Automotive Report
Analysis of New Car Registrations in Europe and Italy
October 2018
2
Analysis of New Car Registrations in Europe and Italy
* EU + EFTA Countries (Iceland, Norway, Switzerland); ** Δ% October 2018 / October 2017
Executive Summary
 Areas: Islands +2,8%, South -3,2%, Centre -3,8%, North-East -8,1% and North-West
-12,1% in volume in October 2018 compared to October 2017
 Customer segments: Fleet +1,7%, Retail -3,9% and Business -6,6% in volume in October
2018YTD compared to October 2017YTD
 Brands: among the Top 15 by volume, high increases for Jeep +76,6%,Volkswagen
+11,6% and Citroen +7,0% in October 2018YTD compared to October 2017YTD
 Premium brands: among the Top 15 by volume, BMW -4,0%, Mercedes-Benz -7,3% and
Audi -8,9% in volume in October 2018YTD compared to October 2017YTD
 Top 3 Countries by growth in new registrations: France -1,5%, UK -2,9% and Spain
-6,6% in volume in October 2018 compared to October 2017
 Top 3 Countries by market share: Germany 21,8% (+0,0 p.p.), UK 15,4% (-1,4 p.p.) and
France 13,7% (+0,6 p.p.) in October 2018YTD compared to October 2017YTD
 Brands: among the Top 15 by volume, high increases for Dacia +13,4%, Peugeot +7,9%
and Toyota +6,3% in October 2018YTD compared to October 2017YTD
 Premium brands: BMW -0,4%, Mercedes-Benz -3,9% and Audi -9,1% in volume in
October 2018YTD compared to October 2017YTD
Europe*
Italy
-7,4%**
-7,4%**
3
Agenda
1 Europe
1.1 Market Overview
1.2 New Car Registrations by Brand
2 Italy
3 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric)
4 New Car Models Launches in Italy
4
Top 10 European Markets* – October 2018 vs October 2017
Europe – Market Overview
Source: ACEA, Arthur D. Little Analysis
EU New Car Registrations
1.118.882
1.207.772
2018 2017
-7,4%
##
#°
##
Ranking on October 2018 data
New Car Registrations in October 2018
Δ% Oct. 2018 / Oct. 2017
* EU + EFTA Countries (Iceland, Norway, Switzerland)
** World Harmonised Light Vehicle Test Procedure
-7,4
4°
146.655
-7,8
10°
22.788
-6,6
6°
39.908
1°
252.628
-28,1
9°
23.088-17,5
8°
30.079
-15,2
7°
36.894
-6,6
5°
88.410
-1,5
2°
173.798
3°
153.599
-2,9
-7,4
Another strong decrease registered in October (-7%)
follows the even stronger decrease registered in
September (-23%) due to the introduction in September
of the new EU testing scheme (WLTP**)
5
-20
20
10
0
-10
In October 2018, registrations of Passenger Cars in all European major markets suffered. Nonetheless, on aYTD basis
only UK, Italy and Sweden registered a decrease both in terms of volume and Market Share
Top 10 European Markets* – October 2018YTD
Source: ACEA, Arthur D. Little Analysis
Europe – Market Overview
Highlights Market Share
# Country
Oct.
2018
∆ Vs
2017
1 Germany 21,8% 0,0%
2 UK 15,4% -1,4%
3 France 13,7% 0,6%
4 Italy 12,2% -0,6%
5 Spain 8,4% 0,7%
6 Belgium 3,7% 0,1%
7 Poland 3,3% 0,3%
8 Netherlands 2,9% 0,2%
9 Sweden 2,3% -0,1%
10 Austria 2,2% 0,0%
1,4
-7,2
-3,2
5,7
10,0
2,9
8,4
0,0
11,9
-2,3
Market Share
∆ % Volume
Oct. 18/17
* EU + EFTA Countries (Iceland, Norway, Switzerland)
20%10%
New Car Registrations Oct. 2018 YTD
6
Top 15 – October 2018YTD
Europe – New Car Registrations by Brand
Source: ACEA, Arthur D. Little Analysis
∆M.S.
18/17
0,05 0,01 -0,02 0,08 -0,06 -0,04 0,00 -0,09 -0,08 0,05 0,06 0,06 0,06 0,13 -0,12 0,05
Vol.'18 1.453.522 940.186 839.223 819.540 750.637 700.382 653.582 621.275 618.081 596.498 594.065 508.918 454.822 435.571 422.087 13.424.383
M.S.'18 11,1% 7,2% 6,4% 6,3% 5,8% 5,4% 5,0% 4,8% 4,7% 4,6% 4,6% 3,9% 3,5% 3,3% 3,2%
4,7
0,6
-1,6
7,9
-6,4
-3,9
-0,4
-9,1 -8,5
4,8
6,3 6,0 6,1
-11,8
1,5
13,4
∆ %
18/17
Tot.
*
* Opel includes Vauxhall New Car Registrations
7
Agenda
1 Europe
2 Italy
2.1 Market Overview
2.2 Market Highlights
2.3 New Car Registrations by Brand
2.4 New Car Registrations by Group
2.5 New Car Registrations by Fuel Type
3 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric)
4 New Car Models Launches in Italy
8
Italian Market –Variation of New Car Registrations 2018 vs 2017
Italy – Market Overview
Source: UNRAE, Arthur D. Little Analysis; * World Harmonised Light Vehicle Test Procedure ∆'17/'16 ∆'18/'17
For the second month in a row, a sharp impact on registrations has been
caused by the introduction of the new EU testing scheme (WLTP*), which has
slowed significantly registrations in all the EU countries since September, with a
more pronounced effect on Diesel cars. In Italy, the slow down in registration
had a notable horizontal impact on almost all segments, excluding C and F, and
geographic areas, excluding the islands
October 2018
JuneJanuary
6,8%
February March
7,1%
April May
15,8%
July August
-7,4%
September
12,9%
October November
8,2%
December
5,9%
10,1%
3,4% 6,2%
-1,4% -4,6%
18,2%
-5,8%
6,5%
-2,8%
-7,3%
4,4%
9,5% 8,1%
-25,4%
-3,2%
9
7,3
5,3
5,1
4,1
-2,5
-4,7
-4,9
-20,4
-20,7
-28,2
Italian Market – October 2018 vs October 2017
Source: UNRAE, Arthur D. Little Analysis
Italy – Market Overview
2015
2014
Δ% October 2018 / October 2017
146.655
158.417
-7,4%
2017
2018
-12,1
North-West
46.303
+2,8
Islands
8.527
-8,1
North-East
42.583
-3,8
Centre
32.813
-3,2
South
16.428
##
aa
##
Region
New Car Registrations in October 2018
Δ% Oct. 2018 / Oct. 2017
Growth of the Top 10
brands by volumes
6
10
Diesel
52,4%
Petrol
34,3% LPG
6,5%
CNG*
2,1%
EV*
4,7%
Other
13,2%
Italian Market – October 2018YTD vs October 2017YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – Market Highlights
Analysis by “Customer Segment” Analysis by “Fuel Type”
Analysis by “Geographical Area” Analysis by “Car Segment”
912.575
386.719
339.069
949.734
380.132 362.901
FleetRetail Business
2017
-3,9% 1,7% -6,6%∆'18/'17
506.316
541.715
334.833
169.984
85.516
548.884 551.083
338.916
168.380
85.504
SouthCentreNorth-EastNorth-West Islands
250.799
1.638.364
602.140
544.414
206.623 29.548 4.840
B TotalDA C FE
-12,4% -3,1% 1,8% -3,0% -10,2% 9,8%-7,8% -1,7% -1,2% 1,0% 0,0%
2018
2017
∆'18/'17 ∆'18/'17
2018
2017
-10,5
+36,5
+28,0
-3,1
+4,1
∆% Volume Oct. 2018 / Oct. 2017 (YTD)
* CNG: Compressed Natural Gas (Methane and Ethanol); EV: Electric Vehicle (Hybrid and Electric)
1.638.364 1.692.767
2017
2018
-3,2
11
New Car Registrations by Brand – October 2018YTD (1/3)
Italy – New Car Registrations by Brand
Source: UNRAE, Arthur D. Little Analysis
282.540
137.978
112.796 108.105 92.503 82.299 75.038 71.655 70.795 53.476 51.594 49.843 49.067 48.362 45.347
-20,3
11,6
-2,3 -4,4
4,3
-6,2
3,2 7,0
-8,9 -7,3
0,9
-4,0
-10,9 -6,5
76,6
Volume
∆Volume
18/17 %
∆ M.S.
18/17 %
Market
Share %
-3,69 1,12 0,06 -0,08 0,41 -0,16 0,28 0,42 1,95 -0,21 -0,14 0,12 -0,03 -0,26 -0,10
17,25 8,42 6,88 6,60 5,65 5,02 4,58 4,37 4,32 3,26 3,15 3,04 2,99 2,95 2,77
12
New Car Registrations by Brand – October 2018YTD (2/3)
Italy – New Car Registrations by Brand
Source: UNRAE, Arthur D. Little Analysis
41.665 39.738 39.338
27.297
21.608 21.578
17.376 17.355 15.525 14.923
9.260 7.815 7.603 4.743 4.735
2,1
-25,4
2,4 3,5 10,0
-5,7 -14,3
16,9 10,7
-7,2
4,2
-9,7
0,6
72,8
50,1
Volume
∆Volume
18/17 %
∆ M.S.
18/17 %
Market
Share %
0,13 -0,72 0,13 0,11 0,16 -0,03 -0,14 0,18 0,12 -0,04 0,05 0,21 -0,04 0,01 0,10
2,54 2,43 2,40 1,67 1,32 1,32 1,06 1,06 0,95 0,91 0,57 0,48 0,46 0,29 0,29
13
New Car Registrations by Brand – October 2018YTD (3/3)
Italy – New Car Registrations by Brand
Source: UNRAE, Arthur D. Little Analysis
3.108
2.845
2.407 2.236 2.098
1.145
697 520 377 366 185 53 39 23 2
1,9 14,4
-6,0 -6,9
10,3
-69,8
-6,9
16,2
58,1 76,7
-18,8 -28,1
100,0
217,2
189,2
Volume
∆Volume
18/17 %
∆ M.S.
18/17 %
Market
Share %
0,01 0,02 0,00 0,00 0,02 0,05 -0,01 0,00 0,00 0,00 0,00 0,00 0,00 0,00 0,00
0,19 0,17 0,15 0,14 0,13 0,07 0,04 0,03 0,02 0,02 0,01 0,00 0,00 0,00 0,00
14
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
New Car Registrations by Group – Top 15 – October 2018YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Group
26,6
15,2
14,1
9,6
6,9
5,3
4,8
4,5
4,1
3,0
1,7
1,4
1,0
0,6
0,5
Top 5: 72,3%
Top 10: 93,9%
38,9%
10,7%
-11,0%
-2,3%
6,3%
-2,8%
-6,8%
3,2%
-2,6%
-6,9%
-12,8%
3,5%
10,4%
4,2%
-9,7%
435.184
248.693
230.602
157.948
112.796
87.012
78.146
73.172
66.443
48.882
27.297
22738
15.525
9.260
7.603
FCA
PSA
Volkswagen
Renault
Ford
Hyundai
Toyota
Daimler
BMW
Nissan
Suzuki
JLR
Volvo
Mazda
Honda
Market Share
(%)
DeltaVolume
'18 vs '17
VolumeGroup Brand
15
New Car Registrations by Fuel Type –Top 10 – Petrol and Diesel
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Fuel Type








































DieselPetrol
October 2018 2018YTD
 Ranking variation compared to previous period
9.559
2.843
2.187
2.184
2.169
1.909
1.634
1.608
1.572
1.503
70.635
27.078
27.066
20.008
16.455
15.992
13.685
13.499
13.278
11.572
30.275
30.179
26.494
24.510
24.057
22.968
22.700
19.322
19.100
18.881
1.899
1.882
1.842
1.614
1.577
1.546
1.504
1.361
1.335
1.301
QASHQAI
3008
RENEGADE
TIGUAN
COMPASS
CLIO
500X
PANDA
KUGA
FIESTA
PANDA
500
YPSILON
POLO
FIESTA
C3
CLIO
208
FORTWO
AYGO
500X
COMPASS
RENEGADE
CLIO
TIPO
TIGUAN
QASHQAI
3008
FIESTA
500L
PANDA
YPSILON
500
POLO
C3
KARL
ECOSPORT
208
FIESTA
FORTWO
16
1.454
1.131
1.010
770
723
723
584
398
362
357
New Car Registrations by Fuel Type –Top 10 – LPG and CNG
Source: UNRAE, Arthur D. Little Analysis




















CNGLPG
October 2018 2018YTD




















Italy – New Car Registrations by Fuel Type
 Ranking variation compared to previous period
9.211
8.804
7.807
6.351
6.148
5.860
5.622
5.263
4.448
3.977
7.351
5.792
4.109
2.882
2.297
2.294
1.691
1.270
1.009
863
465
204
118
108
70
65
51
24
15
14
YPSILON
PANDA
SANDERO
CORSA
CLIO
DUSTER
MOKKA
500
PICANTO
110
PANDA
YPSILON
CORSA
CLIO
C3
500X
TIPO
SANDERO
KARL
500L
GOLF
POLO
PANDA
UP!
PUNTO
OCTAVIA
IBIZA
QUBO
LEON
ASTRA
PANDA
UP!
ASTRA
PUNTO
POLO
QUBO
YPSILON
Mil
GOLF
IBIZA
17
Overview of New Car Registrations by Segment
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
Segments Growth in Market Share* Market Share andVolume**
-1,6%
0,0%
D
«Executive»
0,0%
B
«Supermini»
-0,1%
E
«Luxury»
+1,6%
C
«Medium»
0,0%
F
«Ultra Luxury»
15,3%
33,2%
12,6%
E
A
36,8%B
C
D
1,8%
0,3%F
100,0%Tot.
250.799
602.140
544.414
206.623
29.548
4.840
1.638.364
A
«Utility/City»
* Δ% October 2018 YTD / October 2017 YTD; ** Market Share and Volume October 2018 YTD
18
Segment A and Segment B – Top 10 – October 2018YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
A
“Utility/City”
B
“Supermini”
101.352
35.784
15.975 14.193 14.186 11.572 9.808 8.949 7.742 7.652
AYGOPANDA KARL 110FORTWO500 UP! PICANTO IGNIS TWINGO
44.546
39.736
36.052 35.557 35.442 33.547 31.597
28.723
24.744 23.378
CLIO 208FIESTA YARISYPSILON C3 POLO 500L CAPTUR SANDERO
∆ Vol. %
18/17 YTD
∆ Vol. %
18/17 YTD
SegmentA registered another strong decrease in
October 2018 (-12,4% in respect to October
2017YTD) mainly driven by FIAT’s volumes drop.
Segment B also decreased, although with a slight
drop (-3,3% in respect to October 2017YTD)
-20,5% -25,5% 70,4% 7,3% -9,2% 1,4% -24,3% 27,8% -1,3% 4,8%
-3,2% -25,4% -13,4% 0,3% 0,4% 9,5% -23,2% -9,1% 1,0% -3,1%
19
Segment C and Segment D –Top 10 – October 2018YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
C
“Medium”
D
“Executive”
43.709
37.112
34.883
32.718
30.585
25.885 24.516
22.466 20.953
16.128
DUSTER500X RENEGADE QASHQAITIPO GOLFCOMPASS ECOSPORT 3008 C-HR
25.776
15.061
11.441 10.299
7.839 7.127 7.105 6.958 6.531 6.341
OCTAVIATIGUAN KUGA Q3STELVIO XI A4 GLA RAV4 Q5
∆ Vol. %
18/17 YTD
∆ Vol. %
18/17 YTD
12,1% -26,7% 10,6% 570,9% -13,1% -5,1% 49,6% 11,3% 50,7% 10,5%
3,5% -2,1% 95,4% -4,4% -20,7% -12,6% 0,7% -16,7% -1,1% 5,3%
Segment C is the only non-luxury segment that
registered an increase in October (+1,7% vs October
2017YTD), whereas Segment D decreased by -3,0%
on aYTD basis
20
Segment E and Segment F –Top 10 – October 2018YTD
Source: UNRAE, Arthur D. Little Analysis
Italy – New Car Registrations by Segment
E
“Luxury”
F
“Ultra Luxury”
956
811
520
327 306
216 215 208 169 161
A8GHIBLI F-TYPEMODEL S911 PANAMERA S-CLASS 7 SERIES 488 MODEL X
∆ Vol. %
18/17 YTD
∆ Vol. %
18/17 YTD
12,8% -19,9% -16,2% -15,8% -27,6% -15,0% -2,4% -3,5% -23,0% -19,2%
20,6% 7,0% 17,1% -14,4% -8,1% -4,4% 31,9% 92,6% 15,8% -10,1%
4.404
3.894
2.916
2.414
2.176
1.385 1.314 1.175 1.142 1.051
X55 SERIES E-CLASS RANGE
SPORT
A6 XC90F-PACE GLELEVANTE GRAND
CHEROKEE
Segment E registered a broad range decrease in
October 2018 (-10,2% in respect to October
2017YTD) which impacted on almost all Top 10
models of the segment
Segment F is the only segment which almost
registered a double digit growth throughout the
year (+9,7% on aYTD basis)
21
Agenda
1 Europe
2 Italy
3 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric)
4 New Car Models Launches in Italy
22
New Car Registrations of Hybrid vs Pure ElectricVehicles
Source: UNRAE, Arthur D. Little Analysis
Focus on ElectricVehicles Market in Italy
22.430
32.622
56.332
76.886
20162015 2017 2018
EV Registrations Trend
Volume, DeltaYoY, EV Market Share Oct. '18YTD
Hybrid and Pure ElectricVehicles Trend
Volume Oct. '18YTD
Delta
YoY
21,1% 45,4% 72,7% 36,5%
M.S. 1,7% 2,1% 3,3% 4,7%
CAGR
94,6%
2,9%
5,6%
5,4%
3,3%
94,4%
2015
96,7%
2016
97,1%
2017 2018
Electric Hybrid
+48,4%
+50,9%
23
Pure
Electric
Vehicles
Top 5 Hybrid and Pure ElectricVehicles – October 2018YTD
Source: UNRAE, Arthur D. Little Analysis
Focus on ElectricVehicles Market in Italy
1.268
907
816
216 161
MODEL XLEAF FORTWO ZOE MODEL S
23.765
15.602
6.404 6.209
3.472
AURISYARIS RAV4C-HR NIRO
Hybrid
Vehicles
 While traditional vehicles
continue to register a negative
growth (significant negative
growth for Diesel and just
moderate growth for Petrol),
hybrids sales increased steadily
in October reaching +33% vs
2017 on aYTD basis
 Pure Electric vehicles continue
to show strong increases on a
YoY basis (+36%)
24
Agenda
1 Europe
2 Italy
3 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric)
4 New Car Models Launches in Italy
25
New Models Launch per Brand – Roadmap 2018 (1/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
A
B
C
D
F
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
Giulietta
A7 SportbackA6
(P)
X5i8 Roadster
2 Series Active
& Gran TourerM3
Z4
(P)X4
DS7
Crossback
Duster
(P)
M5
Q3
(P)
RS5
Sportback
(P)
C5
Aircross
(P)
Q8
(P)
A1
(P)
DS3
Crossback
(P)
8Series
(P)
C4
(P)
Berlingo
(P)
E-tron
(P)
S8
(P)
Portofino
500X
26
New Models Launch per Brand – Roadmap 2018 (2/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
F
G
H
I
J
K
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
(P)
Fiesta ST
(P)
Mustang
Focus
(P)
Tourneo
Custom
Jazz NSX
Roadster
(P)
HR-VCR-V
i30 Fastback Santa
Fe
i20
H1 Tucson i40
I-Pace
Renegade
Cee’d
(P)
Cherokee Wrangler
Sportage
Niro EV
(P)
QX50
Edge
27
New Models Launch per Brand – Roadmap 2018 (3/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
L
M
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
(P)
Urus
Range Rover
Sport Hybrid
Aventador SVJ
(P)
Aventador S
Roadster
Huracan Spyder
Performante
(P)
Discovery
SVX
(P)
LS
(P)
RX L
2
CX-3 CX-5
6
MX-5
Ghibli Quattroporte
3
(P)
AMG GT4
G-Class
C-Class
CLS
Mini
(P)
28
Source: Quattroruote; Arthur D. Little Analysis
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
New Models Launch per Brand – Roadmap 2018 (4/5)
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
M
N
O
P
R
S
(P)
Juke
ASX
508
(P)
Eclipse
cross
Outlander
Outlander
PHEV
Leaf
Insigna GSi
508 SW
(P)
Cayman
GT4
(P)
911
GT3 RS
(P)
992
(P)
Macan
911 Carrera
T
Megan RS
Leon Cupra
R Ateca Cupra
(P)
Tarraco
(P)
Kodiaq
sportline
Fabia
29
New Models Launch per Brand – Roadmap 2018 (5/5)
Source: Quattroruote; Arthur D. Little Analysis
New Car Models Launches in Italy
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
S
T
V
Commercial Launch of New Model
Facelift / Technical Update
Premiere
Launch Concluded
Launch Postponed
Launch Anticipated
(P)
Tivoli Actyon Sports
(P)
Smart Electric
Drive
Levorg
JimnySwift SportVitara
Land Cruiser Supra
(P)
XC40 S60
Touareg
(P)
Passat
T-Cross
(P)

Arthur D. Little Automotive Report October 2018

  • 1.
    Automotive Report Analysis ofNew Car Registrations in Europe and Italy October 2018
  • 2.
    2 Analysis of NewCar Registrations in Europe and Italy * EU + EFTA Countries (Iceland, Norway, Switzerland); ** Δ% October 2018 / October 2017 Executive Summary  Areas: Islands +2,8%, South -3,2%, Centre -3,8%, North-East -8,1% and North-West -12,1% in volume in October 2018 compared to October 2017  Customer segments: Fleet +1,7%, Retail -3,9% and Business -6,6% in volume in October 2018YTD compared to October 2017YTD  Brands: among the Top 15 by volume, high increases for Jeep +76,6%,Volkswagen +11,6% and Citroen +7,0% in October 2018YTD compared to October 2017YTD  Premium brands: among the Top 15 by volume, BMW -4,0%, Mercedes-Benz -7,3% and Audi -8,9% in volume in October 2018YTD compared to October 2017YTD  Top 3 Countries by growth in new registrations: France -1,5%, UK -2,9% and Spain -6,6% in volume in October 2018 compared to October 2017  Top 3 Countries by market share: Germany 21,8% (+0,0 p.p.), UK 15,4% (-1,4 p.p.) and France 13,7% (+0,6 p.p.) in October 2018YTD compared to October 2017YTD  Brands: among the Top 15 by volume, high increases for Dacia +13,4%, Peugeot +7,9% and Toyota +6,3% in October 2018YTD compared to October 2017YTD  Premium brands: BMW -0,4%, Mercedes-Benz -3,9% and Audi -9,1% in volume in October 2018YTD compared to October 2017YTD Europe* Italy -7,4%** -7,4%**
  • 3.
    3 Agenda 1 Europe 1.1 MarketOverview 1.2 New Car Registrations by Brand 2 Italy 3 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric) 4 New Car Models Launches in Italy
  • 4.
    4 Top 10 EuropeanMarkets* – October 2018 vs October 2017 Europe – Market Overview Source: ACEA, Arthur D. Little Analysis EU New Car Registrations 1.118.882 1.207.772 2018 2017 -7,4% ## #° ## Ranking on October 2018 data New Car Registrations in October 2018 Δ% Oct. 2018 / Oct. 2017 * EU + EFTA Countries (Iceland, Norway, Switzerland) ** World Harmonised Light Vehicle Test Procedure -7,4 4° 146.655 -7,8 10° 22.788 -6,6 6° 39.908 1° 252.628 -28,1 9° 23.088-17,5 8° 30.079 -15,2 7° 36.894 -6,6 5° 88.410 -1,5 2° 173.798 3° 153.599 -2,9 -7,4 Another strong decrease registered in October (-7%) follows the even stronger decrease registered in September (-23%) due to the introduction in September of the new EU testing scheme (WLTP**)
  • 5.
    5 -20 20 10 0 -10 In October 2018,registrations of Passenger Cars in all European major markets suffered. Nonetheless, on aYTD basis only UK, Italy and Sweden registered a decrease both in terms of volume and Market Share Top 10 European Markets* – October 2018YTD Source: ACEA, Arthur D. Little Analysis Europe – Market Overview Highlights Market Share # Country Oct. 2018 ∆ Vs 2017 1 Germany 21,8% 0,0% 2 UK 15,4% -1,4% 3 France 13,7% 0,6% 4 Italy 12,2% -0,6% 5 Spain 8,4% 0,7% 6 Belgium 3,7% 0,1% 7 Poland 3,3% 0,3% 8 Netherlands 2,9% 0,2% 9 Sweden 2,3% -0,1% 10 Austria 2,2% 0,0% 1,4 -7,2 -3,2 5,7 10,0 2,9 8,4 0,0 11,9 -2,3 Market Share ∆ % Volume Oct. 18/17 * EU + EFTA Countries (Iceland, Norway, Switzerland) 20%10% New Car Registrations Oct. 2018 YTD
  • 6.
    6 Top 15 –October 2018YTD Europe – New Car Registrations by Brand Source: ACEA, Arthur D. Little Analysis ∆M.S. 18/17 0,05 0,01 -0,02 0,08 -0,06 -0,04 0,00 -0,09 -0,08 0,05 0,06 0,06 0,06 0,13 -0,12 0,05 Vol.'18 1.453.522 940.186 839.223 819.540 750.637 700.382 653.582 621.275 618.081 596.498 594.065 508.918 454.822 435.571 422.087 13.424.383 M.S.'18 11,1% 7,2% 6,4% 6,3% 5,8% 5,4% 5,0% 4,8% 4,7% 4,6% 4,6% 3,9% 3,5% 3,3% 3,2% 4,7 0,6 -1,6 7,9 -6,4 -3,9 -0,4 -9,1 -8,5 4,8 6,3 6,0 6,1 -11,8 1,5 13,4 ∆ % 18/17 Tot. * * Opel includes Vauxhall New Car Registrations
  • 7.
    7 Agenda 1 Europe 2 Italy 2.1Market Overview 2.2 Market Highlights 2.3 New Car Registrations by Brand 2.4 New Car Registrations by Group 2.5 New Car Registrations by Fuel Type 3 Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric) 4 New Car Models Launches in Italy
  • 8.
    8 Italian Market –Variationof New Car Registrations 2018 vs 2017 Italy – Market Overview Source: UNRAE, Arthur D. Little Analysis; * World Harmonised Light Vehicle Test Procedure ∆'17/'16 ∆'18/'17 For the second month in a row, a sharp impact on registrations has been caused by the introduction of the new EU testing scheme (WLTP*), which has slowed significantly registrations in all the EU countries since September, with a more pronounced effect on Diesel cars. In Italy, the slow down in registration had a notable horizontal impact on almost all segments, excluding C and F, and geographic areas, excluding the islands October 2018 JuneJanuary 6,8% February March 7,1% April May 15,8% July August -7,4% September 12,9% October November 8,2% December 5,9% 10,1% 3,4% 6,2% -1,4% -4,6% 18,2% -5,8% 6,5% -2,8% -7,3% 4,4% 9,5% 8,1% -25,4% -3,2%
  • 9.
    9 7,3 5,3 5,1 4,1 -2,5 -4,7 -4,9 -20,4 -20,7 -28,2 Italian Market –October 2018 vs October 2017 Source: UNRAE, Arthur D. Little Analysis Italy – Market Overview 2015 2014 Δ% October 2018 / October 2017 146.655 158.417 -7,4% 2017 2018 -12,1 North-West 46.303 +2,8 Islands 8.527 -8,1 North-East 42.583 -3,8 Centre 32.813 -3,2 South 16.428 ## aa ## Region New Car Registrations in October 2018 Δ% Oct. 2018 / Oct. 2017 Growth of the Top 10 brands by volumes 6
  • 10.
    10 Diesel 52,4% Petrol 34,3% LPG 6,5% CNG* 2,1% EV* 4,7% Other 13,2% Italian Market– October 2018YTD vs October 2017YTD Source: UNRAE, Arthur D. Little Analysis Italy – Market Highlights Analysis by “Customer Segment” Analysis by “Fuel Type” Analysis by “Geographical Area” Analysis by “Car Segment” 912.575 386.719 339.069 949.734 380.132 362.901 FleetRetail Business 2017 -3,9% 1,7% -6,6%∆'18/'17 506.316 541.715 334.833 169.984 85.516 548.884 551.083 338.916 168.380 85.504 SouthCentreNorth-EastNorth-West Islands 250.799 1.638.364 602.140 544.414 206.623 29.548 4.840 B TotalDA C FE -12,4% -3,1% 1,8% -3,0% -10,2% 9,8%-7,8% -1,7% -1,2% 1,0% 0,0% 2018 2017 ∆'18/'17 ∆'18/'17 2018 2017 -10,5 +36,5 +28,0 -3,1 +4,1 ∆% Volume Oct. 2018 / Oct. 2017 (YTD) * CNG: Compressed Natural Gas (Methane and Ethanol); EV: Electric Vehicle (Hybrid and Electric) 1.638.364 1.692.767 2017 2018 -3,2
  • 11.
    11 New Car Registrationsby Brand – October 2018YTD (1/3) Italy – New Car Registrations by Brand Source: UNRAE, Arthur D. Little Analysis 282.540 137.978 112.796 108.105 92.503 82.299 75.038 71.655 70.795 53.476 51.594 49.843 49.067 48.362 45.347 -20,3 11,6 -2,3 -4,4 4,3 -6,2 3,2 7,0 -8,9 -7,3 0,9 -4,0 -10,9 -6,5 76,6 Volume ∆Volume 18/17 % ∆ M.S. 18/17 % Market Share % -3,69 1,12 0,06 -0,08 0,41 -0,16 0,28 0,42 1,95 -0,21 -0,14 0,12 -0,03 -0,26 -0,10 17,25 8,42 6,88 6,60 5,65 5,02 4,58 4,37 4,32 3,26 3,15 3,04 2,99 2,95 2,77
  • 12.
    12 New Car Registrationsby Brand – October 2018YTD (2/3) Italy – New Car Registrations by Brand Source: UNRAE, Arthur D. Little Analysis 41.665 39.738 39.338 27.297 21.608 21.578 17.376 17.355 15.525 14.923 9.260 7.815 7.603 4.743 4.735 2,1 -25,4 2,4 3,5 10,0 -5,7 -14,3 16,9 10,7 -7,2 4,2 -9,7 0,6 72,8 50,1 Volume ∆Volume 18/17 % ∆ M.S. 18/17 % Market Share % 0,13 -0,72 0,13 0,11 0,16 -0,03 -0,14 0,18 0,12 -0,04 0,05 0,21 -0,04 0,01 0,10 2,54 2,43 2,40 1,67 1,32 1,32 1,06 1,06 0,95 0,91 0,57 0,48 0,46 0,29 0,29
  • 13.
    13 New Car Registrationsby Brand – October 2018YTD (3/3) Italy – New Car Registrations by Brand Source: UNRAE, Arthur D. Little Analysis 3.108 2.845 2.407 2.236 2.098 1.145 697 520 377 366 185 53 39 23 2 1,9 14,4 -6,0 -6,9 10,3 -69,8 -6,9 16,2 58,1 76,7 -18,8 -28,1 100,0 217,2 189,2 Volume ∆Volume 18/17 % ∆ M.S. 18/17 % Market Share % 0,01 0,02 0,00 0,00 0,02 0,05 -0,01 0,00 0,00 0,00 0,00 0,00 0,00 0,00 0,00 0,19 0,17 0,15 0,14 0,13 0,07 0,04 0,03 0,02 0,02 0,01 0,00 0,00 0,00 0,00
  • 14.
    14 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 New Car Registrationsby Group – Top 15 – October 2018YTD Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Group 26,6 15,2 14,1 9,6 6,9 5,3 4,8 4,5 4,1 3,0 1,7 1,4 1,0 0,6 0,5 Top 5: 72,3% Top 10: 93,9% 38,9% 10,7% -11,0% -2,3% 6,3% -2,8% -6,8% 3,2% -2,6% -6,9% -12,8% 3,5% 10,4% 4,2% -9,7% 435.184 248.693 230.602 157.948 112.796 87.012 78.146 73.172 66.443 48.882 27.297 22738 15.525 9.260 7.603 FCA PSA Volkswagen Renault Ford Hyundai Toyota Daimler BMW Nissan Suzuki JLR Volvo Mazda Honda Market Share (%) DeltaVolume '18 vs '17 VolumeGroup Brand
  • 15.
    15 New Car Registrationsby Fuel Type –Top 10 – Petrol and Diesel Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Fuel Type                                         DieselPetrol October 2018 2018YTD  Ranking variation compared to previous period 9.559 2.843 2.187 2.184 2.169 1.909 1.634 1.608 1.572 1.503 70.635 27.078 27.066 20.008 16.455 15.992 13.685 13.499 13.278 11.572 30.275 30.179 26.494 24.510 24.057 22.968 22.700 19.322 19.100 18.881 1.899 1.882 1.842 1.614 1.577 1.546 1.504 1.361 1.335 1.301 QASHQAI 3008 RENEGADE TIGUAN COMPASS CLIO 500X PANDA KUGA FIESTA PANDA 500 YPSILON POLO FIESTA C3 CLIO 208 FORTWO AYGO 500X COMPASS RENEGADE CLIO TIPO TIGUAN QASHQAI 3008 FIESTA 500L PANDA YPSILON 500 POLO C3 KARL ECOSPORT 208 FIESTA FORTWO
  • 16.
    16 1.454 1.131 1.010 770 723 723 584 398 362 357 New Car Registrationsby Fuel Type –Top 10 – LPG and CNG Source: UNRAE, Arthur D. Little Analysis                     CNGLPG October 2018 2018YTD                     Italy – New Car Registrations by Fuel Type  Ranking variation compared to previous period 9.211 8.804 7.807 6.351 6.148 5.860 5.622 5.263 4.448 3.977 7.351 5.792 4.109 2.882 2.297 2.294 1.691 1.270 1.009 863 465 204 118 108 70 65 51 24 15 14 YPSILON PANDA SANDERO CORSA CLIO DUSTER MOKKA 500 PICANTO 110 PANDA YPSILON CORSA CLIO C3 500X TIPO SANDERO KARL 500L GOLF POLO PANDA UP! PUNTO OCTAVIA IBIZA QUBO LEON ASTRA PANDA UP! ASTRA PUNTO POLO QUBO YPSILON Mil GOLF IBIZA
  • 17.
    17 Overview of NewCar Registrations by Segment Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Segment Segments Growth in Market Share* Market Share andVolume** -1,6% 0,0% D «Executive» 0,0% B «Supermini» -0,1% E «Luxury» +1,6% C «Medium» 0,0% F «Ultra Luxury» 15,3% 33,2% 12,6% E A 36,8%B C D 1,8% 0,3%F 100,0%Tot. 250.799 602.140 544.414 206.623 29.548 4.840 1.638.364 A «Utility/City» * Δ% October 2018 YTD / October 2017 YTD; ** Market Share and Volume October 2018 YTD
  • 18.
    18 Segment A andSegment B – Top 10 – October 2018YTD Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Segment A “Utility/City” B “Supermini” 101.352 35.784 15.975 14.193 14.186 11.572 9.808 8.949 7.742 7.652 AYGOPANDA KARL 110FORTWO500 UP! PICANTO IGNIS TWINGO 44.546 39.736 36.052 35.557 35.442 33.547 31.597 28.723 24.744 23.378 CLIO 208FIESTA YARISYPSILON C3 POLO 500L CAPTUR SANDERO ∆ Vol. % 18/17 YTD ∆ Vol. % 18/17 YTD SegmentA registered another strong decrease in October 2018 (-12,4% in respect to October 2017YTD) mainly driven by FIAT’s volumes drop. Segment B also decreased, although with a slight drop (-3,3% in respect to October 2017YTD) -20,5% -25,5% 70,4% 7,3% -9,2% 1,4% -24,3% 27,8% -1,3% 4,8% -3,2% -25,4% -13,4% 0,3% 0,4% 9,5% -23,2% -9,1% 1,0% -3,1%
  • 19.
    19 Segment C andSegment D –Top 10 – October 2018YTD Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Segment C “Medium” D “Executive” 43.709 37.112 34.883 32.718 30.585 25.885 24.516 22.466 20.953 16.128 DUSTER500X RENEGADE QASHQAITIPO GOLFCOMPASS ECOSPORT 3008 C-HR 25.776 15.061 11.441 10.299 7.839 7.127 7.105 6.958 6.531 6.341 OCTAVIATIGUAN KUGA Q3STELVIO XI A4 GLA RAV4 Q5 ∆ Vol. % 18/17 YTD ∆ Vol. % 18/17 YTD 12,1% -26,7% 10,6% 570,9% -13,1% -5,1% 49,6% 11,3% 50,7% 10,5% 3,5% -2,1% 95,4% -4,4% -20,7% -12,6% 0,7% -16,7% -1,1% 5,3% Segment C is the only non-luxury segment that registered an increase in October (+1,7% vs October 2017YTD), whereas Segment D decreased by -3,0% on aYTD basis
  • 20.
    20 Segment E andSegment F –Top 10 – October 2018YTD Source: UNRAE, Arthur D. Little Analysis Italy – New Car Registrations by Segment E “Luxury” F “Ultra Luxury” 956 811 520 327 306 216 215 208 169 161 A8GHIBLI F-TYPEMODEL S911 PANAMERA S-CLASS 7 SERIES 488 MODEL X ∆ Vol. % 18/17 YTD ∆ Vol. % 18/17 YTD 12,8% -19,9% -16,2% -15,8% -27,6% -15,0% -2,4% -3,5% -23,0% -19,2% 20,6% 7,0% 17,1% -14,4% -8,1% -4,4% 31,9% 92,6% 15,8% -10,1% 4.404 3.894 2.916 2.414 2.176 1.385 1.314 1.175 1.142 1.051 X55 SERIES E-CLASS RANGE SPORT A6 XC90F-PACE GLELEVANTE GRAND CHEROKEE Segment E registered a broad range decrease in October 2018 (-10,2% in respect to October 2017YTD) which impacted on almost all Top 10 models of the segment Segment F is the only segment which almost registered a double digit growth throughout the year (+9,7% on aYTD basis)
  • 21.
    21 Agenda 1 Europe 2 Italy 3Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric) 4 New Car Models Launches in Italy
  • 22.
    22 New Car Registrationsof Hybrid vs Pure ElectricVehicles Source: UNRAE, Arthur D. Little Analysis Focus on ElectricVehicles Market in Italy 22.430 32.622 56.332 76.886 20162015 2017 2018 EV Registrations Trend Volume, DeltaYoY, EV Market Share Oct. '18YTD Hybrid and Pure ElectricVehicles Trend Volume Oct. '18YTD Delta YoY 21,1% 45,4% 72,7% 36,5% M.S. 1,7% 2,1% 3,3% 4,7% CAGR 94,6% 2,9% 5,6% 5,4% 3,3% 94,4% 2015 96,7% 2016 97,1% 2017 2018 Electric Hybrid +48,4% +50,9%
  • 23.
    23 Pure Electric Vehicles Top 5 Hybridand Pure ElectricVehicles – October 2018YTD Source: UNRAE, Arthur D. Little Analysis Focus on ElectricVehicles Market in Italy 1.268 907 816 216 161 MODEL XLEAF FORTWO ZOE MODEL S 23.765 15.602 6.404 6.209 3.472 AURISYARIS RAV4C-HR NIRO Hybrid Vehicles  While traditional vehicles continue to register a negative growth (significant negative growth for Diesel and just moderate growth for Petrol), hybrids sales increased steadily in October reaching +33% vs 2017 on aYTD basis  Pure Electric vehicles continue to show strong increases on a YoY basis (+36%)
  • 24.
    24 Agenda 1 Europe 2 Italy 3Focus on ElectricVehicles Market in Italy (Hybrid and Pure Electric) 4 New Car Models Launches in Italy
  • 25.
    25 New Models Launchper Brand – Roadmap 2018 (1/5) Source: Quattroruote; Arthur D. Little Analysis New Car Models Launches in Italy Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec A B C D F Commercial Launch of New Model Facelift / Technical Update Premiere Launch Concluded Launch Postponed Launch Anticipated Giulietta A7 SportbackA6 (P) X5i8 Roadster 2 Series Active & Gran TourerM3 Z4 (P)X4 DS7 Crossback Duster (P) M5 Q3 (P) RS5 Sportback (P) C5 Aircross (P) Q8 (P) A1 (P) DS3 Crossback (P) 8Series (P) C4 (P) Berlingo (P) E-tron (P) S8 (P) Portofino 500X
  • 26.
    26 New Models Launchper Brand – Roadmap 2018 (2/5) Source: Quattroruote; Arthur D. Little Analysis New Car Models Launches in Italy Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec F G H I J K Commercial Launch of New Model Facelift / Technical Update Premiere Launch Concluded Launch Postponed Launch Anticipated (P) Fiesta ST (P) Mustang Focus (P) Tourneo Custom Jazz NSX Roadster (P) HR-VCR-V i30 Fastback Santa Fe i20 H1 Tucson i40 I-Pace Renegade Cee’d (P) Cherokee Wrangler Sportage Niro EV (P) QX50 Edge
  • 27.
    27 New Models Launchper Brand – Roadmap 2018 (3/5) Source: Quattroruote; Arthur D. Little Analysis New Car Models Launches in Italy Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec L M Commercial Launch of New Model Facelift / Technical Update Premiere Launch Concluded Launch Postponed Launch Anticipated (P) Urus Range Rover Sport Hybrid Aventador SVJ (P) Aventador S Roadster Huracan Spyder Performante (P) Discovery SVX (P) LS (P) RX L 2 CX-3 CX-5 6 MX-5 Ghibli Quattroporte 3 (P) AMG GT4 G-Class C-Class CLS Mini (P)
  • 28.
    28 Source: Quattroruote; ArthurD. Little Analysis Commercial Launch of New Model Facelift / Technical Update Premiere Launch Concluded Launch Postponed Launch Anticipated New Models Launch per Brand – Roadmap 2018 (4/5) New Car Models Launches in Italy Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec M N O P R S (P) Juke ASX 508 (P) Eclipse cross Outlander Outlander PHEV Leaf Insigna GSi 508 SW (P) Cayman GT4 (P) 911 GT3 RS (P) 992 (P) Macan 911 Carrera T Megan RS Leon Cupra R Ateca Cupra (P) Tarraco (P) Kodiaq sportline Fabia
  • 29.
    29 New Models Launchper Brand – Roadmap 2018 (5/5) Source: Quattroruote; Arthur D. Little Analysis New Car Models Launches in Italy Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec S T V Commercial Launch of New Model Facelift / Technical Update Premiere Launch Concluded Launch Postponed Launch Anticipated (P) Tivoli Actyon Sports (P) Smart Electric Drive Levorg JimnySwift SportVitara Land Cruiser Supra (P) XC40 S60 Touareg (P) Passat T-Cross (P)