This document is a resume for Adrian M. Sayaphet, providing details of his marketing and social media experience. It outlines his current role managing marketing for Pitney Bowes/Edwards Wildman LLP where he is responsible for digital media, website maintenance, and social media campaigns. Previous experience includes freelance design and marketing work, as well as internships focused on marketing tasks. Sayaphet seeks a challenging career utilizing his proven and developing skills in marketing, social media, and web design.

1. ADRIAN M. SAYAPHET
WWW.ASAYAPHET.COM
203-526-8359
ASAYAPHET@GMAIL.COM
MARKETING/ SOCIAL MEDIA SPECIALIST
To acquire a challenging career with a solid company utilizing the
opportunity to offer proven and developing skills within the company,
where I can grow professionally and further enhance my skills,
knowledge and experience to face and overcome the challenges of
today’s
changing
work
environment
PORTFOLIO/ WEBSITE
EXPERIENCE
PITNEY BOWES/ EDWARDS WILDMAN LLP, Stamford, CT
Marketing (July 2005 – Present)
Responsible for identifying search engine marketing opportunities based on competitive

research, industry data trends and key performance metrics of current marketing campaigns.
Maintained and updated the company’s
website,
digital
media/
conversion
of
legal
documents
and
advertisements,
conducted
social
media
marketing
to
help
gain
awareness
of
the
company’s
accomplishments
Manage a high-volume workload within a deadline-driven environment and resolved an
average of 550 inquiries in any given week and consistently met performance benchmarks in
all areas (speed, accuracy, volume).
Renegotiated print media contracts resulting in savings of more than $250,000 in 2010.
Expanded client base by 70% in three years by consistently delivering goal-surpassing
marketing results and ensuring complete client satisfaction.
Performed ongoing customer/market research and demographic profiling to identify and
capitalize on unmet market needs ahead of the curve.
EPITOME SOUL FASHION, LLC, Bridgeport/Hartford, CT
Freelance Designer & Marketing Director (March 2003 – 2009)
 Responsible for developing and overseeing the execution of strategic social media and digital
initiatives including developing and managing viral marketing campaigns, creating and
supervising high profile channel accounts, and integrating interactive media into the overall
business strategy.
 Managed customer inquiries and cultivated over 700 new accounts spanning from
Connecticut to California in 2009, which achieved an ROI of 85% in three months
Initiated cross-training with other depts. to improve work flow & streamline project completion.
Promotions & Banner Ads increased average online traffic 35% and sales averaging
18%, contributing to unprecedented growth after revamping website layout in 2007.
Actively supported all efforts to simplify and enhance the customer online experience
UNIV. OF CONNECTICUT VISION NEWSLETTER, Storrs, CT
News Editor/ Journalist, (September 1999– December 2001)
Versatile writer and editor with a broad experience in features and news, layout, and production
Assisted product development team and supervised editorial staff to create and enhance
News content, coordinated meetings, presentations, university news events
INTERNSHIPS
ALCONE MARKETING GROUP, Darien, CT
Internship, Marketing Assistant (June 2002 – August 2002)
Organized documents for marketing department and created job catalogs and press packets
for upcoming products (Pernod Ricard Campaign)
Oversaw
all
daily
program
activity
to
ensure
clients’
budget
guidelines
and
deadlines were met including post campaign analysis and summary report.
Created PowerPoint presentations, Excel spreadsheets and reports in Access
RAWKUS RECORDS/ SONY DISTRIBUTION, New York, NY
Internship, (May 2000 – October 2000)
 Created and maintained a press clip book for global distribution
 Assisted in design of promotional advertising for upcoming albums
 Prepared written status reports for senior management detailing open action items and
launch status
 Organized album release events and distributed promotional albums in NYC and CT
EDUCATION:
UNIV. OF CT 2002
BA: COMMUNICATIONS
MINOR: MARKETING
SKILLS:
WEB-DESIGNER
PHOTOSHOP
ILLUSTRATOR
INDESIGN
DREAMWEAVER
POWERPOINT
EXCEL
NOTABLE SKILLS:
STRATEGIC PLANNING
MARKET RESEARCH
PROJ. MANAGEMENT
SOCIAL MEDIA MKTG.
TECH. IMPLEMENTATION
PROMOTIONS
PRINT/ DIGITAL MEDIA