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Automotive Report
Analysis of New Car Registrations
April 2020
2
Analysis of New Car Registrations in Europe and Italy
* EU (27 Countries) + EFTA Countries (Iceland, Norway, Switzerland) + UK; ** Δ% April 2020 / April 2019
Executive Summary
◼ Areas: North-East -98,3%, North-West -97,0%, Centre -97,2%, Islands -96,5%, and South
- 97,4% in volume in April 2020 compared to April 2019
◼ Customer segments: Retail -52,2%, Fleet -47,2% and Business -51,1% in volume in April
2020YTD compared to April 2019YTD
◼ Brands: among the Top 15 by volume, high decrease for Lancia/Chrysler -47,1%, Audi
-44,4% and Kia -38,5% in April 2020YTD compared to April 2019YTD
◼ Premium brands: among the Top 15 by volume Mercedes-Benz -51,4%, BMW -47,8% and
Audi -44,4% in volume in April 2020YTD compared to April 2019YTD
◼ Top 3 Countries by growth in new registrations: Norway -34,0%, Denmark -37,0% and
Sweden -37,5% in volume in April 2020 compared to April 2019
◼ Top 3 Countries by market share: Germany 24,6% (+2,9 p.p.), UK 14,6% (-1,1 p.p.) and
France 11,5% (-2,0 p.p.) in April 2020YTD compared to April 2019YTD
◼ Brands: among the Top 15 by volume, smallest decrease for Toyota -25,1%, BMW -28,5%,
and Skoda -28,7% in April 2020YTD compared to April 2019YTD
◼ Premium brands: BMW -28,5%, Mercedes-Benz -32,3% and Audi -33,3% in volume in April
2020YTD compared to April 2019YTD
Europe*
Italy
-78,3%**
-97,6%**
3
Agenda
1 Europe
1.1 Market Overview
1.2 New Car Registrations by Brand
2 Italy
3 New Car Models Launches in Italy
4
Top 10 European Markets* – April 2020 vs April 2019
Europe – Market Overview
Source: ACEA, Arthur D. Little Analysis, Sweden Transport Analysis Agency
EU New Car Registrations
292.182
1.345.181
2020 2019
-78,3%
* EU (27 Countries) + EFTA Countries (Iceland, Norway, Switzerland) + UK
##
#°
##
Ranking on April 2020 data
New Car Registrations in April 2020
Δ% April 2020 / April 2019
-64,9
6°
11.220
-53,4
7°
10.679
-67,1
5°
15.239
1°
120.840
-67,2
9°
9.382
-88,8
2°
20.997
-37,0
8°
10.199
-61,1
In April 2020, all European markets without exceptions registered decrease as a result of the COVID-19 outbreak: Italy took
the biggest hit (-97,6%), followed by UK (-97,3%), Spain (-96,5%), Ireland (-96,1%) and Belgium (-90,1%). The first full month
with COVID-19 restrictions in place resulted in the strongest monthly drop in car demand since records began.
With most showrooms across the EU closed for the entire month, the number of new registrations felt by 1.052.999 units
(from 1.345.181 units in April 2019 to 292.182 units in April 2020)
-53,0
4°
15.373
-37,5
3°
18.916
◼ EU demand for new passenger cars
contracted by 38.5% due to COVID-19
outbreak on March and April results. So far
this year, registrations fell by half in
three of the four key EU markets: Italy
-50.7%, Spain -48.9% and France -48.0%
10°
7.425
-34,0
5
-20
20
10
0
-10
On a year-to-date basis, European PC registrations (3.346.193 units in total) decreased by -39,1% compared to
2019YTD.The Market Share in Top 5 European Markets decreased for most major markets (UK, France, Italy and Spain)
except Germany (that have registered a positive sign during April 2020 despite COVID-19 outbreak)
Top 10 European Markets* – April 2020YTD
Source: ACEA, Arthur D. Little Analysis
Europe – Market Overview
Highlights Market Share
# Country
April
2020 YTD
∆ Vs 2019
1 Germany 24,6% 2,9%
2 UK 14,6% -1,1%
3 France 11,5% -2,0%
4 Italy 10,5% -2,5%
5 Spain 6,7% -1,3%
6 Belgium 4,0% 0,2%
7 Poland 3,7% 0,3%
8 Netherlands 3,5% 0,8%
9 Sweden 2,5% 0,6%
10 Austria 2,0% -0,1%
-31,0
-43,4-48,0
-50,7-48,9
-36,6
-34,0
-20,0
-18,3
-41,6
Market Share
∆ % Volume
December 20/19
* EU (27 Countries) + EFTA Countries (Iceland, Norway, Switzerland) + UK
20%
New Car Registrations April 2020 YTD
10%
-25
6
Top 15 – April 2020YTD
Europe – New Car Registrations by Brand
Source: ACEA, Arthur D. Little Analysis
∆ M.S.
20/19
0,04 -0,07 -0,05 0,18 0,12 0,23 0,18 -0,14 0,10 -0,22 -0,11 -0,08 0,15 0,03 0,14
Vol.’20 387.618 203.135 201.495 196.176 195.629 186.907 185.196 178.079 176.039 146.360 130.885 130.286 122.704 117.858 115.733 3.346.193
M.S.’20 11,6% 6,1% 6,0% 5,9% 5,8% 5,6% 5,5% 5,3% 5,3% 4,4% 3,9% 3,9% 3,7% 3,5% 3,5%
-37,1
-44,0 -42,4
-28,5
-32,3
-25,1
-28,7
-47,8
-33,3
-52,9
-46,2 -44,4
-30,3
-37,3
-31,0
-39,1
∆ %
20/19
Tot.**
*
* Opel includes Vauxhall New Car Registrations; ** EU (27 Countries) + EFTA Countries (Iceland, Norway, Switzerland) + UK
7
Agenda
1 Europe
2 Italy
2.1 Market Overview
2.2 Market Highlights
2.3 New Car Registrations by Brand
2.4 New Car Registrations by Group
2.5 New Car Registrations by Fuel Type
3 New Car Models Launches in Italy
8
Italian Market –Variation of New Car Registrations 2020 vs 2019
Italy – Market Overview
Source: UNRAE, Arthur D. Little Analysis ∆’19/’18 ∆’20/’19
Dealers re-open on May 4th after a complete lockdown of their activities on March 11th that has almost zeroed out new
registrations in April. Still, it doesn’t mean a complete “back to normal”: Dealers’ Clients still have to follow rules of social
distancing, hygiene and sanitation. Due to the outbreak in April all channels are affected: -97.8% for Private, -97.3% for Fleet and
-96.9% for Business. In this month, full of double-digit declines, that vary from -95% up to 100%, the only optimistic number is
related to EV sales: only -58% in April 2020 vs.April 2019 (with 500 out of 4.325 registered units this month the market share of
EV raises up to 12%). Immediate "vertical" measures are needed for the automotive sector in order to protect NSC, Dealers and
their 160.000 employees.
April 2020
-2,1%
May
-2,4%
MarchJanuary April
6,7%
February AugustJune
1,5%
July September October
-3,1%
-85,4%
December
-7,5% -5,9%
-8,8% -9,6%
-0,1%
13,4%
2,2%
12,5%
-97,6%
November
-1,2%
9
-97,4
-98,1
-98,0
-99,1
-94,0
-96,7
-95,3
-96,7
-99,4
-95,2
Italian Market – April 2020 vs April 2019
Source: UNRAE, Arthur D. Little Analysis
Italy – Market Overview
2015
2014
Δ% April 2020 / April 2019
4.279
174.924
-97,6%
2019
2020
-97,0
North-West
1.469
Islands
308
-98,3
North-East
1.134
-97,2%
Centre
947
South
421
##
aa
##
Region
New Car Registrations in April 2020
Δ% April 2020 / April 2019
Growth of theTop 10
brands by volumes
6
-96,5
-97,4
10
Diesel
34,6%
Petrol
44,6%
LPG
6,0%
CNG* 2,4%
EV*
12,4%
Other
20,8%
Italian Market – April 2020YTD vs April 2019YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – Market Highlights
Analysis by “Customer Segment” Analysis by “FuelType”
Analysis by “Geographical Area” Analysis by “Car Segment”
196.117
101.611
53.883
410.260
192.451
110.280
FleetRetail Business
-52,2% -47,2% -51,1%∆’20/’19
104.399
126.939
70.328
33.628
16.317
212.353
251.758
142.163
70.047
36.670
North-West IslandsNorth-East Centre South
58.311
351.611
129.976
116.653
39.698 5.752 1.221
C FA B D E Total
-50,2% -49,0% -52,4% -51,3% -55,7% -27,1%-50,8% -49,6% -50,5% -52,0% -55,5%
2020
2019
∆’20/’19 ∆’20/’19
2020
2019
-60,5
-49,2
∆% Volume April 2020 / April 2019 (YTD)
* CNG: Compressed Natural Gas (Methane and Ethanol); EV: Electric Vehicle (Hybrid and Electric)
351.611
712.991
2019
2020
-50,7
+9,0
-55,6
-10,7
11
Italian Market – Distribution channels – April 2020YTD vs April 2019YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – Market Highlights
∆% Volume April 2020 / April 2019 (YTD)
*) Self-registrations related to LTR&STR use made by Dealers and OEMs; **)
Including Dealers and OEMs self-registrations not related to LTR & STR
Retail
Private Customers
-47,2%
MS:
28,9%
58,1
100,4
78,9
6,413,1
2019
37,1
2020
192,5
101,6
-42,2%
-52,2%
MS:
55,8%
-51,1%
MS:
15,3%-52,9%
-51,5%
36,5
76,6
33,7
2019
17,4
2020
110,3
53,9
-48,3%
2019 2020
410,3
196,1-52,2%
-52,4%
Private Customers Captive LTR&STR*LTR STR Companies Captive self-registrations
◼ Respect April 2019YTD, in 2020, Retail
segment of the Italian market had an
important drop both in terms of car
registrations (214.143 units sold less or -
52.2%) and Market ShareYTD (57.5% in
April 2019 vs. 55.8% in April 2020)
◼ All of Fleet subsegments decreased in April
2020YTD due to COVID-19 lockdown: STR
segment (-52,9% or 41.755 units sold less vs.
April 2019).The decrease of LTR segment
was also relevant (-42,2% or 42.335 units
sold less vs.April 2019)
◼ The decrease of the Business segment
registrations in April 2020YTD vs.April 2019
YTD was related both to the reduction of
Captive self-registrations (-52,4% or 40.105
units less sold) and Company registrations (-
48,3% or 16.292 units less sold)
Fleet
LTR, STR and Captive LTR&STR*
Business
Company registrations**
Market Share YTD increase / decrease
12
New Car Registrations by Brand – April 2020YTD (1/3)
Italy – New Car Registrations by Brand
Source: UNRAE, Arthur D. Little Analysis
57.443
33.698
22.667 21.895 19.472 18.191 15.970 15.935 13.117 12.823 12.145 11.315 11.219 10.668 10.610
-48,9 -47,2 -48,2 -52,3 -51,1 -49,5 -52,2
-60,5 -56,6
-47,1 -44,4 -47,8
-63,8
-38,5
-51,4
Volume
∆Volume
20/19 %
∆ M.S.
20/19 %
Market
Share %
0,57 0,64 0,31 -0,21 -0,04 0,12 -0,15 -1,13 -0,50 0,25 0,39 0,18 -1,16 0,60 -0,04
16,34 9,58 6,45 6,23 5,54 5,17 4,54 4,53 3,73 3,65 3,45 3,22 3,19 3,03 3,02
13
New Car Registrations by Brand – April 2020YTD (2/3)
Italy – New Car Registrations by Brand
Source: UNRAE, Arthur D. Little Analysis
8.070 7.747 7.295
6.213
5.321
4.121 3.753 3.550 3.528
2.423
1.660 1.488 1.436 1.372 1.210
-50,0 -56,3
-44,6
-33,7
-44,4
-56,6 -50,5 -52,5 -45,1 -44,1 -49,7
-17,7
26,7
-48,5
-65,2
Volume
∆Volume
20/19 %
∆ M.S.
20/19 %
Market
Share %
0,04 -0,29 0,22 0,46 0,17 -0,16 0,01 -0,04 0,10 0,08 0,01 0,17 0,25 0,02 -0,15
2,30 2,20 2,07 1,77 1,51 1,17 1,07 1,01 1,00 0,69 0,47 0,42 0,41 0,39 0,34
14
New Car Registrations by Brand – April 2020YTD (3/3)
Italy – New Car Registrations by Brand
Source: UNRAE, Arthur D. Little Analysis
1.022
884
800
608
516
377 337 320
136 90 52 12 9 1
-41,6
49,3
-90,8
-40,0 -36,6
-8,9
-65,3 -56,1
-28,8
-9,1
-29,4
-91,2 -95,2
Volume
∆Volume
20/19 %
∆ M.S.
20/19 %
Market
Share %
0,04 0,17 -0,99 0,03 0,04 0,05 -0,01 0,00 0,00 0,00 0,00 0,00 0,00 0,00
0,29 0,25 0,23 0,17 0,15 0,11 0,10 0,09 0,04 0,03 0,01 0,00 0,00 0,00
15
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
New Car Registrations by Group – Top 15 – April 2020YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Group
25,0
16,6
16,3
8,7
6,2
5,3
4,8
4,3
3,3
2,2
2,1
1,4
1,0
0,7
0,5
Top 5: 72,9%
Top 10: 92,8%
-44,0%
-52,1%
-56,7%
-45,1%
-50,4%
-52,0%
-48,5%
-52,3%
-51,7%
-62,7%
-56,5%
-44,6%
-52,5%
-44,1%
-49,7%
87.960
58.229
57.467
30.691
21.895
18.738
16.992
15.068
11.410
7.756
7.295
4.738
3.550
2.423
1.660
FCA
PSA
Volkswagen
Renault
Ford
Hyundai Kia
Toyota
BMW
Daimler
Nissan
Suzuki
JLR
Volvo
Honda
Mazda
Market Share
(%)
DeltaVolume
‘20 vs ‘19
VolumeGroup Brand
16
New Car Registrations by Fuel Type –Top 10 – Petrol and Diesel
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by FuelType








































DieselPetrol
April 2020 2020YTD
 Ranking variation compared to previous period
381
101
100
77
69
68
54
40
39
38
25.838
9.805
6.090
5.300
5.081
4.613
4.612
3.965
3.948
3.901
205
137
105
85
80
76
56
52
45
45
COMPASS
RENEGADE
TIPO
500X
500L
3008
208
2008
GIULIETTA
STELVIO
PANDA
YPSILON
C3
CORSA
T-CROSS
POLO
208
CLIO
500
ECOSPORT
RENEGADE
500X
3008
COMPASS
TIPO
T-ROC
500L
QASHQAI
TIGUAN
CLASSE A
5.040
4.742
4.469
4.258
4.035
3.549
3.466
3.136
2.988
2.448
PANDA
CORSA
C3
500X
YPSILON
208
2008
3008
RENEGADE
500
17
50
38
17
13
10
8
6
6
4
3
New Car Registrations by Fuel Type –Top 10 – LPG and CNG
Source: UNRAE, Arthur D. Little Analysis




















CNGLPG
April 2020 2020YTD




















Italy – New Car Registrations by FuelType
 Ranking variation compared to previous period
1.952
1.477
1.163
760
708
640
419
400
303
186
29
13
8
7
5
4
3
2
2
1
PANDA
YPSILON
FIESTA
DUSTER
500
SPORTAGE
CLIO
DR5
STONIC
DR3
PANDA
DUSTER
YPSILON
CLIO
FIESTA
STONIC
SPORTAGE
PICANTO
500
I10
GOLF
POLO
ARONA
OCTAVIA
UP!
PANDA
IBIZA
LEON
A3
CADDY
PANDA
ARONA
LEON
KAMIQ
UP!
OCTAVIA
GOLF
IBIZA
POLO
A3
3.802
3.304
2.883
2.610
1.728
1.347
1.176
1.111
717
503
18
53
43
22
18
11
11
10
9
8
7
New Car Registrations by Fuel Type –Top 10 – Hybrid and Pure Electric
Source: UNRAE, Arthur D. Little Analysis
(*) Mild Hybrid Electric Vehicle (MHEV), Plug-in Hybrid Electric Vehicle (PHEV), Full Hybrid; (**) Battery Electric Vehicle (BEV)




















PureElectric(**)Hybrid(*)
April 2020 2020YTD




















Italy – New Car Registrations by FuelType
 Ranking variation compared to previous period
366
88
10
7
6
6
3
3
2
2
500
PUMA
EVOQUE
YARIS
C-HR
PANDA
RAV4
DISC. SPORT
DS7 CROSSB.
IGNIS
PUMA
YARIS
C-HR
500
SWIFT
COROLLA
RAV4
EVOQUE
IGNIS
CX-30
ZOE
MODEL 3
208
UP!
FORTWO
LEAF
GOLF
KONA
CORSA
MINI
ZOE
MODEL 3
MODEL S
CORSA
208
MODEL X
DS3 CROSSB.
UP!
E-TRON
N.CAR
3.840
3.455
3.192
2.540
2.301
2.178
1.816
1.763
1.606
1.233
1.218
746
646
630
627
309
250
246
171
160
19
New Car Registrations of Hybrid vs Pure ElectricVehicles
Source: UNRAE, Arthur D. Little Analysis
Italy – Focus on ElectricVehicles Market in Italy
20.567
29.700
40.125
43.722
2017 2018 20202019
EV Registrations Trend
Volume, DeltaYoY, EV Market Share April ‘20YTD
Hybrid and Pure ElectricVehicles Trend
Volume April ‘20YTD
Delta
YoY
50,6% 44,4% 35,1% 9,0%
M.S. 2,8% 4,0% 5,6% 12,4%
CAGR
2017
94,2%3,2%
2018
96,8%
4,0%
96,0%
5,8%
2019
13,4%
86,6%
2020
Electric Hybrid
+107,4%
+23,9%
Successful new models
Top selled in April ‘20
Hybrid
– Ford Puma (+43 units in April ’20, +3.840 unitsYTD)
– Fiat 500 (+53 units in April’ 20, +2.540 unitsYTD)
20
Overview of New Car Registrations by Segment
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
Segments Growth in Market Share* Market Share andVolume**
+0,2%
D
«Executive»
+1,2%
B
«Supermini»
+0,1%
E
«Luxury»
-1,2%
C
«Medium»
-0,2%
F
«Ultra Luxury»
F
16,6%
D
33,2%
A
C
129.976B 37,0%
1.221
11,3%
1,6%E
0,3%
100,0%Tot.
39.698
58.311
116.653
5.752
351.611
A
«Utility/City»
* Δ% April 2020 YTD / April 2019 YTD; ** Market Share and Volume April 2020 YTD
-0,1%
21
Segment A and Segment B –Top 10 – April 2020YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
A
“Utility/City”
B
“Supermini”
30.653
7.205
3.555 2.845 2.737 2.223 2.049 1.847 1.454 1.211
UP!PANDA 500 C1I10AYGO IGNISPICANTO TWINGO 108
12.825
8.726
7.477 7.175 7.003 6.806 6.658
5.865 5.805 5.482
500L208YPSILON CLIO C3 T-CROSSPOLO CORSA FIESTA CROSSLAND
∆ Vol. %
20/19 YTD
∆ Vol. %
20/19 YTD
Both Segment A and Segment B have registered an
increase in market shares (+0,2 p.p. and +1,2 p.p. vs
April 2019YTD). But in terms of volumes, both
Segment A and Segment B, in April 2020 have
decreased vs.April 2019 (-50,2% and -49,0%
respectively)
-44,1% -46,0% -29,8% -54,0% -36,6% -26,2% -37,6% -43,6% -47,7% -51,6%
-47,1% -47,6% -56,2% -55,9% -33,1% 322,5% -48,4% -51,6% -52,4% -28,9%
22
Segment C and Segment D –Top 10 – April 2020YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
C
“Medium”
D
“Executive”
7.810 7.643
6.463 6.349
5.893
5.442 5.307 5.158 4.989
4.242
500X RENEGADE ECOSPORT3008 TIPOT-ROC DUSTER COMPASS QASHQAI GOLF
4.250
2.836
2.129
1.897 1.816 1.812 1.682 1.564
1.260 1.151
TIGUAN Q3 SERIE 3RAV4 STELVIOX1 RANGE
ROV
A4 OCTAVIA GLC
∆ Vol. %
20/19 YTD
∆ Vol. %
20/19 YTD
-50,0% -44,9% -37,0% -61,2% -63,6% -54,0% -50,9% -65,4% -52,2% -60,3%
-48,0% -27,2% -50,9% -22,0% -44,9% -7,0% -24,9% -62,3% -54,4% -41,9%
Medium and Executive Segments continue to have a
bad performance registering another consecutive
drop (respectively -52,4% and -51,3% compared to
April 2019).As a result, their market share decreased
respectively by -1,2 p.p. and -0,1 p.p. on aYTD basis
23
Segment E and Segment F –Top 10 – April 2020YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
E
“Luxury”
F
“Ultra Luxury”
314
93
77
61 54 54 52 52 51 49
MODEL X911 GT COUPE 4GHIBLI 488MODEL S PORTOFINOF-TYPE PANAMERA SERIE 7
∆ Vol. %
20/19 YTD
∆ Vol. %
20/19 YTD
308,4% -62,1% -63,0% -71,6% 53,3% -51,5% -45,4% -73,3% -69,3% -52,6%
98,7% -60,1% 5,5% 5,2% -18,2% -16,9% -60,3% -16,1% -17,7% -61,7%
633
552
503 501
437 416
378
341
256
213
CAYENNE CLASSE ESERIE 5GLE A6 RANGE
ROV
Q8 X5 F-PACE LEVANTE
Segment E was the worst market performer (-55,7% or
7.228 units less sold vs.April 2019).While Segment F, despite
COVID-19 lockdown, has lost only 27,1% (or 454 units sold
more vs.April 2019). Segment E declined in terms of market
shares (-0,2 p.p) while Segment F increased its MS (+0,1p.p)
24
Agenda
1 Europe
2 Italy
3 New Car Models Launches in Italy
25
New Models Launch per Brand – Roadmap 2020 (1/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
A
B
C
D
F
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
(P)
E-TronA3
Tonale
C5 Aircross
X6
Serie 2 Active
Tourer
Q5Q4 e-Tron
M 3 X5 M Serie 4 Coupè
C4
RomaSF 90 812 GTS
Panda Mild
Hybrid
Giulia Plug-in Stelvio Plug-In
A5
iX3
DS 9
F8 Spider
500 Full Electric500 Mild Hybrid
Sandero
◼ The launch plans announced by
OEMs could be delayed/reversed
due to the contingent market
situation
26
New Models Launch per Brand – Roadmap 2020 (2/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
F
G
H
I
J
K
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
(P)
Kuga
XCeed
Wrangler
Grand CherokeeRenegadeCompass
Mustang
Mach-E
Explorer
Plug-In
i 10
Jazz Hybrid e
F Type XJ Electric
e-Soul
◼ The launch plans announced by
OEMs could be delayed/reversed
due to the contingent market
situation
27
New Models Launch per Brand – Roadmap 2020 (3/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
L
M
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
(P)
Road Rover
GLA
MX-30
E-Class S-ClassGLS
2 Hybrid
Ghibli
Mini Full Electric
UX 300e
Ypsilon Mild
Hybrid
Urus Plug-In
◼ The launch plans announced by
OEMs could be delayed/reversed
due to the contingent market
situation
28
Source: Quattroruote; Arthur D. Little Analysis
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
New Models Launch per Brand – Roadmap 2020 (4/5)
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
M
N
O
P
R
S
(P)
Zoe
El Born
Mokka X
508 Plug-In
3008 Plug-In
InsigniaCorsa-e
Spacestar
ASX
Clio E-Tech
Captur E-tech
Leon
Cupra
Formentor
Octavia
◼ The launch plans announced by
OEMs could be delayed/reversed
due to the contingent market
situation
29
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
New Models Launch per Brand – Roadmap 2020 (5/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
S
T
V
(P)
Model Y
ID.3
1) EQ fortwo
2) EQ forfour
Yaris
XV Hybrid
Vitara Hybrid
S-Cross Hybrid
MiraiRav 4 Plug-In
ID.4
XC 40 Recharge
◼ The launch plans announced by
OEMs could be delayed/reversed
due to the contingent market
situation
Arthur D. Little has been at the forefront of innovation since 1886.
We are an acknowledged thought leader in linking strategy, innovation
and transformation in technology-intensive and converging industries.
We navigate our clients through changing business ecosystems to
uncover new growth opportunities.We enable our clients to build
innovation capabilities and transform their organizations.
Our consultants have strong practical industry experience combined
with excellent knowledge of key trends and dynamics.Arthur D. Little is
present in the most important business centers around the world.
We are proud to serve most of the Fortune 1.000 companies,in
addition to other leading firms and public sector organizations.
For further information please visit www.adlittle.com.
Copyright © Arthur D. Little 2020.All rights reserved.
Contacts:
Fabrizio Arena
Partner
Tel.: +39 06 68 882 344
Fax: +39 335 123 2387
e-mail: arena.fabrizio@adlittle.com
Arthur D. Little S.p.A.
Via Sardegna 40
00187 Rome – Italy
Tel.: +39 06 68 882 1
Fax: +39 06 68 882 322
Corso Monforte 54
20122 Milan – Italy
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Arthur D. Little Automotive Report April 2020

  • 1. Automotive Report Analysis of New Car Registrations April 2020
  • 2. 2 Analysis of New Car Registrations in Europe and Italy * EU (27 Countries) + EFTA Countries (Iceland, Norway, Switzerland) + UK; ** Δ% April 2020 / April 2019 Executive Summary ◼ Areas: North-East -98,3%, North-West -97,0%, Centre -97,2%, Islands -96,5%, and South - 97,4% in volume in April 2020 compared to April 2019 ◼ Customer segments: Retail -52,2%, Fleet -47,2% and Business -51,1% in volume in April 2020YTD compared to April 2019YTD ◼ Brands: among the Top 15 by volume, high decrease for Lancia/Chrysler -47,1%, Audi -44,4% and Kia -38,5% in April 2020YTD compared to April 2019YTD ◼ Premium brands: among the Top 15 by volume Mercedes-Benz -51,4%, BMW -47,8% and Audi -44,4% in volume in April 2020YTD compared to April 2019YTD ◼ Top 3 Countries by growth in new registrations: Norway -34,0%, Denmark -37,0% and Sweden -37,5% in volume in April 2020 compared to April 2019 ◼ Top 3 Countries by market share: Germany 24,6% (+2,9 p.p.), UK 14,6% (-1,1 p.p.) and France 11,5% (-2,0 p.p.) in April 2020YTD compared to April 2019YTD ◼ Brands: among the Top 15 by volume, smallest decrease for Toyota -25,1%, BMW -28,5%, and Skoda -28,7% in April 2020YTD compared to April 2019YTD ◼ Premium brands: BMW -28,5%, Mercedes-Benz -32,3% and Audi -33,3% in volume in April 2020YTD compared to April 2019YTD Europe* Italy -78,3%** -97,6%**
  • 3. 3 Agenda 1 Europe 1.1 Market Overview 1.2 New Car Registrations by Brand 2 Italy 3 New Car Models Launches in Italy
  • 4. 4 Top 10 European Markets* – April 2020 vs April 2019 Europe – Market Overview Source: ACEA, Arthur D. Little Analysis, Sweden Transport Analysis Agency EU New Car Registrations 292.182 1.345.181 2020 2019 -78,3% * EU (27 Countries) + EFTA Countries (Iceland, Norway, Switzerland) + UK ## #° ## Ranking on April 2020 data New Car Registrations in April 2020 Δ% April 2020 / April 2019 -64,9 6° 11.220 -53,4 7° 10.679 -67,1 5° 15.239 1° 120.840 -67,2 9° 9.382 -88,8 2° 20.997 -37,0 8° 10.199 -61,1 In April 2020, all European markets without exceptions registered decrease as a result of the COVID-19 outbreak: Italy took the biggest hit (-97,6%), followed by UK (-97,3%), Spain (-96,5%), Ireland (-96,1%) and Belgium (-90,1%). The first full month with COVID-19 restrictions in place resulted in the strongest monthly drop in car demand since records began. With most showrooms across the EU closed for the entire month, the number of new registrations felt by 1.052.999 units (from 1.345.181 units in April 2019 to 292.182 units in April 2020) -53,0 4° 15.373 -37,5 3° 18.916 ◼ EU demand for new passenger cars contracted by 38.5% due to COVID-19 outbreak on March and April results. So far this year, registrations fell by half in three of the four key EU markets: Italy -50.7%, Spain -48.9% and France -48.0% 10° 7.425 -34,0
  • 5. 5 -20 20 10 0 -10 On a year-to-date basis, European PC registrations (3.346.193 units in total) decreased by -39,1% compared to 2019YTD.The Market Share in Top 5 European Markets decreased for most major markets (UK, France, Italy and Spain) except Germany (that have registered a positive sign during April 2020 despite COVID-19 outbreak) Top 10 European Markets* – April 2020YTD Source: ACEA, Arthur D. Little Analysis Europe – Market Overview Highlights Market Share # Country April 2020 YTD ∆ Vs 2019 1 Germany 24,6% 2,9% 2 UK 14,6% -1,1% 3 France 11,5% -2,0% 4 Italy 10,5% -2,5% 5 Spain 6,7% -1,3% 6 Belgium 4,0% 0,2% 7 Poland 3,7% 0,3% 8 Netherlands 3,5% 0,8% 9 Sweden 2,5% 0,6% 10 Austria 2,0% -0,1% -31,0 -43,4-48,0 -50,7-48,9 -36,6 -34,0 -20,0 -18,3 -41,6 Market Share ∆ % Volume December 20/19 * EU (27 Countries) + EFTA Countries (Iceland, Norway, Switzerland) + UK 20% New Car Registrations April 2020 YTD 10% -25
  • 6. 6 Top 15 – April 2020YTD Europe – New Car Registrations by Brand Source: ACEA, Arthur D. Little Analysis ∆ M.S. 20/19 0,04 -0,07 -0,05 0,18 0,12 0,23 0,18 -0,14 0,10 -0,22 -0,11 -0,08 0,15 0,03 0,14 Vol.’20 387.618 203.135 201.495 196.176 195.629 186.907 185.196 178.079 176.039 146.360 130.885 130.286 122.704 117.858 115.733 3.346.193 M.S.’20 11,6% 6,1% 6,0% 5,9% 5,8% 5,6% 5,5% 5,3% 5,3% 4,4% 3,9% 3,9% 3,7% 3,5% 3,5% -37,1 -44,0 -42,4 -28,5 -32,3 -25,1 -28,7 -47,8 -33,3 -52,9 -46,2 -44,4 -30,3 -37,3 -31,0 -39,1 ∆ % 20/19 Tot.** * * Opel includes Vauxhall New Car Registrations; ** EU (27 Countries) + EFTA Countries (Iceland, Norway, Switzerland) + UK
  • 7. 7 Agenda 1 Europe 2 Italy 2.1 Market Overview 2.2 Market Highlights 2.3 New Car Registrations by Brand 2.4 New Car Registrations by Group 2.5 New Car Registrations by Fuel Type 3 New Car Models Launches in Italy
  • 8. 8 Italian Market –Variation of New Car Registrations 2020 vs 2019 Italy – Market Overview Source: UNRAE, Arthur D. Little Analysis ∆’19/’18 ∆’20/’19 Dealers re-open on May 4th after a complete lockdown of their activities on March 11th that has almost zeroed out new registrations in April. Still, it doesn’t mean a complete “back to normal”: Dealers’ Clients still have to follow rules of social distancing, hygiene and sanitation. Due to the outbreak in April all channels are affected: -97.8% for Private, -97.3% for Fleet and -96.9% for Business. In this month, full of double-digit declines, that vary from -95% up to 100%, the only optimistic number is related to EV sales: only -58% in April 2020 vs.April 2019 (with 500 out of 4.325 registered units this month the market share of EV raises up to 12%). Immediate "vertical" measures are needed for the automotive sector in order to protect NSC, Dealers and their 160.000 employees. April 2020 -2,1% May -2,4% MarchJanuary April 6,7% February AugustJune 1,5% July September October -3,1% -85,4% December -7,5% -5,9% -8,8% -9,6% -0,1% 13,4% 2,2% 12,5% -97,6% November -1,2%
  • 9. 9 -97,4 -98,1 -98,0 -99,1 -94,0 -96,7 -95,3 -96,7 -99,4 -95,2 Italian Market – April 2020 vs April 2019 Source: UNRAE, Arthur D. Little Analysis Italy – Market Overview 2015 2014 Δ% April 2020 / April 2019 4.279 174.924 -97,6% 2019 2020 -97,0 North-West 1.469 Islands 308 -98,3 North-East 1.134 -97,2% Centre 947 South 421 ## aa ## Region New Car Registrations in April 2020 Δ% April 2020 / April 2019 Growth of theTop 10 brands by volumes 6 -96,5 -97,4
  • 10. 10 Diesel 34,6% Petrol 44,6% LPG 6,0% CNG* 2,4% EV* 12,4% Other 20,8% Italian Market – April 2020YTD vs April 2019YTD Source: UNRAE, Arthur D. Little Analysis Italy – Market Highlights Analysis by “Customer Segment” Analysis by “FuelType” Analysis by “Geographical Area” Analysis by “Car Segment” 196.117 101.611 53.883 410.260 192.451 110.280 FleetRetail Business -52,2% -47,2% -51,1%∆’20/’19 104.399 126.939 70.328 33.628 16.317 212.353 251.758 142.163 70.047 36.670 North-West IslandsNorth-East Centre South 58.311 351.611 129.976 116.653 39.698 5.752 1.221 C FA B D E Total -50,2% -49,0% -52,4% -51,3% -55,7% -27,1%-50,8% -49,6% -50,5% -52,0% -55,5% 2020 2019 ∆’20/’19 ∆’20/’19 2020 2019 -60,5 -49,2 ∆% Volume April 2020 / April 2019 (YTD) * CNG: Compressed Natural Gas (Methane and Ethanol); EV: Electric Vehicle (Hybrid and Electric) 351.611 712.991 2019 2020 -50,7 +9,0 -55,6 -10,7
  • 11. 11 Italian Market – Distribution channels – April 2020YTD vs April 2019YTD Source: UNRAE, Arthur D. Little Analysis Italy – Market Highlights ∆% Volume April 2020 / April 2019 (YTD) *) Self-registrations related to LTR&STR use made by Dealers and OEMs; **) Including Dealers and OEMs self-registrations not related to LTR & STR Retail Private Customers -47,2% MS: 28,9% 58,1 100,4 78,9 6,413,1 2019 37,1 2020 192,5 101,6 -42,2% -52,2% MS: 55,8% -51,1% MS: 15,3%-52,9% -51,5% 36,5 76,6 33,7 2019 17,4 2020 110,3 53,9 -48,3% 2019 2020 410,3 196,1-52,2% -52,4% Private Customers Captive LTR&STR*LTR STR Companies Captive self-registrations ◼ Respect April 2019YTD, in 2020, Retail segment of the Italian market had an important drop both in terms of car registrations (214.143 units sold less or - 52.2%) and Market ShareYTD (57.5% in April 2019 vs. 55.8% in April 2020) ◼ All of Fleet subsegments decreased in April 2020YTD due to COVID-19 lockdown: STR segment (-52,9% or 41.755 units sold less vs. April 2019).The decrease of LTR segment was also relevant (-42,2% or 42.335 units sold less vs.April 2019) ◼ The decrease of the Business segment registrations in April 2020YTD vs.April 2019 YTD was related both to the reduction of Captive self-registrations (-52,4% or 40.105 units less sold) and Company registrations (- 48,3% or 16.292 units less sold) Fleet LTR, STR and Captive LTR&STR* Business Company registrations** Market Share YTD increase / decrease
  • 12. 12 New Car Registrations by Brand – April 2020YTD (1/3) Italy – New Car Registrations by Brand Source: UNRAE, Arthur D. Little Analysis 57.443 33.698 22.667 21.895 19.472 18.191 15.970 15.935 13.117 12.823 12.145 11.315 11.219 10.668 10.610 -48,9 -47,2 -48,2 -52,3 -51,1 -49,5 -52,2 -60,5 -56,6 -47,1 -44,4 -47,8 -63,8 -38,5 -51,4 Volume ∆Volume 20/19 % ∆ M.S. 20/19 % Market Share % 0,57 0,64 0,31 -0,21 -0,04 0,12 -0,15 -1,13 -0,50 0,25 0,39 0,18 -1,16 0,60 -0,04 16,34 9,58 6,45 6,23 5,54 5,17 4,54 4,53 3,73 3,65 3,45 3,22 3,19 3,03 3,02
  • 13. 13 New Car Registrations by Brand – April 2020YTD (2/3) Italy – New Car Registrations by Brand Source: UNRAE, Arthur D. Little Analysis 8.070 7.747 7.295 6.213 5.321 4.121 3.753 3.550 3.528 2.423 1.660 1.488 1.436 1.372 1.210 -50,0 -56,3 -44,6 -33,7 -44,4 -56,6 -50,5 -52,5 -45,1 -44,1 -49,7 -17,7 26,7 -48,5 -65,2 Volume ∆Volume 20/19 % ∆ M.S. 20/19 % Market Share % 0,04 -0,29 0,22 0,46 0,17 -0,16 0,01 -0,04 0,10 0,08 0,01 0,17 0,25 0,02 -0,15 2,30 2,20 2,07 1,77 1,51 1,17 1,07 1,01 1,00 0,69 0,47 0,42 0,41 0,39 0,34
  • 14. 14 New Car Registrations by Brand – April 2020YTD (3/3) Italy – New Car Registrations by Brand Source: UNRAE, Arthur D. Little Analysis 1.022 884 800 608 516 377 337 320 136 90 52 12 9 1 -41,6 49,3 -90,8 -40,0 -36,6 -8,9 -65,3 -56,1 -28,8 -9,1 -29,4 -91,2 -95,2 Volume ∆Volume 20/19 % ∆ M.S. 20/19 % Market Share % 0,04 0,17 -0,99 0,03 0,04 0,05 -0,01 0,00 0,00 0,00 0,00 0,00 0,00 0,00 0,29 0,25 0,23 0,17 0,15 0,11 0,10 0,09 0,04 0,03 0,01 0,00 0,00 0,00
  • 15. 15 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 New Car Registrations by Group – Top 15 – April 2020YTD Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Group 25,0 16,6 16,3 8,7 6,2 5,3 4,8 4,3 3,3 2,2 2,1 1,4 1,0 0,7 0,5 Top 5: 72,9% Top 10: 92,8% -44,0% -52,1% -56,7% -45,1% -50,4% -52,0% -48,5% -52,3% -51,7% -62,7% -56,5% -44,6% -52,5% -44,1% -49,7% 87.960 58.229 57.467 30.691 21.895 18.738 16.992 15.068 11.410 7.756 7.295 4.738 3.550 2.423 1.660 FCA PSA Volkswagen Renault Ford Hyundai Kia Toyota BMW Daimler Nissan Suzuki JLR Volvo Honda Mazda Market Share (%) DeltaVolume ‘20 vs ‘19 VolumeGroup Brand
  • 16. 16 New Car Registrations by Fuel Type –Top 10 – Petrol and Diesel Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by FuelType                                         DieselPetrol April 2020 2020YTD  Ranking variation compared to previous period 381 101 100 77 69 68 54 40 39 38 25.838 9.805 6.090 5.300 5.081 4.613 4.612 3.965 3.948 3.901 205 137 105 85 80 76 56 52 45 45 COMPASS RENEGADE TIPO 500X 500L 3008 208 2008 GIULIETTA STELVIO PANDA YPSILON C3 CORSA T-CROSS POLO 208 CLIO 500 ECOSPORT RENEGADE 500X 3008 COMPASS TIPO T-ROC 500L QASHQAI TIGUAN CLASSE A 5.040 4.742 4.469 4.258 4.035 3.549 3.466 3.136 2.988 2.448 PANDA CORSA C3 500X YPSILON 208 2008 3008 RENEGADE 500
  • 17. 17 50 38 17 13 10 8 6 6 4 3 New Car Registrations by Fuel Type –Top 10 – LPG and CNG Source: UNRAE, Arthur D. Little Analysis                     CNGLPG April 2020 2020YTD                     Italy – New Car Registrations by FuelType  Ranking variation compared to previous period 1.952 1.477 1.163 760 708 640 419 400 303 186 29 13 8 7 5 4 3 2 2 1 PANDA YPSILON FIESTA DUSTER 500 SPORTAGE CLIO DR5 STONIC DR3 PANDA DUSTER YPSILON CLIO FIESTA STONIC SPORTAGE PICANTO 500 I10 GOLF POLO ARONA OCTAVIA UP! PANDA IBIZA LEON A3 CADDY PANDA ARONA LEON KAMIQ UP! OCTAVIA GOLF IBIZA POLO A3 3.802 3.304 2.883 2.610 1.728 1.347 1.176 1.111 717 503
  • 18. 18 53 43 22 18 11 11 10 9 8 7 New Car Registrations by Fuel Type –Top 10 – Hybrid and Pure Electric Source: UNRAE, Arthur D. Little Analysis (*) Mild Hybrid Electric Vehicle (MHEV), Plug-in Hybrid Electric Vehicle (PHEV), Full Hybrid; (**) Battery Electric Vehicle (BEV)                     PureElectric(**)Hybrid(*) April 2020 2020YTD                     Italy – New Car Registrations by FuelType  Ranking variation compared to previous period 366 88 10 7 6 6 3 3 2 2 500 PUMA EVOQUE YARIS C-HR PANDA RAV4 DISC. SPORT DS7 CROSSB. IGNIS PUMA YARIS C-HR 500 SWIFT COROLLA RAV4 EVOQUE IGNIS CX-30 ZOE MODEL 3 208 UP! FORTWO LEAF GOLF KONA CORSA MINI ZOE MODEL 3 MODEL S CORSA 208 MODEL X DS3 CROSSB. UP! E-TRON N.CAR 3.840 3.455 3.192 2.540 2.301 2.178 1.816 1.763 1.606 1.233 1.218 746 646 630 627 309 250 246 171 160
  • 19. 19 New Car Registrations of Hybrid vs Pure ElectricVehicles Source: UNRAE, Arthur D. Little Analysis Italy – Focus on ElectricVehicles Market in Italy 20.567 29.700 40.125 43.722 2017 2018 20202019 EV Registrations Trend Volume, DeltaYoY, EV Market Share April ‘20YTD Hybrid and Pure ElectricVehicles Trend Volume April ‘20YTD Delta YoY 50,6% 44,4% 35,1% 9,0% M.S. 2,8% 4,0% 5,6% 12,4% CAGR 2017 94,2%3,2% 2018 96,8% 4,0% 96,0% 5,8% 2019 13,4% 86,6% 2020 Electric Hybrid +107,4% +23,9% Successful new models Top selled in April ‘20 Hybrid – Ford Puma (+43 units in April ’20, +3.840 unitsYTD) – Fiat 500 (+53 units in April’ 20, +2.540 unitsYTD)
  • 20. 20 Overview of New Car Registrations by Segment Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Segment Segments Growth in Market Share* Market Share andVolume** +0,2% D «Executive» +1,2% B «Supermini» +0,1% E «Luxury» -1,2% C «Medium» -0,2% F «Ultra Luxury» F 16,6% D 33,2% A C 129.976B 37,0% 1.221 11,3% 1,6%E 0,3% 100,0%Tot. 39.698 58.311 116.653 5.752 351.611 A «Utility/City» * Δ% April 2020 YTD / April 2019 YTD; ** Market Share and Volume April 2020 YTD -0,1%
  • 21. 21 Segment A and Segment B –Top 10 – April 2020YTD Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Segment A “Utility/City” B “Supermini” 30.653 7.205 3.555 2.845 2.737 2.223 2.049 1.847 1.454 1.211 UP!PANDA 500 C1I10AYGO IGNISPICANTO TWINGO 108 12.825 8.726 7.477 7.175 7.003 6.806 6.658 5.865 5.805 5.482 500L208YPSILON CLIO C3 T-CROSSPOLO CORSA FIESTA CROSSLAND ∆ Vol. % 20/19 YTD ∆ Vol. % 20/19 YTD Both Segment A and Segment B have registered an increase in market shares (+0,2 p.p. and +1,2 p.p. vs April 2019YTD). But in terms of volumes, both Segment A and Segment B, in April 2020 have decreased vs.April 2019 (-50,2% and -49,0% respectively) -44,1% -46,0% -29,8% -54,0% -36,6% -26,2% -37,6% -43,6% -47,7% -51,6% -47,1% -47,6% -56,2% -55,9% -33,1% 322,5% -48,4% -51,6% -52,4% -28,9%
  • 22. 22 Segment C and Segment D –Top 10 – April 2020YTD Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Segment C “Medium” D “Executive” 7.810 7.643 6.463 6.349 5.893 5.442 5.307 5.158 4.989 4.242 500X RENEGADE ECOSPORT3008 TIPOT-ROC DUSTER COMPASS QASHQAI GOLF 4.250 2.836 2.129 1.897 1.816 1.812 1.682 1.564 1.260 1.151 TIGUAN Q3 SERIE 3RAV4 STELVIOX1 RANGE ROV A4 OCTAVIA GLC ∆ Vol. % 20/19 YTD ∆ Vol. % 20/19 YTD -50,0% -44,9% -37,0% -61,2% -63,6% -54,0% -50,9% -65,4% -52,2% -60,3% -48,0% -27,2% -50,9% -22,0% -44,9% -7,0% -24,9% -62,3% -54,4% -41,9% Medium and Executive Segments continue to have a bad performance registering another consecutive drop (respectively -52,4% and -51,3% compared to April 2019).As a result, their market share decreased respectively by -1,2 p.p. and -0,1 p.p. on aYTD basis
  • 23. 23 Segment E and Segment F –Top 10 – April 2020YTD Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Segment E “Luxury” F “Ultra Luxury” 314 93 77 61 54 54 52 52 51 49 MODEL X911 GT COUPE 4GHIBLI 488MODEL S PORTOFINOF-TYPE PANAMERA SERIE 7 ∆ Vol. % 20/19 YTD ∆ Vol. % 20/19 YTD 308,4% -62,1% -63,0% -71,6% 53,3% -51,5% -45,4% -73,3% -69,3% -52,6% 98,7% -60,1% 5,5% 5,2% -18,2% -16,9% -60,3% -16,1% -17,7% -61,7% 633 552 503 501 437 416 378 341 256 213 CAYENNE CLASSE ESERIE 5GLE A6 RANGE ROV Q8 X5 F-PACE LEVANTE Segment E was the worst market performer (-55,7% or 7.228 units less sold vs.April 2019).While Segment F, despite COVID-19 lockdown, has lost only 27,1% (or 454 units sold more vs.April 2019). Segment E declined in terms of market shares (-0,2 p.p) while Segment F increased its MS (+0,1p.p)
  • 24. 24 Agenda 1 Europe 2 Italy 3 New Car Models Launches in Italy
  • 25. 25 New Models Launch per Brand – Roadmap 2020 (1/5) Source: Quattroruote; Arthur D. Little Analysis New Car Models Launches in Italy Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec A B C D F Commercial Launch of New Model Facelift / Technical Update Premiere Launch Concluded Launch Postponed Launch Anticipated (P) E-TronA3 Tonale C5 Aircross X6 Serie 2 Active Tourer Q5Q4 e-Tron M 3 X5 M Serie 4 Coupè C4 RomaSF 90 812 GTS Panda Mild Hybrid Giulia Plug-in Stelvio Plug-In A5 iX3 DS 9 F8 Spider 500 Full Electric500 Mild Hybrid Sandero ◼ The launch plans announced by OEMs could be delayed/reversed due to the contingent market situation
  • 26. 26 New Models Launch per Brand – Roadmap 2020 (2/5) Source: Quattroruote; Arthur D. Little Analysis New Car Models Launches in Italy Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec F G H I J K Commercial Launch of New Model Facelift / Technical Update Premiere Launch Concluded Launch Postponed Launch Anticipated (P) Kuga XCeed Wrangler Grand CherokeeRenegadeCompass Mustang Mach-E Explorer Plug-In i 10 Jazz Hybrid e F Type XJ Electric e-Soul ◼ The launch plans announced by OEMs could be delayed/reversed due to the contingent market situation
  • 27. 27 New Models Launch per Brand – Roadmap 2020 (3/5) Source: Quattroruote; Arthur D. Little Analysis New Car Models Launches in Italy Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec L M Commercial Launch of New Model Facelift / Technical Update Premiere Launch Concluded Launch Postponed Launch Anticipated (P) Road Rover GLA MX-30 E-Class S-ClassGLS 2 Hybrid Ghibli Mini Full Electric UX 300e Ypsilon Mild Hybrid Urus Plug-In ◼ The launch plans announced by OEMs could be delayed/reversed due to the contingent market situation
  • 28. 28 Source: Quattroruote; Arthur D. Little Analysis Commercial Launch of New Model Facelift / Technical Update Premiere Launch Concluded Launch Postponed Launch Anticipated New Models Launch per Brand – Roadmap 2020 (4/5) New Car Models Launches in Italy Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec M N O P R S (P) Zoe El Born Mokka X 508 Plug-In 3008 Plug-In InsigniaCorsa-e Spacestar ASX Clio E-Tech Captur E-tech Leon Cupra Formentor Octavia ◼ The launch plans announced by OEMs could be delayed/reversed due to the contingent market situation
  • 29. 29 Commercial Launch of New Model Facelift / Technical Update Premiere Launch Concluded Launch Postponed Launch Anticipated New Models Launch per Brand – Roadmap 2020 (5/5) Source: Quattroruote; Arthur D. Little Analysis New Car Models Launches in Italy Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec S T V (P) Model Y ID.3 1) EQ fortwo 2) EQ forfour Yaris XV Hybrid Vitara Hybrid S-Cross Hybrid MiraiRav 4 Plug-In ID.4 XC 40 Recharge ◼ The launch plans announced by OEMs could be delayed/reversed due to the contingent market situation
  • 30. Arthur D. Little has been at the forefront of innovation since 1886. We are an acknowledged thought leader in linking strategy, innovation and transformation in technology-intensive and converging industries. We navigate our clients through changing business ecosystems to uncover new growth opportunities.We enable our clients to build innovation capabilities and transform their organizations. Our consultants have strong practical industry experience combined with excellent knowledge of key trends and dynamics.Arthur D. Little is present in the most important business centers around the world. We are proud to serve most of the Fortune 1.000 companies,in addition to other leading firms and public sector organizations. For further information please visit www.adlittle.com. Copyright © Arthur D. Little 2020.All rights reserved. Contacts: Fabrizio Arena Partner Tel.: +39 06 68 882 344 Fax: +39 335 123 2387 e-mail: arena.fabrizio@adlittle.com Arthur D. Little S.p.A. Via Sardegna 40 00187 Rome – Italy Tel.: +39 06 68 882 1 Fax: +39 06 68 882 322 Corso Monforte 54 20122 Milan – Italy Tel.: +39 02 67 376 1 Fax: +39 02 67 376 251