you 4-6 months, if
you managed to achieve them at all…“
Dr. Manfred Knof (CEO Allianz Suisse)
„The ASE workshop’s inspiring atmosphere and the
dynamic way of working led us to achieving relevant
results in a very short amount of time.“
Dietmar Meister (CEO & CFO AMB Generali)
„An intensive experience and an excellent way to
bring together the various people and skills to
come to solutions for complex problems in a
condensed timeframe!”
Oliver Morbach (Executive Vice President, Customer
Service, T−Mobile International)
„A very useful concept, especially for transformation
processes, that enables employees to shape this process
by actively collaborating.“
Dr. Bernd Kottmann (Finanzvorstand IVG Immobilien AG)
„The ASE workshop was an outstanding event that enabled our team
to achieve global agreement of our system design. As I look back over
the months since the event, I realize we would not have global
alignment and understanding with our business leaders without the
ASE workshop.“
Pamela Dow (Executive Director JCI)

10. ASE-client references - excerpt
10
Client Topic Result
 Re-organisation
 Harmonisation of targetsystem for
Insurances and Club
 Carve-out and merger (synchronised)
 Common, extended business model
 New growth areas
 Growth strategy
 Target picture-scenarios for new service
unit
 Corporation-structure
 Target picture-scenarios for seven
European countries
 Process- and IT-standardisation
 Cost reduction
 New revenue models
 Functional model for collaboration
 Reduced complexity
 Clearly defined roles and responsibilities
 Business model functionally agreed on for
extended service portfolio (1+1=3)
 Validated end-to-end processes
 Six growth areas prioritised
 Common strategy- and implementation-
activities
 Prioritisation of target pictures
 Implementation plan
 Decision on Europe-wide consistent target
picture for “Operating model 2020”
 Priorities and implications per country
 Common will to change
 Agreed measures/ responsibilities
ASE clients

11. Berlin ASE centre clients - excerpt
11

12. Thank you very much for your attention!
12
Andreas Kuhn
ASE Lead Facilitator
Karlstraße 12
80333 München
Phone: +49 30 88703 695
E-Mail: andreas.kuhn@capgemini.com
Web: www.de.capgemini-consulting/ase
Gerald Keichel
ASE Facilitator
Potsdamer Platz 5
10785 Berlin
Phone: +49 30 88703 578
E-Mail: gerald.keichel@capgemini.com
Web: www.de.capgemini-consulting/ase

13. Back-Up
13

14. With 25 ASE centres worldwide, Capgemini has supported hundreds of clients through
their transformation processes
14
ASE facts
 ASE is a proven workshop-
method, developed in the USA
by Matt and Gail Taylor more
than 30 years ago
 It has been used by Capgmini
under license for more than 18
years
 For more than 10 years, ASE has
been the chosen approach in
transformation projects of large
German organisations
 The World Economic Forum in
Davos also successfully relies on
the ASE method
Global network of Capgemini ASE centres
Toronto
Chicago
New York
Washington DC
Sydney
Mailand
Lilles
Utrecht
Berlin
Toulouse
Paris
London
Lyon
Melbourne
Detroit
Nantes
Shanghai
Los
Angeles
Mumbai
Hyderabad
Bangalore
Chennai
Kalkutta
Helsinki
ASE Centre
ASE Flexible spaces
ASE Mobile at any given venue

15. ASE methodology
The highly productive work in the ASE centre delivers in feasible solutions based on the
broad alignment of all participants
15
Application of the ASE method
 Defined process (script) with specific assignments for
every module and team
 Parallel processing of the teams on differing tasks
 Iterative solution development and frequent mixing
of teams
 Breakout work and plenary discussions in turns
 Extensive facilitation support by ASE team
(Documentation, work process, experienced
facilitation of large groups)
 Process: SCAN – FOCUS – ACT
ASE success factors
 Clear objectives and appropriate
content preparation (accessible
written knowledge)
– Factbook (facts and figures)
– Solution ideas / to-be-drafts
 Selection of the right
participants (knowledge not
accessible in written form,
experience)
– decision makers, experts,
multipliers
 Open outcome within
framework rather than
predetermined solution
 Top-sponsorship
 Fulltime commitment from all
participants
 Readiness to make decisions and
commit to the way forward
ASE results
 Higher quality of decisions and
feasible solutions based on
sound analyses and the
involvement of all relevant
decision makers, experts and
stakeholders
 Acceleration: reduced
coordination cycles as all topics
are consolidated at one point in
time as well as acceleration of
the implementation itself by
reducing potential resistance
 Secure investments by
facilitating the joint definition
of priorities between business
and IT
 Alignment and commitment: a
broad willingness for change
and implementation by aligning
all participants on the jointly
developed solution

16. The ASE workshop combines a number of sequential workshop within the “Defining-the-
To-be”-phase into one single workshop for decision making
16
Expert
Conventional complex projects: Sequential processing
Top Management
Department
Analysis
Inter-
views ...
To-be workshopsAs-is workshops Communication/
Mobilisation
Kick-off
Implementation
Steering Committee
Results of analysis Decicion making 1
Re-work
Time
Steering Committee
Decision making 2
Steering Committee
Expert
Complex projects with ASE: Parallel processing
Top Management
Department
ASE
As-Is
Workshops
To-Be
Workshops
Communication/
Mobilisation
Analysis,
Inter-
views ...
Results of analysis Kick-off
Implementierung
EntscheidungsfindungSteering Committee
Acceleration
Workshop Participants of the ASE Steering Committee Kick-Off Implementation
LevelLevel

17. The ASE methodology
The ASE is a collaborative work space that enables large groups to solve complex problems
faster and better
Significant productivity returns will be gained during implementation,
as major barriers have been eliminated.
17
 Quality
 Acceleration
 Secure investments
 Alignment and commitment
When do we use the ASE? What are the benefits?
 Clear objectives and appropriate content
preparation
 Open outcome within framework rather than
predetermined solution
 Selection of the right participants (decision makers,
experts, multipliers)
 Top sponsorship
 Full-time commitment from all participants
 Readiness to take decisions and commit to the way
forward
How does it work? What are the key success factors?
 Time pressure
 High complexity
 Top priority
 Creativity required or appreciated
 Customised workshop design with clear assignments
for the break-out work
 Work in parallel with teams on different topics
 Frequent shift of teams and iterative approach
 Extensive facilitation support (documentation and
immediate availability of results)
 Alternate plenary sessions with break-out work
 Scan – Focus – Act process

18. ASE preparation
An ASE session needs proper preparation and close collaboration between on-site project
team and ASE team
18
To-Be Design
Planning meeting
Draft workshop scope
& timeline
Joint tasks:
~ 2 weeks ~ 4 weeks 1 weeks ~ 2 weeks
Project
tasks ASE Preparation
ASE team
tasks:
Send
Factbook
 Communication
 Resource planning
 Detailing
Sponsor-Call
Workshop-
Design
Sponsor meeting
in the ASE
ASE Scoping ASE Design
 Briefing ASE-Team
 Preparation of
sponsor meeting
 Detailed elaboration of event design
 Continuous coordination between project sponsor and ASE facilitator
 Logistics
 Factbook
 To-Be Drafts
 Other inputs
ASE
Workshop
Sponsor meeting
 Objectives, scope
 Key questions, Inputs
 Participants
SC2
SC1
As-Is Analysis
Implementation
planning
Note: (1) Steering Committee “analysis results”
(2) Steering Committee “to-be decisions, priorities” during ASE workshop